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Ely Siswanto

Universitas Negeri Malang

Author-ID : 2527754

Religion Agriculture, Biological Sciences & Forestry Arts Humanities Automotive Engineering Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Dentistry Economics, Econometrics & Finance Education Energy Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Mechanical Engineering Medicine & Pharmacology Neuroscience Nursing Public Health Social Sciences Veterinary Other

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Does Ownership Structure Affect the Relationship between Profitability and Dividend Policy? Rudiningtyas, Dyah Arini; Handayati, Puji; Siswanto, Ely
ADPEBI International Journal of Business and Social Science Vol. 5 No. 2 (2025)
Publisher : Asosiasi Dosen Peneliti Ilmu Ekonomi dan Bisnis Indonesia (Adpebi)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54099/aijbs.v5i2.1304

Purpose – This study examines the effect of ownership structure on the relationship between profitability and dividend policy in manufacturing companies listed on the Indonesia Stock Exchange from 2012 to 2023. Methodology/approach – This study employs a quantitative approach using secondary data from annual financial reports. A sample of 141 companies was selected using purposive sampling, resulting in 1,117 observations. The analysis was conducted using Moderated Regression Analysis (MRA) to test the moderating role of ownership structure in the profitability-dividend policy relationship. Findings – The results indicate that profitability and liquidity positively affect dividend policy, while leverage has a negative effect. Managerial ownership significantly reduces dividend payments, as managers prefer retained earnings for future growth. Institutional ownership, however, strengthens the relationship between profitability and dividend policy, acting as a monitoring mechanism to ensure optimal dividend distribution. Novelty/value – This study provides new insights into the moderating role of ownership structure in dividend policy decisions within the Indonesian manufacturing sector. The findings highlight the importance of institutional oversight in ensuring dividend payments align with shareholder interests, while managerial ownership tends to prioritize internal funding over distributions.

PENGARUH PENDAPATAN DAN PERILAKU KEUANGAN TERHADAP KEPUTUSAN INVESTASI: Universitas Negeri Malang Putri, Naja Jessyka Maulani; Romadhoni, Satrio Ahmadtul Firdaus; Siswanto, Ely
Jurnal Ekonomi Bisnis Manajemen dan Akuntansi (JEBISMA) Vol 2 No 3 (2025): April 2025
Publisher : PT. Media Edutama Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70197/jebisma.v2i3.99

Penelitian ini memiliki tujuan dalam menguji bagaimana tingkat pendapatan dan perilaku keuangan dalam mempengaruhi pilihan investasi yang dilakukan mahasiswa Universitas Negeri Malang. Pendapatan dipandang sebagai faktor utama yang memengaruhi kemampuan mahasiswa untuk menyisihkan dana guna berinvestasi, sementara perilaku keuangan mencerminkan keterampilan dalam mengelola sumber daya finansial secara efektif. Dengan menggunakan metode kuantitatif, data diperoleh dari 55 responden melalui kuesioner berbasis skala Likert. Hasil temuan menunjukkan pendapatan berpengaruh signifikan positif terhadap keputusan investasi, dengan kontribusi sebesar 54,5%. Di sisi lain, perilaku keuangan tidak menimbulkan pengaruh secara signifikan dan parsial akan keputusan investasi, meskipun secara simultan bersama pendapatan, kedua variabel menjelaskan 33% variasi keputusan investasi. Penelitian ini menggaris bawahi peningkatan literasi keuangan dan pendapatan mahasiswa dalam mendukung keputusan investasi yang lebih optimal. Temuan ini menjadi dasar untuk merekomendasikan pengembangan program edukasi literasi keuangan berbasis praktik, serta kebijakan yang berfokus pada peningkatan peluang pendapatan mahasiswa. Dengan demikian, mahasiswa disamping dapat mencapai kesejahteraan pribadi, juga berkontribusi pada perekonomian nasional melalui investasi yang cerdas dan terencana.

