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All Journal Jurnal Ilmiah Mahasiswa FEB Among Makarti Journal of Geoscience, Engineering, Environment, and Technology Unnes Science Education Journal Management and Economics Journal (MEC-J) AT-TA`DIB EQIEN - JURNAL EKONOMI DAN BISNIS JOURNAL OF APPLIED BUSINESS ADMINISTRATION Jurnal Equity Jurnal Abdimas PHB : Jurnal Pengabdian Masyarakat Progresif Humanis Brainstorming Dinasti International Journal of Education Management and Social Science Jurnal Abdi Insani Suluah Bendang: Jurnal Ilmiah Pengabdian Kepada Masyarakat JOURNAL OF COMMUNITY MEDICINE AND PUBLIC HEALTH RESEARCH Dinasti International Journal of Economics, Finance & Accounting (DIJEFA) Jurnal Bisnis Mahasiswa Jurnal Inovasi Pertambangan dan Lingkungan Journal of Accounting and Finance Management (JAFM) Neo Journal of economy and social humanities Journal of Artificial Intelligence and Digital Business KENDALI: Economics and Social Humanities Madani: Multidisciplinary Scientific Journal Klabat Journal of Management Journal of Innovative and Creativity Engagement: Jurnal Pengabdian Kepada Masyarakat PEMIMPIN - Pengabdian Masyarakat Ilmu Pendidikan Equity Aksi Kita: Jurnal Pengabdian Kepada Masyarakat
Dwi Rachmawati
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Religion Agriculture, Biological Sciences & Forestry Arts Humanities Automotive Engineering Chemical Engineering, Chemistry & Bioengineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Mathematics Mechanical Engineering Medicine & Pharmacology Physics Public Health Social Sciences Other

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IMPLEMENTATION OF THE SILABA METHOD IN IMPROVING STUDENTS' PRELIMINARY READING SKILLS IN INDONESIAN LANGUAGE SUBJECTS AT MI AL-MA'ARIF 02 JOMBANG-JEMBER Rachmawati, Dwi; Fatmawati, Erna; Mu'alimin
ATTA`DIB Vol. 9 No. 1 (2025): APRIL
Publisher : Program Studi PGMI

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Abstract

The initiation of reading stands out as a fundamental skill for students, serving not only as a foundational ability but also as a tool to comprehend the acquired knowledge during their school learning journey. This activity is specially designed for students entering elementary school, playing a pivotal role in their academic development. The syllabic (silaba) method, designed as a syllable-based approach, dissects words into syllables and subsequently reassembles them into complete words. The primary objective is to assist students who encounter difficulties in reading to better grasp and understand words.The primary objective of this study is to assess the effectiveness of the syllabic method in enhancing the initial reading activities of Class II students at MI AL-Ma’arif 02 jombang-jember. Employing a qualitative descriptive method, this research was conducted at Banjarsari 01 Elementary School, situated in Banjarsari Village, Ciawi District, Bogor Regency. A qualitative approach was employed throughout the study, and an interview guide instrument served as the primary tool for data collection. The study incorporated various data collection techniques, including observation, interviews, and documentation. The data analysis technique employed in this study was an interactive approach, aligning with the model proposed by Milles and Huberman. The findings of this study suggest that the syllabic method is indeed an effective approach for initiating reading activities, significantly aiding Class II students at MI AL-Ma’arif 02 jombang-jember in developing their reading skills. Additionally, the syllabic method is considered beneficial for teachers, providing a straightforward and easily comprehensible instructional medium for facilitating learning activities. The required instructional materials for teachers using the syllabic method are both simple and universally understood by students. Notably, the utilization of the syllabic method in the beginning reading activities for Class II students aligns with the specified criteria for the achievement of students' reading activities
The Influence of Motivation and Discipline on Teacher Performance at SDN Kemayoran 11 Pagi Puspita, Intan Rahmah; Rachmawati, Dwi; Pambreni, Yuni
Neo Journal of economy and social humanities Vol 4 No 3 (2025): Neo Journal of Economy and Social Humanities
Publisher : International Publisher (YAPENBI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56403/nejesh.v4i3.323

