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All Journal Jurnal Bisnis dan Manajemen Jurnal Office Jurnal Manajemen Strategi dan Aplikasi Bisnis EDUKATIF : JURNAL ILMU PENDIDIKAN PINISI Discretion Review International Journal of Social and Management Studies (IJOSMAS) AKSELERASI: Jurnal Ilmiah Nasional TEACHING : Jurnal Inovasi Keguruan dan Ilmu Pendidikan Journal of Community Service and Engagement Journal of Information Systems and Management Study & Management Research FRIMA: Festival Riset Ilmiah Manajemen & Akuntansi Darma Diksani: Jurnal Pengabdian Ilmu Pendidikan, Sosial, dan Humaniora SISTEMIK : Jurnal Ilmiah Nasional Bidang Ilmu Teknik Indonesian Journal of Management and Economic Research
Multi Nadeak
Universitas Teknologi Bandung
Religion Humanities Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Social Sciences Other

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Penggunaan Sistem Scan Barcode pada Warung Sembako Novi Tri Romadhona; Ajeng Casika; Alen Lidia; Nurbaeti; Masduki Asbari; Dewiana Novitasari; Multi Nadeak; Dhaniel Hutagalung; Yulis Nuryanti; Fatrilia Rasyi Radita; Sri Wahyuni Asnaini
Journal of Community Service and Engagement Vol. 3 No. 1 (2023): February 2023
Publisher : CV. AGUSPATI RESEARCH INSTITUTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.9999/jocosae.v3i1.168

Abstract

Pada era sekarang sudah banyak Mitra dalam Usaha Mikro Kecil dan Menengah (UMKM) yang bergerak dalam bidang usaha retail atau warung sembako di Kota Tangerang, UMKM yang menjadi mitra pengabdian ini belum lama membuka usahanya di bidang retail dan dari segi pemasarannya masih menggunakan cara yang konvensional. Karena itu UMKM ini perlu diberikan pelatihan mengenai digital marketing agar pemasarannya dapat lebih baik dan dapat memperluas cakupan pasarnya serta dapat menunjang kegiatan penjualan yang lebih baik. Selain itu, UMKM ini pun diberikan bantuan dalam memudahkan pembayaran melalui Scan Barcode. Kerja sama dengan mitra Indogrosir yaitu TIM (Toko Mandiri Indogrosir) usaha retail ini mengintegrasikan dengan Payment Scan Barcode pada pembayarannya, integrasi dengan Payment Scan Barcode bermitra dengan TIM dan mengintegrasikan dengan payment Scan Barcode, dan penyuluhan penggunaan sistem yang telah dibuat tersebut. Hasil dari pengabdian ini adalah ilmu dalam melakukan pemasaran secara digital dengan memanfaatkan teknologi yang telah ada untuk meluaskan target pasar, dan untuk membiasakan dalam new normal.
The Effect of Marketing Mix on Student Decision to Choose a Private University Bonar Bangun Jeppri Napitupulu; Dwi Ferdiyatmoko Cahya Kumoro; Masduki Asbari; Multi Nadeak
Journal of Information Systems and Management (JISMA) Vol. 2 No. 3 (2023): June 2023
Publisher : AGUSPATI RESEARCH INSTITUTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.4444/jisma.v2i3.420

Abstract

The purpose of this study was to examine and analyze the influence of the marketing mix elements which include product, price, place, promotion, people, process, and physical evidence on students' decisions to choose one of the private university campuses in Tangerang. This research uses primary data through a survey of 245 active students at the university concerned with the even semester of the 2022/2023 academic year. The collected data were processed and analyzed using SmartPLS software. The results of this study indicate that the seven factors of the marketing mix (marketing mix) have a positive and significant effect on the student's decision to choose to study at their current campus. An in-depth analysis of the managerial and social implications of the results of this study is discussed further in the body of this article.
Increasing Employees Performance through Motivation, Discipline, Work Environment, and Commitment: An Empirical Study on SMEs Employees Siti Abadiyah; Hatoli Waruwu; Muhammad Johan; Multi Nadeak; Albertus M. Setyastanto
EDUKATIF : JURNAL ILMU PENDIDIKAN Vol 5, No 2 (2023): April
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/edukatif.v5i2.5426

