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SOSIALISASI PERAN KOMUNIKASI ORGANISASI DALAM MENINGKATKAN EKSISTENSI SEKAA TERUNA TERUNI DESA SIBANGGEDE ABIANSEMAL KABUPATEN BADUNG Suparna, Putu; Pratiwi, Nuning Indah; Nandari, Ni Putu Sawitri
E-Amal: Jurnal Pengabdian Kepada Masyarakat Vol 4 No 2: Mei-Agustus 2024
Publisher : LP2M STP Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47492/eamal.v4i2.3408

Abstract

Sekaa Teruna Teruni (STT) sebagai organisasi berbasis adat yang memiliki motivasi kreatif merupakan wadah dalam mengembangkan kreativitas remaja juga diharapkan dapat menjadi tempat untuk melestarikan budaya dan tradisi setempat. STT merupakan organisasi tradisional bertugas membantu (ngayah) desa adat dalam menyelenggarakan kegiatan agama dan budaya di desa setempat. Kegiatan sosialisasi pada anggota organisasi sekaa teruna teruni Desa Sibanggede bertujuan menambah pengetahuan dan pemahaman tentang peran komunikasi organisasi dalam meningkatkan eksistensi sekaa teruna teruni. Metode pendekatan untuk pelaksanaan kegiatan pengabdian masyarakat ini yaitu metode ceramah, games, diskusi.
SOSIALISASI UU ITE UNTUK MENCEGAH HOAX DALAM PEMILU 2024 Nuning Indah Pratiwi; Putu Angga Bagus Kartika; Wahyu Indra Satria; Noviawan Rasyid Ohorella
JMM (Jurnal Masyarakat Mandiri) Vol 8, No 3 (2024): Juni
Publisher : Universitas Muhammadiyah Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31764/jmm.v8i3.22403

Abstract

Abstrak: Kuliah Kerja Nyata (KKN) dengan judul “Sosialisasi UU ITE untuk Mencegah Hoax pada Pemilu 2024 di Desa Sumerta Kauh, Denpasar, Bali merupakan inisiatif yang bertujuan agar masyarakat dapat memilih berita hoax dan mengetahui dampak negatif hoax, serta memperkenalkan Undang-Undang Informasi dan Transaksi Elektronik (UU ITE) sebagai instrumen hukum dalam memerangi penyebaran informasi palsu. Melalui pendekatan kolaboratif antara mahasiswa, masyarakat, dan pemerintah desa, program ini mengimplementasikan serangkaian kegiatan sosialisasi yang meliputi pemaparan materi dan forum diskusi bersama KPU Kota Denpasar dan Desa Sumerta Kauh. Hasil dari kegiatan KKN ini menunjukkan peningkatan signifikan dalam pemahaman masyarakat tentang UU ITE sebesar 75% dan kemampuan peserta dalam mengidentifikasi hoax sebesar 80%. Rencana keberlanjutan program telah dirancang untuk memastikan dampak jangka panjang dari inisiatif ini, melalui pengembangan kapasitas masyarakat, integrasi program ke dalam rencana pembangunan desa, serta kolaborasi yang berkelanjutan dengan berbagai stakeholder.Abstract: The Real Work Lecture (KKN) entitled "Socialization of the ITE Law to Prevent Hoaxes in the 2024 Election in Sumerta Kauh Village, Denpasar, Bali is an initiative that aims to enable people to choose hoax news and know the negative impact of hoaxes, as well as introduce the Electronic Information and Transactions Law (ITE Law) as a legal instrument in combating the spread of false information. Through a collaborative approach between students, the community, and the village government, this program implements a series of socialization activities which include material presentation and discussion forums with the KPU Denpasar City and Sumerta Kauh Village. The results of this KKN activity showed a significant increase in public understanding of the ITE Law by 75% and the ability of participants to identify hoaxes by 80%. The program's sustainability plan has been designed to ensure the long-term impact of this initiative, through community capacity building, integration of the program into village development plans, as well as ongoing collaboration with various stakeholders.
Educational Training on the Use Of Social Media as Digital Marketing at Selesa Coffee and Eatery Ivana, Abigail Yoka; Pratiwi, Nuning Indah; Satria, Wahyu Indra
Jurma : Jurnal Program Mahasiswa Kreatif Vol 8 No 2 (2024): DESEMBER
Publisher : LPPM UIKA Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Selesa Coffee & Eatery, a café located at Jl. Tukad Batanghari No.12, Denpasar Selatan, Bali, faces significant challenges in optimizing their digital marketing strategy, particularly on social media platforms like Instagram. Despite offering a diverse menu and a comfortable atmosphere, their use of Instagram is suboptimal, with issues related to content quality and consistency. Unprofessional content and irregular posting frequency result in decreased engagement, limiting their potential to attract new customers and retain existing ones. Additionally, Instagram features such as Stories, IGTV, and Instagram Live are underutilized, and the lack of a well-planned strategy impedes their digital marketing effectiveness. To address these issues, it is crucial to enhance digital marketing education and training for employees. Research indicates that content consistency and quality are key to capturing audience attention and increasing brand awareness. By improving visual content quality, implementing a regular posting schedule, and effectively utilizing Instagram features, Selesa Coffee & Eatery can boost engagement and strengthen customer relationships. Furthermore, adopting a solid digital marketing strategy and leveraging analytics to measure campaign performance will aid in making more accurate and effective adjustments. Comprehensive digital marketing education and relevant practical experience are expected to enhance employee competence and support the café's growth in a competitive market.
Optimalisasi Penggunaan Media Sosial Sebagai Alat Pemasaran Dalam Digital Marketing Pratiwi, Nuning Indah; Sudipta, I Nyoman Adi; Satria, Wahyu Indra
Jurma : Jurnal Program Mahasiswa Kreatif Vol 8 No 2 (2024): DESEMBER
Publisher : LPPM UIKA Bogor