The Influence of Digital Marketing and Consumer Behavior on Purchase Decisions at Mega Akbar Regency Housing Naja Jessyka Maulani Putri; Ely Siswanto; Ita Prihatining Wilujeng
Dinasti International Journal of Economics, Finance & Accounting Vol. 6 No. 2 (2025): Dinasti International Journal of Economics, Finance & Accounting (May-June 2025
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/dijefa.v6i2.4304

In today's digital era, marketing strategies in the property industry have undergone significant changes. Digital marketing has become a primary tool for developers to reach potential buyers more easily and widely. However, besides digital marketing strategies, consumer behavior also plays a crucial role in determining home purchase decisions. Buying property is a major decision influenced by various factors, such as psychological, social, economic, and personal experiences. This study aims to determine the extent of the influence of digital marketing and consumer behavior on home purchase decisions at Mega Akbar Regency Housing. Using a quantitative method, this research involves 70 respondents who have completed a questionnaire. The collected data is then analyzed using various statistical tests, including multiple linear regression, correlation, and significance tests with the help of SPSS. The results indicate that digital marketing and consumer behavior significantly influence purchase decisions. However, consumer behavior has a more dominant influence compared to digital marketing. This means that while digital marketing strategies are highly effective in attracting potential buyers' attention, psychological factors, recommendations from others, and how consumers search for and compare information play a more decisive role in their final decision to purchase a home.

Financial Skill in Enhancing Financial Resilience: A Bibliometric Analysis (2010-2025) Sunandes, Aris; Handayati, Puji; Siswanto, Ely
Asian Journal of Management Analytics Vol. 4 No. 2 (2025): April 2025
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/ajma.v4i2.14297

Small and medium enterprises (SMEs) are one of the key components that support a nation's economic resilience during a crisis, as they are able to survive by leveraging all their financial capabilities. This research aims to identify trend issues regarding the financial capacity of SMEs in facing financial resilience. A bibliometric analysis method is used to explore literature trends related to financial skills and financial resilience. A quantitative approach is applied with the assistance of VOSviewer tools for network visualization, co-occurrence analysis, and trend mapping. Financial resilience research has shifted from traditional approaches to a holistic paradigm that integrates digital, behavioral, and cultural aspects, emphasizing the need for a multidisciplinary approach. The analysis indicates a transition from static financial literacy models to dynamic frameworks influenced by technology and behavior. The rapid growth of digital finance topics reflects a transformative phase requiring agile policy and research responses. Further research should explore the relationships between emerging clusters to develop a more comprehensive financial resilience model in the digital era.

PENGEMBANGAN UMKM DESA DENGAN KONSEP DIGITAL ECONOMY DALAM UPAYA PENINGKATAN PENDAPATAN MASYARAKAT DI DESA JATISARI, MALANG Wijaya, Ababil Karhoma; Wahyudi, Handri Dian; Siswanto, Ely; Munir, Misbahul; Rochim, Nazulah Mufarichah
BERNAS: Jurnal Pengabdian Kepada Masyarakat Vol. 6 No. 3 (2025)
Publisher : Universitas Majalengka

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31949/jb.v6i3.14412

Desa Jatisari, yang terletak di Kecamatan Pakisaji, Kabupaten Malang, merupakan desa mitra Universitas Negeri Malang. Letaknya yang strategis dengan kondisi alam yang mendukung menjadikan desa ini cocok untuk kegiatan pertanian karena curah hujan yang tinggi serta ketersediaan air dari sungai dan sumber mata air alami. Sebagian besar penduduknya bekerja di sektor pertanian, sementara yang lain bergerak di bidang perdagangan, jasa, dan industri kecil. UMKM (Usaha Mikro, Kecil, dan Menengah) di desa ini memiliki potensi besar, dengan produk-produk seperti keripik buah, kopi bubuk, minuman herbal tradisional, kerajinan bambu, batik tulis, kue rumahan, produk olahan susu, dan telur asin. Namun, potensi ini belum tergarap secara maksimal karena lemahnya manajemen usaha dan strategi pemasaran. Salah satu solusi yang diusulkan adalah penerapan konsep ekonomi digital, yang memanfaatkan teknologi digital untuk meningkatkan efisiensi manajemen dan memperluas jangkauan pasar UMKM melalui e-commerce. Program pelatihan manajemen UMKM berbasis digital ini bertujuan untuk membantu para pelaku usaha lokal meningkatkan daya saing mereka di pasar yang lebih luas. Luaran dari program ini berupa foto produk untuk pemasaran digital dan panduan untuk mengaktifkan pemasaran digital mereka.

