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Assessment of the Hybrid Entrepreneurial Interest Instrument Utilizing Rasch Model Analysis Hastini, Lasti Yossi; Rivai, Harif Amali; Pujani, Vera; Rahman, Hafiz
JURNAL MANAJEMEN UNIVERSITAS BUNG HATTA Vol 20 No 1 (2025): Jurnal Manajemen Universitas Bung Hatta
Publisher : Management Department, Faculty of Economics and Business, Universitas Bung Hatta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37301/jmubh.v20i1.27093

Abstract

Usability of the Rasch Model: A Study to Develop a Valid and Reliable Measure of Hybrid Entrepreneurial Interest It explored the cultural bias that exists between Minangkabau and non-Minangkabau people. 108 people had completed the three measures, and their respective data were subjected to tests of reliability, validity, and DIF. Results showed that the instrument has good reliability, evidenced by high item and person reliability coefficients and a large separation index. Most items were fitted via the Rasch Model, while some showed small signs of bias. The DIF analysis showed noteworthy cultural differences on several items, most prominently Interest 4, which presented a significant DIF difference. These results suggest a disparity in economic entity perception between the Minangkabau respondents, who grew up with cultural values promoting big capital entrepreneurship with possible aspirations to achieve economic stability, and the non-Minangkabau respondents. The findings highlight the need of considering cultural contexts when developing measures of risk preference in relationship to entrepreneurship. The tool has worked well, but it still needs refinement to be more culturally neutral and widely applicable. This study contributes to entrepreneurship theory by expanding our understanding of culturally responsive entrepreneurship and offers practical recommendations to encourage culturally responsive entrepreneurial efforts.
ANALISIS IMPLEMENTASI TRANSFORMASI PLN PADA PT PLN (PERSERO) UNIT INDUK DISTRIBUSI SUMATERA BARAT Attani, Muhammad Rizki; Pujani, Vera; Yeni, Yulia Hendri
Jurnal Ilmiah Manajemen, Ekonomi, & Akuntansi (MEA) Vol 8 No 2 (2024): Edisi Mei - Agustus 2024
Publisher : LPPM STIE Muhammadiah Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31955/mea.v8i2.4240

Abstract

Transformasi merupakan langkah strategis yang dapat diambil oleh Top Manajemen Perusahaan dalam menyongsong dinamika perubahan yang begitu cepat. Karena itu pada tahun 2020 PT PLN (Persero) me-lounching program transformasi bertajuk “Power Beyond Generation”. Program diinisiasi oleh 4 aspirasi, yaitu Green, Lean, Innovative, dan Customer Focus. Hasil dari implementasi transformasi PLN ini berupa peningkatan kinerja keuangan perusahaan yang sangat signifikan dari tahun 2020 hingga 2023 dan . Penelitian ini dilakukan menggunakan metode analisis deskriptif kualitatif untuk melihat bentuk program breaktrough transformasi, program penguatan budaya, dan proses implementasi transformasi di PT PLN (Persero) Unit Induk Distribusi (UID) Sumatera Barat, guna mengindentifikasi permasalahan serta saran perbaikan. Pengumpulan data dilakukan menggunakan teknik wawancara dan dokumentasi. Hasil dari penelitian ini didapatkan bahwa ada 6 program breaktrough transformasi PLN yang diturunkan ke Kontrak Manajemen PLN UID Sumatera Bara yaitu : Billing & Collection Optimization, Electric Vehicles Infrastrukture, Captive Power, Outage Management (Notification & Yantek Optimization, PLN Mobile dan Zero Accident. Breaktrough transformasi tersebut ditunjang oleh 6 program penguatan budaya yaitu : Standarisasi, Good Housekeeping, Penghapusan Kemudziran, Nol Kecelakaan Kerja, Kepuasan Pelanggan dan Employee Wellbeing.
Analysis of Local Coffee Shop Marketing Agility and Customer Retention Amidst of Starbucks Boycott in Padang Ganeru, Danis; Vera Pujani; Yulia Hendri Yeni
Jurnal Ekonomi Manajemen Sistem Informasi Vol. 6 No. 4 (2025): Jurnal Ekonomi Manajemen Sistem Informasi (Maret - April 2025)
Publisher : Dinasti Review

