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Setiawan, Aries
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Optimalisasi Administrasi Pajak Penghasilan: Edukasi dan Pendampingan untuk Yayasan Alpha Indonesia Jawa Tengah Ratnawati, Juli; Pamungkas, Imang Dapit; Setiawanta, Yulita; Mardjono, Enny Susilowati; Setiawan, Aries
DHARMA RAFLESIA Vol 23 No 1 (2025): JUNI (ACCREDITED SINTA 5)
Publisher : Universitas Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33369/dr.v23i1.40911

Abstract

Sosialisasi perpajakan bagi badan nirlaba, terutama pada Yayasan Alpha Indonesia Jawa Tengah, memiliki peran krusial dalam meningkatkan kepatuhan terhadap regulasi perpajakan. Sebagai organisasi sosial yang fokus pada kegiatan kemanusiaan, Yayasan Alpha Indonesia Jawa Tengah masih menghadapi berbagai kendala dalam memahami dan mengimplementasikan kewajiban perpajakan, terutama terkait dengan regulasi pajak penghasilan yang harus dipatuhi oleh yayasan tersebut. Program pengabdian masyarakat ini bertujuan untuk meningkatkan pemahaman pengurus yayasan mengenai regulasi perpajakan melalui sosialisasi, pelatihan, dan pendampingan teknis. Metode yang digunakan meliputi pertemuan edukatif, pelatihan pencatatan keuangan berbasis teknologi, serta simulasi pelaporan pajak. Hasil kegiatan menunjukkan adanya peningkatan pemahaman dan kesadaran terhadap 15 pengurus inti yayasan terhadap kewajiban perpajakan. Selain itu, implementasi sistem pencatatan keuangan digital selama dua hari mampu membantu yayasan dalam mempermudah proses pelaporan pajak secara akurat. Namun, masih ditemukan beberapa kendala, seperti keterbatasan sumber daya manusia dalam bidang keuangan dan perpajakan. Pendampingan dan edukasi sangat diperlukan untuk memastikan keberlanjutan kepatuhan yayasan terhadap kewajiban pajak sehingga yayasan mampu secara mandiri mengelola kewajiban perpajakannya.
Pengaruh Harga Produk, Kualitas Produk, dan Brand Image Terhadap Keputusan Pembelian Aqua di Kota Kendal Muhammad Alvinnur Budiansyah; Aqmala, Diana; Eko Waluyo, Dwi; Setiawan, Aries
E-Bisnis : Jurnal Ilmiah Ekonomi dan Bisnis Vol 18 No 1 (2025): JURNAL ILMIAH EKONOMI DAN BISNIS
Publisher : LPPM Universitas Sains dan Teknologi Komputer

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51903/e-bisnis.v18i1.2322

Abstract

Aqua, as a leading bottled mineral water brand in Indonesia, faces challenges in maintaining its market share amid increasing competition and boycott issues. This study aims to analyze the impact of product quality, product pricing, and brand image on purchasing decisions for Aqua in Kendal City. The research employs both quantitative and qualitative methods. Data collection techniques involve distributing questionnaires to 188 respondents and conducting interviews with 10 respondents. The respondents were selected using purposive sampling based on specific criteria, such as having used Aqua and being aware of the boycott issue. The data were analyzed using multiple linear regression to test the influence of each independent variable on the purchasing decision. The results show that product quality, product pricing, and brand image have a positive and significant impact on Aqua's purchasing decisions. Brand image emerged as the most dominant factor influencing purchasing decisions. Additionally, the majority of informants are highly concerned about the boycott issue and disturbed by the Israeli attacks, which has affected their purchasing decisions. This study recommends that Aqua improve product quality, implement competitive pricing strategies, and strengthen its brand image through innovation and marketing campaigns to maintain customer loyalty. Aqua should also promote its neutral stance publicly, clarifying that it is not involved in the Israel-Palestine issue, in order to maintain public trust in the brand.
Studi Terhadap Beban Kerja dan Lingkungan Kerja terhadap Kinerja Karyawan dengan Variabel Kepuasan Kerja sebagai Variabel Intervening pada PT. Pelindo Pelabuhan Tanjung Emas Himawan, Evelyne Ayu Febriany Putri; Purusa, Nanda Adhi; Pakarti, Piji; Setiawan, Aries
Innovative: Journal Of Social Science Research Vol. 5 No. 4 (2025): Innovative: Journal Of Social Science Research
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/innovative.v5i4.19593