Abstract

Empowerment of human resources is a non-stop process, but it is also the most important, especially about the performance of MSMEs in developing countries like Indonesia. The purpose of this study was to determine the effect of motivation, work discipline, work environment, and organizational commitment on the performance of MSME employees in Tangerang. The sample for this research was taken from 205 MSME employee respondents in Tangerang using a quantitative research method with a simple random sampling technique and using SEM (Structural Equation Model) and SmartPLS version 3.0 software as statistical tools. The results of this study indicate that motivation, work discipline, work environment, and organizational commitment have a positive and significant effect on the performance of MSME employees. The managerial implications of these findings suggest MSME management continues to pay attention to intangible factors as predictors of employee performance. The economic and social implications are discussed in more detail in this study report.
Pengaruh Internal Brand Management terhadap Work Engagement: Analisis Perspektif Dosen Indonesia Simorangkir, Yosua Novembrianto; Suroso; Widodo, Adi; Wijaya, Muhamad Rizky; Nadeak, Multi
Journal of Information Systems and Management (JISMA) Vol. 3 No. 1 (2024): February 2024
Publisher : AGUSPATI RESEARCH INSTITUTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.4444/jisma.v3i1.1114

Abstract

Studi ini mengkaji hubungan antara internal brand management (IBM) yang terdiri atas internal brand communication (IBC), brand-centered training (BCT) dan transformational leadership (TL) terhadap work engagement (WE) di sebuah universitas di Jakarta. Sebuah model diusulkan dan diuji menggunakan sampel 250 dosen home based dengan menggunakan teknik simple random sampling. Data dianalisis dengan SEM PLS dan software SmartPLS 4.0. Temuan penelitian ini mengonfirmasi bahwa internal brand communication, brand-centered training dan transformational leadership berpengaruh positif terhadap work engagement. Hasil studi ini juga menunjukkan bahwa internal brand communication, brand-centered training dan transformational leadership merupakan prediktor yang baik bagi work engagement dosen di perguruan tinggi. Implikasinya, efek gabungan dari komunikasi tentang citra universitas (internal brand communication), pelatihan yang berpusat pada membangun brand image universitas (brand-centered training), dan kepemimpinan transformasional dapat menciptakan lingkungan kerja dosen yang terhubung dengan organisasi, termotivasi untuk berkontribusi terhadap keberhasilannya, dan terlibat dalam peran brand kampus. Dengan memprioritaskan faktor-faktor ini, manajemen universitas dapat menumbuhkan budaya keterlibatan, komitmen, dan keselarasannya dengan brand image universitas, yang pada akhirnya mengarah pada peningkatan kinerja dan kepuasan seluruh stakeholders perguruan tinggi.
Driving Information Security Innovation with Sustainable IT Capabilities Suhartono, Bambang; Riyanto; Nadeak, Multi; Asbari, Masduki
International Journal of Social and Management Studies Vol. 5 No. 4 (2024): International Journal of Social and Management Studies (IJOSMAS)
Publisher : IJOSMAS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5555/ijosmas.v5i4.431

Abstract

This study explores the relationship between sustainable IT capabilities and ISM Assimilation in organizations. By focusing on three key Sustainable IT Capabilities, namely IT Infrastructure, IT Business Spanning Capability, and IT Proactive Stance, this study investigates how these three capabilities influence the integration of ISM practices in an organizational context. Data collected from 157 upper management level employees at several companies in Indonesia that implemented ISM were analyzed using structural equation modeling. The data were analyzed with SEM PLS and SmartPLS 4.0 software. The results showed a positive influence of sustainable IT capabilities on ISM Assimilation. So the three factors of sustainable IT capabilities, namely: IT Infrastructure, I T Business Spanning Capability, and IT Proactive Stance have a positive effect on ISM Assimilation. These findings provide valuable insights for organizational leaders and business owners to develop sustainable IT strategies that enhance information security and promote the assimilation of ISM practices for sustainable asset management.
PENERAPAN PENERIMAAN BAHAN BAKU DENGAN METODE ACCEPTANCE SAMPLING MILITARY STANDARD 105E (Studi Kasus Pada PT. XYZ) Nadeak, Multi; Artyantia, Dhela
SISTEMIK (Jurnal Nasional Ilmu Teknik) Vol 12 No 2 (2024): SISTEMIK : Jurnal Ilmiah Nasional Bidang Ilmu Teknik
Publisher : Universitas Teknologi Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53580/sistemik.v12i2.122

