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ANALISA LAYANAN FRONT OFFICE DALAM MENCIPTAKAN KEPUASAN TAMU DI HOTEL KIRANA YOGYAKARTA Ristanti Ristanti; Agung Sulistyo; Fitri Dwi Kusumawati
Jurnal Sains Manajemen Vol 6 No 1 (2024): Jurnal Sains Manajemen
Publisher : LPPM Universitas Adhirajasa Reswara Sanjaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51977/jsm.v6i1.1548

Abstract

Front office menjadi departemen yang berperan penting dalam pelayanan tamu. Departemen ini memiliki beberapa divisi, seperti: greeter and bell boy, front desk attendant, telephone operator dan guest relation officer. Sebagai salah satu bagian dari front office, keberadaan guest relation officer (GRO) sangatlah penting. Salah satu tugas penting yang dijalankan adalah memastikan tamu mendapatkan layanan terbaik. Standar layanan yang jelas perlu disusun untuk menciptakan kepuasan. Penelitian ini bertujuan untuk melihat standar layanan yang diberikan guest relation officer dalam menciptakan kepuasan tamu hotel. Desain kualitatif dengan pendekatan studi kasus digunakan dalam penelitian ini. Fokus penelitian ini membuka selubung praktek layanan Guest Relation Officer (GRO) pada Hotel Kirana Yogyakarta. Kegiatan wawancara semi terstruktur digunakan dalam penelitian ini. Beberapa instrument menjadi tema utama antara lain: responsiveness, reliability, assurance, empathy dan tangible. Informan dalam penelitian ini adalah staff Guest Relation Officer yang berjumlah tiga orang. Metode Miles Huberman dan Triangulasi digunakan dalam analisa dan validasi data penelitian. Beberapa instrument yang digunakan telah sepenuhnya diterapkan oleh Hotel Kirana Yogyakarta. Instrument tersebut secara nyata menjadi aspek yang mampu menciptakan kepuasan tamu. Hasil penelitian ini dapat digunakan sebagai panduan dalam menerapkan konsep layanan berkualitas guna menciptakan kepuasan tamu.
KONSEP ECOTOURISM DALAM MENCIPTAKAN PARIWISATA BERKELANJUTAN (Desa Wisata Patihan)): (STUDY ON PATIHAN TOURISM VILLAGE) Agung Sulistyo; David Christyanta; Edy Suharyono; Aneke Rahmawati; Sumiyar Mahanani; Farah Diana Djamil; Dwi Agus Kristianto
Warta Pariwisata Vol 21 No 2 (2023):
Publisher : Pusat Perencanaan dan Pengembangan Kepariwisataan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5614/wpar.2023.21.2.01

Abstract

Ecotourism is a sustainable tourism activity that utilizes nature and displays environmentally friendly tourist attractions. Ecotourism has several parameters for managing tourist attractions. These parameters include travel to the location, minimizing negative impacts, appreciation of local culture, economic impact on society, environmental awareness, economic benefits through conservation and freedom of management. This research aims to analyze the application of the ecotourism concept. A qualitative descriptive use to investigate the Patihan tourist village. The informants in this research were the Patihan tourist village manager, the surrounding community and tourists. The Miles Huberman method to analyze the data. The research results show that the ecotourism concept has yet to be fully implemented by tourism village managers. Instruments providing an economic impact on society, environmental concerns, and economic benefits through conservation have not been fully implemented. Attention to developing tourist villages through ecotourism needs to create sustainable tourism.
Optimalisasi Layanan Guest Service Center Dalam Menciptakan Kepuasan Tamu (Studi Pada Gumaya Tower Hotel Semarang) Setya, Azizah Dwi; Sulistyo, Agung; Christiatmani, MMA
Jurnal Manajemen DIVERSIFIKASI Vol. 4 No. 2 (2024): Juni
Publisher : Universitas Muhammadiyah Metro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24127/diversifikasi.v4i2.5465

