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Djakasaputra, Arifin
Fakultas Ekonomi Dan Bisnis, Universitas Tarumanagara
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Journal : Journal of Industrial Engineering

 1 
GREEN PERCEIVED RISK, GREEN VIRAL COMMUNICATION, GREEN PERCEIVED VALUE AGAINST GREEN PURCHASE INTENTION THROUGH GREEN SATISFACTION Juliana, Juliana; Djakasaputra, Arifin; Pramono, Rudy
Journal of Industrial Engineering & Management Research Vol. 1 No. 2 (2020): Agustus 2020
Publisher : AGUSPATI Research Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (607.865 KB) | DOI: 10.7777/jiemar.v1i2.46

Abstract

The purpose of this study is to analyze the significant effect of green perceived risk on green purchase intention, to analyze the significant effect of green viral communication on green purchase intention, to analyze the significant effect of green perceived value on green purchase intention, to analyze the significant effect of green satisfaction on green purchase intention to analyze the significant effect of green perceived risk on green satisfaction, to analyze the significant effect of green perceived value on green satisfaction, to analyze the significant effect of green viral communication on green satisfaction. The population in this study consumers of green product users in Medan The sample in this study consisted of 100 respondents. The data collection method uses a questionnaire with random sampling techniques and data analysis uses EVIEWS 10. The data collection method also uses a Likert scale questionnaire data one to six. The results of the analysis using eviews 10 resulted that there was a significant effect of green perceived risk on green satisfaction, there was no significant effect of green viral communication on green satisfaction, there was a significant effect of green perceived value on green satisfaction, there is a significant effect of green perceived risk on green purchase intention, there is no significant effect of green perceived value on green purchase intention, there is a significant effect of green satisfaction on green purchase intention, there the significant effect of green viral communication on green purchase intention.
Antecedents on Consumer Purchasing Decision: A Perspective Self Individual Factors Theory and EKB Model Djakasaputra, Arifin; Juliana, Juliana; Tarigan, Sri Aprianti; Assaly, Arifin; Elyzabeth , Elyzabeth
Journal of Industrial Engineering & Management Research Vol. 2 No. 3 (2021): June 2021
Publisher : AGUSPATI Research Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (369.804 KB) | DOI: 10.7777/jiemar.v2i3.139

Abstract

The individual personality factors that usually affect consumers' purchasing decisions include age or life cycle stage, job, economic condition, lifestyle, personality, or self-image. The consumer's purchasing decisions related to goods depends on various factors such as brand, quality, after-sales services, warranty, advertising, rebates, offers, discount, mode of payment, display, salesperson behavior, store location, and many more. Grand Duck King Restaurant Medan has confirmed that the number of consumers has been decreasing these recent months. It has been suspected that this problem is due to consumer factors. The research objective is to determine whether individual factors affect consumers' buying decisions using the EKB model and analyze how strong the effect of individual factors is on consumers' purchasing decisions using the EKB model. The population that the writer used is the consumers at grand Duck King Cambridge Medan, which are 101 people; by using Slovin's Formula, the sample size is 81 consumers, and use the simple random sampling technique which the consumers have the same chance to be chosen as the sample. The results from the analysis are individual factors that affect consumers' purchasing decisions at Grand Duck Restaurant King Cambridge Medan, and personal characteristics have a strong and positive effect on consumers' buying decisions at Grand Duck King Restaurant Cambridge Medan. Keywords : Individual Factors and Consumer's Purchasing Decision.
THE RELATIONSHIP BETWEEN EMOTIONAL INTELLIGENCE AND ORGANIZATIONAL COMMITMENT Theng, Bestadrian P Theng; Susanto, Agus; Tanady, Darwan; Assaly, Arifin; Djakasaputra, Arifin
Journal of Industrial Engineering & Management Research Vol. 2 No. 4 (2021): August 2021
Publisher : AGUSPATI Research Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (625.422 KB) | DOI: 10.7777/jiemar.v2i4.160

