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All Journal JDM (Jurnal Dinamika Manajemen) BANGUN REKAPRIMA Admisi dan Bisnis Asia-Pacific Management and Business Application Jurnal Abdimas PHB : Jurnal Pengabdian Masyarakat Progresif Humanis Brainstorming KREATIF : Jurnal Ilmiah Prodi Manajemen Universitas Pamulang Sebelas Maret Business Review Jurnal Manajemen Abdimas Galuh: Jurnal Pengabdian Kepada Masyarakat International Journal of Social and Management Studies (IJOSMAS) Prosiding Konferensi Nasional PKM-CSR Muria Jurnal Layanan Masyarakat Dharma Sevanam : Jurnal Pengabdian Masyarakat jabdimasunipem International Transactions on Artificial Intelligence (ITALIC) Economics Development Analysis Journal Journal of E-business and Management Science Proletarian : Community Service Development Journal International Journal of Innovation Research in Education, Technology and Management (IJIRETM)
Goestjahjanti, Francisca Sestri
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Religion Agriculture, Biological Sciences & Forestry Humanities Automotive Engineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mechanical Engineering Neuroscience Nursing Public Health Social Sciences Other

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E-Commerce Site of SMEs Customer Satisfaction: How the Role of Brand Leadership? Goestjahjanti, Francisca Sestri; Sadewo, Tatang Iman; Srinita; Admiral; Sudiyono, Rachma Nadhila; Efriani, Betharia
International Journal of Social and Management Studies Vol. 3 No. 2 (2022): International Journal of Social and Management Studies (IJOSMAS)
Publisher : IJOSMAS

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (446.461 KB) | DOI: 10.5555/ijosmas.v3i2.136

Abstract

This study aims to investigate the effect of brand leadership (consisting of the dimensions of quality, value, innovation, and popularity) perceived by consumers of an e-commerce website on customer satisfaction among private college students. The sample of this research was taken from 171 private college students using a simple random sampling technique and using SEM (Structural Equation Model) with SmartPLS software version 3.0 as a statistical tool. The results of this study indicate that all dimensions of brand leadership have a positive and significant effect on customer satisfaction. The quality dimension has the most influence to drive customer satisfaction on e-commerce sites. Then followed by the dimensions of value, innovation, and popularity. The study notes that consumers have logical opinions on leading brands even when they are not yet popular. Online reviews and word-of-mouth reviews can be used to increase brand popularity based on the best product quality.
Sharing Session Peran Petani Milineal untuk Mendorong Ekonomi Keluarga di Kabupaten Garut Goestjahjanti, Francisca Sestri; winanti, winanti; Budiman, Indra Adi; Sudiyono, Rachma Nadhila; Trihatmoko, Roderikus Agus; Napitupulu, Bonar Bangun Jeppri
Jurnal Pengabdian Masyarakat Progresif Humanis Brainstorming Vol 9, No 1 (2026): Jurnal Abdimas PHB : Jurnal Pengabdian Masyarakat Progresif Humanis Brainstormin
Publisher : Politeknik Harapan Bersama

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30591/japhb.v9i1.9900

Abstract

Banyaknya pemuda milineal yang enggan untuk bertani dan lebih memilih untuk bekerja sebagai pegawai swasta atau negeri dan sangat sedikit pemuda yang mau bekerja sebagai petani. Selain bekerja juga bisa bercocok tanam sebagai pekerjaan sampingan untuk menambah ekonomi keluarga. Tujuan dari kegiatan sharing session adalah memberikan pemahaman dan pengetahuan kepada para pemuda milineal untuk berkarya di bidang pertanian untuk menambah ekonomi keluarga. Metode yang digunakan dengan metode ceramah dan diskusi interaktif antara tim LPER, UNIPI dan masyarakat petani millineal Kampung Sukagalih, Desa Giriawas, Kecamatan Cikajang Kabupaten Garut. Hasil sharing session memberikan pemahaman, pengetahuan dan motivasi agar para pemuda milineal di Desa Ciriawas dapat menekuni pekerjaan sebagai petani sayur dengan kesuburan tanah di Garut. Hasil pertanian dapat dikonsumsi sendiri dan dijual untuk menambah ekonomi keluarga. Sharing session dilakukan dengan memberikan pemahaman, pengetahuan dan skill untuk meningkatkan ekonomi keluarga. Ke depannya akan dilakukan kegiatan lain yang berupa sosialisasi dan pelatihan kepada petani agar hasil panen melimpah dan dapat dijual dengan jangkauan yang lebih luas melalui digital marketing dan pemanfaatan teknologi pertanian baik dengan teknologi IoT maupun Artificial Intelligence (AI).
Inovasi Pemanfaatan Budidaya Nanas, Edu-Agrowisata, Tenun ATBM, dan Kearifan Lokal Pasar Bahulak Desa Karungan, Plupuh, Sragen Rahmawati, Rahmawati; Pujiasmoro, Bambang; Soenarto, Soenarto; Goestjahjanti, Francisca Sestri; Djuminah, Djuminah; Hartoko, Sri; Nurlaela, Siti; Arifah, Siti
Muria Jurnal Layanan Masyarakat Vol. 5 No. 2 (2023): September 2023
Publisher : Universitas Muria Kudus

