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The Effect Of Entrepreneurship Training On Community Empowerment Levels In The Forum Komunitas UMKM Cisayong Syifa Fadillah; Mira Nurfitriya; Nizza Nadya Rachmani
Jurnal Ekonomi Vol. 13 No. 03 (2024): Jurnal Ekonomi, Edition July -September 2024
Publisher : SEAN Institute

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Abstract

Empowerment is a process aimed at strengthening and enhancing the capabilities of individuals or vulnerable community groups so that they can independently identify needs, analyze potential, and determine the best solutions. However, community empowerment in the Forum Komunitas UMKM Cisayong has not been optimal, primarily due to low member participation in training sessions that only partially meet their needs. This study seeks to present an overview of entrepreneurship training and the extent of community empowerment and evaluate its impact on the level of community empowerment within the Forum Komunitas UMKM Cisayong. The research utilizes a quantitative method with both descriptive and verificative approaches. The study's population consists of 84 respondents, with a sample of 30 respondents selected through purposive sampling techniques. Data analysis was performed using simple linear regression in SPSS version 29, encompassing validity and reliability tests, classical assumption tests, and the regression analysis. The study's findings indicate a significant relationship between entrepreneurship training and community empowerment, with a coefficient of determination of 37,2%. This study concludes that entrepreneurship training positively and significantly enhances community empowerment within the Forum Komunitas UMKM Cisayong.
Analysis Of Internal Control System Over Merchandise Inventory At Du Anyam Kahla, Talitha; Azizah Fauziyah; Nizza Nadya Rachmani
Jurnal Ekonomi Vol. 13 No. 03 (2024): Jurnal Ekonomi, Edition July -September 2024
Publisher : SEAN Institute

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Abstract

Du Anyam is a social enterprise that produces and distributes woven handicrafts. From 2021 to 2023, Du Anyam consistently faced discrepancies between the actual inventory data and the records in their system which could potentially impact stock reports. This research focuses on evaluating the company’s internal control system over inventory using the COSO Internal Control Framework. The framework was selected due to its comprehensive scope. This qualitative study utilized a case study approach, collecting data through interviews, documentation, and direct observation of Du Anyam's inventory management system. The findings indicate that the internal control system over inventory at Du Anyam, based on the COSO Internal Control Framework, is less effective in three principles and ineffective in two principles. Enhancing the existing internal control system's effectiveness will necessitate several efforts, including the establishment of an audit committee, the creation of written procedures for end-to-end inventory management, and the augmentation of human resources.
Pengaruh Efikasi Diri Terhadap Perilaku Kewirausahaan Pada Penyandang Disabilitas di Pulas Katumbiri Bandung Nugraha, Imam Rizki; Fauziyah, Azizah; Rachmani, Nizza Nadya
Innovative: Journal Of Social Science Research Vol. 5 No. 4 (2025): Innovative: Journal Of Social Science Research
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/innovative.v5i4.20286

Abstract

This study aims to determine the description of self-efficacy empowerment and how self-efficacy influences entrepreneurial behavior in people with disabilities in Pulas Katumbiri Bandung (PUKA). The object of this study is PUKA Bandung which accommodates people with disabilities to increase their self-confidence so that they are able to socialize and be appreciated by the community. This study uses a quantitative method with a descriptive and verification approach, a sample of 18 people included in the categories of disability one and two, taken through a purposive sampling technique. In people with disabilities in PUKA, self-efficacy with entrepreneurial behavior has a positive and significant influence of 61.5%, based on the results of simple linear regression and t-test. Other variables such as education, interest, and motivation have an influence of 38.5%.
The Effect of Marketing Mix on Purchase Decisions in Grilled Pempek Lenggang MSMEs at Pasar Lama, Tangerang City Juliyano, Irvan; Nandang, Nandang; Rachmani, Nizza Nadya
The Future of Education Journal Vol 4 No 7 (2025)
Publisher : Lembaga Penerbitan dan Publikasi Ilmiah Yayasan Pendidikan Tumpuan Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61445/tofedu.v4i7.945

