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Donor fund empowerment strategy in increasing donor trust: A case study on Lazismu Sidoarjo Ilmi, Muhammad Nasrulloh; Maesaroh, Imas
Journal of Islamic Economics Lariba Vol. 10 No. 2 (2024)
Publisher : Universitas Islam Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20885/jielariba.vol10.iss2.art18

Abstract

IntroductionIndonesians are known for their philanthropic behavior, which can be seen from the number of zakat and infaq organizations in Indonesia.ObjectivesThis study aims to analyze the strategy of empowering donor funds and its effectiveness in increasing donor trust in Lazismu Sidoarjo.MethodData was collected using a qualitative approach through in-depth interviews with 14 informants, field observations, and document analysis.ResultsThe results showed that Lazismu Sidoarjo implemented a distribution strategy through 6 pillar programs (education, economy, social, environment, health, and da'wah) with an effectiveness rate of 85% based on the increase in the number of donors from 2021-2024. The effectiveness of the strategy is supported by three main activities: financial transparency, program publication, and activity documentation.ImplicationsThis study highlights the importance of transparent, accessible, and documented donor fund management to ensure trust. Zakat and infaq organizations can use the findings to improve public trust.Originality/NoveltyThis research contributes to developing a donor fund management model that can increase public trust in Amil Zakat institutions.
Pengaruh Kepemimpinan dan Motivasi Terhadap Kinerja Guru Studi Pada Taman Kanak-Kanak di Kecamatan Sukajadi Kota Bandung Maesaroh, Imas; Komar Priatna, Deden; Avianti, Widiya
Jurnal Siber Transportasi dan Logistik Vol. 2 No. 3 (2024): (JSTL) Jurnal Siber Transportasi dan Logistik (Oktober - Desember 2024)
Publisher : Siber Nusantara Research & Yayasan Sinergi Inovasi Bersama (SIBER)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/jstl.v2i3.251

Abstract

Penelitian ini menginvestigasi pengaruh kepemimpinan dan motivasi terhadap kinerja guru di Taman Kanak-kanak Kecamatan Sukajadi Kota Bandung. Metode pengumpulan data melibatkan kuesioner yang disebarkan kepada guru-guru, dan analisis dilakukan menggunakan teknik regresi dan uji hipotesis. Hasil penelitian menunjukkan bahwa baik kepemimpinan maupun motivasi berpengaruh signifikan secara simultan terhadap kinerja guru, dengan kontribusi kepemimpinan lebih besar dibandingkan motivasi. Implikasi dari penelitian ini adalah perlunya meningkatkan kerjasama antara pimpinan dan guru dalam menjaga budaya positif, serta meninjau kembali kebijakan gaji untuk meningkatkan motivasi dan kinerja guru.
The Ideology of the State and Direction of Development as the Foundation of Public Policy: Islamic Perspective Maesaroh, Imas
International Journal of Islamicate Social Studies Vol. 1 No. 2 (2023): November
Publisher : Nursyam Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62039/ijiss.v1i2.24

Abstract

Pancasila, Indonesia's fundamental ideology, was declared during the presidency of Soekarno and subsequently solidified by Soeharto, continuing to influence the administrations of Habibie, Gus Dur, Megawati, Susilo Bambang Yudhoyono, and Joko Widodo. Throughout its history, Pancasila has evolved into both a moral and practical basis for the nation's development. In the era of the New Order, Indonesia implemented the Garis-Garis Besar Haluan Negara (GBHN) as a comprehensive development plan with short--, medium--, and long-term goals aimed at achieving national welfare. This plan laid the groundwork for subsequent administrations, such as Susilo Bambang Yudhoyono and Joko Widodo, to execute the Plan of National Development Medium Term (RPJMN) for the periods of 2010-2014 and 2014-2019. Looking ahead, Indonesia will soon adopt the New National Development Plan (2019-2024) with ambitious goals, including eradicating poverty, eliminating hunger, improving healthcare, and enhancing the quality of education. All these development plans are firmly rooted in Pancasila as the foundational ideology of the Indonesian state. Both Pancasila and the National Development Plan serve as the cornerstone for formulating and constructing public policies in Indonesia. From an Islamic perspective, public policy aligns with the concept of maslahah al-ammah, which refers to the general benefit or welfare of the people. This overarching concept encompasses principles such as legal certainty, equal rights, balanced rights and obligations, professionalism, fair treatment, transparency, accountability, targeted support for vulnerable groups, efficiency, speed, and affordability. These principles are inherently guided by Islamic teachings, ensuring that public policies are in harmony with the values of justice and social welfare.
PENGARUH DIGITAL MARKETING TERHADAP KEPUTUSAN PEMBELIAN OBAT DI APOTEK X KABUPATEN KUNINGAN Wardaya, Ahmad Wildan Wisnu; Maesaroh, Imas; RIDWAN, RIDWAN; Wiryani, Ani Siti
Jurnal Farmaku (Farmasi Muhammadiyah Kuningan) Vol. 9 No. 2 (2024): Volume 9 Nomor 2 September 2024
Publisher : STIKes Muhammadiyah Kuningan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55093/jfarmaku.v9i2.559