Abstract

In the era of globalization, organizational success is highly influenced by the quality of human resources, including in education. Teachers play a strategic role in ensuring effective learning. However, SDN Kemayoran 11 Pagi still faces issues with teacher discipline, especially in terms of inconsistent attendance and suboptimal performance in preparing and utilizing teaching modules based on the Merdeka Curriculum. Unlike many previous studies that measured teacher performance with general indicators, this research specifically evaluates teacher performance through the achievement of teaching modules in the Merdeka Curriculum, which reflects a more contextual and current standard of teacher competence. This study aimed to examine the effect of motivation and discipline on teacher performance. A quantitative approach was applied using saturated sampling, involving all 33 teachers at SDN Kemayoran 11 Pagi. Data were analyzed through multiple linear regression using SPSS. The results showed that motivation and discipline each had a positive and significant effect on teacher performance, both partially and simultaneously. The coefficient of determination indicated that 31.9% of the variation in teacher performance could be explained by motivation and discipline, while the remaining 68.1% was attributed to other factors. These findings imply that schools need to prioritize strategies that strengthen teacher discipline alongside motivation, as these aspects have been empirically proven to enhance teacher performance in implementing the Merdeka Curriculum.
The Effect of Compensation and Workload on Turnover Intention at PT Musindo Laksana Guna Tobing, Priska; Yancik, Yupiter; Rachmawati, Dwi
Neo Journal of economy and social humanities Vol 4 No 3 (2025): Neo Journal of Economy and Social Humanities
Publisher : International Publisher (YAPENBI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56403/nejesh.v4i3.325

Abstract

This study aims to determine impact of compensation and workload on turnover intention among employees of PT Musindo Laksana Guna.  A quantitative methodology was applied in this study, employing questionnaires to collect information from 30 actively working employees using saturated sampling techniques. Statistical analyses, such as t-tests, f-tests, and R². Data analysis was performed using multiple linear regression using SPSS version 27. The results showed that H1: “Compensation partially negatively affects turnover intention at PT Musindo Laksana Guna”; H2: “Workload partially positively affects turnover intention at PT Musindo Laksana Guna”; and H3: “Compensation and workload simultaneously affect turnover intention at PT Musindo Laksana Guna”. With an Adjusted R² value of 0.603, the model explains 60.3% of the changes in turnover intention through compensation and workload, leaving 39.7% influenced by factors outside the present analysis.
The Influence of E-Service Quality on Repurchase Intention Through Customer Satisfaction Among Tokopedia Users in Depok City Natrilia, Dea; Rachmawati, Dwi; Yancik, Yupiter
Neo Journal of economy and social humanities Vol 4 No 3 (2025): Neo Journal of Economy and Social Humanities
Publisher : International Publisher (YAPENBI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56403/nejesh.v4i3.337

Abstract

This study aims to analyze the influence of e-service quality on repurchase intention through customer satisfaction among Tokopedia users in Depok City. In today’s highly competitive digital era, the quality of electronic services has become one of the key factors influencing consumers’ intention to make repeat purchases in online shopping platforms. This research applies a causal associative research design with a quantitative approach. Data were collected through an online questionnaire using Google Forms, distributed to 100 Tokopedia users residing in Depok. The data were analyzed using the Partial Least Squares – Structural Equation Modeling (PLS-SEM) technique with the SmartPLS 4.0 software. The results show that e-service quality has a significant influence on both customer satisfaction and repurchase intention. Moreover, customer satisfaction also significantly affects repurchase intention and is proven to partially mediate the relationship between e-service quality and repurchase intention. A Variance Accounted For (VAF) value of 77.4% indicates that customer satisfaction is a strong mediator in strengthening the effect of electronic service quality on consumer repurchase intention. This study highlights the importance of improving overall electronic service quality to enhance customer satisfaction and consequently encourage repeat purchases.
Influence of Dynamic Pricing, UI, and UX on Gojek Usage Decisions among Gen Z in Depok Novitasari, Novitasari; Rachmawati, Dwi; Udriyah, Udriyah
Klabat Journal of Management Vol 7 No 1 (2026): Klabat Journal of Management (in progress)
Publisher : Faculty of Economics and Business, Universitas Klabat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60090/kjm.v7i1.1358.23-81

Abstract

The rapid development of digital technology has increased the use of online transportation applications in Indonesia. From 2021 to 2023, Gojek maintained the highest number of downloads, although a significant decline was recorded, while competitors such as Maxim and inDrive experienced growth. This phenomenon highlights the urgency to analyze factors that influence usage decisions, particularly among Generation Z. This study aims to examine the influence of dynamic pricing, user interface (UI), and user experience (UX) on the decision to use the Gojek application among Generation Z in Depok City. A quantitative survey was conducted involving 100 respondents selected through incidental sampling. Data were analyzed using multiple linear regression with IBM SPSS version 27. The findings indicate that: (1) dynamic pricing significantly influences the decision to use Gojek; (2) user interface does not significantly influence usage decisions; (3) user experience is the strongest predictor with a significant influence; and (4) dynamic pricing, UI, and UX jointly have a significant influence on the decision to use Gojek.
Pengaruh Media Sosial Dan E-Commerce Dalam Peningkatan Penjualan Di Toko Emas Jakarta Signature Kota Wisata By Kemenangan Mas Sindogrub Hazael, Yerikho Amoz; Hazael, Hazael; Rachmawati, Dwi; Ridho, Ali
Journal of Innovative and Creativity Vol. 5 No. 3 (2025)
Publisher : Fakultas Ilmu Pendidikan Universitas Pahlawan Tuanku Tambusai