Abstract

Penelitian ini menganalisis pengaruh beban kerja dan lingkungan kerja terhadap kinerja karyawan, dengan kepuasan kerja sebagai variabel mediasi, di PT Pelindo Pelabuhan Tanjung Emas. Menggunakan metode kuantitatif dengan SmartPLS, penelitian ini melibatkan seluruh 92 pegawai PT Pelindo Pelabuhan Tanjung Emas. Hasil menunjukkan beban kerja dan lingkungan kerja signifikan positif terhadap kepuasan kerja. Beban kerja juga signifikan positif terhadap kinerja karyawan. Namun, lingkungan kerja dan kepuasan kerja tidak signifikan terhadap kinerja karyawan. Kepuasan kerja tidak memediasi hubungan antara beban kerja atau lingkungan kerja terhadap kinerja karyawan.
The Factor of Influence on Purchasing Decision on Iphone Mobile Cases of Tokopedia Widikasari, Siti Fauniza; Setiawan, Aries; Mahmud, Mahmud; Aqmala , Diana
Jurnal Manajemen dan Inovasi (MANOVA) Vol. 7 No. 2 (2024): July
Publisher : Management Department, Faculty of Islamic Economics and Business, Universitas Islam Negeri Sunan Ampel Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15642/manova.v7i2.1657

Abstract

The reason of the study was to determine the impact of product quality, price, brand image and online customer reviews on purchasing decisions for Iphone mobile caseing on Tokopedia with a case study of Dian Nuswantoro University understudies. The research method utilized was quantitative method, with a test of 100 Dian Nuswantoro University students. Tools to analyze the information has been collected, analysts use the Smart PLS program version 3.0. The results appeared that item quality has an impact on purchasing decisions, cost has no impact on purchasing decisions, brand image has an impact on purchasing decisions, and online customer reviews have no impact on purchasing decisions. The sum of coeficient of determination (adjusted R2) is 0.652 or 65.2%, which suggests that the independent variables consisting of product quality, cost, brand image and online customer reviews can contribute an impact of 65.2% to purchasing decisions, whereas the rest (100%-62.2% = 34.8%) is clarified by other variables not included in this study.
Pengaruh Bauran Pemasaran (Produk, Harga, Tempat, Promosi) Terhadap Loyalitas Konsumen Pada Kedai Kopi Matada Di Brebes Syafa'at, Andi; Amron, Amron; Wismantoro, Yohan; Setiawan, Aries
Jurnal Maneksi (Management Ekonomi Dan Akuntansi) Vol. 13 No. 4 (2024): Jurnal Maneksi (Management Ekonomi Dan Akuntansi)
Publisher : Politeknik Negeri Ambon

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31959/jm.v13i4.2691

Abstract

The marketing mix is a of factors that a firm my manipulate in order toachievethe desired level of sales in its target market. In other words, the four Ps stand for product, pricing, place and promotion. This study used a statistical series technique with a population of 120 Matada coffe shop customers in Brebes. The study’s participants were Brebes residents who had made purchasesat Matada coffe shops. The purposive sampling method was used. Statistical tests, classical assumption tests, and linear regression tests are used to evaluate data. These statistics may be analyzed with IMB SPSS 24 sofware. The purpose of this study was to determine the influence of product, pricing, location  and market impact consumer loyalty t Matada Coffe Shops in Brebes City. The conclusion of this study show that product, pricing, and promotion all have positive and substantial impact. While the location has a negative and minor impact. Keywords: product; price; place; promotion dan consumer loyalty
Pengaruh Pemasaran Media Sosial Influencer Terhadap Minat Pembelian Dengan Keterlibatan Pelanggan Dan Citra Merek Sebagai Variabel Intervening Adryan, Ravi Nuki; Mahmud, Mahmud; Setyahuni, Suhita Whini; Setiawan, Aries
Jurnal Maneksi (Management Ekonomi Dan Akuntansi) Vol. 13 No. 4 (2024): Jurnal Maneksi (Management Ekonomi Dan Akuntansi)
Publisher : Politeknik Negeri Ambon

