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All Journal Abdimas Talenta : Jurnal Pengabdian Kepada Masyarakat International Journal of Educational Review, Law And Social Sciences (IJERLAS) Jurnal Ekonomi Multidiciplinary Output Research for Actual and International Issue (Morfai Journal) International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) Proceeding International Seminar of Islamic Studies International Journal of Social Science, Educational, Economics, Agriculture Research, and Technology (IJSET) Prosiding Konferensi Nasional PKM-CSR Indonesian Journal of Business Analytics (IJBA) International Review of Practical Innovation, Technology and Green Energy (IRPITAGE) Neraca Manajemen, Akuntansi, dan Ekonomi Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah International Journal of Economics and Management Sciences
Prihatin Lumbanraja
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Religion Agriculture, Biological Sciences & Forestry Arts Humanities Astronomy Chemical Engineering, Chemistry & Bioengineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Energy Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Mathematics Nursing Physics Public Health Social Sciences Other

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THE ROLE OF DIGITAL-BASED ENTREPRENEURSHIP IN REDUCING THE UNEMPLOYMENT RATE: A LITERATURE REVIEW Astrea Wulanda; Ritha F Dalimunthe; Prihatin Lumbanraja
Musytari : Neraca Manajemen, Akuntansi, dan Ekonomi Vol. 5 No. 1 (2024): Musytari : Neraca Manajemen, Akuntansi, dan Ekonomi
Publisher : Cahaya Ilmu Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.8734/musytari.v5i1.2913

Abstract

In the era of growing digitalization, digital-based entrepreneurship has become one of the important solutions in addressing the rising unemployment rate. Technopreneurship creates opportunities for individuals to start new businesses in technology, such as startups and e- commerce, which can create new jobs. In addition, technopreneurship also encourages technological innovation, both in product and service development, which can open up new opportunities to create jobs in technologically emerging sectors. The research method used involves analyzing the literature to highlight the contribution of digital entrepreneurship in creating new job opportunities and expanding market access for workers. The results show that digital entrepreneurship has great potential to reduce unemployment rates by facilitating creativity, innovation and economic engagement at both local and global levels. Policy implications and suggestions for further development are also discussed in this abstract.
A LITERATURE REVIEW OF SOCIAL ENTREPRENEURSHIP: A SOLUTION FOR CHALLENGES IN THE GIG ECONOMY Shalsabilla Shafira; Ritha F. Dalimunthe; Prihatin Lumbanraja
Musytari : Neraca Manajemen, Akuntansi, dan Ekonomi Vol. 5 No. 1 (2024): Musytari : Neraca Manajemen, Akuntansi, dan Ekonomi
Publisher : Cahaya Ilmu Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.8734/musytari.v5i1.2920

Abstract

The gig economy, a rapidly growing economic phenomenon, has transformed traditional employment paradigms and modern economic structures. It reflects a flexible labor market based on demand, occasional work, and typically task-based arrangements. However, the presence of the gig economy also poses various challenges for its workers, such as income uncertainty, a lack of social protection, job instability, and uncertain working hours. To address these challenges, social entrepreneurship emerges as a potential solution. With a creative and sustainable approach, social entrepreneurship can enhance the well-being and fairness of gig workers, as well as create a more equitable and inclusive work environment. This research explores the role of social entrepreneurship in addressing issues in the gig economy, with the hope of serving as a valuable source of information for gig workers, particularly in Indonesia.
WOMEN’S CHALLENGES ON INCREASING ENTREPRENEURSHIP AND ECONOMIC BENEFIT IN INDONESIA: A LITERATURE REVIEW Pesta Damayanti; Ritha F. Dalimunthe; Prihatin Lumbanraja
Musytari : Neraca Manajemen, Akuntansi, dan Ekonomi Vol. 5 No. 1 (2024): Musytari : Neraca Manajemen, Akuntansi, dan Ekonomi
Publisher : Cahaya Ilmu Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.8734/musytari.v5i1.2923

