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All Journal JURNAL ECONOMIA Jurnal Siasat Bisnis MATRIK: JURNAL MANAJEMEN, STRATEGI BISNIS, DAN KEWIRAUSAHAAN Jurnal Pendidikan Indonesia Jurnal Riset Ekonomi & Bisnis JAM : Jurnal Aplikasi Manajemen WIDYAKALA JOURNAL SINERGI: Jurnal Ilmiah Ilmu Manajemen Jurnal Studi Manajemen dan Bisnis Jurnal Masharif al-Syariah: Jurnal Ekonomi dan Perbankan Syariah Syntax Literate: Jurnal Ilmiah Indonesia AFEBI Management and Business Review The Spirit of Society Journal : International Journal of Society Development and Engagement SELAPARANG: Jurnal Pengabdian Masyarakat Berkemajuan Jurnal Pendidikan Ekonomi (JURKAMI) International Journal of Supply Chain Management EQIEN - JURNAL EKONOMI DAN BISNIS Jurdimas (Jurnal Pengabdian Kepada Masyarakat) Royal Jurnal Samudra Ekonomi dan Bisnis Abdimas Umtas : Jurnal Pengabdian kepada Masyarakat SULTANIST: Jurnal Manajemen dan Keuangan Jurnal Ekonomi dan Bisnis Dharma Andalas International Journal of Economics, Business and Accounting Research (IJEBAR) JASF (Journal of Accounting and Strategic Finance) Jurnal MEBIS (Manajemen dan Bisnis) Revitalisasi : Jurnal Ilmu Manajemen Management Studies and Entrepreneurship Journal (MSEJ) Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Jurnal E-Bis: Ekonomi Bisnis Budimas : Jurnal Pengabdian Masyarakat Janaka : Jurnal Pengabdian Masyarakat Journal of Management and Bussines (JOMB) Nusantara Science and Technology Proceedings Jurnal Pengabdian UNDIKMA Widya Pranata Hukum : Jurnal Kajian dan Penelitian Hukum Jurnal Ilmiah Wahana Pendidikan International Journal of Economy, Education and Entrepreneurship (IJE3) Kontigensi: Jurnal Ilmiah Manajemen Multidiciplinary Output Research for Actual and International Issue (Morfai Journal) Jurnal Pengabdian Kepada Masyarakat Patikala KARYA: Jurnal Pengabdian Kepada Masyarakat Unram Journal of Community Service (UJCS) Journal of Economics Development Issues Jurnal Perspektif Pembiayaan dan Pembangunan Daerah Jurnal Manajemen Bisnis Kewirausahaan Sewagati: Jurnal Pengabdian Masyarakat Indonesia Padma: Jurnal Pengabdian Kepada Masyarakat Safari : Jurnal Pengabdian Masyarakat Indonesia JIPkM International Journal of Business and Applied Economics (IJBAE) Journal of Management and Administration Provision Innovative: Journal Of Social Science Research Indonesian Journal of Advanced Research (IJAR) Business and Investment Review IIJSE FINANCE : International Journal Of Management Finance Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Asthadarma: Jurnal Pengabdian Kepada Masyarakat Jurnal Ar Ro'is Mandalika (Armada) Engagement: Jurnal Pengabdian Kepada Masyarakat Green Inflation: International Journal of Management And Strategic Business Leadership Management Analysis Journal Jurnal Padamu Negeri Bumi: Jurnal Hasil Kegiatan Sosialisasi Pengabdian Kepada Masyarakat International Journal of Mechanical, Electrical and Civil Engineering BISMA: Bimbingan Swadaya Masyarakat
Wiwik Handayani
Universitas Pembangunan Nasional Veteran Jawa Timur
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Chemical Engineering, Chemistry & Bioengineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Energy Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Mathematics Medicine & Pharmacology Nursing Public Health Social Sciences Transportation Other

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Journal : Management Analysis Journal

