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Journal : Inisiasi

PENGEMBANGAN POTENSI UMKM MELALUI PEMANFAATAN SUMBER DAYA LOKAL (STUDI KASUS DESA TAWANGHARJO, KECAMATAN GIRIWOYO, KABUPATEN WONOGIRI) Agung Wibowo; Riyan Juniarto Putro; Indah Aprilliyani; Imam Mahmuddi Muharram
Inisiasi Volume 13, Edisi 2, Desember 2024
Publisher : Badan Perencanaan Pembangunan Daerah dan Penelitian dan Pengembangan Kabupaten Wonogiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59344/inisiasi.v13i2.250

Abstract

This study aims to explore and develop the potential of MSMEs in Tawangharjo Village, Giriwoyo District, Wonogiri Regency, which is rich in natural resources such as agriculture, livestock, handicrafts, and processed foods. A qualitative research approach with a case study method was employed, involving in-depth interviews, participatory observations, Focus Group Discussions (FGDs), and documentation with various local stakeholders.The findings indicate that MSMEs in Tawangharjo Village have effectively utilized local resources through various strategies, including optimizing the use of local raw materials, developing value-added products, enhancing skills and knowledge through training and mentoring, strengthening marketing networks, and diversifying products and innovations. Collaboration with external parties such as the InaMikro company has also positively contributed to improving the legality and market access of local MSMEs.However, these MSMEs still face several challenges, including limited access to modern technology, capital, and broader markets. Continuous intervention from the government and related institutions is necessary to overcome these obstacles. Overall, this community service program has successfully increased productivity, income, employment absorption, and community empowerment in Tawangharjo Village. The implementation of this local resource-based MSME development strategy is expected to serve as a model for other regions in promoting sustainable and independent rural economic growth.
Co-Authors Ade Pratama Adhela Cheryl Dwi Putri Riadi Adinda Fitria Ainayah Adriyanto, Agus Ahmad Ali Rohman Alfaqih Thariq Azizy Hasibuan Alimuddin Pohan Alivia Desi Rahmawati Ananda Puteri Az Zahra Andalan Tri Ratnawati Angger Sasmito Anggun Istaurina Arga Muhamad Lathif Aris Mardiyono Asta Nugraha Bambang Riyadi Budi Teguh Harianto Camilus Isidorus CH Astra Nugraha Dharma, Budi Dherysha Auria Maysalluna Dimas muhammad ilham Eko Heri Widiastuti Enggar Tri Irawan Ermi, Ermi saraswati Fathu Shodiqur Rohman Faza Yusuf Arrazy Francesca Shashinbhaga Gibral Naval Althariq Gunarjo Suryanto Budi Heru Eko Prasetyo I Wayan Muka Ichsan Malik Ihsan Rahmadi Wijaya Imam Gozali Imam Mahmuddi Muharram Imam Qalyubi Indah Aprilliyani Janti Soegiastuti Joko Riyanto Joko Triloka Khoirunnisa, IIn Lailatul Kurniawan Aji Muhammad Kustiyono Lelitawati, Mardiana Lia Agustina Lubis, Amany Misrita, Misrita Monica Putri Wulanningsih Ario Bimo Muchayatin Muchayatin Muhamad Azis Firdaus Muhamad Fikri Fadilah Musprihadi, Ribut Nadya Putri Nurcholizah Naufal Arsyad Fitrian Basri Nazar Hasby Nelfita Nguyen Thanh Tuan Nur Fadilla NURCHAYATI Nurchayati Nurchayati Parju Parju Parju Purnama Ramadani Silalahi R. Soelistijanto Ramdhani Yusli Arbain Sugoro Ratna Damayanti Riyan Juniarto Putro Rr.Suprantiningrum Rusda Wajhillah Rut Marlina Ronsumbre Ryano marcel praditya Sa'diyah, Halimatus Santy Dinar Permata Selma Khoirunnisa Nirmala Setyobudi Setyobudi Setyobudi SITI AMINAH SRI LESTARI Sri Puji Lestari Sugihardjo Sugihardjo Suroto suroto Syahrum Agung Tina Mawardika Umi Aniroh, Umi Umi Fitriyati Via Ainun Sholiha Afif Wafiq Lana Pradana Wimar ardana gulo Yusuf Ali