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31959/jm.v13i4.2775

Abstract

The purpose of this study is to analyze the influence of Social Media influencers, Consumer involvement and Brand Image on Consumer Purchase Intention on Kanky shoe products. The population of this study were consumers who had purchased Kanky products with a sample of 110 consumers. The method used in this research is quantitative. The sampling technique used purposive sampling, the type of data used is primary data. The data collection method used a questionnaire via Google Form, data analysis using Smart PLS. The results of the data processing concluded that Social Media Influencers did not have a significant effect on Purchase Intention of Kanky Shoe products. Social Media Influencers through brand image and Social Media Influencers through Customer Involvement have a significant influence on purchasing decisions for Kanky shoe products. The results of the study showed that brand image and customer involvement have a significant influence on Purchase Intention. But brand image does not have a significant effect on customer involvement.Keywords : social media influencer marketing, consumer engagement, brand image, purchase intention
Pengaruh Karakteristik Pengguna Media Sosial, E-Wom, Dan Kepercayaan Terhadap Keputusan Pembelian Pengguna Produk Perawatan Kulit Merek Skintific Oktaviani, Cindi; Mahmud, Mahmud; Anomsari, Ariati; Setiawan, Aries
Innovative: Journal Of Social Science Research Vol. 4 No. 1 (2024): Innovative: Journal Of Social Science Research
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/innovative.v4i1.9024

Abstract

Penelitian ini tujuannya agar mengukur tingkat pengaruh karakteristik pengguna media sosial, E-WOM, dan kepercayaan terhadap keputusan pembelian pengguna produk perawatan kulit merek skintific . Penelitin ini disusun berdasarkan terjadinya penurunan grafik urutan produk perawatan kulit merek skintific antara tahun 2021 dengan 2022. Penelitian ini berjenis penelitian kuantitatif. Populasi yang digunakan pada penelitian ini ialah pengguna produk perawatan kulit merek Skintific. Teknik pengambilan sampel menggunakan non-probability sampling yang diperoleh 120 sampel pengguna produk perawatan kulit merek Skintific. Proses Analisa data menggunakan model analisis structural equation model partial least square (SEMPLS) dengan bantuan alat analisis SmartPLS 3.0. Perolehan penelitian memperlihatkan bahwasanya Karakteristik Pengguna Media Sosial berpengaruh positif dan signifikan terhadap Kepercayaan pada pemakain produk perawatan kulit merek Skintific. E-WOM berpengaruh positif dan signifikan terhadap Kepercayaan pada pengguna produk perawatan kulit merek Skintific. Kepercayaan berpengaruh positif dan signifikan terhadap Keputusan Pembelian pada pengguna produk perawatan kulit merek Skintific. Karakteristik Pengguna Media Sosial berpengaruh positif dan signifikan terhadap Keputusan Pembelian pada pengguna produk perawatan kulit merek Skintific. E-WOM berpengaruh positif dan signifikan terhadap Keputusan Pembelian pada pengguna produk perawatan kulit merek Skintific. Karakteristik Pengguna Media Sosial berpengaruh positif dan signifikan terhadap Keputusan Pembelian yang dimediasi oleh kepercayaan pada pengguna produk perawatan kulit merek Skintific. E-WOM berpengaruh positif dan signifikan terhadap Keputusan Pembelian yang dimediasi oleh kepercayaan pada pengguna produk perawatan kulit merek Skintific.
SOSIALISASI PEMBUATAN PRODUK DODOL TENJO BOGA RASA KEPADA MAHASISWA FAKULTAS EKONOMI BISNIS & HUMANIORA UNIVERSITAS TANGERANG RAYA Sundoro, Aries; Mulyana, Achmad; Setiawan, Aries; Susilowati, Susilowati; Pujia, Dede Puspa; Kusumajati, Wisnu Kala; Irwansyah, Novi; Hasan, Raden; Purnawan, Lesna; Samuel, Samuel
Community Development Journal : Jurnal Pengabdian Masyarakat Vol. 5 No. 4 (2024): Volume 5 No. 4 Tahun 2024
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/cdj.v5i4.33735