Abstract

ABSTRAK Perkembangan teknologi informasi yang begitu sangat cepat berdampak pada kegiatan bisnis mulai dari ruang lingkup kecil sampai besar yang memanfaatkan kecanggihan teknologi dalam menjalankan usahanya. Hasil observasi lapangan dan wawancara dengan pemilik apotek di lokasi penelitian yaitu platform digital marketing yang digunakan dalam memasarkan obat adalah Shopee, Tokopedia, Bukalapak, Lazada, Tiktok dan Whatsapp. Tujuan penelitian ini untuk mengetahui pengaruh Digital marketing terhadap keputusan pembelian obat di Apotek X Kabupaten Kuningan. Jenis penelitian ini observasional croos-sectional dengan pendekatan kualitatif didukung dengan data kuantitatif, teknik pengumpulan data dengan kuesioner. Pengambilan jumlah sampel dilakukan melalui teknik non propability sampling dengan menggunakan metode purposive sampling, jumlah sampel sebanyak 95 sebagai responden. Teknik analisis data penelitian ini menggunakan analisis regresi linear berganda dan analisis koefisien determinasi. Hasil dari penelitian ini jenis-jenis platform yang digunakan oleh responden dalam melakukan pembelian obat di apotek X Kabupaten Kuningan yaitu Lazada, Tokopedia, Tiktok, Whatsapps dan Shopee. Hasil analisis regresi linier berganda menunjukan masing-masing variabel memilik pengaruh dengan nilai yang berbeda dan kontribusi pengaruh digital marketing terhadap keputusan pembel;ian sebesar 37,5%. Kesimpulan dari penelitian ini (1) Platform yang paling banyak digunakan adalah Whatsapp sebanyak 40 orang dengan persentase 42%, (2) digital marketing berpengaruh positif dan signifikan terhadap keputusan pembelian obat di apotek X Kabupaten Kuningan. Kata Kunci: Apotek, Digital marketing, Keputusan Pembelian, Obat ABSTRACT The rapid development of information technology has an impact on business activities ranging from small to large scopes that utilise technological sophistication in running their businesses. The results of field observations and interviews with pharmacy owners at the research location, namely the digital marketing platforms used in marketing drugs are Shopee, Tokopedia, Bukalapak, Lazada, Tiktok and Whatsapp. The purpose of this study was to determine the effect of Digital marketing on drug purchasing decisions at Pharmacy X Kuningan Regency. This type of research is observational croos-sectional with a qualitative approach supported by quantitative data, data collection techniques with questionnaires. Sampling was carried out through non-propability sampling techniques using purposive sampling method, the number of samples was 95 as respondents. The data analysis technique used multiple linear regression analysis and coefficient of determination analysis. The results of this study indicate the types of platforms used by respondents in purchasing drugs at pharmacy X Kuningan Regency, namely Lazada, Tokopedia, Tiktok, Whatsapps and Shopee. The results of multiple linear regression analysis show that each variable has an influence with different values and the contribution of the influence of digital marketing on purchasing decisions is 37.5%. The conclusion of this study (1) The most widely used platform is Whatsapp as many as 40 people with a percentage of 42%, (2) digital marketing has a positive and significant effect on drug purchasing decisions at pharmacy X Kuningan Regency. Keywords: Digital marketing, Medicine, Pharmacy, Purchase Decision
Strategies for Enhancing Outdoor Learning Activities in Elementary Schools Salsabila, Dania; Kholis, Nur; Kartikawati, Rr. Lisa; Maesaroh, Imas
MANAGERIA: Jurnal Manajemen Pendidikan Islam Vol. 9 No. 2 (2024)
Publisher : Prodi Manajemen Pendidikan Islam FITK UIN Sunan Kalijaga Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14421/manageria.https://doi.org/10.14421/manageria.2024.92-09

