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All Journal Jurnal Manajemen dan Agribisnis Jurnal Sosial Ekonomi Pertanian Scan : Jurnal Teknologi Informasi dan Komunikasi Agridevina : Berkala Ilmiah Agribisnis Journal of Business & Banking Proceeding International Conference on Information Technology and Business Media Trend: Berkala Kajian Ekonomi dan Studi Pembangunan AGRIMOR Jurnal Pertanian Terpadu Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Jurnal Ilmiah Universitas Batanghari Jambi JURNAL MANAJEMEN MOTIVASI JEPA (Jurnal Ekonomi Pertanian dan Agribisnis) EKONOMIS : Journal of Economics and Business Jurnal Pertanian Agros Jurnal Teknik Pertanian Lampung (Journal of Agricultural Engineering) JURNAL ILMIAH MAHASISWA AGROINFO GALUH JURNAL AGRICA Jurnal Ilmiah Inovasi Dinamika Governance : Jurnal Ilmu Administrasi Negara Jurnal Ilmiah RESPATI JPEK (Jurnal Pendidikan Ekonomi dan Kewirausahaan) Journal of Tropical AgriFood Jurnal Pendidikan dan Konseling Agriecobis : Journal of Agricultural Socioeconomics and Business JAS (Jurnal Agri Sains) Grouper: Jurnal Ilmiah Perikanan Jurnal Agribisnis Nusantara Science and Technology Proceedings Jurnal Ilmiah Agribios Agrimansion: Agribusiness Management & Extension Multidiciplinary Output Research for Actual and International Issue (Morfai Journal) KARYA: Jurnal Pengabdian Kepada Masyarakat Agroteksos International Journal of Social Science, Educational, Economics, Agriculture Research, and Technology (IJSET) AJARCDE (Asian Journal of Applied Research for Community Development and Empowerment) Veteran Society : Jurnal Pengabdian Masyarakat Jurnal Ilmiah SOSIO AGRIBIS Tarjih: Agribusiness Development Journal Mediagro Tanjungpura International Journal on Dynamics Economics, Social Sciences, and Agribusiness (TIJDESSA) Buletin Penelitian Sosial Ekonomi Pertanian Fakultas Pertanian Universitas Haluoleo Jurnal Ilmiah Membangun Desa dan Pertanian Agroland: Jurnal Ilmu-ilmu Pertanian Jurnal Agrisep
Hamidah Hendrarini
Agribusiness Study Program, Faculty Of Agriculture, Universitas Pembangunan Nasional “Veteran” Jawa Timur, Surabaya 60294, Indonesia
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Strengthening the National Defense Education Curriculum from an Early Age Teguh Soedarto; Hamidah Hendrarini; Teddy Prima Anggriawan; Anajeng Esri Edhi Mahanani; Zuhda Mila Fitriana
VSJ | Veteran Society : Jurnal Pengabdian Masyarakat Vol. 2 No. 2 (2021): Veteran Society : Jurnal Pengabdian Masyarakat
Publisher : Fakultas Hukum, UPN Veteran Jawa Timur

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33005/vsj.v2i2.86

Abstract

State defense education ivfor PAUD children is very good. For example, in America in the era of President Obama, how to foster nationalism in future generations by visiting and inviting kindergarten children to camp at the White House. State defense education has also been carried out in many other countries in the world, one of which is Singapore. In Singapore there is a military museum, this discovery center is my inspiration. The method used is to analyze a problem by comparing the rules of other countries. If these threats cannot be anticipated as early as possible, it will have an impact on the fading of nationalism and the weakening of the nation's ideology due to the influence of other countries' ideologies that are not in accordance with the values ​​of Pancasila which can affect the weakness of the national defense system so that it can be penetrated by other countries that have interests. to divide the Indonesian nation.
CONTENT MARKETING INSTAGRAM UNTUK MEMPERTAHANKAN CUSTOMER RETENTION MELALUI CUSTOMER ENGAGEMENT PADA KONSUMEN PRODUK MIE INSTAN MEREK LEMONILO Salsabila, Annisa Ainan; Hendrarini, Hamidah; Nurhadi, Eko
JAS (Jurnal Agri Sains) Vol 8, No 1: Juni 2024
Publisher : Universitas Muara Bungo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36355/jas.v8i1.1303

