Claim Missing Document
Check
Articles

Penguatan Kelembagaan Melalui Ekonomi Digital Pada Kelompok Usaha Kue Basah di Desa Dangin Puri Kaja Denpasar Bali Ni Nengah Seri Ekayani; Ni Made Mahendrawati; Ni Nyoman Rusmiati; Ni Wayan Sitiari
Postgraduated Community Service Journal Vol. 5 No. 2 (2024)
Publisher : Universitas Warmadewa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22225/pcsj.5.2.2024.81-85

Abstract

The development of tourism in Bali requires support from various sectors. Home industry in the culinary sector is one of the sectors that contributes to community income. The home industry of wet cakes, Balinese snacks, is one of the cake products that is widely produced by PKK mothers in Dangin Puri Kaja Village in Denpasar. However, the development of the home industry business faces various obstacles. Therefore, the involvement of the government, community and stakeholders is needed to support the development of the home industry. The purpose of this service is the importance of marketing strategies with a digital marketing mix, production techniques to create unique products and the importance of having halal/sukla certificates.Data was collected using observation and interviews, lectures/counseling, mentoring and simulations. The analysis technique uses a descriptive method. The results show that the wet cake business group in Banjar Buana Sari, Dangin Puri Kaja Village, East Denpasar, really needs a deep understanding of the role of the digital economy in strengthening MSME institutions and assistance related to digital marketing, competitive products and accounting systems. Therefore, it is necessary to provide lectures, consistent and continuous assistance related to the recording system, online marketing system, how to produce efficiently and effectively and products need to be equipped with halal/sukla certificates.
Determinant of Employee Performance in Banking Industry I Gusti Ngurah Agung Yudisthi Surya Dananjaya; I Gusti Ayu Sugiati; Ni Wayan Sitiari
Journal of Tourism Economics and Policy Vol. 6 No. 2 (2026): Journal of Tourism Economics and Policy (April – June 2026) - In Press
Publisher : PT Keberlanjutan Strategis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38142/jtep.v6i2.1285

Abstract

This study investigated how employee engagement and organizational culture impact employee performance through organizational commitment. The study took place in Tabanan Regency and included workers from ten credit unions. The study included 338 BPR employees in its population. A sample size of 183 employees was established using the proportional sampling method. Validity and reliability tests were conducted on 30 participants not representative of the population for instrument evaluation. SEM-PLS was utilized to conduct hypothesis testing. The analysis findings demonstrate that employee engagement has a positive but insignificant impact on employee performance. Involvement in work positively impacts organizational commitment in a significant way. The impact of organizational culture on employee performance and commitment is positive and substantial. Employee performance is positively and significantly impacted by organizational commitment. The findings from the mediation analysis demonstrate that organizational commitment plays a mediating role in the relationship between work involvement, organizational culture, and employee performance.
Determinant of Employee Performance in Banking Industry I Gusti Ngurah Agung Yudisthi Surya Dananjaya; I Gusti Ayu Sugiati; Ni Wayan Sitiari
Journal of Tourism Economics and Policy Vol. 6 No. 2 (2026): Journal of Tourism Economics and Policy (April – June 2026)
Publisher : PT Keberlanjutan Strategis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38142/jtep.v6i2.1285

Abstract

This study investigated how employee engagement and organizational culture impact employee performance through organizational commitment. The study took place in Tabanan Regency and included workers from ten credit unions. The study included 338 BPR employees in its population. A sample size of 183 employees was established using the proportional sampling method. Validity and reliability tests were conducted on 30 participants not representative of the population for instrument evaluation. SEM-PLS was utilized to conduct hypothesis testing. The analysis findings demonstrate that employee engagement has a positive but insignificant impact on employee performance. Involvement in work positively impacts organizational commitment in a significant way. The impact of organizational culture on employee performance and commitment is positive and substantial. Employee performance is positively and significantly impacted by organizational commitment. The findings from the mediation analysis demonstrate that organizational commitment plays a mediating role in the relationship between work involvement, organizational culture, and employee performance.
Peningkatan Kemampuan Bahasa Inggris dan Kewirausahaan Siswa SMAN 1 Kuta Utara : Pengabdian Ni Wayan Kasni; Dewa Ayu Dyah Pertiwi Putri; Ni Wayan Sitiari
Jurnal Pengabdian Masyarakat dan Riset Pendidikan Vol. 5 No. 1 (2026): Jurnal Pengabdian Masyarakat dan Riset Pendidikan Volume 5 Nomor 1 (Juli 2026 -
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jerkin.v5i1.7541