Abstract

Outdoor learning, a pedagogical approach conducted outside traditional classroom settings, leverages natural environments to enhance educational experiences. This study examines the efforts of the Sidoarjo District Education and Culture Department in addressing challenges to implementing outdoor learning in primary schools and improving its overall quality. As a descriptive qualitative research method, data were collected through snowball sampling, in-depth interviews, documentation, and observations. Data were analyzed using Miles and Huberman's interactive model, encompassing data reduction, display, and conclusion drawing. The findings reveal that the department has adopted several strategies to optimize outdoor learning, including meticulous planning of logistics and activities, attentive oversight, enforcement of compliance through sanctions, provision of necessary facilities, and continuous monitoring of participating schools. These efforts aim to overcome logistical and interpretative challenges, ensuring outdoor learning is impactful and aligned with educational objectives. The study highlights the potential of outdoor learning to foster holistic student development and recommends further standardization, educator training, and collaboration with local communities to enhance its implementation.
Market Penetration Traffic Referencing Seasonal Patterns based on Marketing Value Andriyansah, Andriyansah; Puji, Sri Lestari; Maesaroh, Imas; Ayuni, Devi; Minrohayati, Minrohayati; Firmansyah, Firmansyah; Yolanda, Ledy
International Journal of Economics Development Research (IJEDR) Vol. 6 No. 1 (2025): International Journal of Economics Development Research (IJEDR)
Publisher : Yayasan Riset dan Pengembangan Intelektual

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37385/ijedr.v6i1.7064

Abstract

This study analyses market penetration traffic as a strategic instrument integrating value-based marketing with market performance. Using a descriptive qualitative approach, this study identifies three zones of market penetration traffic: green, yellow, and red. The findings show that the effectiveness of market penetration depends on the company's ability to integrate value-based marketing with market sensing capability. The green zone requires maintenance and expansion strategies, the yellow zone needs strategy optimisation, and the red zone necessitates fundamental transformation. The findings indicate the importance of continuously monitoring traffic indicators for marketing strategy adjustment. Managerial implications emphasise the development of effective feedback mechanisms to optimise market penetration and customer value creation.
Navigating the Digital Shift: Assessing Skills, Training, and Resources for Virtual Reference Librarians Maesaroh, Imas; Mujib, Abdul; Kholis, Nur
Khizanah al-Hikmah : Jurnal Ilmu Perpustakaan, Informasi, dan Kearsipan Vol 13 No 1 (2025): June
Publisher : Program Studi Ilmu Perpustakaan UIN Alauddin

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24252/v13i1a5

Abstract

This study aims to identify essential skills and competencies required for VRLs, examine available training and professional development opportunities, and assess the impact of online resources and digital databases on virtual reference services. Employing a qualitative research design through library research, the study reviews relevant literature to map the skillset needed for VRLs in the digital era. The findings revealed a comprehensive range of required competencies, including technological proficiency, effective information retrieval, strong communication abilities, and a customer-service orientation. Furthermore, the study highlighted the importance of ongoing professional development through structured training programs, workshops, and self-directed learning using digital platforms. The use of online databases and digital resources was shown to enhance the effectiveness and responsiveness of virtual reference services. The research concludes that for VRLs to thrive in the digital age, they must cultivate a diverse skill set, engage in continuous professional development, and leverage available digital tools to deliver high-quality library services. These findings offer valuable insights for library institutions in designing training models and support systems that empower VRLs to meet evolving user expectations in virtual environments.
Literasi dan Inklusi Keuangan sebagai Faktor Penentu Minat Investasi di Kalangan Pekerja Migran Indonesia Pujiastuti, Sri Lestari; Maesaroh, Imas; Andriyansah, Andriyansah
Society Vol 13 No 1 (2025): Society
Publisher : Laboratorium Rekayasa Sosial, Jurusan Sosiologi, FISIP Universitas Bangka Belitung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33019/society.v13i1.886