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The Influence of Trust and Service Quality on Loyalty trought Satisfaction as Mediator for BRImo Users Adinda Putri Kusuma Dewi; Ignatia Martha Hendrati; Wiwik Handayani
Management Analysis Journal Vol. 13 No. 4 (2024): Management Analysis Journal
Publisher : Universitas Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/maj.v13i4.17045

Abstract

This study aims to ascertain how loyalty among BRImo mobile banking users in Sidoarjo is impacted by customer satisfaction and trust. The study looks at how customer satisfaction and trust affect loyalty among BRImo mobile banking users in Sidoarjo. In this study, 121 BRImo mobile banking users were chosen as a sample utilizing the random sampling technique. This study employs a quantitative approach, with primary data obtained from surveys that were given to participants. The Smart-PLS program uses multiple linear regression for data processing and analysis. The study's findings demonstrate that, both directly and indirectly, the service quality variable significantly and favorably affects loyalty among Sidoarjo's BRImo mobile banking customers. Loyalty among BRImo mobile banking users is not positively and significantly impacted by trust. However, among Sidoarjo's BRImo mobile banking users, The construct of trust exerts a beneficial and discernible influence on loyalty, operating through the conduit of satisfaction. This research provides a foundation for further research on customer loyalty in the financial technology sector and highlights the importance of an integrated approach to customer satisfaction, trust, and service quality.
Optimizing Lombok’s Pearl Industry: The Role of Social Media and Fintech in Enhancing SME Business Performance through Competitive Advantage Indra Gunawan; Wiwik Handayani; Nanik Hariyana
Management Analysis Journal Vol. 13 No. 4 (2024): Management Analysis Journal
Publisher : Universitas Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/maj.v13i4.17181

