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Impact of talk shows and variety show television programs viewership on political interest among Indonesian college students Drina Intyaswati; Fitria Ayuningtyas; Witanti Prihatiningsih; Made Oktavia Vidiyanti
SIMULACRA: JURNAL SOSIOLOGI Vol 5, No 1 (2022)
Publisher : Universitas Trunojoyo Madura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21107/sml.v5i1.13964

Abstract

Television, with a larger audience than other mass media in Indonesia, can improve youth engagement in politics, or at least their curiosity about politics. Previous studies showed inconclusive results concerning the effects of television viewing and political interest. However, the current study assessed the effect of talk shows and variety show viewership on college students’ political interests. A survey was conducted of 400 college students at Universitas Pembangunan Nasional Veteran Jakarta (UPNVJ), Jakarta, Indonesia, using a stratified sampling technique and data analysis with multiple linear regression analysis. The results verified that talk shows and variety show viewership directly relate to the political interest in youth. Variety show viewership has a negative relationship, which means that political interest decreases as viewing of variety show increases. Television use, talk show viewership, and political knowledge positively correlate with political interest. The author suggests a sample from a broader geographical area in the future. Furthermore, the conceptualization of variety shows should be examined more.
STUDI FENOMENOLOGI: PENGALAMAN GURU INSAN BERKEMAMPUAN KHUSUS DALAM MENJALANI PROFESINYA DI RUMAH AUTIS CABANG DEPOK Fitria Ayuningtyas; Drina Intyaswati; Supratman Supratman; Harry Setiawan; Amelita Lusia
EKSPRESI DAN PERSEPSI : JURNAL ILMU KOMUNIKASI Vol 5 No 1 (2022): Januari
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Pembangunan Nasional Veteran Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33822/jep.v5i1.3377

Abstract

Motivasi dari penelitian ini adalah perhatian penulis terhadap insan berkemampuan khusus khususnya anak autis. Anak berkemampuan khusus sangat berbeda dengan anak normal pada umumnya. Insan Berkemampuan Khusus secara resmi diluncurkan pada 3 Desember 2019, dengan slogan "Kami peduli, mereka mandiri". Banyak anak autis mengalami kesulitan berinteraksi dan berkomunikasi dengan orang lain. Tujuan penelitian ini adalah untuk dapat mendeskripsikan secara utuh makna dari pengalaman hidup berbagai orang yang pernah mengalami suatu fenomena tertentu. Dalam hal ini, inilah pengalaman guru manusia dengan kemampuan khusus dalam pekerjaan sehari-hari mereka di Cabang Rumah Autis Depok. Penelitian ini menggunakan metode kualitatif dengan metode analisis fenomenologis eksplanatori. Fenomenologi sebagai metode penelitian disebut deskriptif, eksplanatori, tetapi juga sangat menarik, karena berusaha memperoleh esensi dari pengalaman pribadi atau seseorang. Menurut hasil penelitian dan temuan di lapangan, arti penting guru bagi anak autis sangat penting dan sulit untuk digantikan, karena jika ada orang baru, biasanya anak autis, mereka membutuhkan waktu yang lama untuk menyesuaikan diri. . Komunikasi anak autis terbagi menjadi dua jenis, ekspresif dan reseptif. Ekspresi adalah komunikasi verbal dan nonverbal. Sedangkan reseptif yaitu lebih pengertian/pemahaman. Dalam artian disini yaitu apa yang kita instruksikan atau perintahkan anak tersebut mengerti dan memahaminya dengan cukup baik.  
PENDAMPINGAN PEMBELAJARAN GURU TPQ AL IKHLAS SAWANGAN DEPOK TENTANG KETERAMPILAN SOSIAL (SOCIAL SKILL) Drina Intyaswati; Uljanatunnisa
Jurnal Abdimas Ilmiah Citra Bakti Vol 3 No 2 (2022)
Publisher : STKIP Citra Bakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38048/jailcb.v3i2.987

Abstract

Dalam menghadapi berbagai situasi lingkungan sosial yang ditemui, seseorang perlu belajar untuk mengambil keputusan yang tepat. Anak-anak yang memiliki bekal keterampilan sosial yang baik akan menjalankan hidupnya dengan lebih efektif, karena mereka dapat menentukan sikap untuk beradaptasi dengan lingkungan. Tujuan kegiatan ini untuk memberikan pendampingan guru dalam pengajaran keterampilan sosial bagi anak-anak, sehingga anak-anak memiliki bekal yang cukup terkait keterampilan sosial. Dengan menggunakan metode studi kasus di TPQ Al Ikhlas, Depok, serta dilengkapi dengan teknik observasi dan wawancara, diperoleh hasil yang menunjukkan meningkatnya tingkat keterampilan sosial yang diterapkan pada ana-anak. Pembelajaran keterampilan sosial dilakukan melalui pemberian tugas di luar pembelajaran, bertukar pendapat (bercerita), dan juga melalui tugas pembelajaran; menunjukkan adanya peningkatan disiplin, rasa percaya diri, dan tanggung jawab pada anak. Pembelajaran keterampilan sosial yang dilakukan sejak dini akan menumbuhkan kepemilikan sikap dan perilaku yang positif pada anak.
The Credibility of Choi Siwon in Increasing Brand Awareness and Interest in Buying Mie Sedap Korean Spicy Noodles Rania Sarah Syaharani; Drina Intyaswati; Rizkiya Ayu Maulida
Inter Komunika Vol 7, No 2 (2022): Inter Komunika: Jurnal Komunikasi
Publisher : Sekolah Tinggi Ilmu Komunikasi Inter Studi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33376/ik.v7i2.1836