Abstract

The presence of hotels as a tourism-supporting industry is expected to be able to meet tourist expectations. As the tourism sector develops, the hotel industry continues to grow. The large number of accommodation service providers means that hotel management faces business competition. Service instruments can be one of the considerations for used. The success of the hotel business is not only related to strategy but also to the communication carried out. Through the guest service centre division, it is hoped that it will support the achievement of sustainability and hotel guest satisfaction. This study uses a qualitative research design in an effort to uncover service practices carried out at the Gumaya Tower Hotel. To produce quality interview data, service instruments were used in this research. Some of these instruments include responsiveness, assurance, empathy, reliability, and tangible. Guest service centre staff were chosen as research informants. The Miles Huberman method was used to maintain the quality of the data produced. In an effort to maintain the validity of the data, triangulation techniques were used in this research. The Gumaya Tower Hotel staff has fully implemented the service concept, according to the analysis. This instrument is able to provide hotel guests with satisfaction. Furthermore, the findings of this research can be used as a guide to creating quality services.
Optimalisasi Green Human Resource Management Dalam Meningkatkan Kinerja Pengelolaan Bisnis Perhotelan (Sebuah Studi Literature) Dwi Kusumawati, Fitri; Agung Sulistyo
Jurnal Manajemen DIVERSIFIKASI Vol. 4 No. 2 (2024): Juni
Publisher : Universitas Muhammadiyah Metro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24127/diversifikasi.v4i2.5537

Abstract

Tourism plays an essential role in empowering the regional economy. Along with its development, tourism encourages the growth of tourism-supporting industries. The hospitality business is one of the sectors supporting sustainable tourism. However, this sector is a contributor to problems related to environmental waste. This situation confirms that management needs to implement sustainable management through capacity building that cares about the environment. Implementing Green Human Resource Management is one of the efforts that can be made. The Green Human Resource Management strategy is an effort to maximize the potential of human resources. This strategy is interpreted as a step in managing human resources towards a green work climate and competency. This study aims to see the implementation of Green Human Resource Management in supporting improving the quality of hotel business performance. This study used a qualitative research design through a literature review that was selected according to predetermined conditions. The results of this study confirm that the application of Green Human Resource Management can improve the quality of human resources. Several steps that can be used include (1) recruitment and selection, (2) training and empowerment, (3) performance appraisal, and (4) attention and compensation
Tourism Marketing 3.0 on Mangunan Orchad to Create Sustainable Tourism In Yogyakarta Sulistyo, Agung; Annisa, Rosalina Nur
Stupa Vol 3 No 1 (2021): Global Research on Tourism Development and Advancement (GARUDA)
Publisher : Prasetiya Mulya Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (17.283 KB) | DOI: 10.21632/garuda.3.1.1-9

Abstract

The concept of Tourism Marketing 3.0 has been applied by several tourist destinations in the world to attract tourist visits. The indicators used are Technology Change, Political Legal Change, Economic Change, Socio-Culture Change and Market Change. The number of tourist attractions popping up in Yogyakarta encourage managers to set the right strategies and plans so that the tourist attraction of the Mangunan Orchard is increasingly in demand. The purpose of this study is to analyze the application of the concept of Tourism Marketing 3.0 on the tourist attraction of the Mangunan Orchard, in order to attract tourist visits. This research uses a qualitative method with a descriptive approach combined with the concept of Tourism Marketing 3.0 analysis. Data collection in this study uses in-depth interviews, observation, documentary methods, visual material methods, and literature study. The subjects of this study were several people who came from the Department of Agriculture, Food, Maritime Affairs and Fisheries, the Department of Tourism, Managers in the field, as well as several tourists who visited the Tourist attraction of Mangunan Orchard. Based on research that has been done, the results obtained that the tourist attraction of the Mangunan Orchard is not in accordance with the concept of Tourism Marketing 3.0. This is because the attributes used: Technology Change, Political Legal Change, Economic Change, Socio-Culture Change and Market Change have not been fully applied. With these results, the right strategies and programs are needed in applying the concept to attract tourist visits.
Analisa Tingkat Kepuasan Pengunjung Teras Malioboro Dalam Upaya Menciptakan Pengelolaan Berkelanjutan Mahanani, Sumiyar; Sulistyo, Agung; Adianto
Jurnal Manajemen Perhotelan dan Pariwisata Vol. 6 No. 2 (2023)
Publisher : Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/jmpp.v6i2.63202