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Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh media sosial dan e-commerce terhadap peningkatan penjualan pada Toko Emas JakartaSignature Kota Wisata. Penelitian ini menggunakan pendekatan kuantitatif dengan metode pengumpulan data melalui kuesioner yang disebarkankepada 88 responden, setelah dilakukan proses deteksi dan penghapusan outlier. Metode analisis yang digunakan adalah regresi linier berganda. Hasiluji t menunjukkan bahwa media sosial berpengaruh positif dan signifikan terhadap peningkatan penjualan (β = 0,225; Sig. = 0,024), demikian pula e-commerce yang juga berpengaruh positif dan signifikan (β = 0,244; Sig. = 0,001). Secara simultan, kedua variabel independen berpengaruh signifikanterhadap peningkatan penjualan dengan nilai signifikansi F sebesar 0,000 (< 0,05). Nilai koefisien determinasi (R²) sebesar 0,233 menunjukkan bahwamedia sosial dan e-commerce mampu menjelaskan 23,3% variasi peningkatan penjualan, sementara sisanya sebesar 76,7% dipengaruhi oleh faktorlain di luar model penelitian ini.
The influence of brand image and promotion on purchase decisions of Eiger footwear products: A case study at the Eiger Grand Depok City branch Intan, Dewi; Widodo, Djoko Setyo; Rachmawati, Dwi
Jurnal Bisnis Mahasiswa Vol 5 No 5 (2025): Jurnal Bisnis Mahasiswa
Publisher : PT Aksara Indo Rajawali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60036/jbm.847

Abstract

This study aims to analyze the influence of brand image and promotion on purchasing decisions of Eiger shoes (Case Study at Eiger Branch Grand Depok City). The background of this research is based on the relatively low sales figures of Eiger shoe products compared to other Eiger product categories, despite Eiger being recognized as one of the top brands in Indonesia. This research employs a quantitative approach using a survey method. The data analysis technique used is multiple linear regression with the assistance of SPSS software. The results of the study indicate that, partially, brand image does not have a significant influence on purchasing decisions, whereas promotion has a significant effect on purchasing decisions. However, simultaneously, brand image and promotion have a significant influence on purchasing decisions. The coefficient of determination shows that brand image and promotion contribute 55.9% to purchasing decisions. This indicates that an effective promotional strategy can increase consumer purchase interest even if the brand image is not yet fully established. These findings imply that Eiger needs to strengthen its brand image, particularly in terms of product identity and differentiation, while maintaining and optimizing its promotional strategies effectively.
Co-Authors Abdurrahman Rahim Thaha Agung Pramono, Agung AGUS PRIYANTO Agus Santosa Alfi Maghfuriyah Ali Ridho Ali Ridho Aliya, Unsa Farrichatun Apriyanti Arif Widagdo Atsil, Irfana Ayu Nurul Haryudiniarti Baskara, Bintang Bigharta Bekti Susetyo Caesario, Dipo Cahyaningrum, Dianawali Cherly Kemala Ulfa Dahlia Pinem Desi Hertin, Revita Dewi, Nur Fitri Djoko Setyo Widodo Fadilla, Sarah Fahri Faturahman Fatmawati, Erna Gelaria Yaumal Akbar Hadi Firmansyah, Hadi Hadi Wijaya Hadi Wijaya Hazael, Hazael Hazael, Yerikho Amoz Heriyanto, Firstyansa Hertin, Revita Desi Ikhtiarini, Shinta Anugrah Intan, Dewi Irfree, Baharianto Joko Widodo Juliana, Ari Kuncoro, Setyo Mu'alimin Muhammad Fadilah Muhammad Qisthi Yovari Mumtaz, Nabila Asdianti Najwa Sabrina Natrilia, Dea Nora Listiana Novi Ratna Dewi Novitasari Novitasari Nugroho, Feri Nurul Fachriyah Pammbreni, Yuni Panca Apriliani Puspita, Intan Rahmah Radityo, Daniel Ramzaqy Fadlililah RM Chairil Andri Rochmanti, Maftuchah Rochmanti Rozana Alfi Sania Salma Dwi Rachmawati Salsabila Fabianca Alsaid Savanamira, Leyla Suci Ayu Sudari Sudari, Suci Ayu Sudarmin Sudarmin Tegar Firmansyah Tiok Wijanarko Tobing, Priska Udriya, Udriya Udriyah Udriyah Udriyah , Udriyah Udriyah, Udriyah Untung Suprihadi, Untung Wahyu Widodo Yancik, Yupiter