Abstract

The entry of the Korean Wave to Indonesia certainly attracted the Indonesian people to become KPOP fans, and this was used by PT Wings Food to attract the interest of KPOP fans to attract their buying interest by making Choi Siwon a representative icon of their product, namely Mie Sedaap, the Korean Spicy Chicken variant. This research was conducted to find out whether the brand awareness of the Mie Sedaap product, the Korean Spicy Chicken variant, is able to mediate Choi Siwon's credibility in increasing the buying interest of KPOP fans. The theory used is the Source Credibility Theory. This research was conducted using a random sampling technique which was distributed to 100 people and calculated using a Likert scale with multiple linear regression analysis. The result obtained is that brand awareness of the Mie Sedaap product, the Korean Spicy Chicken variant, is able to mediate the relationship between Choi Siwon's credibility and also the buying interest of KPOP fans.
WhatsApp as a strategy to socialise funeral products during the Covid-19 pandemic Prihatiningsih, Witanti; Maliki, Musa; Ayuningtyas, Fitria; Intyaswati, Drina; Maella, Nurannafi Farni Syam
Jurnal Studi Komunikasi Vol. 6 No. 3 (2022)
Publisher : Faculty of Communications Science, Dr. Soetomo University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25139/jsk.v6i3.5038

Abstract

The Covid-19 pandemic has forced many people to stay at home. People in Indonesia are encouraged to work from home (WFH) from 2020 until 2022. The WFH has significantly impacted the economy, especially among field workers. The MA cannot promote its product and services during this time. Therefore, the sales are decreasing. This study describes how the MA uses WhatsApp to socialise their product and services to seek potential customers amid the pandemic. This research involved descriptive qualitative methods, with five MAs as respondents. This study showed that the MAs maximised WhatsApp in socialising funeral products to customers during the pandemic. MAs used WhatsApp features such as "Profile Picture" and "Status" to attract people by keeping their contact numbers. The funeral product details were later socialised in texts, photos, and videos funeral prices will never be mentioned by the MA unless potential customers are asking about it.
Examining the Impact of @waste4change's Instagram Campaign on User Attitudes towards Waste Management Hereditha Alifia; Drina Intyaswati; Yuliani Widianingsih; Hermina Simanihuruk; Siti Maryam
International Journal of Science Education and Cultural Studies Vol. 2 No. 2 (2023): ijsecs
Publisher : Sultan Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58291/ijsecs.v2i2.128

Abstract

Waste management is a social problem that needs to be addressed to foster a positive attitude toward the need to develop waste management. Campaigns through social media need to be evaluated for their benefits. Only a few studies have evaluated the impact of exposure and presentation of information conveyed via social media. This study aims to see the effect of exposure and presentation of information from @waste4change delivered through Instagram on user attitudes. The population is social media users, and a sample of 100 users is taken. The research used a survey with purposive sampling techniques, and the questionnaires were distributed through social media. The results show that exposure and information presentation significantly influence user attitudes. In addition, the presentation of information in this study showed the role of valence and weight of information. The findings confirm the role of Instagram platform content in providing education.
The Motivation of Media Use and Using Instagram in Fulfilling Mental Health Information Needs Drina Intyaswati; Dyandra Putri Divianti; Vina Mahdalena
Asian Journal of Management, Entrepreneurship and Social Science Vol. 2 No. 04 (2022): November,Asian Journal of Management, Entrepreneurship and Social Science
Publisher : Cita Konsultindo Research Center

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Mental health among young people needs attention; even more these days, the search for information related to mental health has risen sharply on social media. This study aims to evaluate the role of motives for media use and the use of Instagram @iamokay.id to fulfill the need for mental health information. The study used a survey method by distributing questionnaires to 100 respondents who were Instagram social media followers @iamokay.id. The theory underlying the research is the Theory of Uses and Gratification. This study uses a research model that places media use as a mediating variable of the relationship between motives and fulfilling information needs. In contrast, the previous literature placed media use as the independent variable. The findings show the direct influence of the motives for media use and the use of Instagram @iamokay.id on fulfilling the need for health information. In addition, using Instagram @iamokay.id mediates the relationship between the motives for media use and the fulfillment of mental health information needs. Instagram can be an alternative source of information for the general public to eliminate mental health among young people.
Meningkatkan Budaya Menulis Melalui Blog Bagi Siswa Sekolah Menengah Pertama Drina Intyaswati; Fitria Ayuningtyas; Uljanatunnisa; Windhi Tia Saputra; Firdaus Noor
Room of Civil Society Development Vol. 3 No. 1 (2024): Room of Civil Society Development
Publisher : Lembaga Riset dan Inovasi Masyarakat Madani