Abstract

PT. XYZ adalah perusahaan manufaktur penghasil wiring harness untuk alat berat dan kendaraan roda dua. Komponen wiring harness terdiri dari 70 jenis komponen sehingga banyak material incoming yang defect lolos ke proses produksi. Penelitian ini dilakukan untuk menentukan ukuran terbaik dalam pengambilan sampling pada bahan baku connector saja dengan menggunakan metode Acceptance Sampling MIL-STD 105E. Kemudian menghitung persentase rata-rata lot yang tidak memenuhi syarat setelah lot ditolak dan rata-rata jumlah inspeksi per lot jika pemeriksaan dilakukan 100 % untuk lot yang ditolak. Selanjutnya penentuan Proses Capability untuk menentukan kemampuan proses bahan baku yang diambil konsisten memenuhi batas rentang kualitas yang diharapkan. Dengan metode MIL-STD 105E mendapatkan hasil Connector 1-1718324-1 dan DTM06-6S-E005 dengan N=80 pcs ditetapkan n=13 pcs dengan Pa=87,8%. Untuk Ac=0 pcs dan Re=1 pcs. Total bahan baku yang diterima adalah 27 lot atau 2160 pcs dan ditolak adalah 23 lot sebesar 1840 pcs. Connector 488-949, DT06-08SC-CE05 dan DT06-2S-CE05 dengan N=100 pcs ditetapkan n=20 pcs dengan Pa sebesar 98%. Untuk Ac=1 pcs dan Re=2 pcs. Total bahan baku yang diterima adalah 35 lot atau 3500 pcs dan ditolak sebesar 2500 pcs. Persentase rata-rata lot yang tidak memenuhi syarat setelah lot ditolak pada connector 1- 1718324-1 dan DTM06-6S-E005 adalah 2,3%. Pada connector 488-949, DT06-08SC-CE05 dan DT06-2S-CE05 sebesar 3,3%. Selanjutnya rata-rata inspeksi per lot dari total inspeksi lot yang ditolak adalah 21 pcs. Pada penentuan Proses Capability connector 1-1718324-1 dihasilkan nilai Cp = 0,50 dan Cpk = 0,24. Connector 488-949 dihasilkan nilai Cp = 0,47, dan Cpk = 0,26. Connector DT06-08SC-CE05 dihasilkan nilai Cp = 0,54 dan Cpk = 0,27. Connector DT06-2S-CE05 dihasilkan nilai Cp = 0,49 dan Cpk = 0,23 dan connector DTM06-6S-E005 dihasilkan nilai Cp = 0,43 dan Cpk = 0,23. Pada penentuan Proses Capability menunjukkan bahwa proses tidak memenuhi spesifikasi karena nilai Cp dan Cpk yang dihasilkan kurang dari 1.
Kindness-Based English Simulation for Vocational Students in Industrial Engineering: Kegiatan Simulasi Bahasa Inggris Berbasis Nilai Kebaikan untuk Siswa SMK Teknik Industri Handayani, Suci Tresna Dewi; Nadeak, Multi
DARMADIKSANI Vol 5 No 1 (2025): Edisi Juni
Publisher : Jurusan Pendidikan Bahasa dan Seni, FKIP, Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/darmadiksani.v5i1.7251

Abstract

English proficiency opens access to careers in global industries. Meanwhile, the decline in moral and ethical values among students hinders the shaping of professionalism. These issues demand readiness from vocational Industrial Engineering students to face them. Hence, this service-learning program integrated kindness values such as empathy, cooperation, and respect into an English simulation. It was conducted at SMK Teknik Industri, involving 20 students in a role-play set in an industrial engineering context, preceded by a motivational session and a sentence-making game. All activities were recorded to observe the students’ engagement, which was confirmed through an interview session with 6 representatives. The results indicated a gradual increase in engagement. In the motivational session, they listened passively due to limited English comprehension. During the game, participation began to emerge despite their fear and hesitation. In the role-play session, they demonstrated increased engagement and positive emotional responses through pronunciation and expression practice. This was supported by their perceptions, as they became motivated and aware of the importance of English and ethics. Therefore, this program holds potential for further development to improve both English proficiency and character building.
Kindness-Based English Simulation for Vocational Students in Industrial Engineering: Kegiatan Simulasi Bahasa Inggris Berbasis Nilai Kebaikan untuk Siswa SMK Teknik Industri Handayani, Suci Tresna Dewi; Nadeak, Multi
DARMADIKSANI Vol 5 No 1 (2025): Edisi Juni
Publisher : Jurusan Pendidikan Bahasa dan Seni, FKIP, Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/darmadiksani.v5i1.7251

Abstract

English proficiency opens access to careers in global industries. Meanwhile, the decline in moral and ethical values among students hinders the shaping of professionalism. These issues demand readiness from vocational Industrial Engineering students to face them. Hence, this service-learning program integrated kindness values such as empathy, cooperation, and respect into an English simulation. It was conducted at SMK Teknik Industri, involving 20 students in a role-play set in an industrial engineering context, preceded by a motivational session and a sentence-making game. All activities were recorded to observe the students’ engagement, which was confirmed through an interview session with 6 representatives. The results indicated a gradual increase in engagement. In the motivational session, they listened passively due to limited English comprehension. During the game, participation began to emerge despite their fear and hesitation. In the role-play session, they demonstrated increased engagement and positive emotional responses through pronunciation and expression practice. This was supported by their perceptions, as they became motivated and aware of the importance of English and ethics. Therefore, this program holds potential for further development to improve both English proficiency and character building.
Marketing Mix Strategies for Private Schools: Impact on Parental Decision-Making Bonar Bangun Jeppri Napitupulu; Nelson Silitonga; Rachma Nadhila Sudiyono; Dewiana Novitasari; Sukriyah; Tias Pramono; Jainuri; Masduki Asbari; Multi Nadeak
International Journal of Management and Economic Research (IJOMER) Vol 1 No 01 (2024): Indonesian Journal of Management and Economic Research
Publisher : Yayasan Aya Sophia Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70508/jf44nm47