Abstract

The Pempek Panggang Lenggang MSME located in Pasar Lama, Kota Tangerang, has experienced a decline in turnover due to competition. This study to analyze the marketing profile and purchasing decisions as well as their influence. The study used a quantitative research method with a survey approach, and data was obtained through questionnaires administered to 100 respondents who had purchased Pempek Panggang Lenggang in the last three months. The analysis includes descriptive statistics, classical assumption tests, and hypothesis test. The results of the study indicates that the marketing mix has a positive influence on purchasing decisions. This study provides practical implications for SME practitioners in designing more effective marketing strategies and theoretical implications for the development of marketing literature in the SME culinary sector.
Pengaruh Sosialisasi Self-Declare Terhadap Keputusan Sertifikasi Halal pada Pelaku UMKM Kota Tasikmalaya Ikhwan, Muhammad; Nandang, Nandang; Rachmani, Nizza Nadya
Economic Reviews Journal Vol. 4 No. 4 (2025): Economic Reviews Journal
Publisher : Masyarakat Ekonomi Syariah Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56709/mrj.v4i4.885

Abstract

This study aims to analyze the influence of self-declare socialization on the decision of micro, small, and medium enterprises (MSMEs) in Tasikmalaya City to obtain halal certification. The research employs a quantitative approach with a descriptive and verification design. The study population consists of MSMEs that meet the self-declare requirements, with a sample of 100 respondents selected using the convenience sampling technique. Data were collected through a Likert scale questionnaire and analyzed using validity testing, reliability testing, descriptive analysis, classical assumption testing, and simple linear regression. The results indicate that self-declare socialization has a positive and significant effect on halal certification decisions, with a positive regression coefficient and a significance level of 0.000 < 0.05. The coefficient of determination (R²) of 0.670 shows that 67% of the variation in halal certification decisions can be explained by self-declare socialization, while the remaining 33% is influenced by other factors such as understanding, halal awareness, and perception. These findings suggest that the more effective the self-declare socialization, the greater the likelihood that MSMEs will decide to pursue halal certification.
Pengaruh Promosi dan Harga terhadap Keputusan Pembelian pada UMKM Gilby Kids Pitriani, Seni; Kurnia, Dede; Rachmani, Nizza Nadya
J-CEKI : Jurnal Cendekia Ilmiah Vol. 4 No. 6: Oktober 2025
Publisher : CV. ULIL ALBAB CORP

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56799/jceki.v4i6.11409

Abstract

Penelitian ini bertujuan untuk mengetahui pengaruh promosi dan harga terhadap keputusan pembelian pada UMKM Gilby Kids di Kota Tasikmalaya. Latar belakang penelitian didasarkan pada penurunan penjualan yang dialami UMKM tersebut. Penelitian ini bertujuan untuk mengetahui pengaruh promosi dan harga terhadap keputusan pembelian pada UMKM Gilby Kids di Kota Tasikmalaya. Latar belakang penelitian didasari oleh fenomena penurunan penjualan yang dialami Gilby Kids. Metode yang digunakan adalah penelitian kuantitatif dengan pendekatan deskriptif dan verifikatif. Pendekatan deskriptif digunakan untuk menggambarkan kondisi promosi, harga, dan keputusan pembelian, sedangkan pendekatan verifikatif digunakan untuk menganalisis pengaruh promosi dan harga terhadap keputusan pembelian dengan uji analisis regresi linier berganda.  Penelitian ini bertujuan untuk menganalisis pengaruh promosi dan harga terhadap keputusan pembelian.  Hasil penelitian ini diharapkan dapat memberikan kontribusi baik secara teoritis maupun praktis dalam memahami pengaruh strategi promosi dan harga terhadap pengambilan keputusan konsumen, serta menjadi acuan bagi pelaku UMKM dalam mengembangkan strategi pemasaran yang lebih efektif.
The Role of Training and Mentoring on Entrepreneurial Behavior Through the Entrepreneurial Intention Approach (A Case Study of the Vocational Training Center in Tasikmalaya Regency) Fadila, Aldia; Nandang, Nandang; Rachmani , Nizza Nadya
The Future of Education Journal Vol 4 No 8 (2025)
Publisher : Lembaga Penerbitan dan Publikasi Ilmiah Yayasan Pendidikan Tumpuan Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61445/tofedu.v4i8.953