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Abstract

Optimize the Use of social media as a Marketing Tool in Digital Marketing The main function of social media is to share content, therefore it is necessary to optimize content. Social Media Optimization is almost the same as optimizing social media content. Success on social media means success in optimizing content. Likewise with marketing that will be built at PT SMART VISA BALI through social media. Educating not only prospective service users, but also existing employees. The methods used include direct mentoring, direct mentoring itself, which is a method in which a trainer or mentor is actively involved in the learning or training process by working with participants in real situations or in relevant environments. This assistance can take the form of mentoring, hands-on practice, or joint work situations. The goal is to enable trainees to learn by being directly involved in tasks or situations appropriate to their area of learning. Some of the problems encountered include; lack of utilization of social media features such as Instagram, Facebook, and line. PT Smart Visa is very good at having this social media, but it's a shame if it's not utilized optimally. Social media is made less representative of the services offered. Next is the lack of knowledge related to determining keywords or keywords, the keywords themselves can affect brand/service exposure in the community but again due to a lack of knowledge related to these keywords, the application of social media is not optimal. Based on the research that has been done, it can be concluded that: Optimizing social media has a big impact on companies, apart from being a Digital Marketing marketing medium, through optimizing social media we can also obtain information and make companies sensitive to existing information. development of digital technology. So that PT Smart Visa Bali is not left behind in this digital era if the optimization of social media is further improved.
Evaluation of IT Governance in Indonesia's One-Door Investment and Integrated Services Institution using COBIT 5 Satria, Wahyu Indra; Ilmi, Farwis; Indah Pratiwi, Nuning
TIERS Information Technology Journal Vol. 5 No. 2 (2024)
Publisher : Universitas Pendidikan Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38043/tiers.v5i2.5680

