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PENGARUH KUALITAS LAYANAN DIGITAL TERHADAP KEPUASAN PENGGUNA APLIKASI OVO DI KOTA MAMUJU Indriani Nurul Fiqria S.; Maryuni; Hari Yeni
Jurnal Media Akademik (JMA) Vol. 4 No. 1 (2026): JURNAL MEDIA AKADEMIK Edisi Januari
Publisher : PT. Media Akademik Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62281/zpg4j995

Abstract

Perkembangan teknologi finansial (fintech) telah mendorong digitalisasi transaksi secara masif di berbagai wilayah Indonesia, termasuk di Kabupaten Mamuju, Sulawesi Barat. Namun, tantangan infrastruktur digital di luar Pulau Jawa seringkali menjadi hambatan dalam menciptakan pengalaman pengguna yang optimal. Penelitian ini bertujuan untuk menganalisis pengaruh kualitas layanan digital terhadap tingkat kepuasan pengguna aplikasi dompet digital OVO di Kabupaten Mamuju. Metode penelitian yang digunakan adalah kuantitatif deskriptif dengan teknik pengumpulan data melalui penyebaran kuesioner kepada 45 responden yang merupakan pengguna aktif OVO di wilayah tersebut. Analisis data difokuskan pada dimensi kualitas layanan digital, yang mencakup keandalan sistem, efisiensi transaksi, serta faktor teknis seperti stabilitas server dan keamanan data. Temuan studi ini menunjukkan bahwa kualitas layanan digital memiliki peran penting dalam meningkatkan kepuasan pengguna, di mana kecepatan transaksi merupakan indikator terpenting. Sebaliknya, stabilitas jaringan di wilayah lokal masih menjadi perhatian utama masyarakat. Temuan ini memberikan implikasi penting bagi penyedia layanan OVO untuk terus memperkuat infrastruktur digital dan memperluas ekosistem merchant di daerah guna mempertahankan loyalitas pengguna. Penelitian ini juga menekankan pentingnya sinergi antara teknologi dan ketersediaan jaringan telekomunikasi yang stabil di wilayah kabupaten.
ANALISIS PENGARUH KUALITAS SISTEM INFORMASI REKRUTMEN BERBASIS WEB TERHADAP MINAT MELAMAR KERJA PADA ASTRA MOTOR MAMUJU Suandi; Hari Yeni
Jurnal Media Akademik (JMA) Vol. 4 No. 1 (2026): JURNAL MEDIA AKADEMIK Edisi Januari
Publisher : PT. Media Akademik Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62281/5j6zq270

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh kualitas sistem informasi rekrutmen berbasis website terhadap minat melamar kerja pada Astra Motor Mamuju. Di tengah tuntutan transformasi digital, efektivitas platform rekrutmen menjadi faktor krusial dalam menarik talenta potensial. Penelitian ini menggunakan pendekatan kuantitatif dengan metode survei terhadap 30 responden yang merupakan calon tenaga kerja. Analisis data dilakukan melalui uji regresi linear sederhana untuk mengukur sejauh mana variabel kualitas sistem informasi mempengaruhi variabel minat melamar kerja. Hasil penelitian menunjukkan bahwa kualitas sistem informasi yang mencakup aspek kemudahan penggunaan (usability), kualitas informasi, dan desain visual memiliki pengaruh positif dan signifikan terhadap minat melamar kerja. Nilai koefisien determinasi (R²) menunjukkan bahwa variabel kualitas sistem informasi mampu menjelaskan variasi minat melamar kerja secara substansial. Implementasi sistem ini tidak hanya meningkatkan efisiensi proses seleksi, tetapi juga memperkuat citra profesional perusahaan di mata pelamar. Penelitian ini memberikan implikasi praktis bagi manajemen sumber daya manusia dalam mengoptimalkan strategi rekrutmen digital.
Analisis Efektivitas Pelayanan Administrasi Sebelum Dan Sesudah Implementasi Aplikasi PUSAKA Di Kantor Kementrian Agama Kabupaten Mamuju Nugraha, Dimas Adi; Yeni, Hari
Jurnal Ilmu Ekonomi, Pendidikan dan Teknik Vol. 3 No. 1 (2026): IDENTIK - Januari
Publisher : CV. SINAR HOWUHOWU