Abstract

The purpose of this study is to examine and analyze the effect of marketing mix elements which include product, price, place, promotion, people, process, and physical evidence on parents' decisions in choosing a school for their children. This study uses primary data through a survey of 175 parents of active students who live in Tangerang. The collected data were processed and analyzed using SmartPLS software. The results of this study indicate that the six factors of the marketing mix have a positive and significant effect on the decision of parents to choose a school for their children, except for process factors that do not influence parents' decisions in choosing a school for their children An in-depth analysis of the managerial implications for school management and the social implications for society of the results of this study are discussed further in the discussion of this article.
Enhancing Public Service Motivation: The Influence of Servant Leadership and Basic Need Satisfaction in Health Center Employees Muhamad Agung Ali Fikri; Lala Hucadinota Ainul Amri; Multi Nadeak
International Journal of Management and Economic Research (IJOMER) Vol 1 No 01 (2024): Indonesian Journal of Management and Economic Research
Publisher : Yayasan Aya Sophia Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70508/03f3h094

Abstract

Motivating public service employees such as Puskesmas employees, especially in this pandemic era, is very crucial for every Puskesmas unit. Therefore, this study aims to measure the correlation of the effect of servant leadership on public service motivation, both directly and indirectly through the mediation of basic need satisfaction.  Data were collected from 73 health center employees, including doctors, who work at health centers in Tangerang Regency. The research method used was quantitative method and confirmatory survey with the help of SmartPLS 3.0 software. This study shows that servant leadership practices have a positive and significant influence on public service motivation of Puskesmas employees, both directly and indirectly through the mediation of basic need satisfaction.
Co-Authors Abadiyah, Siti Adi Widodo Adi Widodo Adi Widodo Admiral Admiral AGUS PURWANTO Ajeng Casika Albertus M. Setyastanto Alen Lidia Amalia, Akhsani Nur Amri, Whan Augustin Ainul Artyantia, Dhela Asbari, Masduki Bonar Bangun Jeppri Napitupulu Bonar Bangun Jeppri Napitupulu Bonar Bangun Jeppri, Bonar Bangun Jeppri Chidir, Gusli Dewi Mulyasari Sumarta Dewiana Novitasari Dewiana Novitasari Dewiana Novitasari Dewiana Novitasari Dhaniel Hutagalung Dhaniel Hutagalung Dhaniel Hutagalung Dwi Ferdiyatmoko Cahya Kumoro Edwar Agus Junaedi Erni Taruli Pebrina Fatrilia Rasyi Radita Firdaus Putra Fitri Desriani Gusli Chidir Gusti Nyoman Budiadnyana Hatoli Waruwu Hutagalung, Dhaniel Jainuri Jainuri Jainuri JAINURI, JAINURI Joni Iskandar Joni Iskandar, Joni Kumoro, Dwi Ferdiyatmoko Cahya Lala Hucadinota Ainul Amri Lala Hucadinota Ainul Amri Manorang Sihotang Mariyanah, Siti Masduki Asbari Masduki Asbari Masduki Asbari Muhamad Agung Ali Fikri Muhamad Agung Ali Fikri Muhamad Rizky Wijaya Muhammad Johan Muhammad Johan Muhammad Johan Muliati, Lisdewi Nelson Silitonga Novi Tri Romadhona Novitasari, Dewiana Nugroho, Yunianto Agung Nurbaeti Nuryanti, Yulis Priska Wisudawaty Putra, Firdaus Rachma Nadhila Sudiyono Rimba Krisnha Sukma Dewi Riyanto Riyanto Riyanto Simorangkir, Yosua Novembrianto Siti Abadiyah Soemadi, Rd Roro Anggraini Sri Wahyuni Asnaini Suci Tresna Dewi Handayani Suhartono, Bambang Sukriyah Sukriyah Sukriyah Supriatna, Heri Suroso Tarman Tias Pramono Tias Pramono Tini Setiani Tini Setiawati Titania Sari Yulis Nuryanti Yulis Nuryanti Yunianto Agung Nugroho