Abstract

Training and mentoring play an important role in shaping entrepreneurial behavior. This study aims to describe training, mentoring, entrepreneurial intention, and entrepreneurial behavior to determine the extent to which training and the impact of mentoring through entrepreneurial intention affect entrepreneurial behavior among alumni of training participants at the Vocational Training Center (BLK) in Tasikmalaya Regency. The research method used is quantitative with a descriptive approach and path analysis. The population in this study consists of 88 participants, with the same number of 88 samples selected through Saturated Sampling. Data collection was carried out using a questionnaire in the form of a Google form, and the analysis was conducted using Structural Equation Modeling (SEM).
Peningkatan Literasi Keuangan dan Tata Kelola Desa Wisata Melalui Program Pendampingan Masyarakat di Desa Wisata Plosokuning, Kabupaten Sleman, Yogyakarta Fauziyah, Azizah; Kurnia, Dede; Nandang, Nandang; Yusup, Ismail; Rachmani, Nizza Nadya
Jurnal Pengabdian Masyarakat Bhinneka Vol. 4 No. 2 (2025): Bulan November
Publisher : Bhinneka Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58266/jpmb.v4i2.598

Abstract

Program pengabdian kepada masyarakat ini bertujuan untuk meningkatkan literasi keuangan dan kapasitas tata kelola pada pengelola Desa Wisata Plosokuning, Kabupaten Sleman, Indonesia. Kegiatan dilatarbelakangi oleh rendahnya keterampilan manajemen keuangan yang menyebabkan pengelolaan dana desa wisata belum berjalan optimal. Metode pelaksanaan menggunakan pendekatan partisipatif melalui empat tahapan, yaitu persiapan, pelaksanaan, evaluasi, dan tindak lanjut. Tahap pelaksanaan mencakup pelatihan literasi keuangan dasar, pendampingan hybrid penerapan pencatatan keuangan sederhana, serta sosialisasi kolaboratif dengan pemangku kepentingan desa. Hasil kegiatan menunjukkan adanya peningkatan rata-rata pengetahuan peserta sebesar 40% serta perubahan perilaku dalam penerapan pencatatan kas dan perencanaan anggaran. Kendala utama meliputi perbedaan tingkat literasi keuangan peserta dan keterbatasan sarana teknologi, namun diatasi dengan penyusunan materi bertahap dan penyediaan alternatif buku kas manual. Secara keseluruhan, program ini berhasil memperkuat transparansi dan akuntabilitas pengelolaan keuangan desa wisata, sekaligus menjadi model replikasi bagi desa wisata lain di Indonesia.
Pengaruh Pendidikan Kewirausahaan terhadap Perilaku Berwirausaha melalui Minat Berwirausaha Peserta Didik SMKN Manonjaya Hani Aliya Wardani; Azizah Fauziyah; Nizza Nadya Rachmani
Jurnal Mahasiswa Manajemen dan Akuntansi Vol. 4 No. 2 (2025): Oktober : JUMMA'45: Jurnal Mahasiswa Manajemen dan Akuntansi
Publisher : Fakultas Ekonomi Universitas 45 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30640/jumma45.v4i2.5131

Abstract

The competitive business world demands that young people possess an entrepreneurial spirit, yet student interest in entrepreneurship remains low. This situation highlights the importance of entrepreneurship education in fostering interest and shaping entrepreneurial behavior. This study was conducted to examine the effect of entrepreneurship education on entrepreneurial behavior through entrepreneurial interest. A quantitative method with descriptive and verification approaches was employed. The study involved 84 students from the 2023/2024 class of SMKN Manonjaya. Data were collected using a questionnaire. The results showed that entrepreneurship education influenced entrepreneurial behavior through entrepreneurial interest by 48.1%, while the remaining 51.9% was likely affected by other factors.
Pengaruh Green Brand Awareness terhadap Repurchase Intention dengan Mediasi Green Trust dan Moderasi Green Product Knowledge pada Hejau Detergent Sheets Lulu Alya Rudiyanto; Dede Kurnia; Nizza Nadya Rachmani
Jurnal Mahasiswa Manajemen dan Akuntansi Vol. 4 No. 2 (2025): Oktober : JUMMA'45: Jurnal Mahasiswa Manajemen dan Akuntansi
Publisher : Fakultas Ekonomi Universitas 45 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30640/jumma45.v4i2.5141

