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All Journal Jurnal Kajian Manajemen Bisnis Jurnal Optimasi Sistem Industri Jurnas Nasional Teknologi dan Sistem Informasi Journal of Management and Business Review Management Analysis Journal Journal of Economic, Bussines and Accounting (COSTING) Al-Muzara'ah AFEBI Management and Business Review Jurnal Hilirisasi IPTEKS (JHI) JURNAL MAKRO MANAJEMEN Jurnal Ilmu Manajemen dan Akuntansi Terapan JURNAL MANAJEMEN DAN BISNIS INDONESIA Jurnal Mantik Jurnal Ekonomi Manajemen Sistem Informasi Jurnal Informatika Ekonomi Bisnis International Journal of Economics Development Research (IJEDR) Jurnal Riset Entrepreneurship Jurnal Manajemen Universitas Bung Hatta Community Development Journal: Jurnal Pengabdian Masyarakat AMAR (Andalas Management Review) Journal of Accounting and Finance Management (JAFM) ASEAN Marketing Journal Jurnal Abdi Inovatif : Pengabdian kepada Masyarakat Jurnal Ilmiah MEA (Manajemen, Ekonomi, dan Akuntansi) Journal of Business Studies and Management Review Journal Publicuho Paradoks : Jurnal Ilmu Ekonomi Ranah Research : Journal of Multidisciplinary Research and Development Jurnal Informatika Ekonomi Bisnis Riset Akuntansi dan Keuangan Indonesia The Indonesian Journal of Computer Science Kesmas: Jurnal Kesehatan Masyarakat Nasional (National Public Health Journal)
Vera Pujani
Universitas Andalas
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Assessment of the Hybrid Entrepreneurial Interest Instrument Utilizing Rasch Model Analysis Hastini, Lasti Yossi; Rivai, Harif Amali; Pujani, Vera; Rahman, Hafiz
JURNAL MANAJEMEN UNIVERSITAS BUNG HATTA Vol 20 No 1 (2025): Jurnal Manajemen Universitas Bung Hatta
Publisher : Management Department, Faculty of Economics and Business, Universitas Bung Hatta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37301/jmubh.v20i1.27093

Abstract

Usability of the Rasch Model: A Study to Develop a Valid and Reliable Measure of Hybrid Entrepreneurial Interest It explored the cultural bias that exists between Minangkabau and non-Minangkabau people. 108 people had completed the three measures, and their respective data were subjected to tests of reliability, validity, and DIF. Results showed that the instrument has good reliability, evidenced by high item and person reliability coefficients and a large separation index. Most items were fitted via the Rasch Model, while some showed small signs of bias. The DIF analysis showed noteworthy cultural differences on several items, most prominently Interest 4, which presented a significant DIF difference. These results suggest a disparity in economic entity perception between the Minangkabau respondents, who grew up with cultural values promoting big capital entrepreneurship with possible aspirations to achieve economic stability, and the non-Minangkabau respondents. The findings highlight the need of considering cultural contexts when developing measures of risk preference in relationship to entrepreneurship. The tool has worked well, but it still needs refinement to be more culturally neutral and widely applicable. This study contributes to entrepreneurship theory by expanding our understanding of culturally responsive entrepreneurship and offers practical recommendations to encourage culturally responsive entrepreneurial efforts.
ANALISIS IMPLEMENTASI TRANSFORMASI PLN PADA PT PLN (PERSERO) UNIT INDUK DISTRIBUSI SUMATERA BARAT Attani, Muhammad Rizki; Pujani, Vera; Yeni, Yulia Hendri
Jurnal Ilmiah Manajemen, Ekonomi, & Akuntansi (MEA) Vol 8 No 2 (2024): Edisi Mei - Agustus 2024
Publisher : LPPM STIE Muhammadiah Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31955/mea.v8i2.4240

Abstract

Transformasi merupakan langkah strategis yang dapat diambil oleh Top Manajemen Perusahaan dalam menyongsong dinamika perubahan yang begitu cepat. Karena itu pada tahun 2020 PT PLN (Persero) me-lounching program transformasi bertajuk “Power Beyond Generation”. Program diinisiasi oleh 4 aspirasi, yaitu Green, Lean, Innovative, dan Customer Focus. Hasil dari implementasi transformasi PLN ini berupa peningkatan kinerja keuangan perusahaan yang sangat signifikan dari tahun 2020 hingga 2023 dan . Penelitian ini dilakukan menggunakan metode analisis deskriptif kualitatif untuk melihat bentuk program breaktrough transformasi, program penguatan budaya, dan proses implementasi transformasi di PT PLN (Persero) Unit Induk Distribusi (UID) Sumatera Barat, guna mengindentifikasi permasalahan serta saran perbaikan. Pengumpulan data dilakukan menggunakan teknik wawancara dan dokumentasi. Hasil dari penelitian ini didapatkan bahwa ada 6 program breaktrough transformasi PLN yang diturunkan ke Kontrak Manajemen PLN UID Sumatera Bara yaitu : Billing & Collection Optimization, Electric Vehicles Infrastrukture, Captive Power, Outage Management (Notification & Yantek Optimization, PLN Mobile dan Zero Accident. Breaktrough transformasi tersebut ditunjang oleh 6 program penguatan budaya yaitu : Standarisasi, Good Housekeeping, Penghapusan Kemudziran, Nol Kecelakaan Kerja, Kepuasan Pelanggan dan Employee Wellbeing.
Analysis of Local Coffee Shop Marketing Agility and Customer Retention Amidst of Starbucks Boycott in Padang Ganeru, Danis; Vera Pujani; Yulia Hendri Yeni
Jurnal Ekonomi Manajemen Sistem Informasi Vol. 6 No. 4 (2025): Jurnal Ekonomi Manajemen Sistem Informasi (Maret - April 2025)
Publisher : Dinasti Review

