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Preservasi Digital Seloko Adat Jambi, Pantun Betawi dan Berkisah Budaya Batam Karim, Muhammad Firman; Riady, Yasir; Arisanty, Melisa; Khatib, Ahmad Juma; Ajmal, Muhammad
JURNAL LENSA MUTIARA KOMUNIKASI Vol. 8 No. 2 (2024): Jurnal Lensa Mutiara Komunikasi
Publisher : UNIVERSITAS SARI MUTIARA INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51544/jlmk.v8i2.5398

Abstract

Maintaining sustainability and facilitating access through digital preservation is a crucial technique for safeguarding traditional cultural heritage amid globalization and advancements in information technology. The purpose of the study is the digital preservation of three very famous but extinct oral traditions originating from three provinces in Indonesia: Seloko Adat Jambi, Pantun Betawi, and Berkisah Budaya Batam. This research method is a qualitative approach to deeply understand the phenomenon of digital preservation in a cultural context. The results of this study are that each of these traditions has significant cultural and social value for its community, but faces major challenges in its preservation, especially with rapid social and technological changes so that there needs to be an action to preserve this material so that it is easy to read and enjoyed by the community, especially young people. Through an analysis of the challenges, problems, and implications of this digitalization process, the writing in this article further identifies the factors that influence the success of digital preservation efforts, such as technological limitations, digital divides, and cultural resistance and future developments. In addition, this article also explores the potential benefits and risks of digitizing these traditions, and provides recommendations to ensure that the essence and values of culture are maintained in the digital age. The conclusion of this study emphasizes the importance of collaboration between local communities, governments, and technologists in maintaining cultural sustainability that can be enjoyed into the future.
Model Promosi Kreatif “AISAS” pada Perguruan Tinggi Jarak Jauh di Indonesia dalam Peningkatan Rekrutmen Mahasiswa Baru Permatasari, Sri Maulidia; Arisanty, Melisa; Kuswanti, Eko; Riady, Yasir; Anastasia, Selly
Communications Vol. 6 No. 2 (2024): Communications
Publisher : Prodi S1 Ilmu Komunikasi, Fakultas Ilmu Sosial, Universitas Negeri Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21009/communications.6.2.2

Abstract

The existence of higher education in this era of technological disruption causes the practice of higher education to change fundamentally. In the past, higher education was carried out mostly face-to-face or face-to-face, now with the help of technological disruption, the educational process no longer needs to be face-to-face but online. Therefore distance education is directed to be the education of choice in the face of the Industrial revolution 4.0. The Universitas Terbuka as a pioneer of distance learning or education, which from the beginning was founded has implemented a distance learning system. The Universitas Terbuka needs to introduce and interest the public about an education system that is different from the usual one. Here the role of UPBJJ UT as part of the Universitas Terbuka becomes very important. UPBJJ-UT is required to design a promotion plan and create creative strategies in order to attract public interest so as to increase the number of students. Therefore, it is very important to explore in depth various interesting promotional strategies from various UPBJJ-UT in Indonesia. Based on the results of research using a qualitative approach, namely the interview method combined with the AISAS promotion model and the promotion mix, it was found a new promotional design that can be an example and can be applied in all agencies that implement distance education to attract and increase public interest (number of students).
EXPLORATION OF THE DIGITAL LITERACY LEVEL OF NEW STUDENTS IN OPEN AND DISTANCE LEARNING Kharis, Selly Anastassia Amellia; Arisanty, Melisa; Permatasari, Sri Maulidia; Robiansyah, Anton; Sukatmi, Sri
Paedagoria : Jurnal Kajian, Penelitian dan Pengembangan Kependidikan Vol 16, No 2 (2025): April
Publisher : Universitas Muhammadiyah Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31764/paedagoria.v16i2.29725