Abstract

Public awareness of environmental issues has led to the emergence of environmentally friendly product innovations, one of which is Hejau Detergent Sheets, the first paper detergent in Indonesia. Although it offers environmental and practical benefits, this product still faces challenges in the form of low brand awareness and consumer understanding, which affect trust and repurchase intention. This study aims to analyze the influence of green brand awareness on repurchase intention, with green trust as the mediating variable and green product knowledge as the moderating variable. The study employs a quantitative method with a descriptive-inferential approach. The sampling technique is purposive sampling, targeting consumers who have previously used the Hejau product. The sample size was determined using Slovin's formula, resulting in 181 respondents. Data were collected through an online questionnaire and analyzed using a moderated mediation model (Model 7 PROCESS Macro Hayes). The results of the study indicate: (1) green brand awareness significantly influences green trust (coefficient 1.31); (2) green trust significantly influences repurchase intention (coefficient 0.81); (3) green brand awareness significantly influences repurchase intention (coefficient 0.34); (4) green trust mediates the influence of green brand awareness on repurchase intention; and (5) green product knowledge moderates the influence of green brand awareness on green trust.
Co-Authors A Agisny Adi Prehanto Agisny Agisny Agisny, A Ahmad Ridwan Rais Aldi Akbar Ramadhan Anandha Putri Rahimsyah Andi Sukendro Arief Budiman Arief Daryanto Asep Nuryadin Astuti R, Wanda Puspa Dewi Aulia Indah Permata Sari Romadhona Azizah Fauziyah Basalamah, Salma Harun Belina Nur Panilan Chatarina Umbul Wahyuni Dede Kurnia Dede Kurnia Dede Kurnia, Dede Dinanti, Nadira Elsakira, Lena Eva Alawiah Fadhilah, Annisa Nur Fadila, Aldia Gian Sugiana Sugara Handiri, Inka Hani Aliya Wardani Hani, Salmia Hasanah, Hajar Sri Iftia Nur Azizah Irma Siti Anisa Ismail Yusuf Ismail Yusuf, Ismail Ismail Yusup Janapriya Mahardika Satwika Julia Beatrix Nanga Juliyano, Irvan Kahla, Talitha Khairul Bariyyah Kodrat Sapto Adjie Koeswandi, Tika Koeswandi, Tika Annisa Koeswandi, Tika Annisa Lestari Laura Maharani Lestari, Mia Lulu Alya Rudiyanto Mubarok, Muhammad Luthfi Muhamad Rizqi Mardiansyah Muhammad Ikhwan Muhammad Muhajirin Muhammad Rayza Hemawan Muttaqin, Muhammad Tajul Nandang Nandang Nandang Nandang Nandang Nandang Nanga, Julia Beatrix Nofiska, Dara Jingga Puti Novianti Amalia Setiawati Nugraha, Imam Rizki Nuraida, Siti Nuraini Latifa Zulfa Nuresa, Difa Nurfitriya, Mira Nurulita, Vica Widiyana Omo Rusdiana Pitriani, Seni Putri, Rissa Meldani Putri, Sezara Indah R, Wanda Puspa Dewi Astuti Ramadina, Alyka Audri Ramdani, Dwi Retno Febriyastuti Widyawati Reza Marfend Ridwan, Ilham Daffa Risbon Sianturi Salmia Hani Salmia Hany Septia Pintanawati Setiawati, Novianti Amalia Siahaan, Nadia Oktavian Silma Rahmawati Siti Jahroh Siti Zahwa Aulia Sonny Rustiadi Susanti, Anissa Lia Syifa Fadillah Tasya Aprilya Tika Koeswandi Ujang Tajul Wanda Puspa Dewi Astuti R Widiyana Nurulita, Vica Yayi Suryo Prabandari