Abstract

Employees are one of the important elements in every organization. Without employees, it will be difficult for organization to achieve their goal in this tight business competition. Based on the initial data that obtain in this research, it is know that there is a employees turnover every year in CV. Makmur Jaya Medan. One of the factors is due to employees in this company have a low emotional intelligence and can't commit in one organization for long term. Therefore, the problem of this research is to find "Is there relationship between emotional intelligence and organizational commitment at CV. Makmur Jaya Medan?". Emotional Intelligence generally assumed as an individual capability to recognize its own emotion and others, but it can become influential tools in the Human Resource (H.R.) for managing employees. Emotional Intelligence can motivate employees to become aware with themselves, capable in taking responsibility of their own work and become more commit towards the organization. In this research, the writer use census sampling which takes all 39 employees as a respondent. The method of collecting data is based on primary data and secondary data. In analyzing questionnaires, the writer use validity test, reliability test, statistic test, correlation test, determination test, normality test, linear regression, and hypothesis test to analyze the questionnaires. The result of this research is that emotional Intelligence has a 64.9% relate towards organizational commitment based on determination test at CV. Makmur Jaya Medan. Z counted ≥ +Z table (4.975 ≥ 1.96), means the Null hypothesis (Ho) is rejected and the Alternative hypothesis (Ha) is accepted. In conclusion, the writer would like to give recommendation for the company's leader to become flexible leader, listen to the employees, giving a clear feedback and respect to his employees. With that, the employees will feel that they still have value in this company. Keywords: Emotional Intelligence, Organizational Commitment
Co-Authors Afrilya, Bely Albert Albert Alimin, Erina Amelda Pramezwary Andriano Wijaya Angleque, Britney Antonio, Ferdi Ardiansyah Rasyid Assaly, Arifin Avisca, Gemitalia B.M.A.S. Anaconda Bangkara Broto Mudjianto Bunga Aditi Chandra, Jimmy Chelsea Laurent Kurniawan Cherry Darmawan Christinio , Elizabeth Christinio, Elizabeth Cicilia Angelisca Darmawan, Cherry Darwan Tanady Diena Mutiara Lemy Djaja, Tara Clarisa Dwi Septi Haryani Effendy, Linda Eka Hendrayani Elyzabeth , Elyzabeth Erina Alimin Fachrurazi Fachrurazi Farrellio, Fiore Felix Leonardi Florensia Irena Frans Sudirjo Frenick Halim Gelion, Gelion George Nicholas Gunawan Prabowo Gunawan Prabowo, Gunawan Halim Putera Siswanto Hendrayani, Eka Hendriarto, Prasetyono Hubner, Ira B. Hulu, Meitolo Indra, Febryola Innocentius Bernarto, Innocentius Ivander, Axel James Austin Jayanti , Yunia Arinda Jayanti, Yunia Arinda Jefry Jefry Jessalonica , Chennan Jessica Novia Widjaja Jessica Virgiana Wijaya Jimmy Muller Hasoloan Situmorang Juliana Juliana Juliana Juliana Juliana Juliana, Juliana July Hidayat Luh Komang Candra Dewi M.Tony Nawawi Mahanani, Zenita Dian Maleachi, Sandra Mas’ad, Muhammad Aunurrochim Muhammad Tony Nawawi Nasib Nova Bernedeta Sitorus Nova Bernedeta Sitorus Nurmilah, Rina Patty, Putri Syane Pramezwary, Amelda Pramono, Rudy Puspita, Elizabeth Christinio Putri, Anggraini Prastika Putri, Nadira Aulia Putridita, Vicka Raden Mohamad Herdian Bhakti Refaldy, Alvin Rico Candra Rocky Nagoya Rosianna Sianipar Rosmita Rasyid Rosyada, Maulin Amrina sabil sabil, sabil Sabrina O Sihombing Sandra Maleachi Sandra Maleachi Sanny Ekawati Saputra, Sonny Saraliandra, Junita Sardjana Orba Manullang Satriohantoro, Mikael Senduk, Gerda Annisa Sianipar, Rosianna Silvia Ekasari Sitorus, Nova Sitorus, Nova Bernedetta Situmorang, Jimmy Muller Hasoloan Sonny Saputra Sri Aprianti Tarigan Stephanie, Angelina Stephanie, Hergian Suandi, Calista Devana Syahri, Anggun Aisyah Tan, Catherine Ardelia Tanti Widia Nurdiani Theng, Bestadrian P Theng Tjakra, Nathanael Valentina Veronica Sjarifudin Veronica, Natasya Wiwik Handayani YUNIARWATI YUNIARWATI