UNCOVERING THE POWER OF E-WOM: HOW GADGETIN YOUTUBE CONTENT GENERATES PURCHASE INTENTION THROUGH QUALITY AND CREDIBLE INFORMATION Qurrotul Aini, Nurul; Prihatining Wilujeng, Ita; Siswanto, Ely
SIBATIK JOURNAL: Jurnal Ilmiah Bidang Sosial, Ekonomi, Budaya, Teknologi, Dan Pendidikan Vol. 4 No. 5 (2025)
Publisher : Penerbit Lafadz Jaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/sibatik.v4i5.2672

The study was conducted to assess the influence of information quality and information credibility on purchase intention, with e-WOM adoption serving as an intermediate variable. The participants in this study are comprised of GadgetIN viewers on YouTube. A sample of 165 participants was determined using the Daniel & Terrel formula and selected through purposive sampling techniques. This research falls into the category of explanatory studies, employing a quantitative approach and utilizing a Likert scale questionnaire as a tool for data collection. Statistical analysis was executed by evaluating the outer model to appraise the disseminated questionnaire’s validity and reliability, also the inner model to evaluate the model and test the hypothesis. With the assistance of the SmartPLS 4.0 application, the study found that information quality (Q) and information credibility (C) have a positive significant effect on e-WOM adoption (A). However, information quality and information credibility have not a positive significant effect on purchase intention (P). Their impact on purchase intention becomes meaningful only when filtered through the e-WOM adoption. Accordingly, this study highlights e-WOM adoption as a crucial variable that effectively shapes consumers' purchase intention.

Pengaruh Seo dan Content Marketing terhadap Brand Awareness Melalui Customer Engagement (Studi pada Brand Iqos) Gozi, Ahmad; Ita Prihatining Wilujeng; Ely Siswanto
Journal of Management and Bussines (JOMB) Vol. 7 No. 3 (2025): Journal of Management and Bussines (JOMB)
Publisher : IPM2KPE

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/rrm3kh81

This study aims to examine the impact of Search Engine Optimization (SEO) and content marketing on brand awareness, with customer engagement serving as a mediating variable, focusing on the IQOS brand in Indonesia. SEO and content marketing are two integral components of digital marketing, both designed to enhance brand visibility and foster consumer interaction. Data for this study were collected digitally through questionnaires distributed to active IQOS consumers who participate in the digital space and represent specific demographic segments. The relationships between variables were analyzed in two stages using Structural Equation Modeling with Partial Least Squares (SEM-PLS), both for path analysis and to measure the direct and indirect effects among variables. The findings indicate a positive and significant influence of both SEO and content marketing on customer engagement, which in turn significantly contributes to brand awareness. These results reinforce the importance of optimizing content through SEO to increase market visibility and brand recognition for IQOS. Practically, the findings suggest that SEO and content marketing should be strategically integrated into digital marketing efforts to maximize their effectiveness. Keywords: Search Engine Optimization (SEO), Content Marketing, Brand Awareness

THE INFLUENCE OF PRICE AND PRODUCT INNOVATION ON THE PURCHASE INTENTION OF WULING ELECTRIC CARS WITH BRAND IMAGE AS AN INTERVENING VARIABLE: A STUDY ON PROSPECTIVE ELECTRIC CAR CONSUMERS IN EAST JAVA Rahmi Rahayu, Dita; Pratikto, Heri; Siswanto, Ely
International Journal of Business, Law, and Education Vol. 4 No. 2 (2023): International Journal of Business, Law, and Education
Publisher : IJBLE Scientific Publications Community Inc.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56442/ijble.v4i2.207