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Bisnis berkelanjutan tidak hanya berfokus pada pemberian layanan, namun juga memahami presepsi konsumen. Dengan demikian, bisnis mampu menghasilkan produk yang sesuai dengan kebutuhan. Penelitian ini bertujuan mengetahui sikap pengunjung terhadap Teras Malioboro. Studi ini menggunakan desain penelitian campuran (mix methode) melalui pendekatan konvergen. Metode tersebut dikombinasikan dengan analisa Fishbein sebagai salah satu cara menganalisa produk multi-atribut. Pengumpulan data dalam penelitian ini menggunakan kuisioner yang disebar kepada 379 responden. Selain itu, penelitian ini juga menggunakan wawancara untuk mengetahui pengalaman pengunjung. Atribut yang digunakan dalam penelitian ini diantaranya: produk lengkap, instagramable, panggung hiburan, lokasi strategis, serta menjadi daya tarik wisata baru. Berdasarkan hasil analisa sikap pengunjung terhadap Teras Malioboro diperoleh nilai sebesar 79,069. Nilai tersebut berada padi titik potong antara netral dan setuju. Instagramable menjadi atribut yang memiliki nilai paling besar (17,744). Hasil tersebut menegaskan jika kemampuan memahami dan memberikan layanan terbaik dapat dilakukan sebagai upaya menciptakan keberkelanjutan bisnis.
BELLBOY'S ROLE IN CREATING GUEST SATISFACTION AT THE ROYAL AMBARRUKMO HOTEL YOGYAKARTA Febriansyach, Bagas; Sulistyo, Agung; Christiatmani, M.M; Mahanani, Sumiyar; Djamil, Farah Diana; Buchori, Apit
Inspirasi Ekonomi : Jurnal Ekonomi Manajemen Vol. 6 No. 1 (2024): Inspirasi Ekonomi : Jurnal Ekonomi Manajemen
Publisher : Program Studi Manajemen, Fakultas Ekonomi dan Bisnis, Universitas Timor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32938/ie.v6i1.6377

Abstract

As a tourism-supporting industry, the presence of hotels is able to support tourist activities. The rise of the hotel industry confirms the improvement in tourism and shows tight competition. Management competes to present attractive and quality offers as well as good service offerings. The chain of assignment policy means that the front office department has several divisions, such as the front desk agent, guest relations officer, reservations, telephone operator, and concierge. In the concierge section, there is a bellboy who is responsible for handling guest luggage. Bellboys are at the forefront of hotels when it comes to serving incoming guests. Qualitative research through a case study approach was used in this study. This research will focus on investigating the service practices of bellboy staff at the Royal Ambarrukmo Hotel Yogyakarta. Semi-structured interviews were adopted and collaborated with service dimensions including reliability, tangibleness, responsiveness, assurance, and empathy. The informants used were three bellboy staff. The concepts of Miles Huberman and triangulation are used in data analysis and validation. The Hotel Royal Ambarrukmo Yogyakarta has fully implemented the service dimensions, according to the research findings. This instrument is able to provide hotel guests with satisfaction. Furthermore, the findings of this research can be adopted as a guide for creating quality services and guest satisfaction.
Presepsi Remaja Terhadap Gangguan Kecemasan Pada Fase Remaja Akhir Menuju Dewasa Awal Sulistyo, Agung; Ristanti, Ristanti; Suharyono, Edy; Djamil, Farah Diana; Sudanang, Ertanta Ari
JURNAL HARMONI NUSA BANGSA Vol 1, No 1 (2023): HARMONI NUSA BANGSA
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat Sekolah Tinggi Pariwisata Ambarrukmo Y

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47256/jhnb.v1i1.276

Abstract

Kondisi kecemasan sering kali muncul pada masa anak-anak dan remaja. Situasi tersebut menimbulkan tekanan secara masif pada masa pertumbuhan. Memahami kondisi kecemasan sejak awal, akan mampu menangkal secara dini munculnya potensi dampak negatif. Penelitian ini bertujuan untuk mengetahui bagaimana presepsi gangguan kecemasan sosial berlebihan dikalangan remaja. Desain penelitian kualitatif eksploratif digunakan dalam penelitian ini untuk mengungkap pengalaman remaja yang memiliki rasa cemas berlebihan. Hasil penelitian menunjukan tiga tema utama yang muncul, antara lain: 1) kecemasan diasumsikan berbeda secara umum, 2) kecemasan berpotensi direndahkan dan 3) diperlukan adaptasi diri untuk normalisasi. Memiliki masalah kecemasan berlebih, dianggap sebagai pribadi yang aneh dan berbeda dengan lingkungan sosial pada umumnya. Upaya keras perlu dilakukan oleh remaja untuk menghilangkan rasa cemas yang berlebihan. Proses adaptasi untuk menjaga keharmonisan, serta dukungan orang disekitar akan membantu remaja untuk memiliki dorongan penguat dalam pengembangan diri.
IMPLEMENTASI ANALISIS FISHBEIN DALAM MENCIPTAKAN KEPUASAN PENGUNJUNG PADA OBJEK WISATA MUSEUM SUNAN GIRI Sulistyo, Agung; Izzi, Mochammad Alif Fatikhul; Soeroso, Amiluhur
JRMA (Jurnal Riset Manajemen dan Akuntansi) Vol 12, No 1 (2024): Periode April - Juli
Publisher : Fakultas Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33508/jrma.v12i1.1350