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70134/identik.v3i1.1147

Abstract

This study aims to analyze the effectiveness of administrative services at the Mamuju District Ministry of Religious Affairs Office before and after the implementation of the Pusaka Super Apps application as part of the digital transformation of public services. The method used in this study is comparative analysis with a qualitative descriptive approach, through document studies, community satisfaction survey data, and a review of policies and administrative service practices in the field. The results of the analysis show that before digitalization, administrative services were still dominated by manual systems that tended to be slow, lacked transparency, and depended on the physical presence of applicants. After the implementation of the Pusaka Super Apps since early 2023, there has been a significant improvement in service speed, transparency of procedures and costs, integrity of the apparatus, and ease of access to services for the community. This is reflected in the increase in the Community Satisfaction Index, which has reached the excellent category. However, the effectiveness of digital services still faces obstacles in the form of limited internet network infrastructure in a number of areas and differences in digital literacy levels, both among officials and the public. Therefore, strengthening infrastructure, increasing human resource capacity, and providing ongoing assistance are among the factors that are very important for maintaining the sustainability and equitable quality of digital-based administrative services in Mamuju Regency.
Penerapan Customer Relationship Manajemen (CRM) Untuk Meningkatkan Loylitas Pelanggan Pada Pt.Rekind Daya Mamuju Ramadhani, Ainaya Ifditiya; Yeni, Hari
Jurnal Ilmu Ekonomi dan Bisnis Vol. 3 No. 1 (2026): JUKONI - Februari
Publisher : CV. SINAR HOWUHOWU

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70134/jukoni.v3i1.1124

Abstract

This study aims to assess the implementation of Customer Relationship Management (CRM) in increasing customer loyalty at PT Rekind Daya Mamuju (RDM), a company that focuses on the operation and maintenance of a 2x25 MW Steam Power Plant (PLTU) located in Mamuju Regency, West Sulawesi. In the power generation sector, service continuity and operational reliability are highly dependent on the quality of interactions between service providers and customers, thus CRM plays a crucial role in building trust and long-term loyalty. This study used a quantitative method with a survey conducted on 60 customers who interact directly with PT RDM in the operation and maintenance of the plant. Data were obtained through a questionnaire with a five-point Likert scale that assessed the dimensions of CRM, including service quality, communication, responsiveness, and complaint handling, as well as customer loyalty consisting of satisfaction, trust, reuse of services, and willingness to recommend the company. The data analysis process was carried out using descriptive statistics and simple linear regression. The results of the study indicate that the implementation of CRM at PT RDM is at a good level, especially in the aspects of speed of response to problems at the plant and staff professionalism. In addition, the level of customer loyalty is also relatively high, indicated by high satisfaction and trust in the company. The results of the regression test indicate that CRM has a positive and significant impact on customer loyalty. This finding suggests that the better the relationships and services provided by PT RDM, the higher the customer loyalty. Therefore, PT RDM needs to continue strengthening its CRM strategy to maintain working relationships and increase the company's competitiveness in the power generation services sector.
Implementasi Sistem Informasi Manajemen Pariwisata Dalam Promosi Destinasi Wisata Kabupaten Mamuju Mauliah, ZalzaBilah Wulan; Yeni, Hari
Jurnal Ilmu Ekonomi dan Bisnis Vol. 3 No. 1 (2026): JUKONI - Februari
Publisher : CV. SINAR HOWUHOWU

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70134/jukoni.v3i1.1129

Abstract

The development of tourism in Mamuju Regency requires effective promotional strategies, especially in the digital era that demands speed and accuracy of information. The implementation of a Tourism Management Information System (TMIS) serves as a solution to improve the quality of information services, expand promotional reach, and strengthen the competitiveness of local tourist destinations. This article discusses the growing need for tourism digitalization in Mamuju, the benefits of implementing TMIS, and the challenges encountered during the implementation process. Using a literature review method and phenomenological analysis, this study finds that TMIS can have a significant impact on the dissemination of tourism information, increasing tourist visits, and managing tourism data in a more structured manner.
Analisis Sistem Informasi Manajemen Presensi Loyalitas Pegawai Asn Melalui Aplikasi Pusaka Di Kantor Kementerian Agama, Kanwil Kemenag Sulawesi Barat/ Mamuju Rahmana, Resky; Khatimah B, Husnul; Yeni, Hari
Jurnal Ilmu Ekonomi dan Bisnis Vol. 3 No. 1 (2026): JUKONI - Februari
Publisher : CV. SINAR HOWUHOWU