Abstract

In carrying out financial planning, a woman has a very strategic role in the family. Meanwhile, women's interest in entrepreneurship is increasing due to the resources they have, availability of labor, advances in information technology, and easy access to simple technological equipment. This research aims to observe that women have the ability to play roles in daily life and become entrepreneurs and explore the challenges faced in carrying out the role of women in the entrepreneurial field where their role makes a positive contribution to the Indonesian economy. The methodology used in research is using descriptive qualitative, where researchers rely on various literature to obtain research data and use a qualitative approach because the data produced is in the form of words or descriptions.
THE IMPACT OF IMPLEMENTING TECHNOLOGY IN THE DEVELOPMENT OF OPEN INNOVATION AND ENVIRONMENTALLY FRIENDLY INNOVATION ON DIGITALIZATION IN MSMES Ainun Sakinah L Tobing; Ritha F Dalimunthe; Prihatin Lumbanraja
Musytari : Neraca Manajemen, Akuntansi, dan Ekonomi Vol. 5 No. 1 (2024): Musytari : Neraca Manajemen, Akuntansi, dan Ekonomi
Publisher : Cahaya Ilmu Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.8734/musytari.v5i1.2927

Abstract

In the current digital era, the application of technology has brought significant changes and opportunities for micro, small and medium businesses. This has also led to the development of open innovation, where companies collaborate with external partners to create and share new ideas and solutions. The application of digital technology has facilitated innovation in overcoming environmental challenges. This technological progress has also paved the way for digitalization in MSMEs. By adopting digital technology, MSMEs can streamline their operations, automate processes, and increase productivity, thereby enabling MSMEs to increase their competitiveness and performance in the market, as well as accelerating the digital transformation of MSMEs that allows them to adapt and thrive in the digital economy. This research uses the literature review method, literature review aims to solve problems. We can draw conclusions from the results of the literature review. By developing technological solutions to social and environmental problems, MSME owners have the potential to become a positive force in creating sustainable social and economic change.
LITERATURE REVIEW: THE IMPACT OF TECHNOPRENEURSHIP COMPANIES ON THE INCOME OF MECHANIZED RICKSHAW DRIVERS Qori Fadla Ajmilia; Ritha F. Dalimunthe; Prihatin Lumbanraja
Musytari : Neraca Manajemen, Akuntansi, dan Ekonomi Vol. 5 No. 1 (2024): Musytari : Neraca Manajemen, Akuntansi, dan Ekonomi
Publisher : Cahaya Ilmu Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.8734/musytari.v5i1.2928

Abstract

This research examines the impact of the emergence of technopreneurship companies, such as Grab and Gojek, on the livelihoods of motorized pedicab drivers in the transportation sector. Using a literature review method, this research concludes that the increase in the use of online transportation services has caused a decrease in customers and income for motorized pedicab drivers. Suggested strategies to overcome this challenge include training and support for pedicab drivers to switch to online services, increasing digital skills, as well as collaboration between relevant stakeholders. Apart from that, pedicab drivers also adopt a strategy of restraint by not setting fixed rates. The wife's role can also be strengthened in supporting the continuity of family income. Further research and more sustainable strategies are needed to maintain the welfare of motorized pedicab drivers amidst technological changes in the transportation industry.
FOSTERING TECHNOPRENEURSHIP THROUGH GOVERNMENT-INDUSTRY COLLABORATION: A CASE STUDY OF ACEH'S TECH SECTOR Yohara G.M.Tambunan; Ritha F Dalimunthe; Prihatin Lumbanraja
Musytari : Neraca Manajemen, Akuntansi, dan Ekonomi Vol. 5 No. 1 (2024): Musytari : Neraca Manajemen, Akuntansi, dan Ekonomi
Publisher : Cahaya Ilmu Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.8734/musytari.v5i1.2939