Abstract

The increasing deployment of Indonesian migrant workers (PMI) to various destination countries, especially in Asia and Africa, has generated substantial income inflows for families back home. However, low financial literacy, limited access to formal financial services, and a tendency toward short-term consumption often undermine this economic potential. This study investigates financial literacy and inclusion's influence on investment interest among Indonesian migrant workers. Utilizing a quantitative approach with Partial Least Squares Structural Equation Modeling (PLS-SEM), data were collected from 200 respondents through an OECD-adapted questionnaire covering financial knowledge, behavior, attitudes, and service accessibility. The findings indicate that financial literacy significantly affects investment interest (? = 0.386; p = 0.013), suggesting that enhanced financial competence increases the propensity to invest. Similarly, financial inclusion also exerts a significant positive influence (? = 0.351; p = 0.030), revealing that improved access to financial products and services, such as savings, insurance, and digital investment platforms, encourages migrant workers to engage in productive financial activities. These results highlight the importance of targeted financial education programs and inclusive financial infrastructures to strengthen the long-term economic resilience of returning migrant workers and their families. Future research should explore additional moderating variables such as digital platform adoption, migration duration, and sociocultural dynamics to enrich the understanding of investment behavior within this demographic.
Pemberdayaan Nelayan Berbasis Komunitas Dalam Pengolahan Produk Perikanan di Kabupten Talaud Hidayah, Zainur; Madya, Faizal; Pujiwati, Ami; Saleha, Eha; Malau, Albert Gamot; Maesaroh, Imas; Basir, Mohammad
ABDI MOESTOPO: Jurnal Pengabdian Pada Masyarakat Vol 8, No 2 (2025): Juli 2025
Publisher : Universitas Prof. Dr. Moestopo (Beragama)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32509/abdimoestopo.v8i2.5318

Abstract

Permasalahan utama yang dihadapi oleh pelaku usaha mikro di wilayah perbatasan Indonesia–Filipina adalah rendahnya produktivitas dan terbatasnya volume penjualan produk olahan, terutama pada sektor perikanan. Menjawab tantangan ini, Universitas Terbuka (UT) bekerja sama dengan Sekolah Tinggi Ilmu Komputer (STIK) Rajawali Talaud dan Pemerintah Kabupaten Kepulauan Talaud melaksanakan program Pengabdian kepada Masyarakat (PkM) yang berfokus pada peningkatan kapasitas produksi dan strategi pemasaran produk lokal. Permasalahan teknis seperti metode kerja yang belum efisien menyebabkan volume produksi masyarakat stagnan pada kisaran 3–5 kg per batch. Melalui program ini, dilakukan perbaikan metode produksi, pelatihan, serta optimalisasi proses kerja, yang mampu mendorong peningkatan kapasitas produksi menjadi 10–15 kg per batch sesuai permintaan pasar. Selain itu, dilakukan intervensi pada aspek pengemasan produk agar lebih menarik dan memenuhi standar distribusi yang lebih luas. Dampak signifikan dari kegiatan ini adalah meningkatnya daya saing produk lokal di pasar luar daerah, bahkan hingga menembus pasar ekspor ke Filipina dan Korea Selatan. Program ini menunjukkan bahwa kolaborasi lintas sektor yang terstruktur mampu mendorong pemberdayaan ekonomi masyarakat secara berkelanjutan di wilayah 3T (terdepan, terluar, tertinggal).
Enhancement of Dental Health, Utilization of Dentures, and Nutritional Status in Adolescents with Beta Thalassemia Major in DKI Jakarta Pradypta, Putu Gyzca; Prawesthi, Endang; Marsigid, Didik; Tarsilah, Tarsilah; Maesaroh, Imas; Nareswara, Anastu Regita
Warta LPM WARTA LPM, Vol. 28, No. 2, July 2025
Publisher : Universitas Muhammadiyah Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23917/warta.v28i2.8704