Abstract

Pariwisata secara komprehensif melibatkan aspek fisik, sosial, ekonomi, politik, dan budaya. Potensi pariwisata dapat berupa keindahan alam, suku bangsa, kuliner, serta warisan sejarah. Wisata berbasis sejarah dan budaya menjadi potensi yang terus berkembang. Sebagai implementasi wisata sejarah, terdapat museum yang kurang menjaga eksistensinya sehingga rendahnya jumlah kunjungan. Kondisi tersebut berbeda dengan Museum Sunan Giri yang mengalami perkembangan. Penelitian ini bertujuan mengetahui sikap pengunjung terhadap Museum Sunan Giri. Penelitian ini menggunakan metode penelitian campuran. Model sikap multi-atribut fishbein digunakan dalam penelitian ini sebagai teknik analisis data. Kuesioner, wawancara, observasi, dan dokumentasi digunakan sebagai teknik pengumpulan data. Kuesioner disebarkan kepada 357 responden dan wawancara terbuka dilakukan untuk mengeksplorasi jawaban kuesioner. Hasil penelitian menjelaskan sikap pengunjung terhadap Museum Sunan Giri adalah positif dengan nilai sebesar 92,629. Nilai sikap tersebut berada di posisi kanan cut of point, diantara rentang setuju dan sangat setuju. Atribut fasilitas lengkap menjadi atribut terbaik (20,338), sedangkan atribut kompetensi SDM memperoleh nilai terendah (16,668). Pengelola Museum Sunan Giri dapat mempertahankan atribut yang memperoleh nilai tinggi dan meningkatkan kualitas atribut yang memperoleh nilai sebaliknya.Tourism comprehensively involves physical, social, economic, political, and cultural aspects. Tourism potential in the form of natural beauty, ethnic groups, culinary delights, and historical heritage. History- and culture-based tourism have potential that continues to grow. As an implementation of historical tourism, there are museums that do not maintain their existence, so the number of visits is low. This condition is different from the Sunan Giri Museum, which is experiencing development. This research aims to determine visitors' attitudes towards the Sunan Giri Museum. This research uses mixed research methods. The Fishbein multi-attribute attitude model is used in this research as a data analysis technique. Questionnaires, interviews, observation, and documentation were used as data collection techniques. Questionnaires were distributed to 357 respondents, and open interviews were conducted to explore the answers to the questionnaire. The results of the research explain that visitors' attitudes towards the Sunan Giri Museum are positive, with a score of 92.629. The attitude value is in the right position of the cut-off point, between the range of agree and strongly agree. The complete facilities attribute is the best attribute (20,338). Meanwhile, the HR competency attribute obtained the lowest score (16.668). Sunan Giri Museum management can maintain attributes that get high scores and improve the quality of attributes that get the opposite score.
KRITERIA MALCOLM BALDRIGE DI ERA REVOLUSI INDUSTRI 4.0 PADA PERUSAHAAN MEDIA CETAK DALAM UPAYA MENCIPTAKAN PERUSAHAAN UNGGUL DANBERKELANJUTAN DI YOGYAKARTA Agung Sulistyo; Fitria Agustin Sri Arwandi
Jurnal Riset Manajemen Sekolah Tinggi Ilmu Ekonomi Widya Wiwaha Program Magister Manajemen Vol. 7 No. 1 (2020): Jurnal Riset Manajemen
Publisher : Program Magister Manajemen STIE Widya Wiwaha Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (741.778 KB) | DOI: 10.32477/jrm.v7i1.190

Abstract

The development of Information technology has e a wide-ranging impact on every business, including print media. The ease and speed of public in getting information is one of its own threats, plus competition between similar businesses is no less Great. The Baldrige Kriteria is a concept that can be used to evaluate performance, encourage and study of a company to be excellence and sustainable. Baldrige Criteria consist of 7 pillars, namely : Leadership, Strategic Planning, Focus on Consumer and markets, measurement analysis and knowledge management, focus on human resources, management of business processes and results. The purpose of this study was to analyse the application of the concept of Baldrige criteria in the printed media (PT. BP Kedaulatan Rakyat) in an effort to create excellence and sustainable companies. This study uses a qualitative methode with a descriptive approach that is integrated to the concept of Baldrige Criteria. Data collection in this study uses in-depth interviews, observation, documentary methods, visual materials and literature study. The subject of this study were several employees from variousparts of the company. Based on the research that has been done, the results show that the management of the company is not in accordance with the Baldrige Criteria. The results of the study explain that the attributes used have not been fully applied, so it is necessary to have an appropriate program to become a excellence and sustainable companies.