This research aims to examine the influence of price and product innovation on the purchase intention of Wuling electric cars through brand image among prospective Wuling electric car consumers in East Java. This study adopts a descriptive and explanatory research design with a quantitative approach. Structural Equation Modeling-Partial Least Squares (SEM-PLS) is used for data analysis. Survey questionnaires are collected through both online means using Google Forms and offline methods through the distribution of printed questionnaires. The sample size for this study comprises 217 prospective Wuling electric car consumers in East Java. The findings indicate that price and product innovation have a positive and significant impact on brand image. Moreover, brand image, price, and product innovation have a positive and significant effect on purchase intention, with brand image mediating the relationship between price, product innovation, and purchase intention. These results highlight the crucial role of brand image in mediating the effects of price, product innovation, and purchase intention among prospective Wuling electric car consumers. The implications of this research suggest that companies should continuously develop their brand image to enhance the sales of Wuling electric cars. Additionally, the study's findings can contribute to the advancement of marketing management knowledge

THE EFFECT OF WORK-LIFE BALANCE ON EMPLOYEE PERFORMANCE THROUGH WORK STRESS AND WORKLOAD Dwitanti, Errica; Murwani, F. Danardana; Siswanto, Ely
International Journal of Business, Law, and Education Vol. 4 No. 2 (2023): International Journal of Business, Law, and Education
Publisher : IJBLE Scientific Publications Community Inc.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56442/ijble.v4i2.211

This study aims to investigate the effect of work-life balance on employee performance through work stress and workload at PT. Bank Negara Indonesia (Persero), Tbk. Brawijaya Branch Office. Work-life balance is a balance between the demands of work and personal life owned by employees. Work stress refers to the level of pressure and stress experienced by employees due to heavy work demands, while the workload is the workload faced by employees in carrying out their work tasks. The research method used is a survey with a questionnaire distributed to employees at the Brawijaya Branch Office. The data collected was then analyzed using statistical techniques to identify the relationship between the variables studied. The results showed that work-life balance has a positive effect on employee performance at PT. Bank Negara Indonesia (Persero), Tbk. Brawijaya Branch Office. In addition, work stress and workload have also proven to have a significant effect on employee performance, where high work stress and workload tend to reduce employee performance. In further analysis, this study also found that work-life balance functions as a mediator between work stress and workload and employee performance. That is, a good work-life balance can help reduce the level of work stress and workload experienced by employees, which in turn increases their performance. This research provides a further understanding of the importance of work-life balance in improving employee performance in the work environment of PT. Bank Negara Indonesia (Persero), Tbk. Brawijaya Branch Office. The implications of this finding can help management to implement policies and programs that support a balanced work-life balance to improve employee welfare and productivity. However, keep in mind that other factors can also affect employee performance and could be an area of further research

Pengaruh Influencer Marketing dan Content Marketing Terhadap Purchase Intention Melalui Brand Awareness Studi Pada Instagram Pocari Sweat Oktaviani, Fadhilah Nur; Wilujeng, Ita Prihatining; Siswanto, Ely
eCo-Buss Vol. 8 No. 1 (2025): eCo-Buss
Publisher : Komunitas Dosen Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32877/eb.v8i1.2311