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24176/mjlm.v5i2.10787

Abstract

This activity aims to help solve the problems faced by business actors in the development of the Pasar Bahulak tourism village in Karungan Village, Plupuh District, Sragen Regency. This activity was realized through the collaboration of UNS, UNY, and UNIPI Tangerang, in collaboration with BUMDes Sinar Karungan Mandiri, and PT KAI. The method implemented in this community service activity is the delivery of materials and assistance in empowering products from pineapple plants. The result of this activity is an increase in the knowledge and understanding of business actors in the Bahulak Market regarding the importance of the edu-agrotourism concept in empowering businesses, the concept of cost accounting, empowering pineapple plants, and creating new business networks for BUMDes Sinar Karungan Mandiri. Thus, it can further increase the level of the economy in Karungan Village, Pupuh District, Sragen Regency.
Optimizing profitability: The impact of operational efficiency and FDR from Muamalat Islamic bank Sumarni, Novia; Goestjahjanti, Francisca Sestri; Pramono, Tias; Murti, Wahyu
Sebelas Maret Business Review Vol 9, No 2 (2024): December 2024
Publisher : Universitas Sebelas Maret

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20961/smbr.v9i2.95517

Abstract

This research examines the role of Bank Muamalat Indonesia’s (BMI) operational efficiency and Financing to Deposit Ratio (FDR) in affecting its profitability. This topic becomes more important considering the issue of the bank being hit by a drastic decline in profits. Collected data from quarterly financial reports published on the BMI's official website from 2013 to 2023, covering 44 observation periods. The data were analyzed using SPSS 27. The results indicate the negative effect of BOPO and the positive effect of FDR on ROA. Indicates that operational inefficiencies will suppress profitability. On the other hand, through increased funding distribution, banks will also benefit from the profit sharing obtained. So, if a bank wants to increase profitability, the two methods are operational efficiency and increasing FDR. This result suggested that Islamic banks must manage their operational income while controlling their operation costs to maintain operational efficiency. Also advised to maintain their bank’s performance by observing the financing options they offer for their customers. This finding is also expected, especially for policyholders at BMI, as an essential implication for getting out of the difficult situation.
Controlling the money supply from macroeconomics perspective: Saving interest and exchange rate Goestjahjanti, Francisca Sestri
Sebelas Maret Business Review Vol 9, No 1 (2024): June 2024
Publisher : Universitas Sebelas Maret