Abstract

This study explores the impact of government-industry collaboration on technopreneurship in Aceh, focusing on initiatives led by the Government of Aceh and the Agency for the Assessment and Application of Technology (BPPT). The aim is to understand how these collaborations contribute to sustainable economic growth and innovation within the region. The study utilizes a literature-based approach, drawing insights from existing research, reports, and case studies related to technopreneurship, government-industry partnerships, and innovation ecosystems. Key themes and trends are synthesized to inform the analysis of the collaboration's impact on entrepreneurial activities in Aceh. Results Government-industry collaboration in Aceh has led to significant advancements in renewable energy, diversified plantation sectors, governance innovation, and human resource development. The implementation of electronic governance systems has enhanced transparency and efficiency in government operations. Emphasis on vocational education and life skills programs underscores efforts to cultivate a skilled workforce capable of driving technological advancements and entrepreneurial activities.
STRATEGIC INNOVATION AND TECHNOLOGY INTEGRATION: A STUDY OF ENTREPRENEURIAL SUCCESS IN THE DIGITAL AGE: A LITERATURE REVIEW Kartika Dinda Udhaty; Ritha F. Dalimunthe; Prihatin Lumbanraja
Musytari : Neraca Manajemen, Akuntansi, dan Ekonomi Vol. 5 No. 2 (2024): Musytari : Neraca Manajemen, Akuntansi, dan Ekonomi
Publisher : Cahaya Ilmu Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.8734/musytari.v5i2.2944

Abstract

This literature review explores the critical role of strategic innovation and technology integration in achieving entrepreneurial success in the digital age. In today's rapidly evolving business landscape, where technology plays a pivotal role in shaping market dynamics, understanding the intersection between innovation strategies and technological advancements is essential for entrepreneurs to thrive. The review examines various scholarly works, empirical studies, and theoretical frameworks to elucidate how strategic innovation and technology integration contribute to entrepreneurial success. Key themes analyzed include the importance of agile innovation processes, the adoption of disruptive technologies, the impact of digital transformation on business models, and the role of strategic leadership in driving innovation initiatives. Furthermore, the review highlights emerging trends and challenges faced by entrepreneurs in leveraging technology to innovate and compete effectively in the digital economy. By synthesizing existing literature, this review provides valuable insights for entrepreneurs, policymakers, and researchers seeking to navigate the complexities of entrepreneurship in the digital era and capitalize on opportunities for sustainable growth and success.
ARTIFICIAL INTELLIGENCE TRENDS IN HUMAN RESOURCES MANAGEMENT : A SYSTEMATIC LITERATURE REVIEW: ARTIFICIAL INTELLIGENCE IN HUMAN RESOURCES MANAGEMENT Sri Annisa; Ritha F. Dalimunthe; Prihatin Lumbanraja
Musytari : Neraca Manajemen, Akuntansi, dan Ekonomi Vol. 5 No. 2 (2024): Musytari : Neraca Manajemen, Akuntansi, dan Ekonomi
Publisher : Cahaya Ilmu Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.8734/musytari.v5i2.2946

Abstract

Advances in technology and the need for efficiency in human resource management have fuelled the application of artificial intelligence (AI) in the context of HR management. This literature review investigates the recent developments of AI in HR management, covering AI applications in recruitment, employee selection, training, performance evaluation, and employee welfare management. By delving into the relevant literature, this research identifies the trends, challenges, and benefits of applying AI in various aspects of HR management. The results of this review provide in-depth insights into the role of AI in improving efficiency, equity, and productivity in HR management, while illustrating the future direction of AI research and implementation in the context of HR management.
THE ROLE OF SOCIAL MEDIA IN BUILDING BRAND AND ENHANCING CUSTOMER ENGAGEMENT FOR YOUNG ENTREPRENEURS: A LITERATURE REVIEW Johan Manurung; Ritha F. Dalimunthe; Prihatin Lumbanraja
Musytari : Neraca Manajemen, Akuntansi, dan Ekonomi Vol. 5 No. 2 (2024): Musytari : Neraca Manajemen, Akuntansi, dan Ekonomi
Publisher : Cahaya Ilmu Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.8734/musytari.v5i2.2947