Perkembangan teknologi yang kian pesat membawa pengaruh besar bagi kehidupan masyarakat saat ini. Salah satu platform jejaring sosial yang dipergunakan dalam mempromosikan produk secara efektif yaitu instagram. Studi ini bermaksud guna mengetahui pengaruh influencer marketing dan content marketing terhadap purchase intention melalui brand awareness. Data yang terhimpun berupa kuesioner yang disebar pada responden dengan jumlah sebanyak 101 responden. Penentuan sampling pada studi ini mengaplikasikan teknik purposive sampling dengan pertimbangan tertentu untuk bisa menjadi sampel pada studi ini. Adapun pertimbangannya ialah responden yang mengoperasikan plikasi Instagram dan mengetahui influencer Fadil Jaidi. Penelitian ini mempergunakan Partial Least Square (PLS) dengan software SmartPLS. Temuan ini mengindikasikan variabel influencer marketing berpengaruh secara positif dan signifikan terhadap brand awareness, tetapi tidak signifikan terhadap purchase intention. Pada content marketing memiliki pengaruh positif dan siginifikan terhadap brand awareness dan purchase intention. Kemudian pada variabel brand awareness berpengaruh positif tetapi tidak signifikan terhadap purchase intention. Selain itu brand awareness tidak menjadi mediator yang signifikan antar variabel.

Co-Authors Achmad Murdiono Adi Setiawan Afwan Hariri Agung Winarno Agus Hermawan Agus Hermawan Ahmad Kevin Alfirdaus Arief Amry Mahdan Abrari Amry Mahdan Abrari Arief Putra, Muh Al Fatah Arifah Rahman, Amalia As Shoib, Abdullah Budi Eko Soetjipto Budiani, Anna Caecaria, Dhimaz Sectio Cipto Wardoyo Damayanti, Vidya Daniswara, Daffa Ramamilendra Della Ayu Zonna Lia Devi, Shinta Prasetia Dewi Sinta Puspitasari Dimas Putri Mega Pratesa Dinni Kurnianti Djoko Dwi Kusumajanto, Djoko Dwi Dwitanti, Errica Dyah Arini Rudiningtyas Dynda Prista Ery Tri Djatmika RWW Fadhilah Nur Oktaviani Fima Bara Alrhafynza Firsty Larastiyana Susanto Fitriani, Nur Afika Fulgentius Danardana Murwani Gozi, Ahmad Halimatus Syadiah Hamdani, Umar Handri Dian Wahyudi Hapsari, Emilly Nur Haribowo, Siget Fitrianto Hariyanti, Novita Tri Hasanah, Raudhotul Miul Heri Pratikto Iklil Abdul Hamid Zuhri Indri Safitri, Indri Intan Larasati Ita Prihatining Wilujeng Juniar, Wita Ryani Kurniawan, Dediek Tri Lulu Nurul Istanti Misbahul Munir Muchamad Rizky Fauzi Mustika, Nilam Sari Naja Jessyka Maulani Putri Nonny Aji Sunaryo Novita Astivasari Nugraha, Diki Egie Nurfadilah Karim Oktaviani, Fadhilah Nur P. P. S, Gladis Viona Pratama, Yuda Putra Prihatining Wilujeng, Ita Puji Handayati Putri, Naja Jessyka Maulani Qurrotul Aini, Nurul Rahmawati Dwika Pratiwi Rahmi Rahayu, Dita Raudhotul Miul Hasanah Rayie Tariaranie Wiraguna Riana Nurmalasari Rizal Agus Bimantara Rizky Firmansyah Rochim, Nazulah Mufarichah Rohmah, Yaumi Romadhoni, Satrio Ahmadtul Firdaus Rosa Dwiparameswari, Almanda Sanditriyoga Hasmoro Widagdo Shafa Annisa Puspasari Shafa' Annisa Puspasari Sopiah, Sopiah Sopiah, Sopiah Subagyo Subagyo Sudarmiatin Sunandes, Aris Tani, Lukas Gredyansyah Tiffani Vitarini Titis Shinta Dhewi, Titis Veninda Annisa Putri Waffiudin, Waffiudin Wardanu, Aditya Putra Wijaya, Ababil Karhoma Windarsari, Wiwin Riski Wiraguna, Rayie Tariaranie Wita Ryani Juniar Yuli Agustina, Yuli Yuli Soesetio Yulian Muzakki Yusof, Murni Binti

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