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/jemsi.v6i4.4489

Abstract

This study aims to examine the segmentation, marketing agility, and customer retention of local coffee shop in Padang. The phenomena that discussed in this research are boycott movement of several brand particularly Starbucks and Fear of Failure. This research adopts a qualitative approach which aims to understand symptoms that do not require quantitative measurement. The data used in this research is derived from interview with the owner of local coffee shop in Padang with the total of 5 informant. The data analysis process is compiling data obtained from interviews and process it with Nvivo12. Boycott was found to have no influences towards Marketing Agility and Customer Retention of Local Coffee Shop in Padang. Nonetheless Fear of Failure was found to have influences towards Marketing Agility and Customer Retention of Local Coffee Shop in Padang.
Exploring Tourism Entrepreneurial Resilience for Minangkabau Women in the Disaster Preparedness Zahra, Aini; Sari Lenggogeni; Vera Pujani
Jurnal Ekonomi Manajemen Sistem Informasi Vol. 6 No. 4 (2025): Jurnal Ekonomi Manajemen Sistem Informasi (Maret - April 2025)
Publisher : Dinasti Review

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/jemsi.v6i4.4716

Abstract

This paper explores the resilience of Minangkabau women tourism entrepreneurs in facing disasters, identifies the factors that support their resilience, and the strategies used in disaster preparedness. The research method used is a qualitative approach with in-depth interviews and case studies of female tourism entrepreneurs in disaster-affected areas. The research method used is a qualitative approach with in-depth interviews and case studies of women tourism entrepreneurs in disaster-affected areas. The number of informants interviewed was 15 women entrepreneurs spread across West Sumatra, namely Solok, Padang, Padang Panjang, Bukittinggi, and Pesisir Selatan. The research results show that Minangkabau cultural values, such as the spirit of cooperation and the role of women in the family economy, are the main factors in their resilience. In addition, innovation in business, the use of digital technology, and community support contribute to the sustainability of their enterprises. This study emphasizes the importance of disaster preparedness in tourism business strategies and provides recommendations to enhance the resilience of women entrepreneurs in disaster-prone areas.
Enhancing Sustainable Performance in Hotel Industry: Supplier Innovativeness and Supply Chain Integration Muthia Roza Linda; Vera Pujani; Syafrizal Syafrizal; Ma'ruf; Salut Muhidin
Jurnal Optimasi Sistem Industri Vol. 24 No. 1 (2025): Published in June 2025
Publisher : The Industrial Engineering Department of Engineering Faculty at Universitas Andalas

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (554.588 KB) | DOI: 10.25077/josi.v24.n1.p140-155.2025

Abstract

The hotel industry relies on supply chain to deliver value added products and services, therefore selecting suppliers significantly affects the company's competitiveness in the market to improve sustainability performance. This research is important to determine how supplier innovativeness can improve sustainable performance. It provides a new contribution in assessing the influence of supplier innovativeness and supply chain integration on sustainable performance in the hotel industry, however their combined impact remains underexplored. The study examines the effect of supplier innovativeness on sustainable performance by focusing on the mediating role of supply chain integration in the hotel industry. The study employed a non-probability sampling method using a purposive sampling technique. The sample was selected based on the criterion that respondents held managerial or equivalent positions, as they were responsible for decision-making in hotel operations. A total of 111 respondents participated in the study and the hypotheses were analysed using SmartPLS software. Supplier innovativeness has a significant effect on supply chain integration and also contributes significantly to the improvement of sustainable performance. Indirectly, supplier innovativeness also significantly impacts sustainable performance through supply chain integration. Supply chain integration partially mediates the relationship between supplier innovativeness and sustainable performance. Emphasizing these factors can help hotels to achieve their sustainability goals, offering valuable insights for managers and policymakers. Hotel managers should actively engage in partnerships with innovative suppliers and invest in strengthening integration across their supply chains. This research contributes to the growing body of literature on sustainable supply chain management, particularly within the hospitality industry.
Analisis Faktor Pembentuk Knowledge Intertia pada Proses Produksi Tenun Annisa Nazif Bachtiar; Hafiz Rahman; Vera Pujani
Jurnal Ekonomi Manajemen Sistem Informasi Vol. 7 No. 2 (2025): Jurnal Ekonomi Manajemen Sistem Informasi (November-Desember 2025)
Publisher : Dinasti Review