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/jemsi.v6i4.4489

Abstract

This study aims to examine the segmentation, marketing agility, and customer retention of local coffee shop in Padang. The phenomena that discussed in this research are boycott movement of several brand particularly Starbucks and Fear of Failure. This research adopts a qualitative approach which aims to understand symptoms that do not require quantitative measurement. The data used in this research is derived from interview with the owner of local coffee shop in Padang with the total of 5 informant. The data analysis process is compiling data obtained from interviews and process it with Nvivo12. Boycott was found to have no influences towards Marketing Agility and Customer Retention of Local Coffee Shop in Padang. Nonetheless Fear of Failure was found to have influences towards Marketing Agility and Customer Retention of Local Coffee Shop in Padang.
Exploring Tourism Entrepreneurial Resilience for Minangkabau Women in the Disaster Preparedness Zahra, Aini; Sari Lenggogeni; Vera Pujani
Jurnal Ekonomi Manajemen Sistem Informasi Vol. 6 No. 4 (2025): Jurnal Ekonomi Manajemen Sistem Informasi (Maret - April 2025)
Publisher : Dinasti Review

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/jemsi.v6i4.4716

Abstract

This paper explores the resilience of Minangkabau women tourism entrepreneurs in facing disasters, identifies the factors that support their resilience, and the strategies used in disaster preparedness. The research method used is a qualitative approach with in-depth interviews and case studies of female tourism entrepreneurs in disaster-affected areas. The research method used is a qualitative approach with in-depth interviews and case studies of women tourism entrepreneurs in disaster-affected areas. The number of informants interviewed was 15 women entrepreneurs spread across West Sumatra, namely Solok, Padang, Padang Panjang, Bukittinggi, and Pesisir Selatan. The research results show that Minangkabau cultural values, such as the spirit of cooperation and the role of women in the family economy, are the main factors in their resilience. In addition, innovation in business, the use of digital technology, and community support contribute to the sustainability of their enterprises. This study emphasizes the importance of disaster preparedness in tourism business strategies and provides recommendations to enhance the resilience of women entrepreneurs in disaster-prone areas.
DIVERSIFIKASI PRODUK BERBASIS TALAS UNTUK PENINGKATAN EKONOMI DESA TUAPEJAT MENTAWAI, SUMATRA BARAT Solfiyeni, Solfiyeni; Mairawita, Mairawita; Mildawati, Mildawati; Pertiwi, Vera; Fadhlan, Adli; Ritonga, Muhammad Azli; Kusuma, Hendra; Sophia, Anggun; Karimi, Kasman; Pujani, Vera
Community Development Journal : Jurnal Pengabdian Masyarakat Vol. 6 No. 2 (2025): Volume 6 No. 2 Tahun 2025
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/cdj.v6i2.41699

Abstract

Desa Tuapejat adalah sebuah desa yang terletak di kepulauan Mentawai dengan hasil budidaya masyarakat salahsatunya adalah talas. Talas merupakan tanaman lokal yang melimpah di wilayah ini, namun pemanfaatannya masih terbatas pada konsumsi tradisional, dan bahkan talas kadang hanya dijadikan sebagai makanan ternak di wilayah tersebut. Untuk meningkatkan nilai perekonomian masyarakat maka telah dilakukan kegiatan pelatihan pengolahan umbi talas menjadi berbagai macam makanan di desa Tuapejat. Kegiatan diikuti oleh peserta mitra dengan latar belakang ibu rumah tangga dan anggota PKK desa Tuapejat. Kegiatan pengabdian kepada masyarakat ini bertujuan untuk meningkatkan pengetahuan dan keterampilan masyarakat dalam pengolahan umbi talas, meningkatkan diversifikasi produk olahan umbi talas untuk menciptakan nilai tambah dan untuk meningkatkan pendapatan masyarakat melalui pemasaran produk olahan talas. Program ini melibatkan sosialisasi dan praktik pembuatan berbagai olahan talas, seperti keripik talas dengan aneka rasa, nugget talas, cake talas, bola-bola talas isi cokelat, dodol talas cokelat, dan keripik talas balado. Peserta mitra diajarkan bagaimana pemilihan talas yang baik, cara mengupas, pengolahan dan pengemasan produk yang sudah jadi. Hasil dari kegiatan ini menunjukkan bahwa para peserta, terutama ibu-ibu, mulai memproduksi dan menjual olahan berbasis talas secara kelompok maupun mandiri. Tim selalu memberikan pendampingan terhadap peserta mitra untuk memantau dan memberikan penyuluhan agar peserta mitra dapat meningkatkan produksi dan penjualannya. Kegiatan ini berkontribusi pada peningkatan keterampilan peserta serta membuka peluang usaha baru yang dapat meningkatkan pendapatan keluarga.
Enhancing Sustainable Performance in Hotel Industry: Supplier Innovativeness and Supply Chain Integration Muthia Roza Linda; Vera Pujani; Syafrizal Syafrizal; Ma'ruf; Salut Muhidin
Jurnal Optimasi Sistem Industri Vol. 24 No. 1 (2025): Published in June 2025
Publisher : The Industrial Engineering Department of Engineering Faculty at Universitas Andalas