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20961/smbr.v9i1.88730

Abstract

The M2 money supply over the last five years has tended to increase by 10-12%, which is allegedly due to macro factors, namely, low savings interest and increasing exchange rate requirements, causing rising inflation rates. This research aims to determine the influence of savings interest and the exchange rate on the money supply in Indonesia for the 2004-2023 period. The analysis technique used in this research is linear regression with annual time series data of 20 observation units. This simultaneous model has never been studied by previous researchers. The results of this research analysis provide information that every change in savings interest negatively affects the M2 Money supply by 78.60% and a significant, positive effect between the Exchange Rate and Money in circulation by 78.40%. Meanwhile, simultaneous changes in savings interest and exchange rates have a significant effect on changes in money supply in Indonesia and the influence is substantial at 91.20%. Therefore, the conclusion of this research is, that partially and simultaneously the proposed model exhibits a significant influence between savings interest and the exchange rate on the amount of money circulating in Indonesia. Therefore, it is crucial to pay attention to the current macroeconomic conditions concerning these two factors, especially the stability of the exchange rate, to ensure that it does not increase the money supply and inflation which may reduce people’s purchasing power in Indonesia.
Co-Authors Ade saputra Adiyanto , Adiyanto Adiyanto Adiyanto Admiral Agustian, Wahid Rahmat Ahadi, Ahadi Al Anshori, Fariz Alfi, Muhammad amungkas, Panca Deni P Anwar, Moh Nuril Anwar, Moh. Nuril Asbari, Masduki Asmarulloh, Muhamamad Alfin Bambang Pujiasmanto Bangun Napitupulu, Bonar Jeppri Basuki, Sucipto Budiadnyana, Gusti Nyoman Budiadyana, Gusti Nyoman Budiman, Indra Adi Cahya Kumoro, Dwi Ferdiyatmoko Cahya Kumoro, Dwi Ferdyatmoko Chyrinne, Ervana Cristine, Ervana Dedi Gunawan Djuminah Djuminah, Djuminah Efriani, Betharia eka , Henry antonius Erick Fernando B311087192 Ervana, Ervana Fahira, Dea Farhan, Akhmad Fayzhall, Miyv Fernando, Bimbi Gozali, Edy Haniyah, Haniyah Hartoko, Sri Hasna, Shoftwatun Hasna, Shofwatun Hermawati, Lusi Hikam, Ihsan Nuril Himmy”™azz, Istajib Kulla Hutagalung, Dhaniel Ida Jubaedah Imeliyanti, Eka Indrawati, Dwi Risqiani Indrawati, Dwi Rizqiani Irfan Anshori, Rizki Istajib Kulla Himmy’azz JAINURI, JAINURI Jaka Suwita Johan Johan Joseph, Corina Ak Karnawi Kamar, Karnawi Karyono Karyono Khairudin Khairudin Kulla Himmy'azz, Istajib Kulla Himmyázz, Istajib Kulla, Istajib Kumoro, Dwi Ferdi Cahya Kumoro, Dwi Ferdiyatmoko Cahya Luthfian, Muhammad Maharani, Herlina Marusaha, Tiardo Jonathan Mawarida, Apriliani Mendrofa, Yeremia Muhammad Ridwan Mulyati Mulyati Murti, Wahyu Napitupulu, Bonar Bangun Jeppri Nathalie, Julia Nia Kurniawati Nofiyanti Nofiyanti, Nofiyanti Novitasari, Dewiana Nugraha, Raka Kusuma Nurasiah Nurasiah Nurasiah Nurhayati Nurhayati Nuri, Wiyono Nurul Badriyah Oktabrianto, Oktabrianto Olin, Maria Novita Pebrina, Erni Taruli Pramono, Tias Pujiasmoro, Bambang Purno, Marhaendro Purwaningrum, Dwi Putriani, RDN Dwi Raden Mohamad Herdian Bhakti Rahmawati Rahmawati, Rahmawati Ramadani, Tia Riyantao, Joko Riyanto Riyanto Riyanto, Gilang Fadhil Rohmahdiah, Shilmi Sadewo, Tatang Iman Sahadah, Dewi Nelly Samsi Samsi Santi, Neta Mirda Setyani, Ika Sihotang, Hotua Silitonga, Nelson Silitongga, Nelson Singgih, Eman Siti Arifah Siti Maesaroh Siti Nurlaela Sitorus, Santa Lusianna Soenarto Soenarto Solaeman, Deny Solaiman, Deny Sopyan, Dedi Sri Mulyati Srinita Srinita, Srinita Sudiyono, Rachma Nadhila Sudiyono, Yusuf Sukri, Sukriyah Sukriyah, Sukriyah Sumarni, Novia Sunarto, Rintis Mardika Supiana, Nana Supriyanti, Dedeh Supriyanto Supriyanto Tiara, Beby Trihatmoko, Roderikus Agus Trisolvena, Muhammad Nana Umiyati, Hesti Wahyono, Muhammad Rudi Widjaja, Andree E. widjaja, henry antonius eka Wihardjo, Mikael Tjokro WINANTI, WINANTI Wiyono, Nuri Yaafi, Naufal Yoga Prihastomo Yulia, Yayah Yusuf Yusuf