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Journal : KOLONI

ANALISIS PESAN DAKWAH PADA AKUN INSTAGRAM @Si_Bedil PERIODE 2021 – JANUARI 2022 Renaldi, Mochamad; Suhendra, Suhendra; Fahri, Muhammad
KOLONI Vol. 1 No. 3 (2022): SEPTEMBER 2022
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/koloni.v1i3.141

Abstract

In Islam, proselytizing can be interpreted as inviting or calling people to the way of Allah in accordance with Islamic law. The istagram account si_bedil, is an account that conveys proselytizing in the form of it on social media on Instagram. The purpose of this study was to find out the proselytizing messages contained on the si_bedil Instagram account during the period from January 2021 to January 2022. In this study, the research method used was qualitative research. Denzin and Lincoln. revealed that qualitative research is research that uses a natural background to make interpretations of phenomena that occur and involve various existing methods. The results of this study found that in the posts of si_bedil isntagram accounts during the period from January 2021 to January 2022, totaling 65 posts, there were proselytizing messages, 12 uploads of akidah messages, 20 sharia messages and 33 moral messages. In the ungahan also found as many as 32 themes and two methods of proselytizing, namely the method of al-mauidzah hasanah and al- hikmah and in the delivery of the message were found elements of microstructure, setting, detail, presupposition, expression and coherence. Keywords: Da’wah, Instagram, Islamic Comics, Si_Bedil.
Komunikasi Visual Dakwah Persuasif Pada Akun Instagram @hijabalila Dengan Hashtag #Freedom99persen Dari Perspektif Semiotika Charles Sanders Peirce Hayya, Aqilla Padya; Anggrayni, Dewi; Fahri, Muhammad
KOLONI Vol. 1 No. 3 (2022): SEPTEMBER 2022
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/koloni.v1i3.191

Abstract

Persuasive proselytizing visual communication is the delivery of proselytizing packed with visual content that is conveyed to everyone, made lightly, attractive images, and words that are easy to understand. Preaching in the digital age is a challenge for today's da'i. Social media is one of the media that needs to be utilized. Instagram is becoming one of the most used social media. According to We are Social, social media users in 2022 in Indonesia are 191.4 million in 2021 170 million, an increase of 12.6% and the number of Instagram users in Indonesia in 2022 is 99.15 million people in 2021 85 million people. The purpose of this study was to find out the semiotic analysis of Charles Sanders Peirce and the principle of persuasive proselytizing used on @hijabalila account. This research uses qualitative methods with the type of literature research and the research approach used, namely content analysis. This research analyzes a poster with the theme of #freedom99persen as many as 18 posts each image contains icons, indices, and symbols from Charles Snders Peirce's Semiotics and contains elements of visual communication in the form of illustrations, namely images used to explain something and predominantly red and beige colors have the meaning of courage and life force or the foundation of life. The results of the research from the upload of #freedom99persen poster on the @hijabalila account used elements of icons and indexes used to interpret a meaning of proselytizing in the poster #freedom99persen about courage, obedience, awareness, and love. Then the caption used uses the principles of persuasive proselytizing Qaulan Layyina (preaching meekly), Qaulan Sadidan (preaching with correct speech), and Qaulan Maysuran (preaching with easy-to-understand words). The limitations in this research are due to the large number of posters. It is better for further research to question the perception of followers of instagram accounts @hijabalila in posts uploaded every week with different themes. Keywords: Visual Communication, Da’wah, Instagram, Semiotics
Co-Authors Abdul Hakim Abrista Devi Afif, Abdul Jalil Akbar, Syaidina Ali Putra Alfatih, Ainun Najib Amelia, Nurfathiyyah Andestend Arhani, Halimatussa'diyah Arum, Wahyu Sri Ambar Ayu, Dwi Gusti AZ, Wahyul Azis, Innayah Bagus Suhendar Baisa, Hidayah Biantara, Irgi Christiono, Christiono Dahlan, Maarifah Daud, Alfani Ghutsa Dewi Anggrayni Dika Oktavia Fachri, Fidia Maulidka Maisha Fahmi Irfani Fahria, Rahmasari Farrahatni, Fini Faturachman, Reka Fikri, Miftahul Gampo Alam Irdam Harton, Budi Hayya, Aqilla Padya Helfa Rahmadyani Ikhwan Hamdani irma yunita Ismail Istithoah, Lisyanti Iyus Kusnaedi Junarif, Zafa Kamil, Badrudin Kartika Tresya Mauriraya Khaidir Fadil Khoiri, Ilham Maharani, Vidia Putri Marwan Mashitoh, Azizah Dewi Mu'minin, Amirul Muhammad Anwar Muhlisin, Sofiyan Muliati Mulyana, Iwa Garniwa Mulyasari, Siti Artanti Murdani, Dendy mustafidah, shofiatul Muthmainnah, Siti Nur Rizky Nafissah, Siti Najibah, Saffana Noneng Siti Rosidah nur samsiah Nurhayati, Nenih Nurpajarini, Dita Nurpajriah, Siti Nurul Rahma, Nurul Pahlevi, M. Iqbal Pamungkas, Niki Cucu Permana, Bambang Adit Rahman, Imas Kania Rahmawati, Witri Rakhman, Sitti Rakhmat Kurniawan R Renaldi, Mochamad Rihaadah, Faadiyah Rismawati, Anisa Robidi Robidi Rosmita Rosmita, Rosmita Rusdi Kasman Sa diyah, Maemunah Samur, Rizki Sanny, Annisa SANTI LISNAWATI Sari, Noerlita Sari, Yulia Indah Permata Sekarmayang, Tiara Daru Silaen, Janso Siti Nurmala Sri Watini Suhendra Suhendra Sutarjo, Puji Syahri, Raihan Faturrahman Syamsir Abduh Tahir, Dhea Anatasya Teguh, Saeful Hadi Triwoelandari, Retno Wahab, Nurmi Azzahra Yanuar Fahrizal Yono Yono, Yono