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/jemsi.v7i2.7105

Abstract

Penelitian ini bertujuan untuk menganalisis faktor-faktor pembentuk knowledge inertia dalam proses produksi tenun berbasis budaya di Sumatera Barat serta implikasinya terhadap capacity building pada tingkat individu maupun organisasi. Dengan menggunakan pendekatan kualitatif eksploratif-komparatif, penelitian ini melibatkan dua unit usaha, yaitu Tenun Kubang H. Ridwan By dan Songket Puti Ranik Djintan, yang dipilih melalui purposive sampling. Data dikumpulkan melalui wawancara mendalam, observasi, serta dokumentasi, dan dianalisis menggunakan perangkat lunak NVivo 15 Plus. Hasil penelitian menunjukkan bahwa adopsi teknologi pada Songket Puti Ranik Djintan mampu meningkatkan efisiensi produksi, kualitas, serta kesejahteraan pengrajin, sekaligus memperluas kapasitas adaptif organisasi. Selain itu, praktik knowledge transfer yang dijalankan oleh pemilik usaha berperan penting dalam membangun empowerment pengrajin, baik secara teknis, kreatif, maupun manajerial. Sebaliknya, pada Tenun Kubang H. Ridwan By masih ditemukan pola relasi kerja yang tradisional dan hirarkis, sehingga menimbulkan ketergantungan pengrajin terhadap pemilik dan menghambat perkembangan kapasitas individu. Studi ini menyimpulkan bahwa knowledge inertia dapat diminimalisasi melalui sinergi antara pengetahuan, teknologi, dan budaya, dengan menekankan pentingnya capacity building sebagai strategi adaptasi dan keberlanjutan usaha kreatif berbasis budaya.
THE EFFECT OF PRICE VALUE, HEDONIC MOTIVATION, HABIT, AND FOMO ON METAVERSE GAMES IN INDONESIA Rahmat Hidayat; Vera Pujani; Hafiz Rahman; Ma’ruf
Multidiciplinary Output Research For Actual and International Issue (MORFAI) Vol. 6 No. 1 (2026): Multidiciplinary Output Research For Actual and International Issue
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.18613150

Abstract

The rapid and ongoing evolution of metaverse technology presents a dual-edged sword, offering both exciting new opportunities as well as significant challenges that pertain to its public adoption, particularly within the Indonesian context. This research endeavor aims to thoroughly investigate the various determinants that intentions to use of metaverse games technology among individuals in Indonesia. The theoretical framework underpinning this research is grounded in the Unified Theory of Acceptance and Use of Technology 2 (UTAUT2), which serves as a robust model for understanding technology acceptance. To achieve the objectives of this study, a quantitative research method was employed. This involved the distribution of offline and online questionnaires to a total sample of 324 participants. All participants were selected using purposive sampling techniques and had at least some level of awareness or prior experience with metaverse games technology. For the analysis phase, data processing utilized Structural Equation Modeling AMOS (SEM-AMOS) to validate hypotheses. The findings derived from this research indicate that key factors namely FOMO exert a significant influence on individuals intention to use metaverse games technology across Indonesian users.
ADOPSI MOBILE BANKING BERBASIS BANKING SERVICES 5.0 PT.BANK NEGARA INDONESIA (PERSERO) Tbk (WONDR By BNI) OLEH USAHA MIKRO DAN KECIL DI PADANG, SUMATERA BARAT: Dengan Penerapan Teori Difusi Inovasi Hadiana Rossya; Vera Pujani; Yulia Hendri Yeni
Journal Publicuho Vol. 8 No. 3 (2025): August - October - Journal Publicuho
Publisher : Halu Oleo University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35817/publicuho.v8i3.924

Abstract

This study aims to determine the Influence of Innovation Attributes (Relative Advantage, Compatibility, Triability, Observability, Risk Consideration) on Adoption mediated by Age and Sales on Wondr by BNI Mobile Banking. This study is a quantitative study with 250 respondents. This study was conducted by distributing questionnaires to Wondr users. The data sources used in this study are primary and secondary data. The analysis method used is SEM PLS using SmartPLS 4.0 data analysis software. The results of this study indicate that the Innovation Attribute variable (Relative Advantage) does not have a significant effect on Adoption, but the Innovation Attribute variable (Compatibility, Triability, Observability, Risk Consideration) has a positive and significant effect on adoption. The results of this study also show that Age and Sales can moderate the influence of Innovation Attributes (Relative Advantage, Compatibility, trialability, Observability, Risk Consideration) on Adoption.
Pengaruh Subjective Norm dan Perceived Behavioral Control Terhadap Intention to Rent Busana Pengantin Tradisional Minang dengan Attitude Sebagai Variabel Mediasi Firva Wulandari, Indah; Yulia Hendri Yeni; Vera Pujani
Jurnal Ekonomi Manajemen Sistem Informasi Vol. 6 No. 3 (2025): Jurnal Ekonomi Manajemen Sistem Informasi (Januari - Februari 2025)
Publisher : Dinasti Review