Abstract

Utilizing digital technology in business enhances competitive advantage, significantly improving performance, particularly for small and medium firms. (UKM). This study seeks to investigate the impact of social media marketing and the integration of financial technology (FinTech) on company performance, with competitive advantage serving as a mediating variable within the small and medium-sized companies (SMEs) of the Lombok pearl sector. The study methodology employs a quantitative approach utilizing Structural Equation Modeling-Partial Least Squares (SEM-PLS) analysis. The research sample comprises 120 players in the Lombok pearl industry SMEs utilizing social media marketing and finance technology, selected via the census technique through the SME association. The research findings indicate that social media marketing does not immediately boost company performance; nonetheless, it greatly adds to the augmentation of competitive advantage, which subsequently enhances business performance. The implementation of financial technology significantly influences corporate performance and enhances competitive advantage. Moreover, competitive advantage has demonstrated its role as a mediating variable that enhances the association between social media marketing and the adoption of financial technology in relation to company success.
Co-Authors Abdul Halik Adinda Putri Kusuma Dewi Agra Dwi Saputra Ahmad Syarifuddin Ajeng Arum Isfania Alfiandy, Muhammad Yafie Alihawanah Amir Rusdi Andhika, Rifqi Salwa Andreas Nugroho Sihananto Andreas Nugroho Sihananto Aqila Yusriyya Hanun Aquami Aquami, Aquami Ardyanfitri, Helmina Ari Setya Budi Ari Setya Budi Ari Setya Budi Ariyanto, M. Idris Atho'illah Fajar Ramadhan AYU NUR SHAWMI, AYU NUR Az Zuhra, Aqilah Mahda Azzahra, Afitra Badi'ah, Roudlotul Budi Ganito Chalid, Abdul Christin Mora Nainggolan Daisy Marthina Rosyanti Damara, Rino Dehan Azzahrah Nurmahfudi Delia Septy Dwi Sucahyo Delly Nofiani Desy Ari Sulistyo Devinda Anggitasari Dewi Khrisna Sawitri Dewi Khrisna Sawitri Dewinda Ramadhani Putri Dewinda Ramadhani Putri Elhefni Elhefni ELYAS, RICKI Endang Iryanti Erna Tri Rusmala Ratnawati Erna Tri Rusmala Ratnawati Fadhilah, Dyah Putri Ayu Fatimah Kalitdyah Fatimah Kalitdyah Fatimah Kalitdyah Fauzi, Muhamad Umar Felia Ananda Cahya Felia Ananda Cahya Felia Ananda Cahya Galih Suci Widayanto Ghani Abdillah Ghiffari Zaka Wali Hardjanti, Susi Hariyo Sulistyantoro Haryo Sulistyantoro Hasto Hidayatullah Hasto Hidayatullah Hendro Widjanarko hilmy oktorio zupemungkas Ignatia Martha Hendrati Ika Korika Swasti Ika Korika Swasti Ika Korika Swasti Ina Figgia Whiwhin Yulianti Indra Gunawan Irawan Habi Adi Irma Kurniasari Ishthifaiyah, Ihya Nidarul Istiyaningsih, Alfi Rahmawati Ival Abdi Hilmansyah Jadiddah, Ines Tasya Kirana, Erghana Kanza Kusumaningsih, Intan Larasati Putri Kirono Larasati, Ni Luh Sekar Ayu Dewi Lelly Lathifa Hinifah Anggrainy Lilik Murjana Lucky Irawati Luky Susilowati Luna Windianto Lutfiyana, Rana Ardelia M Nadhif Auliya Authon Mahimma Romadhona Mandasari, Virginia Mayaputra, Emerald Melyka Ayu Ananda Mentari Clara Dewanti Mentari Clara Dewanti Mentari Clara Dewanti Mentari Clara Dewanti, Mentari Clara Miftah Novi Nur Arifin Miftahul Husni Moh Romli Moh. Fahrul Faris Muhadjir Anwar Muhammad Adam Yusuf Muhammad Al Hakim Danurwindo Muhammad Bhirawa Dwi Atma Citalada Muhammad Farid Muhammad Khalif Muhammad Khalif Muhammad Syafiqul Hamizan Musnaini Musnaini Muyessiroh Nailah, Ula Farhah Nanik Hariyana Nanik Susilowati Nanik Susilowati Nazarudin, Muchamad Ilham Nindar Septiani Eka Pratiwi Nur Aini Fauziah Nur Aini Rahmaniah Nur Aini Rahmaniah Nurani Rahmania Nurlaeli Nurul Hasanah Prameswari, Nur Shadrina Prasnowo, M Adhi Priyambudi, Nico Akbar Pujowati, Yenik Rachmansyah, Fabbian Raden Johnny Hadi Raharjo Radistya, Danang Rahmawati, Silviana Reiga Ritomiea Ariescy Reiga Ritomiea Ariescy Ria Safitri Ricki Elyas Risqi Firmansyah Abdulah Rizki Suma Pratama Rizky Darmawan Rizky Dermawan Rizqi Samera Al Farizi Rohadi, Djoko Romadhona, Mahimma Rosariawari, Firra Safeyah, Muchlisiniyati Safitri Oktavia Salma, Rizka Salsabila Islami Yusnindi Salsabila Islami Yusnindi Salsabila Islami Yusnindi Salsabila Islami Yusnindi Septi Ayu Dianty Septi Ayu Dianty Septian Sony Utomo Silviana Rahmawati Sinta Dewi Siska Amelia, Siska Siti Fatimah Siti Mujanah Sri Muljaningsih Sri Mulyaningsih Sri Suryani Yuprapti Winasih Sri suryani Yuprapti Winasih Sri Suryani Yuprapti Winasih Sugeng Purwanto Sukma Rukmana Sulistyo, Desy Ari Syahda Elma Rabihah Syahda Elma Rabihah Tri Lathif Tutut Handayani Vagantree Virginia, Savira Vian Ahmad Saputra Virginia Mandasari Virginia Mandasari Wahyudan Iswara Praditya Wibowo, Mohammad Bintang Wiludjeng Widayati Yulianto, Rusman Yuniningsih Yuniningsih Zaehol Fatah Zumrotul Fitriyah Zumrotul Fitriyah Zumrotul Fitriyah Zumrotul Fitriyah