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Journal : Majapahit Journal of Islamic Finance and Management

Optimization of Customer Satisfaction as a Bridge to Loyalty in Student Boarding House Business around Bahaudin Mudhary University Rahmatika, Ferizka; Hidayat, Rachmad; Rahayu, Sri; Fitrianty, Rifda
Majapahit Journal of Islamic Finance and Management Vol. 5 No. 2 (2025): Islamic Finance and Management
Publisher : Department of Sharia Economics Institut Pesantren KH. Abdul Chalim Mojokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31538/mjifm.v5i2.371

Abstract

This study aims to analyze the influence of CRM and Perceived Value on customer loyalty in boarding houses around Bahaudin Mudhary University, Madura. The research was motivated by the need to foster customer loyalty in the competitive student housing industry. A quantitative method was employed using Partial Least Squares-Structural Equation Modeling (PLS-SEM) analysis. Data were collected through questionnaires distributed to boarding house residents near the campus. The results indicate that CRM has a significant effect on customer loyalty, whereas Perceived Value does not significantly influence either loyalty or customer satisfaction. These findings imply that relational approaches are more critical than economic considerations in maintaining boarding house tenants. The synthesis of the discussion confirms that the research objective has been achieved by identifying CRM as a key strategy in fostering tenant loyalty. The policy implication is that boarding house managers should implement structured CRM systems, supported by customer management and service communication training, with active involvement from educational institutions or local governments to promote relational-based boarding service standards.
The Influence of Work Environment, Work Discipline, and Work Motivation on Employee Performance at the Salt Production Area in Sumenep, PT. Garam Yanti, Dewi; Hidayat, Rachmad; Rahayu, Sri
Majapahit Journal of Islamic Finance and Management Vol. 5 No. 2 (2025): Islamic Finance and Management
Publisher : Department of Sharia Economics Institut Pesantren KH. Abdul Chalim Mojokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31538/mjifm.v5i2.373

Abstract

One important factor in an organization is human resources. These human resources can activate and move all components in the organization. Without people, organizations will not be able to operate and run. This study aims to examine the influence of the work environment on employee performance at the salt production area in Sumenep, PT. Garam, as well as to assess the effect of work discipline and work motivation on employee performance in the same location. In addition, the study aims to examine the joint influence of the work environment, work discipline, and work motivation on employee performance at the Pegaraman Area Sumenep PT Salt. A quantitative research approach was employed, with data collected through observation and a questionnaire. The study population consisted of all employees working in the Pegaraman Area Sumenep PT Salt. The data were analyzed using multiple linear regression analysis, hypothesis testing, and the determination coefficient analysis. The results indicate that the work environment, work discipline, and work motivation each have a partial influence on employee performance. 
Co-Authors A, Prihastya Raehana A.A. Ketut Agung Cahyawan W Abdul Fattah, Fuad Agung Firdausi Ahsan Agung Winarno Agus Hery Supadmi Irianti Agustin Ningrum, Linda Ahmadi, Raden Khaeru Akmalia, Robiyatul Ali Imron Alvin Arifin Anam, Hoirul Andiani, Lia Andreas Triwiyono Anis Arenda Anis Arendra Aruna, Alby Aulia Martha, Jefry Ayu Salsabila, Annisa Azizah, Nofa Nur Budi Wibowotomo Budyi Suswanto Choirunnisa, Salsabila Safitri Dadang Redantan, Dadang Dede Rusmana Distina, Cahya Endang Suswati Ernani Hadiyati Fadia Zen Faikul Umam Fajarwati, Ferisia Dwi Fajarwati, Ferisia Dwi Fitri Agustina Fitrianty, Rifda Fulgentius Danardana Murwani Hairil Budiarto Haryono Haryono Heri Pratikto Husna, Niki Asma’ul Ima Oktavia, Anastasya Putri Imam Mukhlis Imania, Ekklesia Indarwati, Rila Ayu Agnes Isramaturrahmi, Isramaturrahmi Iva Khoiril Mala Jenie, Yazdi Ibrahim Khas, As'adi Khisbullah Hudha, Khisbullah Khoiril Mala, Iva Kukuh Winarso Lisa Rokhmani Ludi Wishnu Wardana Mahfirman, Mahfirman Malikul Adil Marcelliantika, Adinda Mardiyatul Husna, Safira Martha, Jefry Aulia Masyitah Masyitah Mohammad Hari, Mohammad Mu?alim, Mu?alim Mu’alim Mu’alim, Mu’alim Mufti, Aya Shofia Muslikh Muslikh Nachnul Ansori Naswan Suharsono Nugroho, Agung Nupus, Hayatun Oktavia Sulistina Pratiwi, Titania Putri Purba, Moden Putri Lestari, Tiwi Putri Surya, Eka Rahmadani, Sri Suci Rahman, Zeinor RAHMATIKA, FERIZKA Ratna Dewi Sabarudin Akhmad Sigit Permansah Siti Rochani, Siti SRI RAHAYU Studiviani, Pramita Sufi, Lintang Sugiarti Sugiarti Sujito Sujito Suprapto Suprapto Sutantri Tanggono, Aninda Wening Patmi Rahayu Yadi, Muhammad Bahri Yanti, Dewi Yudha Herlambang Yuli Soesetio Yuni Rahmawati Zumroh, Siti Zusi, H Zutiasari, Ika