Abstract

Background of the problem: Adolescents with thalassemia often experience dental health problems due to disease complications and treatment. Prevention can be achieved by improving nutritional status and public education about thalassemia. The program activities that can be a solution to these problems are through education. Objectives: This service aims to improve dental health, understanding of the use of dentures, and nutritional status among adolescents with Beta Thalassemia Major in DKI Jakarta. Methods: The methods used in this activity include socialization and counseling on dental health and thalassemia disease, which were attended by 40 adolescents from the Indonesian Thalassemia Foundation in DKI Jakarta. The stages of the activity include the distribution of activity information, the completion of a pre-test questionnaire, presentation of the material, examination, and evaluation session. Results: The post-test results of the community service activity revealed that 57.5% of participants fell into the high knowledge category, 37.5% into the moderate category, and 5.0% into the low category. Conclusion: This indicates that after this activity, there was an increase in understanding regarding efforts to improve nutritional health, the use of dentures, and the nutritional status of adolescents with beta thalassemia. Recommendations or follow-up: The intervention in the form of socialization and counseling has successfully increased the knowledge of nutritional health, dentures, and the nutritional status of adolescents with beta-thalassemia.
Co-Authors ABDUL MUJIB Adhitama, Tias Satria Ahmad Fadili, Dadan Albert Gamot Malau Ami Pujiwati Andriyansah . Anggraeni, Silvi Annisa, Hanun Nur Aprilia, Ilma Astuti, Luvhy Dwi Bambang Aditya Nugraha Basir, Mohammad Cucu Suhartini Devi Ayuni Diputra, Angga Anugra Eha Saleha Ema Arum Rukmasari Faizal Madya Fatkhurrohmah, Nurindah Firmansyah Firmansyah Fu'adi, Ahmad Najib Ginta Ginting, Ginta H, Angga Sucitra Hadiwidjaja, Rini Dwiyani Hadiyana Sukandar, Hadiyana Hana Handayani Hanny Hafiar Hasna, Lathifah Hastuti, Hediati Hendrayanaama, Angga Sucitra Hidayah, Zainur Ike Janita Dewi Ilmi, Muhammad Nasrulloh Irmawaty Irmawaty, Irmawaty Kartikawati, Rr. Lisa Karwati, Karwati Kholis, Nur Komar Priatna, Deden Ledy Yolanda Lestari Pujiastuti, Sri Lilis Mamuroh marsigid, didik Mawaddah, Isdiadatul Meiliani Meiliani Melisa Intan Barliana, Melisa Intan Minrohayati . Muhaimin Muhaimin Muhammad Naufal, Ilham Muhrodi, Odi Nareswara, Anastu Regita Nasoha, Mohamad Nenah Sunarsih Nenden Nur Asriyani Maryam Nopiana, Medi Nur Kholis Nursolihah, Siti Pradypta, Putu Gyzca Praningtyas, Elisabeth Ria Viana Pratiwi, Adinda Syani Prawesthi, Endang Prihananto, Prihananto Puji, Sri Lestari Purnama, Siska Putri Utami, Putri R, Radis Diding Rakhmini Juwita Ria Viana Praningtya, Elisabeth Riana, Kurnia Endah Ridwan, Ridwan Rima Yulia Senja, Rima Yulia Rini Subekti Riski Maulana, Riski Rizky Abdulah Rustina, Ina Salsabila, Dania Saputra, Sherly Annisa Siti Aisyah Siti Nurasiah, Siti Sri Lestari Pujiastuti, Sri Lestari Sukmawati Sukmawati Sylvana, Andi Tarsilah, Tarsilah Thaibd, Dina Wardaya, Ahmad Wildan Wisnu Widiya Avianti Wijayanti, Silvia Wiryani, Ani Siti