Abstract

Tujuan diadakan penelitian ini adalah untuk menganalisis pengaruh content  marketing terhadap customer engagement pada konsumen mie instan merek Lemonilo di Kota Surabaya, untuk menganalisis pengaruh customer  engagement terhadap customer  retention pada  konsumen mie instan merek Lemonilo di Kota Surabaya, untuk menganalisis pengaruh content  marketing terhadap customer  retention pada mie instan merek Lemonilo di Kota Surabaya, dan untuk menganalisis pengaruh content marketing terhadap customer  retention dengan customer  engagement sebagai  variabel  intervening  pada konsumen mie instan merek Lemonilo di Kota Surabaya.Metode penelitian yang digunakan dalam penelitian ini adalah metode deskriptif dan analisis dengan pendekatan kuantitatif.Hasil penelitian menunjukkan bahwacontent marketing  berpengaruh positif dan signifikan terhadap customer engagement. Customer engagement berpengaruh positif dan signifikan terhadap customer retention. Content marketing berpengaruh positif dan signifikan terhadap customer retention.Content marketing berpengaruh positif dan signifikan terhadap customer retention melalui customer engagement sebagai variabel intervening.
Panel Data Analysis of Harvested Area, Rice Price, Consumption, and Population in Determining Food Security in East Java Rahayu, Indah; Hendrarini, Hamidah; Setyadi , Taufik
Jurnal Sosial Ekonomi Pertanian Vol 21 No 2 (2025): Juni, 2025
Publisher : Hasanuddin University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20956/jsep.v21i2.45894

Abstract

This study aims to analyze the effects of harvested area, rice prices, rice consumption, and population on food security in East Java Province. The data used are secondary panel data from 38 districts/cities over the 2020–2024 period, analyzed using panel data regression with the Fixed Effect Model (FEM) approach. Model selection was determined through Chow and Hausman tests, where the Chow test favored FEM and the Hausman test indicated REM; however, FEM was retained for deeper interpretation due to its stronger within-group explanatory power. The estimation results show that harvested area (coef = 0.0000721; p < 0.01), rice prices (coef = 0.0009185; p < 0.01), and population (coef = 0.00001874; p < 0.01) have a positive and significant effect on food security, while rice consumption has no significant impact. The within R² value of 0.5272 indicates that the model can explain 52.72% of the variation in food security within regions. These findings emphasize the need for regionally adaptive agricultural policies and spatial food distribution improvements to enhance resilience and food system performance.
Durian Village Development Strategy as an Alternative to Increasing the Economy of the Community of Wonosalam Village, Jombang Regency Setiawan, Risqi Firdaus; Hendrarini, Hamidah; Susanto, Heri
AJARCDE (Asian Journal of Applied Research for Community Development and Empowerment) Vol. 7 No. 2 (2023)
Publisher : Asia Pacific Network for Sustainable Agriculture, Food and Energy (SAFE-Network)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29165/ajarcde.v7i2.297

Abstract

In Wonosalam Village, Jombang Regency, Kampung durian possesses various natural and human resources that can serve as the foundation for local economic growth. This study seeks to assess the potential and business development strategy for durian in Wonosalam Village, Jombang Province. Internal and external analysis using the IFAS and EFAS matrices yielded a total score of 2,729 for strengths, 0.49 for weaknesses, 2.23 for opportunities, and 0.63 for threats. This demonstrates that the strength and opportunity factors greatly impact the Wonosalam Durian village's development. Moreover, the SWOT matrix analysis yielded the highest results in the strategy, namely Strength and Opportunity; therefore, in the development of Wonosalam durian village, it is possible to implement a strategy that focuses on enhancing quality and expanding durian product offerings.
STRATEGI PENGEMBANGAN USAHATANI JERUK DI DESA KEDAMPUL, MALANG, JAWA TIMUR Hendrarini, Hamidah; Saputri, Hanggita Adwaa; Wijayati, Prasmita Dian
AGRIBIOS Vol 23 No 02 (2025): NOVEMBER
Publisher : Program Studi Agribisnis Fakultas Pertanian

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36841/agribios.v23i02.7299

Abstract

This study aims to determine the internal and external factors of sweet orange farming in Kedampul Village, Tumpang District, East Java Regency, and to determine alternative development strategies. The method used in this study is qualitative, conducted purposively, where the questionnaire serves as the main tool for data collection. The data obtained were analyzed using SWOT. The results of the study indicate that alternative strategies implemented in orange farming in Kedampul Village are improving agricultural institutions, striving to improve farmers' human resources, good agricultural practice (GAP) cultivation management standards, and farmers and the government making marketing channels more effective for sustainable, progressive farming and wider marketing. In addition, the results of the SWOT analysis show that the internal factor score is greater than the external factor score of 2.428, the results of the SWOT analysis are located in the sweet orange farming development strategy quadrant. This study provides practical implications for farmers to optimize orange farming through improving business management, expanding wider marketing channels.
Analysis of Farmer Household Food Security in Sedenganmijen Village, Krian District, Sidoarjo Regency Amalia, Hania Putri; Hendrarini, Hamidah; Syah, Mirza Andrian
MediaTrend Vol 20, No 2 (2025): OKTOBER
Publisher : Trunojoyo University of Madura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21107/mediatrend.v20i2.25374