Abstract

Abstrak: Pembelajaran terbuka dan jarak jauh (PTJJ) semakin diminati oleh masyarakat Indonesia, sebagaimana ditunjukkan dari peningkatan jumlah mahasiswa pada perguruan tinggi terbuka dan jarak jauh dari tahun ke tahun. Salah satu aspek dalam PTJJ adalah penggunaan teknologi yang disebabkan tidak adanya batas ruang dan waktu dalam pembelajarannya. Mahasiswa baru yang memiliki perbedaan cara belajar dari tatap muka menjadi pembelajaran jarak jauh (online learning) memerlukan adaptasi dalam proses belajarnya. Apalagi PTJJ tidak membatasi usia pada mahasiswanya sehingga memerlukan analisis kebutuhan pelatihan dan program pembelajaran. Penelitian ini bertujuan untuk mengeksplorasi tingkat literasi digital mahasiswa baru dalam PTJJ. Berdasarkan penelitian terhadap 10.396 mahasiswa baru menunjukkan bahwa kemampuan literasi digital beragam. Skor literasi digital pada digital skill sebesar 68,22 yang termasuk klasifikasi tinggi. Skor literasi digital pada digital ethics sebesar 95,25 yang termasuk klasifikasi sangat tinggi. Skor literasi digital untuk digital safety sebesar 57,46 yang berada pada klasifikasi cukup. Skor untuk digital culture adalah 84,94 yang berada dalam klasifikasi sangat tinggi. Hasil ini menunjukkan bahwa digital skill, digital culture dan digital ethics mahasiswa baru sudah baik namun perlu adanya peningkatan pada digital safety. Oleh karena itu, diperlukan penguatan literasi digital yang berfokus pada peningkatan kesadaran akan keamanan digital guna mendukung efektivitas PTJJ.Abstract:  Open and Distance Learning (ODL) has gained increasing popularity in Indonesia, as evidenced by the growing number of students enrolling in open and distance universities each year. Technology integration is a key aspect of ODL, enabling learning without spatial and temporal limitations. New students transitioning from face-to-face learning to distance learning (online learning) require adaptation in their learning process. ODL does not impose age restrictions on its students, necessitating an analysis of training needs and learning programs to support their academic success. This study aims to explore the level of digital literacy among new students in ODL. Based on an analysis of 10,396 new students, the findings indicate diverse levels of digital literacy. The digital skill score was 68.22, classified as high. The digital ethics score reached 95.25, categorized as very high. Meanwhile, digital safety obtained a score 57.46, categorized as moderate, and digital culture achieved a score of 84.94, classified as very high. These results suggest that while new students demonstrate strong digital skills, digital culture, and digital ethics, there remains a need for improvement in digital safery. Therefore, strengthening digital literacy with a focus on increasing awareness of digital safety is essential to enhance the effectiveness of ODL.
Implementation of digital marketing in open and distance learning universities in Indonesia Wiradharma, Gunawan; Trinugroho, Irwan; Prasetyo, Mario Aditya; Arisanty, Melisa
Jurnal Manajemen dan Pemasaran Jasa Vol. 18 No. 1 (2025): Maret
Publisher : Lembaga Penerbit Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25105/v18i1.19551

Abstract

In higher education, particularly within open and distance learning environments such as Universitas Terbuka, integrating digital marketing tools such as e-commerce, social media, and marketplaces is pivotal. These tools play a crucial role in enhancing brand awareness and engaging students. This study explores the strategic application of digital marketing in overcoming barriers traditionally associated with distance learning. A case study methodology was employed to provide an in-depth analysis of digital marketing practices at Universitas Terbuka, using thematic analysis to interpret data gathered from various digital marketing channels. The research identifies three primary facets of digital marketing implementation: search engine optimization, social media engagement, and video marketing. Key challenges include inadequate internet access, limited availability of technological devices, deficits in content creation skills, misalignment of human resources qualifications, and prohibitive advertising costs. This study offers insights into the effective use of digital marketing to improve accessibility and educational delivery in open universities.
Membangun Generasi Bijak, Cerdas, Santun pada Era Digitalisasi melalui Edukasi Etika Digital bagi Remaja Sekolah Menengah Pertama Melisa Arisanty; Yasir Riady; Selly Anastassia Amellia Kharis; Anton Robiansyah; Sri Sukatmi
PaKMas: Jurnal Pengabdian Kepada Masyarakat Vol 4 No 2 (2024): November 2024
Publisher : Yayasan Pendidikan Penelitian Pengabdian Algero

