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All Journal Imaji: Jurnal Seni dan Pendidikan Seni Imajinasi JADECS (Journal of Art, Design, Art Education and Culture Studies) Martabe : Jurnal Pengabdian Kepada Masyarakat NUSANTARA : Jurnal Ilmu Pengetahuan Sosial Komposisi: Jurnal Pendidikan Bahasa, Sastra, dan Seni Community Development Journal: Jurnal Pengabdian Masyarakat Jurnal Teknologi Pendidikan : Jurnal Penelitian dan Pengembangan Pembelajaran Journal of English Language and Education Bahasa dan Seni: Jurnal Bahasa, Sastra, Seni, dan Pengajarannya International Journal of Education and Social Science (IJESS) Sci-Tech Journal Journal of Language, Literature, and Arts (JoLLA) Abdimas Indonesian Journal VISA: Journal of Vision and Ideas Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam RESLAJ: Religion Education Social Laa Roiba Journal El-Mujtama: Jurnal Pengabdian Masyarakat EduInovasi: Journal of Basic Educational Studies Prosiding Seminar Nasional Unimus Jurnal Medika: Medika Journal of Innovation and Teacher Professionalism Journal of Ekonomics, Finance, and Management Studies Eduarts: Jurnal Pendidikan Seni Prosiding Seminar Nasional Pengabdian Masyarakat
Iriaji
Universitas Negeri Malang
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Journal : Sci-Tech Journal

 1 
Pola Pengembangan Produk Kreatif SmartCraft Packs untuk Hilirisasi Kewirausahaan Berbasis Seni dan Teknologi di Studio Mitra Bangun Kreatifa melalui Logical Framework Approach (LFA) Iriaji; Yuliati; Roekhan; Pandu Satrio Pinandhito Tirta Perdana; Ardiansyah Yusuf Hamdani
Sci-tech Journal Vol. 4 No. 2 (2025): Sci-Tech Journal
Publisher : MES Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56709/stj.v4i3.860

Abstract

Strengthening entrepreneurship based on art and technology requires a product downstream strategy that is adaptive to market needs and the development of creativity. This research aims to formulate a pattern of developing SmartCraft Packs creative products as a learning and production medium that supports downstream entrepreneurship in Studio Mitra Bangun Kreatifa. The approach used is the Logical Framework Approach (LFA), which consists of the stages of problem identification, goal analysis, input and output planning, and measurement of achievement indicators. Data was collected through observation, in-depth interviews, and documentation of the creative process in the studio, as well as validation of the needs of user segments and target markets. The results of the study show that the development of SmartCraft Packs with interactive and modular content based on digital arts and contextual crafts is able to strengthen the entrepreneurial learning ecosystem that is applicable and market-oriented. This product not only serves as a medium for education and creative exploration, but also opens up downstream opportunities through community collaboration, product incubation, and digital distribution. This development pattern is expected to be a replication reference for other creative studios in designing applied art products that are relevant to today's creative entrepreneurship ecosystem.
Inovasi Pengembangan Film Dokumenter Sinematografi Sebagai Upaya Akselerasi Aset Digital Marketing Industri Tape Desa Banjarsari Iriaji; Abdul Rahman Prasetyo; Agusta Rakhmat Taufani; Alby Aruna; Eka Putri Surya; Ginanjar Atma Wijaya; Adinda Marcelliantika
Sci-tech Journal Vol. 3 No. 1 (2024): Sci-Tech Journal
Publisher : MES Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56709/stj.v3i1.390

Abstract

The development of innovations in the production of cinematographic documentaries aims to accelerate digital marketing assets for the tape industry in Banjarsari Village. Through a methodology that includes analyzing digital marketing needs, designing documentary concepts, and evaluating the effectiveness of marketing campaigns, the documentary is designed to showcase the tape-making process in depth and engaging, as well as promote local cultural values. A significant increase in brand awareness and consumer interest in tape products from Banjarsari Village was revealed from the results of this activity. Evaluations conducted through in-depth surveys and interviews confirm the effectiveness of this approach in supporting digital marketing strategies and expanding market reach. The innovations applied in this cinematographic documentary not only increase consumer interest but also play an important role in strengthening marketing strategies and expanding market reach through an engaging visual approach. Thus, an important contribution is made to the development of innovative digital marketing assets for the rural tape industry, demonstrating that this approach is effective in supporting digital marketing strategies as well as expanding the market and increasing brand awareness of local products.
Pola Penerapan Desain Teknologi Tepat Guna Berbasis Mesin CNC dalam Industri Batik Cap sebagai Akselerasi Produksi Batik Cap Ike Ratnawati; Abdul Rahman Prasetyo; Iriaji; Alby Aruna; Eka Putri Surya; Adinda Marcelliantika
Sci-tech Journal Vol. 3 No. 1 (2024): Sci-Tech Journal
Publisher : MES Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56709/stj.v3i1.391