Abstract

Kemampuan berbahasa Inggris dan kewirausahaan atau kemampuan bisnis merupakan karakteristik penting, terutama di daerah pariwisata, di mana siswa SMA membutuhkan keterampilan komunikasi internasional dan inovasi bisnis. Tujuan proyek Pengabdian Masyarakat (PkM) ini adalah untuk memperkuat kemampuan komunikasi berbahasa Inggris dan mengembangkan wawasan kewirausahaan siswa di SMAN 1 Kuta Utara melalui pemanfaatan media sosial. Teknik pelaksanaannya adalah sosialisasi, identifikasi kebutuhan, persiapan materi pembelajaran, pelaksanaan pelatihan, serta pemantauan dan penilaian. Hasil kegiatan menunjukkan peningkatan kemampuan komunikasi lisan siswa yang terlihat dari kelancaran mereka dalam menyampaikan pandangan, berdiskusi, dan berdebat dalam bahasa Inggris. Beberapa kesalahan tata bahasa dan pengucapan terdeteksi, tetapi secara umum program ini berhasil meningkatkan kemampuan komunikasi bahasa Inggris dan memperkuat kecerdasan kewirausahaan siswa. Paradigma pembelajaran ini dapat direplikasi ke sekolah-sekolah lain di bidang pariwisata.
The Effect of Online Visibility on Purchase Intention Through Company Reputation as a Mediating Variable (Case Study: Villa Kintamani) Jero Wahyu ABDI; Ni Made WAHYUNI; Ni wayan SITIARI
International Journal of Environmental, Sustainability and Social Science Vol. 6 No. 6 (2025): International Journal of Environmental, Sustainability, and Social Science (Nov
Publisher : PT Keberlanjutan Strategis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38142/ijesss.v6i6.1671

Abstract

This study aims to analyze the effect of online visibility on tourists' purchase intention, with corporate reputation as a mediating variable, in the context of three villas located in the Kintamani area of Bali. The research employed a quantitative approach with an associative method. The population consisted of tourists who had previously stayed at or visited the three villas. A total of 90 respondents were selected using a non-probability sampling technique with a purposive sampling approach. Data were collected through the distribution of questionnaires as the primary research instrument. The data were analyzed using Structural Equation Modeling–Partial Least Squares (SEM-PLS) with the assistance of SmartPLS software. The results indicate that online visibility has a positive and significant effect on tourists’ purchase intention, as well as on corporate reputation. Furthermore, corporate reputation also has a positive and significant effect on tourists’ purchase intention. Another important finding reveals that corporate reputation significantly mediates the relationship between online visibility and purchase intention. Overall, the findings suggest that online visibility plays a strategic role in shaping tourists’ purchase intentions, both directly and indirectly through enhanced corporate reputation. Therefore, it is recommended that integrated digital marketing strategies be implemented, with simultaneous attention to both online visibility and corporate reputation, in order to increase consumer interest and purchasing decisions in the context of rural tourism.
Co-Authors A. A. Rai Sita Laksmi A.A. Media Martadiani A.A. Media Martadiani, A.A. Media Ade Agus Diama Purwa Diputra Anak Agung Rai Sita Laksmi Bayu Permadi Cahyani, Ni Nyoman Febby Cokorda Istri Agung Vera Nindia Putri Cokorda Krishna YUDHA D A Gladysia Sistadanta KDS Datrini, Luh Kade Dewa Ayu Dyah Pertiwi Putri Dewa Ayu Inten Mahaputri Eka Darmi Pratiwi Farah Hida Sharin Gede Bayu Rahanatha Gusti Ayu Mayani Kristina Dewi Gusti Ayu Sugiati Gusti Ayu Sugiati I Gusti Bagus Sindu Martha Nugraha I Gusti Gede Ngurah Bimantya Dyananta Arya I Gusti Made Bagus Tirta Dewangga I Gusti Ngurah Agung Yudisthi Surya Dananjaya I Gusti Ngurah Putu Arya Damar I Gusti Putu Ghosadhira Vedhastama I Kadek Dwi Putra Yoga I Ketut Aryanta I Ketut Suantara I Made Mardika I Made Sara I Made Suniastha Amerta I N TIRTA ARIANA I N. T. ARIANA I Wayan Sujana I. A. Cynthia Saisaria Mandasari I. B Agung Dharmanegara I. B. A Dharmanegara I. K. Anom Wiyana I. W. Wijana Ida Ayu Pradnya Kusuma DEWI Ida Ayu SURASMI Ida Bagus Agung Dharmanegara Ida Bagus Udayana Putra Ilham Sentosa Jero Wahyu ABDI Kadek Nonik Erawati Krusita, Ni Wayan Yulia Luh Kade Datriani Luh Made Mahendrawati Luh Putu Sri Anggreni M. Wirapartha Made Ermawan Yoga Antara Mandasari, I. A. Cynthia Saisaria Ni Ketut Kardiasih Ni Ketut Seminari Ni Komang Arini Styawati Ni Luh Anik Puspa Ningsih Ni Luh Laksmi Rahmantari Ni Luh Putu Indiani Ni Made Mahendrawati Ni Made Wahyuni Ni Nengah Seri Ekayani Ni Nengah Seri Ekayani Ni Nyoman Febby Cahyani Ni Nyoman Rusmiati Ni Nyoman Rusmiati Ni Putu Dita Ariyanti Ni Putu Putri KRISNAYANTI Ni Wayan Anggreni Ni Wayan Eka Putri Ni Wayan Ekawati Ni Wayan Kasni, Ni Wayan Ni Wayan Nerowati Ningsih, Ni Luh Anik Puspa Oka, Ida Ayu Diana Dewi PUTRA, I Gusti Ngurah Raditya Putu Indiani Putu Ngurah Suyatna Yasa Putu Pertamawati Sang Putu Krisna Adhi Pranata Sariani, Ni Ketut Sarmawa, I Wayan Gde Sarmawa, Wayan Gede Setini, Made Sintiadewi, Ni Luh Gede Nita Sugiati, Gusti Ayu Wayan Gde Sarmawa Wibawa, I Gede Agus Wibawa, I Made Manik Putra Widiastari, Ketut Ayu Yasa, Putu Ngurah Suyatna