Abstract

Social media plays a crucial role in strengthening the position of young entrepreneurs in an increasingly competitive market. No longer just an additional tool, social media has become a strategic necessity in building a strong brand and fostering meaningful customer engagement. Through these platforms, young entrepreneurs can achieve several strategic objectives, including increasing political awareness, expanding customer knowledge about products, and enhancing meaningful interactions with customers. Effective marketing strategies are required to fully leverage the potential of social media in achieving desired business goals, making it a strong foundation for building sustainable brands in this increasingly digital business environment. The methodology used in this study is descriptive qualitative, where researchers rely on various literature to obtain research data and use a qualitative approach because the data produced are in the form of words or descriptions.
A LITERATURE REVIEW: WOMEN'S ENTREPRENEURSHIP IN THE MODERN ERA Samuel Morales Simanjuntak; Ritha F. Dalimunthe; Prihatin Lumbanraja
Musytari : Neraca Manajemen, Akuntansi, dan Ekonomi Vol. 5 No. 2 (2024): Musytari : Neraca Manajemen, Akuntansi, dan Ekonomi
Publisher : Cahaya Ilmu Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.8734/musytari.v5i2.2950

Abstract

This literature review provides an understanding of the structure of publication-based knowledge about women's entrepreneurship in the modern era. Women entrepreneurs continue to take part in the economy in this era. Women's empowerment is related to women's power in decision making, easy access to information, and control of resources. Women's empowerment plays an important role in economic and social development. Women's entrepreneurial intentions are influenced by cognitive and psychological factors such as creativity, innovation, proactiveness and risk taking. Business ownership by women is widely recognized as an important component of a healthy economy because women play a critical role in creating new jobs and services and contributing to overall economic development. In the business world, men and women have the same rights, without discriminating between each other. Women entrepreneurs have developed their potential and improved the welfare of women who want to start entrepreneurship. Sustainable development in society, business, and, ultimately, countries, among other things, is influenced by important driving forces, such as gender equality. This research uses a literature review method. This review provides a comprehensive knowledge structure based on women's entrepreneurship in the modern era.
Co-Authors Abdul Rahim Matondang Achmad Delianur Nasution Adila Zega Ainun Sakinah L Tobing Ali Efendi Siburian Amlys Syahputra Silalahi Andre Masago Manik Anizar Arlina Nurbaity Lubis Astrea Wulanda Astrid Herera Magdalena Sipayung Bambang Gunawan Beby Karina F. Sembiring Beby Karina Fawzeea Sembiring Beby Kendida Hasibuan Britandy Dwika Suryabhuana Dalimunthe, Ritha F. Dewi Safariani Dwi Nurul Aisyah Elisabeth Siahaan Elva Citra Sari Endang Sulistya Rini Erjan Fikry Antari Fahmi Natigor Nasution Fani Agustriani Fitri Dwiana Friti Sinta Haryani Tri Puteri Hasman Indah Annisa Indra Aulia Isfenti Sadalia Iskandarini Isma Zulaiha Jihan Sabila Johan Manurung Kartika Dinda Udhaty Khaira Amalia Fachruddin M Fariz Al Hafiz M. Ikmal Husein Lubis Maliki Marpaung Mario Tondi Partogi Lubis Mastura Maulidina Yuliani Meilita Tryana Sembiring, Meilita Tryana Muhammad Ras Muis Muhammad Sadani Nazaruddin Nia Luthfiana Marina Nico Tri Aganta Noven Rina M.R. Sinaga Nur Aisyah Fitri Onrizal Onrizal Parapat Gultom Paula Tamba Pesta Damayanti Pindi Patana Putri Khalijah Tricahyanti Siregar Putri Latifah Anum Qori Fadla Ajmilia R. Hamdani Harahap R. Hamdani Pasaribu R. Meutia Fransiska Raden Mohamad Herdian Bhakti Ramadhani Fitri Retno Lestari Ritha Dalimunthe Ritha F. Dalimunthe Robert Sanjaya Sembiring Rudi Hartono Samuel Morales Simanjuntak Shalsabilla Shafira Sheila Galuh Syafira Siregar Sitti Raha Agoes Salim Sri Annisa Suci Chasara Nasution Sugih Arto Pujongkoro Tety Novriyanti Zebua Theresa Sisilia Situmorang Theresia Berlian Afrida Tulus Andre Leonardo Utari Tri Handayani Venna Natala Lingga Vivi Gusrini Rahmadani Vivi Gusrini Rahmadani P Vivi Gusrini Rahmadani Pohan yeni absah Yeni Absah Yohana Sarah Margareth Br Simanjuntak Yohara G.M.Tambunan Zulham Afandi Harahap