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70134/jukoni.v3i1.1135

Abstract

The development of information technology has encouraged government institutions to optimize digital systems in human resource management, including aspects of attendance management for civil servants (ASN). The Ministry of Religious Affairs of the Republic of Indonesia has implemented an application-based attendance system through the PUSAKA Super App as part of the digital transformation of personnel services. This study aims to analyze the management information system of ASN attendance through the PUSAKA application and its influence on employee loyalty at the Regional Office of the Ministry of Religious Affairs of West Sulawesi Province, particularly in Mamuju.This research employs a descriptive qualitative approach, with data collected through observation, interviews, and documentation studies. The results indicate that the implementation of the PUSAKA application has improved  discipline and transparency in ASN attendance, which has a positive impact on employee loyalty. The digital attendance system provides convenience, data accuracy, and fairness in attendance assessment. However, the implementation still faces technical challenges, such as limited internet connectivity and application disruptions. Therefore, improvements in technological infrastructure and user assistance are required to ensure that the PUSAKA attendance system operates optimally and sustainably.
Peran Customer  Information Dan Billing System Dalam Mendukung Kepuasan Pelanggan Di PDAM Tirta Manakarra Kabupaten Mamuju Krisdayanti; Mayang; Yeni, Hari
Jurnal Ilmu Ekonomi dan Bisnis Vol. 3 No. 1 (2026): JUKONI - Februari
Publisher : CV. SINAR HOWUHOWU

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70134/jukoni.v3i1.1138

Abstract

In the modern era, technology plays an increasingly significant role in supporting the efficiency of the public service sector. Customer Information & Billing Systems (CIBS) play an essential role in enhancing customer satisfaction by improving operational efficiency and billing accuracy. PDAM Tirta Manakarra, Mamuju Regency, faces challenges in managing customer information and billing systems. Recent research shows that the overall customer satisfaction level reached 58.22%, indicating that customers are quite satisfied, but there is still room for service improvement. Factors such as price, service quality, and word of mouth have a significant impact on customer satisfaction. This study aims to evaluate the impact of CIBS implementation on improving customer satisfaction levels at PDAM Tirta Manakarra and assess how this system improves operations and service quality as perceived by customers. CIBS implementation is expected to increase service efficiency and transparency, as well as support an enhanced customer experience. This study will analyze the role of CIBS in supporting customer satisfaction and recommend continuous improvement strategies based on case studies from various industries, including water services and telecommunications.
Analisis Penerapan SPBE (Sistem Pemerintahan Berbasis Elektronik) Di Pemerintahan Kabupaten Mamuju Melalui SIPAMANDAR Annisa, Nur; Rismayanti; Yeni, Hari
Jurnal Ilmu Ekonomi dan Bisnis Vol. 3 No. 1 (2026): JUKONI - Februari
Publisher : CV. SINAR HOWUHOWU

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70134/jukoni.v3i1.1157

Abstract

The implementation of the Electronic-Based Government System (SPBE) is a national strategy to improve the effectiveness of governance and the quality of public services. The Mamuju Regency Government has implemented SPBE through the SIPAMANDAR application as a medium for administrative management and data integration between Regional Apparatus Organizations (OPD). This study aims to analyze the effectiveness of SPBE implementation through SIPAMANDAR in terms of policy, institutional, technological infrastructure, human resources, and its impact on public services. This study uses a descriptive qualitative approach with data collection techniques through observation, interviews, and documentation studies. The results show that SIPAMANDAR contributes positively to work efficiency, increased administrative transparency, and ease of access to information. However, its implementation has not been optimal due to limitations in integration between OPDs, uneven human resource readiness, unstable network infrastructure, and a lack of socialization to the community. This study concludes that the optimization of SPBE in Mamuju Regency requires strengthening human resource capacity, improving digital infrastructure, and continuous coordination and evaluation across OPDs.
Pengembangan Sistem Informasi Pengolahan Data Guru Dan Pegawai Pada Sma Negeri 1 Mamuju Sulawesi Barat Berbasis Website Asya, Erma; Nuraini; Yeni, Hari
Jurnal Ilmu Ekonomi dan Bisnis Vol. 3 No. 1 (2026): JUKONI - Februari
Publisher : CV. SINAR HOWUHOWU

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70134/jukoni.v3i1.1163

Abstract

The processing of teacher and staff data at SMA Negeri 1 Mamuju is still carried out manually using spreadsheet applications and physical documents, resulting in problems such as data duplication, slow search processes, and the risk of document loss. This study aims to develop a website-based information system to manage teacher and staff data so that administrative processes become more effective and efficient. The method used is the Web Development Life Cycle (WDLC), which includes the stages of requirements analysis, system design, development, testing, and implementation. The results show that the developed information system is able to speed up the data search process by up to 78%, reduce data redundancy, and improve the accuracy of staff data input. Testing using the Black Box Testing method indicates that all system features function according to user requirements. Therefore, this website-based information system can serve as an effective solution to support personnel data management at SMA Negeri 1 Mamuju.
Peran Sipamandar Pada Pengambilan Keputusan Anggaran Pemerintah Kabupaten Mamuju Adelia; Putri, Redina; Yeni, Hari
Jurnal Ilmu Ekonomi dan Bisnis Vol. 3 No. 1 (2026): JUKONI - Februari
Publisher : CV. SINAR HOWUHOWU