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (554.588 KB) | DOI: 10.25077/josi.v24.n1.p140-155.2025

Abstract

The hotel industry relies on supply chain to deliver value added products and services, therefore selecting suppliers significantly affects the company's competitiveness in the market to improve sustainability performance. This research is important to determine how supplier innovativeness can improve sustainable performance. It provides a new contribution in assessing the influence of supplier innovativeness and supply chain integration on sustainable performance in the hotel industry, however their combined impact remains underexplored. The study examines the effect of supplier innovativeness on sustainable performance by focusing on the mediating role of supply chain integration in the hotel industry. The study employed a non-probability sampling method using a purposive sampling technique. The sample was selected based on the criterion that respondents held managerial or equivalent positions, as they were responsible for decision-making in hotel operations. A total of 111 respondents participated in the study and the hypotheses were analysed using SmartPLS software. Supplier innovativeness has a significant effect on supply chain integration and also contributes significantly to the improvement of sustainable performance. Indirectly, supplier innovativeness also significantly impacts sustainable performance through supply chain integration. Supply chain integration partially mediates the relationship between supplier innovativeness and sustainable performance. Emphasizing these factors can help hotels to achieve their sustainability goals, offering valuable insights for managers and policymakers. Hotel managers should actively engage in partnerships with innovative suppliers and invest in strengthening integration across their supply chains. This research contributes to the growing body of literature on sustainable supply chain management, particularly within the hospitality industry.
Co-Authors Adini, Hasti Adrisoni Ahda Vadjlul Iboo Akmal Auliya Amri Alfitman Alfitman Alfitman Alfitman Alizar Hasan Amri, Akmal Auliya Anggi Puspita Mayasari Anggun Sophia Asy Syfa Suradi Attani, Muhammad Rizki Budi Rahmadya Danny Hidayat Dede Tri Wahyu Kotama Dewi Imelda Roesma Dodi Saputra Donard Games Eko Kurniawan Eko ERI BESRA, ERI Eryati Darwin Fadhilah Idris Fadhlan, Adli Fahmy, Rahmi Fanessa, Fanessa Fauzania, Salsa Febby Fernandrez Fernandrez, Febby Fiandra, Yudha Firdawati Firdawati Firva Wulandari, Indah Ganeru, Danis Gesit Thabrani Gustina Hafiz Rahman, Hafiz Hafni Bachtiar Hafni Bachtiar Bachtiar Hakimi, Nurul Harif Amali Rivai Harits, Muhammad Dzakwan El Hendra Kusuma Hendra Lukito Hendriyeni, Yulia Husnul Khatimah Iskandar Syah Iskandar Syah Karimi, Kasman Lasti Yossi Hastini Ma'ruf Mairawita Mairawita, Mairawita Marpaung, Yahya Masyhuri Hamidi, Masyhuri Mayasari, Anggi Puspita Meuthia Meuthia Meuthia, Meuthia Mila Yunita Sari Mildawati Mildawati Mildawati Mochamad Rizky Ilmawawn Mohamad Fany Alfarisi Moryanda, Rury Muthia Roza Linda, Muthia Roza Nabila, Khaira Nanda Permana, Nanda Nisa, Hayatun Perengki Susanto Pertiwi, Vera Rahayu, Rita Rahmiati Rahmiati Rahmiati Rahmiati Ranti Mawardi Ratni Prima Lita Ravelby, Thesa Alif Refdinal Nazir Rida Rahim Rima Sermiaty Ritonga, Muhammad Azli Riza Yonita Rosa Merry Yusvita Rury Moryanda Ryswaldi, Ridho Saldi, Wardah Awwalin Salut Muhidin Sanda Patrisia Komalasari Sari Lenggogeni Sari, Chintia Wulan Sari, Dellani Mutia Solfiyeni Solfiyeni Suhery, Suhery Suradi, Asy Syfa Suziana, Suziana Syafira, Tama Aulia Syafrizal Syafrizal Syukri Lukman Taufik Rahman Triani, Laura Amelia Utama Melisha Hidayat Verinita, Verinita Verni Juita Yahya Marpaung Yanti Yanti Yazrina Yahya Yudha Fiandra Yulia Hendri Yeni Yulihasri Yuliyana, Yuliyana Zahra, Aini