Abstract

This research aims to evaluate the information technology governance at Indonesia's One-Door Investment and Integrated Services Institution using the COBIT 5 framework. COBIT 5 is a comprehensive framework that provides a model for managing and governing information technology within an organization, to ensure the achievement of strategic and operational objectives. The research was conducted through several stages, including identifying relevant information technology processes, data collection through questionnaires and interviews, and analysis of the evaluation results using capability levels provided by COBIT 5 framework. The study results indicate that most information technology processes at Indonesia's One-Door Investment and Integrated Services Institution are at capability levels that require improvement, particularly in information technology risk management, performance management, and internal controls. Several recommendations are provided to enhance information technology governance at Indonesia's One-Door Investment and Integrated Services Institution, such as strengthening information technology policies and procedures, increasing human resource capacity through continuous training, and implementing regular monitoring and evaluation systems. By adopting these recommendations, it is expected that information technology governance at Indonesia's One-Door Investment and Integrated Services Institution can be optimized to support the achievement of organizational goals better and improve public services for the citizens.
Denpasar District Court's Legal Literacy Education For The Community Mahaputra, I Gede Made Prastika; Pratiwi, Nuning Indah
ABDI: Jurnal Pengabdian dan Pemberdayaan Masyarakat Vol 7 No 1 (2025): Abdi: Jurnal Pengabdian dan Pemberdayaan Masyarakat
Publisher : Labor Jurusan Sosiologi, Fakultas Ilmu Sosial, Universitas Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24036/abdi.v7i1.1016

Abstract

Pengadilan Negeri berperan penting dalam menangani perkara perdata dan pidana, termasuk sengketa hak milik dan kasus pidana di Indonesia. Kurangnya pemahaman masyarakat tentang layanan bantuan hukum menjadi hambatan dalam mengakses keadilan. Pengadilan Negeri Denpasar menyediakan layanan bantuan hukum gratis untuk mengatasi masalah ini. Ada 3 Metode yang digunakan untuk memahami dasar hukum, fungsi, dan tugas pengadilan serta layanan bantuan hukum. Dari 12 peserta edukasi, 3 orang belum mengetahui layanan bantuan hukum, tetapi setelah edukasi, 100% peserta memahami prosedur mengakses layanan ini. Pengadilan ini berkomitmen pada asas keadilan, legalitas, dan kepastian hukum. Meskipun upaya edukasi hukum telah dilakukan, tantangan dalam akses informasi dan kualitas layanan bantuan hukum masih perlu diatasi untuk memastikan keadilan yang lebih merata bagi seluruh masyarakat.
Pelatihan Strategi "Hook" Konten Video Sosial Media Phoenix Radio Bali untuk Meningkatkan Brand Awareness Amanda, I Gusti Ayu Rachel; Pratiwi, Nuning Indah
Empowerment Vol. 7 No. 03 (2024): Empowerment
Publisher : Program Studi Ilmu Hukum Fakultas Hukum Universitas Kuningan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25134/empowerment.v7i03.10374

Abstract

This article discusses the "HOOK" strategy in social media video content used by Phoenix Radio Bali to increase brand awareness. Phoenix Radio Bali utilizes social media to reach a wider audience, especially the younger generation. However, some of the videos that were previously made have not been effective in attracting the audience's attention. Therefore, the author provides this training with the aim of providing an understanding of the "HOOK" strategy in creating video content to increase the effectiveness of videos in attracting the audience's attention and increasing Phoenix Radio Bali's brand awareness. The implementation method with training takes place in several stages. Starting with analyzing the concept and importance of social media for radio in the digital era. The results of the service, namely education and training on the 'HOOK' strategy in social media video content, are important steps that must be taken by Phoenix Radio Bali. Inadequate understanding of the 'HOOK' concept among the content team has led to limitations in creating effective video content to attract attention and maintain audience engagement
Training for MSME in Riang Gede Village, Tabanan, Bali in Developing Business Places Through Registration on Google Maps Pratiwi, Nuning Indah; Putri, Ariska Amanda; Sutrisni, Ketut Elly; Satria, Wahyu Indra
ABDIMAS: Jurnal Pengabdian Masyarakat Vol. 6 No. 2 (2023): ABDIMAS UMTAS: Jurnal Pengabdian Kepada Masyarakat
Publisher : LPPM Universitas Muhammadiyah Tasikmalaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35568/abdimas.v6i2.3193