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/jemsi.v6i3.3952

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh subjective norm dan perceived behavioural control terhadap intention to rent busana pengantin tradisional Minang dengan attitude sebagai variabel mediasi. Teori yang digunakan adalah Theory of Planned Behaviour, yang mencakup tiga faktor utama: subjective norm, perceived behavioural control, dan attitude, yang memengaruhi niat perilaku. Penelitian ini dilakukan pada calon pengantin perempuan di Sumatera Barat dengan jumlah responden sebanyak 160 orang. Data dikumpulkan menggunakan kuesioner daring dan dianalisis menggunakan metode kuantitatif. Hasil penelitian menunjukkan bahwa subjective norm dan perceived behavioural control berpengaruh signifikan terhadap attitude dan intention to rent. Selain itu, attitude juga terbukti memediasi hubungan antara subjective norm dan perceived behavioural control terhadap intention to rent. Penelitian ini memberikan implikasi praktis bagi penyedia jasa busana pengantin tradisional untuk meningkatkan daya tarik produk melalui promosi yang menekankan pada norma sosial dan kemudahan akses bagi calon pelanggan.
Analysis of Local Coffee Shop Marketing Agility and Customer Retention Amidst of Starbucks Boycott in Padang Ganeru, Danis; Vera Pujani; Yulia Hendri Yeni
Jurnal Ekonomi Manajemen Sistem Informasi Vol. 6 No. 4 (2025): Jurnal Ekonomi Manajemen Sistem Informasi (Maret - April 2025)
Publisher : Dinasti Review

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/jemsi.v6i4.4489

Abstract

This study aims to examine the segmentation, marketing agility, and customer retention of local coffee shop in Padang. The phenomena that discussed in this research are boycott movement of several brand particularly Starbucks and Fear of Failure. This research adopts a qualitative approach which aims to understand symptoms that do not require quantitative measurement. The data used in this research is derived from interview with the owner of local coffee shop in Padang with the total of 5 informant. The data analysis process is compiling data obtained from interviews and process it with Nvivo12. Boycott was found to have no influences towards Marketing Agility and Customer Retention of Local Coffee Shop in Padang. Nonetheless Fear of Failure was found to have influences towards Marketing Agility and Customer Retention of Local Coffee Shop in Padang.
Co-Authors Adini, Hasti Adli Fadhlan Adrisoni Ahda Vadjlul Iboo Akmal Auliya Amri Alfitman Alfitman Alfitman Alfitman Alizar Hasan Amri, Akmal Auliya Anggi Puspita Mayasari Anggun Sophia Annisa Nazif Bachtiar Asy Syfa Suradi Attani, Muhammad Rizki Budi Rahmadya Danny Hidayat Dede Tri Wahyu Kotama Dewi Imelda Roesma Dodi Saputra Donard Games Eko Kurniawan Eko ERI BESRA, ERI Eryati Darwin Fadhilah Idris Fahmy, Rahmi Fanessa, Fanessa Fauzania, Salsa Febby Fernandrez Fernandrez, Febby Fiandra, Yudha Firdawati Firdawati Firdawati Firva Wulandari, Indah Ganeru, Danis Gesit Thabrani Gustina Hadiana Rossya Hafiz Rahman Hafiz Rahman, Hafiz Hafni Bachtiar Hafni Bachtiar Bachtiar Hakimi, Nurul Harif Amali Rivai Harits, Muhammad Dzakwan El Hendra Kusuma Hendra Lukito Hendriyeni, Yulia Husnul Khatimah Iskandar Syah Iskandar Syah Kasman Karimi Lasti Yossi Hastini Ma'ruf Mairawita Marpaung, Yahya Masyhuri Hamidi, Masyhuri Mayasari, Anggi Puspita Ma’ruf Meuthia Meuthia Meuthia, Meuthia Mila Yunita Sari Mildawati Mildawati Mildawati Mochamad Rizky Ilmawawn Mohamad Fany Alfarisi Moryanda, Rury Muhammad Azli Ritonga Muthia Roza Linda, Muthia Roza Nabila, Khaira Nanda Permana, Nanda Nisa, Hayatun Nurdiansyah Nurdiansyah Perengki Susanto Rahayu, Rita Rahmat Hidayat Rahmiati Rahmiati Rahmiati Rahmiati Ranti Mawardi Ratni Prima Lita Ravelby, Thesa Alif Refdinal Nazir Rida Rahim Rima Sermiaty Riza Yonita Rosa Merry Yusvita Rury Moryanda Ryswaldi, Ridho Saldi, Wardah Awwalin Salut Muhidin Sanda Patrisia Komalasari Sari Lenggogeni Sari, Chintia Wulan Sari, Dellani Mutia Solfiyeni Solfiyeni Suhery, Suhery Suradi, Asy Syfa Suziana, Suziana Syafira, Tama Aulia Syafrizal Syafrizal Syukri Lukman Taufik Rahman Triani, Laura Amelia Utama Melisha Hidayat Vera Pertiwi Verinita, Verinita Verni Juita Yahya Marpaung Yanti Yanti Yazrina Yahya Yudha Fiandra Yulia Hendri Yeni Yulihasri Yuliyana, Yuliyana Zahra, Aini