Abstract

Food security in a region can be measured from food availability, purchasing power, and consumption level of the population. The study aims to determine household expenditure priorities by analyzing consumption patterns and the level of resilience of farmer households as a form of prevention or handling of food insecurity problems. So a quantity analysis with Daily Value (RDA) and quality analysis with Food Hope Pattern (PPH). The study site was taken purposively. Sedenganmijen Village makes agricultural workers as its main and side livelihood. The sampling method uses saturated sampling (census). The sample selected in this study was 35 farmworker households through a food recall questionnaire within a week. The results of the study explained that the level of resilience in Sedenganmijen Village of 334.93% can be said to be food secure with a food security level exceeding 91-110% AKE. Meanwhile, the diversity of household consumption patterns with a PPH Score of 88.27 where the figure is still less than the provisions of the Normative Income Tax Score, which is 100. So it needs to be done to increase knowledge on the consumption of nutritious, diverse, balanced, and safe food (B2SA).
BUSINESS ACTORS’ SATISFACTION LEVEL IN OBTAINING PSAT-PDUK DISTRIBUTION PERMIT REGISTRATION IN GRESIK REGENCY Farikhah Linda Aurantifolia; Teguh Soedarto; Hamidah Hendrarini
Multidiciplinary Output Research For Actual and International Issue (MORFAI) Vol. 5 No. 6 (2025): Multidiciplinary Output Research For Actual and International Issue
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/morfai.v5i6.3372

Abstract

This study aims to analyze the level of satisfaction among micro and small business actors in obtaining the PSAT-PDUK distribution permit in Gresik Regency. The research focuses on four main indicators: ease of registration process, service speed, officer performance, and administrative costs. Using a qualitative descriptive approach with purposive sampling, the study finds that the digital-based Online Single Submission (OSS) system effectively reduces bureaucratic barriers and enhances accessibility. The clarity and user-friendliness of registration forms, combined with ongoing assistance from local government agencies, support inclusive service delivery. Additionally, the speed of document verification and license issuance aligns with public service standards, reinforcing user trust. Officers’ interpersonal skills, technical competence, and informative communication contribute significantly to service quality and stakeholder satisfaction. The study also confirms that there are no hidden fees or illegal levies in the registration process. The PSAT-PDUK registration is officially free, although technical compliance costs such as lab testing and packaging remain the responsibility of the business actors. Transparency regarding these cost elements fosters trust and supports a corruption-free bureaucracy. Overall, the research highlights the success of the government in creating an efficient, accessible, and transparent permit system that supports the formalization and competitiveness of local fresh food businesses. However, sustained improvement through continuous user support and digital literacy enhancement remains necessary to ensure equal access across all business levels.
Analisis ketahanan pangan rumah tangga petani berdasarkan proporsi pengeluaran pangan dan kecukupan energi di Kecamatan Mantup Kabupaten Lamongan Bilqis, Melinda; Hendrarini, Hamidah; Atasa, Dita
Journal of Tropical AgriFood Volume 7 Nomor 2, Tahun 2025
Publisher : Jurusan Teknologi Hasil Pertanian Universitas Mulawarman

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35941/jtaf.7.2.2025.21695.100-109

Abstract

Kabupaten Lamongan menunjukkan kondisi belum mencapai tingkat kesejahteraan jika dilihat dari proporsi pengeluaran pangan dan non pangan. Tujuan dari penelitian ini adalah menganalisis ketahanan pangan rumah tangga petani di Kecamatan mantup, Kabupaten Lamongan, Jawa Timur. Metode penelitian yang digunakan adalah deskriptif kuantitatif, dengan lokasi penelitian adalah Kecamatan Mantup, Kabupaten Lamongan, jawa Timur, melibatkan 51 responden petani padi. Analisis proporsi pengeluaran pangan dan non pangan merupakan alat analisis yang diterapkan. Aplikasi nutrisurvey digunakan untuk menganalisis tingkat kecukupan energi dan protein. Klasifikasi silang antara pangsa pengeluaran pangan dengan tingkat kecukupan energi digunakan untuk menentukan kategori ketahanan pangan rumah tangga. Hasil penelitian menunjukkan bahwa proporsi pengeluaran pangan lebih tinggi daripada pengeluaran non pangan, yang menunjukkan bahwa rumah tangga petani di Kecamatan Mantup belum mencapai tingkat kesejahteraan. Rumah tangga petani di Kecamatan Mantup memiliki kondisi ketahanan pangan yang belum merata, terdapat 17 rumah tangga (34%) telah tahan pangan sedangkan 34 rumah tangga petani (64%) belum mencapai ketahanan pangan.
PRODUCTION AND MARKETING MIX OF GLUTINOUS CORN PRODUCTS IN UPT. AGRIBUSINESS DEVELOPMENT Cahyasusanti, Ayu; Hendrarini, Hamidah; Sari Tondang, Ika
MediaTrend Vol 20, No 1 (2025): MARET
Publisher : Trunojoyo University of Madura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21107/mediatrend.v20i1.29343