Abstract

Rianggede Village is a village located in Penebel sub-district, Tabanan Regency, Bali, Indonesia. Micro, small and medium enterprises (UMKM) is a general term in the world of economics that refers to productive economic enterprises owned by individuals or business entities in accordance with the criteria stipulated by Law no. 20 of 2008. SME business actors have limitations in terms of capital because usually the capital owned is mostly focused on the production side. Then what about the promotion and sales side which of course also requires a lot of money? Here technology can play a role, one of which is Google My Business. One of the advantages of Google My Business is that it displays business profiles online and is already integrated with Google Maps and the Google search engine.
Interpersonal Communication In The Dynamics Of "Friends With Benefits" Among Generation Z Pratiwi, Nuning Indah; Maharani, Dian Putri; Arniti, Ni Ketut; Anggreswari, Ni Putu Yunita; Suparna, Putu; Haes, Putri Ekaresty
JURNAL KOMUNIKATIO Vol. 11 No. 1 (2025): Jurnal Komunikatio
Publisher : Universitas Djuanda Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30997/jk.v11i1.16394

Abstract

This research aims to analyze the dynamics of interpersonal communication in friends with benefits relationships among Generation Z in the city of Denpasar. Friends with benefits relationships have become an increasingly common phenomenon in the modern era, especially among Generation Z, who are known for their more liberal approach to interpersonal relationships. With a qualitative approach and case study method, this research analysis the experiences of individuals involved in friends with benefits relationships through in-depth interviews. The focus of the research is to understand the role of interpersonal communication in building, maintaining, and managing friends with benefits relationships, including the social penetration process, as explained in the penetration theory, which is clearly seen in how individuals gradually share personal information, starting from more superficial aspects to more intimate ones. The research findings suggest the need for education on effective communication and awareness of social stigma, as well as the importance of maintaining a balance between personal freedom and emotional responsibility for a healthy relationship.
Political Communication Strategy of Millennial Party Cadres: Building Brand Image in Denpasar Indah Pratiwi, Nuning; Dananjoyo, Elang; Indra Satria, Wahyu; R. Abdul, Jalloud; Jacob Paul Latupeirissa , Jonathan
Mediator: Jurnal Komunikasi Vol. 18 No. 1 (2025): Mediator: Jurnal Komunikasi (Sinta 2)
Publisher : UPT Publikasi Ilmiah UNISBA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29313/mediator.v18i1.3254