Abstract

The pattern of applying appropriate technology design based on CNC machines in the stamp batik industry aims to accelerate production. With this technology, the efficiency and quality of batik stamp production are significantly improved, reducing reliance on manual processes that take a lot of time and effort. The methods used include intensive training and mentoring to batik craftsmen in the use of CNC machines to create batik patterns with high precision. The results show a significant increase in the speed and consistency of production, as well as a decrease in the error rate in making batik motifs. In addition, the use of CNC technology has a positive impact on the productivity and income of batik artisans, ultimately improving their well-being. The pattern of applying this technology not only speeds up the production process but also improves the quality of the final product, so that batik stamp can be more competitive in the global market. It is hoped that this technology can be widely adopted in the batik stamp industry to support the development of the creative industry in Indonesia, increase the competitiveness of local products, and contribute more to the national economy. The adoption of this technology shows that innovations in the production process can provide great benefits to traditional industries such as batik stamping, helping to maintain cultural heritage while keeping up with the times.
Co-Authors Ade Richa Daril Janah Adinda Marcelliantika Ageng Wiro Leksono agengwiro103@gmail.com Agnisa Maulani Wisesa Agusta Rakhmat Taufani Agustina, Eka Kursita Manda Ahmad Sholikin Ahmad Sholikin Aisha Syauqina Ramadina Alby Aruna Alby Aruna Anak Agung Gde Rai Arimbawa Anggara, Anggara Putra Kurniawan Anggia Erdi Pratiwi Ardiansyah Yusuf Hamdani Aruna, Alby Atma Wijaya, Ginanjar Aziza, Tariska Nur Azizah, Wanda Violita Alfi Cahya Indraswari, Dinda Eka Putri Surya Eka Putri Surya Firdausi Nuzula, Salsabila Firzon Ainur Roziqin, Mohamad Fitri, Agem Akbar Zainul Fitria Maudy Wardhani Ginanjar Atma Wijaya Hamdani, Ardiansyah Yusuf Haris Setyawan, Haris Ike Ratnawati Ike Ratnawati Ilham Fatkhu Romadhon Indah Dwi Cahyanti Dipura Joevanka, Vania Callista Kiki Amelia Sari Leksono, Ageng Wiro Lutfiani, Maslicha Marcelliantika, Adinda Maulita, Jharotul Nur Melati, Dinda Mitra Istiar Wardhana, Mitra Istiar Mohamad Firzon Ainur Roziqin Mohamad Firzon Ainur Roziqin Muhammad Luthfi Muhammad Syifa'ul Qolbi Nazwa, Venina Nabilla NILA RAHMAWATI Ningrum, Linda Agustin Oktama, Triyoga Pandu Satrio Pinandhito Tirta Perdana Prasetya, Mohammad Zidane Eka Prasetyo, Abdul Rahman Purnomo Putri Surya, Eka Putri, Agustin Suprihatiningsih Qolbi, Muhammad Syifa'ul Qomariyah, Nanda Laily Rakhmat Taufani, Agusta Rini, Denik Ristya Risa Septyana Roekhan Roekhan Roekhan Roziqin, Mohamad Firzon Ainur Samsul Arifin Sholikin, Ahmad Sidyawati, Lisa Surasak Jamnongsarn Surya, Eka Putri Swastika Dhesti Anggriani Syamsiar, Syamsiar Titi Rahayuningsih Usep Kustiawan Wening Patmi Rahayu Wijaya, Ginanjar Atma Yuliati Yuliati - Zhitfi, Gyska