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Siti Rahayu
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PENGARUH EXPERIENTAL VALUE DAN PLACE FOOD IMAGE TERHADAP BEHAVIORAL INTENTION WISATA KULINER BANDUNG Inad Wasa Nugroho; Siti Rahayu; Erna Andajani
Jurnal Ekonomi dan Bisnis Vol. 24 No. 2 (2020): Ekonomi dan Bisnis: Berkala Publikasi Gagasan Konseptual, Hasil Penelitian, Ka
Publisher : Jurusan Ilmu Ekonomi Prodi Ekonomi Pembangunan Fakultas Bisnis dan Ekonomika Universitas Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (421.424 KB) | DOI: 10.24123/jeb.v24i2.4747

Abstract

Every tourist has a different motivation. One type of tourism that is currently growing very rapidly is the culinary industry. This study is to determine the experiential value of tourists in shaping the place food image of the city of Bandung and influencing behavioral intention. This causal type of quantitative research analyzes data using the Structural Equation Model equation. The results of the study found evidence of all research hypotheses proved to have a positive and significant influence relationship.
Co-Authors ADI FITRA Ahmad Syahputra Alifa Wilandra Putri Amy Septrina Tampubolon Anastasia Soo Andajani, Erna Andini Putri Riandani Annisa Anindya Arbi Sianipar Ariel Belva Danendra Arinda Nikita Yusuf Ariza, Nahya Rahmatul Astuti Astuti Budi Santoso Deddy Wahyudin Purba Dede Nurjanah Devi Fitriani Dina Mellita Ecih Winengsih Edora Eka Elvany Erna Andajani Fitri Novika Widjaja Gema Sukmawati Suryadi Hasna Nurhaliza Hasyrani Windyatri Hayati, Diana Henny Puspitasari Inad Wasa Nugroho Indah Fitriyani Intan Karlina irenecn Isnawijayani Isnawijayani Jamaludin Hidayatulloh Juliani Dyah Trisnawati Khairijon ' Khoiru Sabila Kurnia Ully Wardani Lia Adetia Harahap Lintang Dian Saraswati Lorenzia Merlin Setiawan Lovika Ardana Riswari M. Rofih Mailiana Mailiana Marwa Marwa Mateus Sakundarno Adi, Mateus Sakundarno Mei Purnama Sari Mhd. Dzaky Ramadhan Muhammad Muhklas Nida An Khofiyah Nida Putri Israni Novang Cahya Sri Kartini Novitasari, Dhini Wahyuni Nurmitasari Nurmitasari Purnama, Jevon Keefe Purnama Radith Mahatma Rafika Shahira Adisty Rahardjo, Sugeng Rahman Cahyadi Rebeka Meidiana Purba Rika Rahayu Rina Puspita Sari Safruddin Safruddin Saputra, Alex Setyo Wira Rizki Shantika Martha Siti Robeatul Adawiyah Siti Rochmiyati Siti Sopiah Suhartiningsih Dwi Nurcahyanti Suhendra Supriyati Tegar Ilham Syahputra Titiek F. Djaafar Titin Sumarni Tri Ngudi Wiyatno Tri Noviastuti Umban Adi Jaya Willmart, Auresa Caesarputriaulya Wiyanto Yasinta Nurlia Sutrisno Yonny Arita Taher Zaldy Ichsan Febrian Zuleha Zuleha Zulfa Harirah MS