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70134/jukoni.v3i1.1164

Abstract

Regional financial management that is transparent, efficient, and accountable is a crucial element in achieving good governance. The Government of Mamuju Regency has implemented SIPAMANDAR (Regional Financial Management Information System) to support the processes of planning, budgeting, implementation, and financial reporting. This study aims to analyze the role of SIPAMANDAR in supporting budget decision-making and to identify the supporting and inhibiting factors in its implementation. This research employs a qualitative method with a descriptive approach. Data were collected through in-depth interviews with regional financial management officials, budget planners, and SIPAMANDAR operators, complemented by observation and documentation studies. Data analysis was conducted through data reduction, data presentation, and conclusion drawing. The results indicate that SIPAMANDAR plays an important role in providing accurate, integrated, and timely financial information, thereby supporting more rational budget decision-making. However, its implementation still faces challenges, including limitations in human resources, technological infrastructure, and inter-departmental system integration.
Co-Authors Adam Ramadhan ADELIA Adrian Nasir Agus Halim Agus Halim, Agus Agustina, Alya Andi Aris Mattunruang Andi Indra Martini Andi Indra Martini Andini, Lilis Anggy Rhamadani Apriandi, A. Arianti, Dini Arsil, Aulia Arti, Pemi Budi Asfirawati Asmin, Muh.Haizal Asya, Erma Aulia, Anisa Aulia, Widya Basri, Jumriah Basri, Nirmayanti Cantika, Ninit Cahya Devita Arista Putri Dian Sidiq Saputra Fadlina Fadlina Fauziah Rahman Fiqria, Indriani Nurul Fitri, Rastina Fitriyana, Aida Greis Haeril Haeril Hasrawati Hatta, Fiqra Ramadhan Heni Pujiastuti Herlina Idris, S.E., M.M , Muhammad Ika Ayu Pratiwi Ikram, Muh Indah, Asmi Nur Indri Yani Indriani Nurul Fiqria S. Irfan Irma Ismuaji Wahyudi istiqamah D, Nur J. Fuji Inzani SL J.Fuji Inzani SL Jumrah Jusnaimah Kato, Enjelina Khatimah B, Husnul Krisdayanti Liravirna Maharani, Andi Putri Rahayu Mahmud, Mardillah Manora Y, Muh AL Khausari R Marsya Maryuni Mauliah, ZalzaBilah Wulan Mayang Merianti, Puput Mirsan, Syariah Alfadila Ms, A.Munawarah Rasyidi Muh Akbar Muh. Tahir Muhammad Aqil Muhammad Fikri Al-Isra Mutiara Nabila Naska N, Naska N Nengsih, Yulia Nugraha, Dimas Adi Nur Annisa Nur Heliska Nur Wahyunianti Dahri Nuraini Nurfaidah Nurfaidah Nurilahi Nurjannah Prisilia, Dela Pustri D, S.M., M.M, A. Kartini Sari Putri Putri, Redina Putri, Salsa Dila Rahmana, Resky Ramadhani, Ainaya Ifditiya Ramadhani, Putri Nur Ramli S, Ramli S Rasyid, Rohsita Amalyah Resti, Andhiny Mantasya Rina Rismayanti Rosalina, Cica S.E., M.M, Nurul Fajeriani, S.E., M.M, Rahayu Japar, S.E., M.M, Sugianto, S.E., M.M, Sutriana S.E., M.Si, Fadlina, S.H., M.H, Dr. Rahmat S.IP., M.Si, Suharto, S.S., M.Comn, Rahma Saiyed, Salmiah Salsabila Shalahuddin Sri Mentari Pombu, Yerlen Staowrina, Endang Suandi Suci Oktavia Ramadani Suhardi Sukmarintis Naga Syaripa Tabsir, S.E., M.Si, Muhammad Kusnady Tamin Tamin, Tamin Tri Frida Suryati Widiyastutin, Dewi Winarti, Indri Winata, Sandra Wiwik Handayani Yerlen Sri Mentari Pombu Yislia Yulinar Clara Hafizha