Abstract

Increasing the production of products needed by customers and the marketing mix is the foundation in a product marketing to disseminate products and be increasingly recognized by the public. This study aims to examine the production and marketing of glutinous corn at UPT Agribusiness Development. This research was conducted in November 2023 at UPT Agribusiness Development. The research method applied is the trend analysis method approach and descriptive qualitative with data collection methods through observation, interviews, and documentation. The results showed that the development trend of glutinous corn production in UPT Agribusiness Development tends to fluctuate from 2020-2023, the marketing mix strategy implemented by UPT Agribusiness development uses the 7P method, namely there are innovative products, appropriate prices, strategic places, creative and targeted promotions, quality of people / HR, processes, and complete physical evidence. It can be concluded that the application of the right marketing mix strategy can increase the production and sales volume of sticky corn products.
STUDI KOMPARATIF KEPUASAN PELANGGAN PADA DUA OUTLET TOMORO COFFEE DI SURABAYA (Studi Kasus di Tomoro Coffee Surabaya): Comparative Study of Customer Satisfaction at Two Tomoro Coffee Outlets in Surabaya (Case Study at Tomoro Coffee Surabaya) Sacharani, Veronika Sheila; Hendrarini, Hamidah; Yuliati, Nuriah
Jurnal Ilmiah Sosio Agribis Vol. 25 No. 2 (2025): Jurnal Ilmiah Sosio Agribis Vol 25 No 2
Publisher : Study Program of Agribusiness, Faculty of Agriculture, University of Wijaya Kusuma Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30742/jisa25220254555