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59110/rcsd.269

Abstract

Aktivitas remaja dalam memanfaatkan teknologi digital sudah menjadi bagian dari aktivitas mereka sehari-hari. Penggunaan media menumbuhkan keterlibatan seseorang dalam memberikan tulisan pendek melalui komentar, percakapan, atau diskusi. Menulis di blog merupakan kegiatan menulis yang memanfaatkan media digital (internet). Kegiatan pendampingan menulis di blog bertujuan untuk meningkatkan budaya menulis di kalangan pelajar remaja. Kegiatan menulis memberi banyak manfaat lainnya, seperti mengungkapkan ide, menumbuhkan rasa percaya diri, dan meningkatkan motivasi membaca. Kegiatan dilakukan dengan penyampaian materi tentang menghasilkan ide, pengetahuan tentang tahapan membuat blog, dan praktik membuat blog. Pesertanya adalah siswa SMP Bina Mulia, Sawangan, Depok. Target kegiatan telah tercapai: setiap peserta mahasiswa mempunyai blog; ada yang sudah berhasil memposting tulisannya, dan ada pula yang masih dalam bentuk draft di blog. Menulis di blog merupakan kegiatan positif yang perlu dikembangkan oleh siswa. Sekolah hendaknya mengembangkan budaya menulis di kalangan siswanya, baik yang diintegrasikan dalam pembelajaran maupun kegiatan ekstrakurikuler. Manfaat lain yang dapat diperoleh dari budaya menulis adalah pengelolaan emosi dan meningkatkan rasa percaya diri dalam berbicara di depan publik.
Strengthening Lobbying and Negotiation Skills for Trainees Fitria Ayuningtyas; Sufian Jusoh; Radita Gora Tayibnapis; Hartanto; Drina Intyaswati; Gustiana Sabarina
JURPIKAT (Jurnal Pengabdian Kepada Masyarakat) Vol. 5 No. 3 (2024)
Publisher : Politeknik Piksi Ganesha Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37339/jurpikat.v5i3.1707

Abstract

Currently, we are entering an era where high technology and the ability to communicate swiftly are required, such as lobbying and negotiation. Consequently, everyone involved in business must be able to negotiate and lobby at all times. In these conditions, the ability to negotiate and lobby will greatly affect one's career, because the skill to bargain and lobby can benefit both the corporation and the negotiator. Pusat Pelatihan Kerja Daerah Jakarta Selatan (PPKD Jaksel) is a Technical Implementation Unit (UPT) under the DKI Jakarta Manpower and Transmigration Office is in charge of conducting various pieces of training to provide workers with knowledge and skills in the fields of industry, commerce, and various vocations using workshops. PPKD Jaksel captured the importance of lobbying and negotiation in everyday life as well as for business for the trainees. This community service was conducted for 3 (three) days on July 5-7, 2023, at PPKD Jaksel, which is located at Jalan Buncit Raya No. 440, Kalibata, Pancoran, Jakarta Selatan 12740. This activity involves 20 trainees from 1st Batch 2023, Graphic Design Training Class. The ability to communicate remains a key factor in creating relationships because it allows one side to interact with another. Communication is separated into three aspects (3V): visual, verbal, and vocal, with visual receiving the most attention, encompassing the entirety of a person's appearance, including gestures, which dominate the perception of the communication.
The Influence of Electronic Word of Mouth on Labuan Bajo Content and Celebrity Endorser on TikTok Account @tassy.sy on Generation Z's Visiting Interest Putri Irawan, Ayra Sekar; Intyaswati, Drina; Mahmood, Qasim
EKSPRESI DAN PERSEPSI : JURNAL ILMU KOMUNIKASI Vol 7 No 3 (2024): September
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Pembangunan Nasional Veteran Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33822/jep.v7i3.7852

Abstract

The recovery of the tourism sector in Indonesia, especially Labuan Bajo, can be overcome by utilizing technological developments and social media such as TikTok. Tassy is one of the traveling content creators who often shares traveling content on TikTok. This study aims to determine how much influence electronic word of mouth (variable X1 ) Labuan Bajo content and celebrity endorsers (variable X2 ) on the TikTok @tassy.sy account on visiting interest (variable Y) Generation Z. The theory used in this research is Source Credibility Theory. The research method used is explanatory quantitative. The sample technique uses Purposive Sampling by distributing questionnaires through TikTok. The research population is followers of the TikTok account @tassy.sy and obtained a sample size of 100 results from the Taro Yamane formula. The results of multiple linear regression analysis show that E-WOM and celebrity endorsers each have a positive and significant effect on visiting interest, with the magnitude of the influence of celebrity endorsers (0.827) greater than E-WOM (0.729). Meanwhile, the interaction between E-WOM and celebrity endorsers has a negative effect on interest in visiting, meaning that the knowledge gained through celebrity endorser accounts on TikTok elaborated with E-WOM related to Labuan Bajo does not increase interest in visiting. The coefficient of determination shows that the contribution of E-WOM on Labuan Bajo content and celebrity endorsers on the @tassy.sy TikTok account to visiting interest is 92.3%.