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54259/pakmas.v4i2.3372

Abstract

The issue of digital ethics is a major problem that needs to be resolved. The challenge of implementing digital ethics amidst increasingly rapid technological developments is the main focus in various digital education and literacy activities. Digital Education and Literacy are the main keys to handling problems related to digital ethics, such as the spread of hoaxes, cyberbullying, Hatescpeech and Hatecomment, war flaming, fraud, SARA violations, distribution of content containing violence and pornography and so on. Therefore, community service activities regarding digital ethics education for junior high school teenagers at SMP PGRI 1 Ciputat can have the opportunity to increase teenagers' awareness of implementing digital ethics when utilizing various digital media platforms. The focus of this community service activity is teenagers, especially junior high school (SMP) teenagers, because it is considered the initial phase in the formation of identity and self. The formation of behavior as an adult also depends on what kind of moral education was given as a teenager. Based on the evaluation, this educational activity about digital ethics is very useful and able to increase awareness among teenagers, especially at SMP PGRI 1 Ciputat, about the importance of applying digital ethics in their daily activities when accessing digital media.
The Implementation of Open and Distance Education to Advance Educational Access in Remote Areas Riady, Yasir; Arisanty, Melisa; Kuswanti, Eko; Sukatmi, Sri; Karim, Muhammad Firman; Ajmal, Muhammad
FINGER : Jurnal Ilmiah Teknologi Pendidikan Vol. 4 No. 2 (2025): Finger : Jurnal Ilmiah Teknologi Pendidikan June 2025
Publisher : CV. Media Inti Teknologi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58723/finger.v4i2.387

Abstract

Background: Indonesia, an archipelagic nation comprising over 17,000 islands, encounters ongoing difficulties in providing equitable access to quality education throughout its many areas.Aims: This study investigates the implementation of Open and Distance Education (ODE) as a crucial approach for enhancing educational accessibility in isolated regions. Through the application of digital technologies and adaptable learning frameworks, ODE surmounts geographical, economic, and infrastructural obstacles that frequently constrain conventional educationMethods: ODE allows learners to obtain quality education irrespective of their geographical location, promoting inclusion and opportunities for lifelong learning. This study employed qualitative methods to investigate and analyze educational access in rural regionsResults: The efficacy of ODE is contingent upon several crucial aspects, including internet connectivity, digital literacy, and governmental assistance in policy and infrastructure development. Addressing these obstacles will guarantee that ODE evolves into a lasting solution for enhancing educational equity and empowering communities in remote areas.Conclusion: Open and Distance Education has demonstrated its efficacy in broadening educational access, particularly in isolated regions. The adoption of distance education enables students to learn at their own pace and under their own circumstances, without dependence on traditional educational infrastructure, which is frequently limited in remote areas. This strategy also enables educators to engage a greater number of pupils using more efficient resources.
CERDAS DAN AMAN BERMEDIA DIGITAL : PENINGKATAN KESADARAN KEAMANAN SIBER DI ERA HOAKS DAN PHISHING Arisanty, Melisa; Riady, Yasir; Anastassia Amellia Kharis, Selly; Maulidia Permatasari, Sri; Sukatmi, Sri
Jurnal Pengabdian Kepada Masyarakat Patikala Vol. 4 No. 4 (2025): Jurnal PkM PATIKALA
Publisher : Education and Talent Development Center of Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51574/patikala.v4i4.3282

Abstract

Digital safety has emerged as a critical issue that demands serious attention, particularly among younger generations. Amidst the rapid advancement of technology, adolescents' ability to safeguard their personal digital security and avoid risks such as hoaxes, phishing, cyberbullying, the spread of harmful content, and various forms of online fraud has become increasingly essential. Digital safety education plays a vital role in equipping them with the knowledge and skills necessary to confront these challenges intelligently and critically. A community engagement program conducted at SMP PGRI 1 Ciputat focused on delivering digital safety training to junior high school students, an age group situated in a crucial phase of identity and digital character formation. Evaluation results from this program revealed that 100% of participants comprehended the material presented and felt motivated to implement it in their daily digital practices. Participants demonstrated positive behavioral changes, including increased caution in sharing personal information, enhanced accuracy in verifying online content, and improved awareness in identifying and avoiding suspicious links or content. These changes also reflected greater vigilance in their overall use of digital platforms. These findings suggest that well-targeted digital safety training can serve as a strategic initiative to cultivate a generation of digitally responsible, resilient, and secure adolescents
The Role of Open and Distance Education in Digital Ecosystem Transformation: A Qualitative Study on Enhancing Educational Accessibility Riady, Yasir; Arisanty, Melisa; Kuswanti, Eko; Sukatmi, Sri; Karim, Muhammad Firman; Ajmal, Muhammad
IJOEM Indonesian Journal of E-learning and Multimedia Vol. 4 No. 2 (2025): Indonesian Journal of E-learning and Multimedia (May 2025)
Publisher : CV. Media Inti Teknologi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58723/ijoem.v4i2.386