Abstract

Dodol Boga Rasa merupakan salah satu UMKM yang bergerak dibidang Industri Rumah Tangga (IRT) dodol Tenjo. Lokasi IRT ini berada di Kecamatan Tenjo, Kabupaten Bogor, Jawa Barat, sebuah daerah yang telah lama dikenal sebagai sentra produksi dodol berkualitas. Saat ini Dodol Tenjo Boga Rasa memiliki beberapa rasa, yaitu original, wijen, lapis karamel. Dodol Tenjo Boga Rasa memerlukan pengembangan varian baru yang lebih inovatif dan digemari oleh konsumen dapat dikembangkan, salah satunya adalah produk dodol duren. Dodol duren merupakan makanan tradisional yang dibuat dari tepung ketan dan ditambahkan dengan buah durian asli, yang bahan dasarnya mudah ditemukan di berbagai daerah diwilayah Kabupaten Bogor.Kegiatan Pengabdian Kepada Masyarakat (PKM) di Dodol Tenjo Boga Rasa, dilakukan dengan menggunakan "Diskusi interaktif antara narasumber dan peserta, disertai dengan observasi, bertujuan untuk memperkenalkan proses pengolahan dan pemanfaatan buah durian menjadi produk dodol Tenjo boga rasa yang berkualitas dan rasa durian. Kegiatan ini diharapkan dapat memberi inspirasi bagi mahasiswa Fakuktas Ekonomi dan Bisnis Universitas Tangerang Raya dalam rangka mengembangkan produk pangan lokal dan mengembangkan jiwa wirausaha bagi mahasiswa, serta dapat memperluas jangkauan pemasaran dan meningkatkan penjualan dodol tenjo, khususnya dodol Tenjo Boga Rasa.
Implementation of Human Resources in the Management of Abadi Aisyiyah Orphanage, Tangerang City Aries Sundoro; Nuhfendi; Setiawan, Aries; Sonya Komala, Cantik; Samuel
The International Journal of Education Management and Sociology Vol. 4 No. 1 (2025): January - February : The International Journal of Education Management and Sosi
Publisher : PDPI (Perkumpulan Dosen Peneliti Indonesia)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58818/ijems.v4i1.189

Abstract

This study aims to analyze the implementation of human resource management in the administration of orphanages and the supporting and hindering factors in managing these institutions. The research used a qualitative approach, with data collection techniques involving observation, interviews, and documentation. The findings indicate that the human resource management applied at the Abadi Aisyiyah orphanage in Tangerang City consists of several steps: job analysis, human resource planning, recruitment, selection, and placement. Additionally, compensation, integration of administrators, and human resource development are key components. Finally, human resource maintenance is also important. Supporting factors include having qualified human resources, the sincerity of the administrators, and community support. The challenges in implementing human resource management include issues with the orphanage’s facilities, funding problems, and limitations in human resources.
Tempe Production Business in Community Empowerment at Sodong Company, Tangerang Purnawan , Lesna; Mulyana, Achmad; Setiawan, Aries; Kala Kusumajati, Wisnu; Riyanto , Slamet
The International Journal of Education Management and Sociology Vol. 3 No. 5 (2024): September - October : The International Journal of Education Management and Soc
Publisher : PDPI (Perkumpulan Dosen Peneliti Indonesia)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58818/ijems.v3i5.165