Abstract

Penelitian ini dilatarbelakangi dengan adanya perbedaan kepuasan pelanggan pada outlet Tomoro Coffee UPN dan Tomoro Coffee Tenggilis yang didekati oleh kelarisan sebuah outlet. Penelitian ini menganalisis faktor-faktor yang mempengaruhi tingkat kepuasan pelanggan pada kedua outlet Tomoro Coffee Surabaya tersebut, yang berfokus dengan 3 faktor: kualitas pelayanan, lokasi, dan manajemen waktu. Metode penelitian yang digunakan adalah analisis deksriptif yang mana untuk mengetahui karakteristik pelanggan dan analisis SEM-PLS bertujuan untuk mengetahui apakah dari ketiga faktor signifikan mempengaruhi kepuasan pelanggan pada outlet Tomoro Coffee UPN dan Tomoro Coffee Tenggilis. Hasil penelitian menunjukkan variabel kualitas pelayanan dan lokasi di outlet UPN positif signifikan terhadap kepuasan pelanggan, sedangkan manajemen waktu negatif tidak signifikan. Variabel kualitas pelayanan pada outlet Tenggilis positif tidak signifikan, lokasi positif signifikan, dan manajemen waktu negatif tidak signifikan terhadap kepuasan pelanggan. Nilai R-Square pada outlet UPN sebesar 20.8% dan nilai R-Square pada outlet Tenggilis sebesar 26.7%. Dari nilai R-Square pada kedua outlet menunjukkan variabel yang diteliti dapat diterima. Penelitian ini mengharapkan kedua outlet Tomoro Coffee Surabaya tersebut dapat meningkatkan daya saing dengan memperhatikan tingkat pelayanan, lokasi, serta manajemen waktu guna mencapai kepuasan pelanggan dan mendorong pertumbuhan bisnis yang lebih optimal. Kata kunci: Komparatif, Kepuasan Pelanggan, Tomoro Coffee, Analisis WARP PLS. This research is motivated by the differences in customer satisfaction at the Tomoro Coffee UPN and Tomoro Coffee Tenggilis outlets which are approached by the popularity of an outlet. This study analyzes the factors that influence the level of customer satisfaction at the two Tomoro Coffee Surabaya outlets, which focus on 3 factors: service quality, location, and time management. The research method used is descriptive analysis which is to determine customer characteristics and SEM-PLS analysis aims to determine whether the three significant factors influence customer satisfaction at the Tomoro Coffee UPN and Tomoro Coffee Tenggilis outlets. The results showed that the service quality and location variables at the UPN outlet were significantly positive towards customer satisfaction, while time management was not significant. The service quality variable at the Tenggilis outlet was not significant, the location was significant, and the time management was not significant towards customer satisfaction. The R-Square value at the UPN outlet was 20.8% and the R-Square value at the Tenggilis outlet was 26.7%. The R-Square value at both outlets showed that the variables studied were acceptable. This study expects that the two Tomoro Coffee Surabaya outlets can increase their competitiveness by paying attention to the level of service, location, and time management in order to achieve customer satisfaction and encourage more optimal business growth. Keywords: Comparative, Customer Satisfaction, Tomoro Coffee, WARP PLS Analysis.
Co-Authors Adinda Eka Novita Sari Ainul Yaqin Alit, Ronggo Almeyda Ashfi Raihan Alvian Dwiangga Wijaya Amalia, Hania Putri Andhu Ismail Aziza Anggriawan, Teddy Prima Annisa Lulu Anwar, Nadhif Syathiril Aprilia Tri Wulandari Ardiansyah, Rico Yanuar Aristawati, Diyah Ayu Arnesia Ramadani Putri Mega Atika Permata Sari Azizah, Rika Nur Berliana Adella Ananda Bilqis, Melinda Cahyasusanti, Ayu Camilla Mumtaza Putri Audria Dewi, Angelina Permata Dewi, Rinawati Dita Atasa Dona Wahyuning Laily Dwi Indah Febriyani Dwi Kusuma Wati Dzulfakar, Rizki Malik Eko Nurhadi Eko Nurhadi Eko Nurhadi Eko Nurhadi Endang Yektiningsih, Endang Ernawati, Ernik Ernoiz Antriyandarti Fajar, Yunus Abdul Fanny Cezarelia Rahmadani Farikhah Linda Aurantifolia Fatchur Rozci Ferri Nurviyanto Ramadani Firmansyah, Mochamad Hilmy Firza Prima Aditiawan Heri Susanto Heri Susanto Hopid, Hopid Humairatus Shaliha Idhoh Fitriana, Nisa Hafi Iffa Nurwana Widhiyastuti Indah, Pawana Nur Indra Tjahaja Amir Irianto, Oktavyan Dwi Karimullah, Muhammad Kartiko, Muhammad Habib Dwi Kellysasetia, Pradilla Keriapy, Donny Obrial Lamarta, Salsabila Aldita M Samsul Arifien Mahanani, Anajeng Esri Edhi Makrifat, Thiang Mirza Andrian Syah Mu'iz, Mochammad Abdul Mubarokah Mubarokah Mubarokah Muhammad Masyhudi Sirajuddin Makki Muhammad, Hawari Nabila, Naufal Elvia Nafisah Qurrota A’yyun Namira Zayyan Adristi Nindy Fadillah Noor Rizkiyah Nugroho, Sigit Dwi Nur Yunita Puspitasari Nuriah Yuliati Nurul Nurul Pandu Dewa Dana Pranindhita, Anggie Nur Prasmita Dian Wijayanti Prasmita Dian Wijayati Purwanti, Arinta Qomariyah, Badriyatul Rahayu, Indah Ratnakanyaka, Meimy Risqi Firdaus Setiawan Rizka Putri Fadilah RIZQA ZALSABILA MULYADI Sacharani, Veronika Sheila Salma Aqila Putri Salsabila, Annisa Ainan Samputri, Ghea Lintang Santoso, Wahyu Saputri, Hanggita Adwaa Saputro, Gilang Cahyo Sari Tondang, Ika Sayyidati Latifatun Nisa Shafira, Helen Febriana Shofiyatul Jannah Soedarto, Teguh Sri Tjondro Winarno, Sri Tjondro Sri Widayanti SRI WIDAYANTI Sri Widayanti Sudiyarto Sudiyarto Sundusia, Leyna Syaikhuddin, NorNor Rahmat Syarif Imam Hidayat TAUFIK SETYADI Teti Hariyati, Teti Tondang, Ika Sari Tria Mei Hidayati Verina Anjelita Hutagaol Wahyu Santoso Wahyu Santoso Wahyu Santoso Wardhani, Habsah Al Kautsar Farroha Widayanti, Sri Widayanti, Sri Wijayanti, Berlian Feby Yektiningsih, Endang Zuhda Mila Fitriana Zuhda Mila Fitriana Zulian, Venni