Abstract

Political communication is a crucial approach in political development, providing a framework for analyzing problems that arise and evolve within the broader processes of political change in a nation. Maintaining a brand image is not limited to trademarks but is also essential for political parties. This study aims to explore the political communication strategies employed by millennial party cadres to build their brand image in Denpasar. The research applies the stonehead audience theory, which categorizes audiences into passive and active groups. A qualitative research method was used, with data collected through observation, interviews, and documentation. Informants were selected using a purposive sampling technique. The findings reveal that the political communication strategy implemented by millennial party cadres was effective, achieving the desired brand image as initially formulated. The study also highlights that these cadres tailored their communication approaches to engage both passive and active audiences. Moreover, it is suggested that the cadres consistently share information and content emphasizing the party's millennial identity to sustain and strengthen its brand image over time.
Co-Authors Abadiningtyas, Dinda Maisie Alisha Husaina Amanda, I Gusti Ayu Rachel Anak Agung Istri Agung Maheswari Anak Agung Istri Syawana Bargandini Anak Agung Sagung Mirah Pertiwi Andi Alif Lakipadada Norman Aprillia, Ni Ketut Kori Arimbi, Diah Putri Ariska Amanda Putri Arniti, Ni Ketut Budi, Ristiani Kharisma Dananjoyo, Elang Dewi, Adeliya Puspita Dewi, Anak Agung Istri Reginata diana rosita Dinda Maisie Abadiningtyas Dio Komang Ajisaka Dwi Wahyu Sari, Desak Kade Ekaresty, Putri faizar yuliansyah Farendika, I Nyoman Gede Suardana Goldyron Erick Chandra Gusi Putu Lestara Permana Husaina, Alisha Hutabarat, Leonard Felix I Dewa Gede Rama Purnama Artha Dewa Rama I Gusti Agung Ananda Putra I Gusti Ayu Bintang Dwijayanthi I Gusti Ayu Diandra Audina Putri I Gusti Ngurah Darma Paramatha I Ketut Made Permata Hadi Putra I Made Hendra Putra Yasa I Made Suyasa I Nyoman Indra Kumara I Nyoman Subanda I Putu Dharmawan Pradhana I Putu Yoga Pratama I Putu Yuda Pratama I Wayan Joniarta I Wayan Joniarta I Wayan Joniarta I Wayan Putu Suparta I.G.A.AG. Dewi Sucitawathi Pinatih Ilmi, Farwis Indra Satria, Wahyu Irma Suryanti Ivana, Abigail Yoka Jacob Paul Latupeirissa , Jonathan Jasmine Salsabila Maharani Juwita, Putu Ratna Kadek Adyatna Wedananta Kadek Amelia Devianti Kadek Ayu Putri Mahadewi Kadek Devi Kalfika Anggria Wardani Komang Junita Widhipratiwi Latupeirissa, Jonathan Jacob Paul Lestari, Ni Kadek Devy Listya, Ni Made Mahaputra, I Gede Made Prastika Maharani, Dian Putri Mardina, Yesa Marshelia Gloria Narida Martina Cahya Arista Melati Budi Srikandi Moch Edy Saputro Muliadi, Ade Ni Ketut Elly Sutrisni, Ni Ketut Elly Ni Komang Ayu Santika Putri Ni Komang Yuliani Ni Luh Putu Melyana Putri Ni Made Octha Surya Rossitha Ni Made Pradnya Manik Wulandewi Ni Made Sri Novitjayani Kandel Ni Putu Bayu Widhi Antari Ni Putu Dewi Rahayu Ni Putu Sawitri Nandari Ni Putu Swari Febrianti Ni Putu Yunita Anggreswari Ni Wayan Efita Sriyanti Noviawan Rasyid Ohorella Octavia, Vania Bellinda Ohorella, Noviawan Rasyid Parasari, Nyoman Sri Manik Pingky Dezar Zulkarnain Pramana, Ida Bagus Gde Agung Yoga Puspita Sari , Meilia Putri Ekaresty Putri Ekaresty Haes Putri, Ariska Amanda Putu Angga Bagus Kartika Putu Ratna Juwita Putu Ratna Juwita Sari Putu Suparna putu suparna, putu R. Abdul, Jalloud Ristiani Kharisma Budi Rizky Alfian Satria Sandhy Rosita, Diana Sahri Aflah Ramadiansyah Sari, Ni Luh Putu Ananda Sari, Ni Putu Intan Permata Satria, Wahyu Indra Savitri, Ida Ayu Diah Widya Singgih Sasongko Soei Khim Sri Fitriani, Sri Sri Wisudawati Sudipta, I Nyoman Adi Ustana Ginanita Utami, Cokorda Istri Wahyu Indra Satria Wahyu Indra Satria Wahyu Indra Satria Wahyu Indra Satria Wahyu Indra Satria Warta, Agustinus Bayu Widyastuti, Hari Sukma Widyaswari, Ni Kadek Wulan Wijata, Adrian Octavio Tirta wisudawati, sri Yuda Pratama, I Putu