Abstract

Background of study: The use of Open and Distance Education (ODE) has become an essential approach for enhancing educational accessibility, especially in isolated regions. Aims and scope of the paper: This paper aims to support the efficacy of ODE in rural regions should concentrate on evaluating the influence of infrastructure on learning outcomes in rural environments through access to technology.Methods: This method used a qualitative study, which allows learners to progress at their speed and convenience, diminishing reliance on conventional educational infrastructure, which is frequently constrained in rural areas. ODE enables instructors to engage a broader audience through economical resources. Results: Its performance depends on critical elements such as internet connectivity, teacher readiness, and favorable government regulations. Conclusion: Utilizing appropriate tactics, Open and Distance Education can function as a viable alternative for improving educational quality and accessibility, hence cultivating an empowered and informed society, even in the most isolated regions.
Communication and Community: The Community Service to Optimize for Computer Literacy and Internet Training for Bekasi Societies Karim, Muhammad Firman; Riady, Yasir; Arisanty, Melisa; Majidah, Majidah; Riady, Hamdi; Hendrayana, Angga Sucitra
Librarianship in Muslim Societies Vol 2, No 2 (2023): Librarianship in Muslim Societies
Publisher : Syarif Hidayatullah State Islamic University of Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15408/lims.v2i2.34886

Abstract

Indonesia has a degree of literacy capacity; however, the reading interest in the community is still highly concerning; hence, the volunteer is required to increase information literacy and digital transformation so that the country can compete globally. Information literacy is one of the qualities necessary for a person to possess, particularly in today's world of intense international rivalry and rapid digital transformation. Information Literacy is required due to the rapid development of information so the need for information literacy is necessary. The most important reason is that everyone needs to recognize that there is a great deal of information circulating. This study aims to describe the implementation of community service in optimizing computer literacy and internet training for the Bekasi Society. This study used community-based research (CBR) as the method, particularly in advancing communication and information technology, which highly supports the dissemination of information to the public as a whole. The finding shows that there is an improvement in participants’ information literacy abilities and their capacity to use computers and the internet. All participants in the Community Service comprehended the methods to search for information via the internet, create and produce engaging learning materials, and use computers and current media to support the learning process. 
Environmental Cleanliness in Maintaining Public Health in Lapangan Merdeka Medan Riady, Yasir; Arisanty, Melisa; Kuswanti, Eko; Sukatmi, Sri; Karim, Muhammad Firman; Ajmal, Muhammad
Aktual: Jurnal Pengabdian Kepada Masyarakat Vol. 3 No. 2 (2025): Aktual: Jurnal Pengabdian Kepada Masyarakat May 2025
Publisher : CV Media Inti Teknologi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58723/aktual.v3i2.390

Abstract

Background of the study: Environmental cleanliness is an important factor in maintaining public health and environmental sustainability.Purpose and scope of the paper: Students of Universitas Terbuka Medan play an active role in increasing public awareness through environmental cleanliness socialization activities carried out at Merdeka Square, Medan.Methods: The methods used in the socialization include counseling, waste management demonstrations, and clean-up actions involving the local community. The results of the activities show an increase in public awareness and participation in maintaining environmental cleanliness.Results: With this socialization, it is hoped that a sustainable culture of caring for the environment will be created among the people of Medan.Conclusion : Through adequate facilities, the active role of cleaners, and high public awareness, the cleanliness of Merdeka Square can be well maintained.