Abstract

This study aims to explore the efforts and challenges faced by tempe producers in community empowerment. It employs a qualitative descriptive approach and uses both primary and secondary data. Data collection methods include observation, in-depth interviews with respondents, and document analysis. Data analysis techniques involve data reduction, data presentation, and data verification. The findings indicate that: (1) There are ongoing efforts to empower the community in Tangerang Regency, particularly through Sodong Trading's tempe production initiative. The company recruits two men and four women, providing them with raw soybeans and step-by-step theoretical training on tempe production, progressing from beginner to independent production. The training emphasizes practical, hands-on experience, including how to manage and market the tempe, with average monthly production increasing over time. As a result, the economic conditions of the community have improved. (2) However, the main challenge faced by the tempe producers is the availability of raw materials, particularly soybeans. Imported soybeans are often difficult to obtain, while local soybeans are insufficient and expensive.
Co-Authors Abd. Rasyid Syamsuri Abda Abda Achmad Mulyana Achmad Wahid Kurniawan Adryan, Ravi Nuki Agus Prayitno Agus Suyanto Aminah Rizkia Puspita Sari, Raden Ayu Amron Amron, Amron Andika, Arditya Dian Apta, Sabela Araminta Aqmala , Diana Ariati Anomsari Aries Sundoro Arviansyah, Vila Dhani Ashari, Ayu Atmaja, Luhur Tri Birawan, I Gusti Kade Budi Widjajanto Budi, Setyo Cahya, Handy Nur Dahlia Luftiani Damar, Haunan Dede Puspa Pujia Diana Aqmala Diana Puspitasari Dwi Eko Waluyo Ery Mintorini Fatmawati, Elia Resha Febrianur Ibnu Fitroh Sukono Putra Fitria Wulandari Ghifari, Lafiandrie Al Hallang Lewa, Andi Hallang, Andi Harini Abrilia Setyawati Hariyadi, Guruh Taufan Hasan, Raden Himawan, Evelyne Ayu Febriany Putri Ida Farida Ihya Ulumuddin, Dimas Irawan Imam Nuryanto Imang Dapit Pamungkas Indra Gamayanto Irwansyah , Novi Irwansyah, Novi Jaka Prasetya Juli Ratnawati Kala Kusumajati, Wisnu Karis Widyatmoko karmila karmila Kumar, Saurav Kurniawan, Diky Kurniawan, Setyo Budi Kusumajati, Wisnu Kala Kusumaningrum, Lely Lewa, Andi Hallang Libriantono, Bambang Mahmud Mahmud Mertha Agung Durya, Ngurah Pandji Miftahul Janah, Miftahul Mila Sartika, Mila Moch. Sjamsul Hidajat Muhammad Alvinnur Budiansyah Navarida, Feby Nasywa Neni Kurniawati Nuhfendi Oktaviani, Cindi Oktoriza, Linda Ayu Pamungkas, Natalinda Piji Pakarti Prasetyo, Lusi Noviani Prastya Firmansyah, Ichsan Prawitasari, Dian Prihandono, Adi Puji Purwatiningsih, Aris Purnawan , Lesna Purnawan, Lesna Purusa, Nanda Adhi Puspita Sari, Raden Ayu Aminah Rizkia Rahmat Hidayat Rakhman, Itmam Aulia Rosalina, Erna Safitri, Maria Samuel Samuel Samuel Saparudin, Dede Sartika, Desta Pasura Setiarso, Ichwan Siti Nur Azizah, Siti Nur Slamet Riyanto Sonya Komala, Cantik Suharnawi Suharnawi Suhita Whini Setyahuni Sundoro, Aries Suryanti Susilowati Susilowati Syafa'at, Andi Syamsiar, Syamsiar Wibowo, Mochammad Eric Suryakencana Widikasari, Siti Fauniza Yenny Ernitawati Yohan Wismantoro Yulita Setiawanta Zahrawaani Kurdi, Annisa