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Zulfina Adriani
Universitas Jambi
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Journal : Jurnal Pengabdian Masyarakat Madani

 1 
Pendampingan dan Pelatihan Strategi Pengelolaan Bisnis di Kawasan Wisata Muaro Jambi Di Desa Muara Jambi Kecamatan Maro Sebo Kabupaten Muaro Jambi Fitriaty Fitriaty; Tona Aurora Lubis; Zulfina Adriani; Dessy Elliyana; Fitri Widiastuti
Jurnal Pengabdian Masyarakat Madani Vol 1 No 2 (2021): Jurnal Pengabdian Masyarakat Madani (JPMM)
Publisher : Sekolah Tinggi Ekonomi Bisnis Syariah Bina Mandiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (356.145 KB) | DOI: 10.51805/jpmm.v1i2.42

Abstract

Creative economy entrepreneurs and the community around this tourist destination should be a concern for many parties, their readiness in dealing with changes that occur mus be balanced with the knowledge and strategies they must have in order to make it potential to be able to improve their standard of living and independence in entrepreneurship. The increase in creative economy business actors, they can provide employment opportunities for themselves and their surroundings so that the development of the tourism sector can go hand in hand with the development of the creative economy of the surrounding community. Assistance in developing business strategies is currently an important requirement for the Muara Jambi village community to be able to compete with other private and large entrepreneurs, so that they also have benefit from the development of these tourist destinations. The achievement target of  this activity is a change in mindset so that their business is more business-oriented with accsess to online-based sales. The Result from this activity are small business traders and local residents who are very enthusiastic and understanding of the material that has been provided is expected to be realized soon to increase family income.
Co-Authors Ade Octavia Ade Octavia Aditya Rachman Agus Solikhin, Agus Aira, Dian mala Fithriani Ajizah, Nur Al Paruk Alawi, M. Aldi Aditya Firdaus Alfredo, Muhammad Fatur Alif Tegar Jatmiko Amelia, Mellisa Amirul Mukminin Andhila, Risye Dwike Aprecia, Mitha Talitha Besse Wediawati Bramantyo Abdi Saputra Chairunnisa, Fitri Dahmiri Darmaileny, Darmaileny Dea Anugrah Putri Dian Amelia Putri Dian mala Fithriani Aira Dian Mala Fitriani Dwi Kurniawan Dwi Kurniawan Dyta Dahliyanti Edward, Edward Elliyana, Dessy Endang Widya Ningsih Erida Erida Erwita Dewi Fitri Chairunnisa Fitriaty, Fitriaty Halimatussadiah Halimatussadiah Hendriyaldi Idham Khalik Idham Khalik, Idham Indriyani, Rima Iriansyah, Pandu Iskandar Syam Isrokin Isrokin Istiqomah Jamal Jamal Jayawarsa, A.A. Ketut Jessica Melyana Br Manalu Juari, Wahyu Junaidi Junaidi Korip, Fatkul Kurniawan, Dodi M. Dimas Jayakresna M. Pandu Jaya Kafilatullah Mahbara, Eka Renny Yustisia Hasby Maspuatun, Maspuatun Mega Isabella Sitinjak Meilina, Atika Muhammad Irfansyah Muhammad Nopbrima Muhammad Virza Alridho Muhammad Zefanka Fisyawal Muraddin, Zulkifli musnaini musnaini Musnaini Musnaini NUR AFRIYANI Nur Ajizah NUR HASANAH Nurul Hikmah Nyimas Dian M Olra Nofratilova Permatasari, Wulan Dyah Pria Premos Putra, Angga Ramadhana Ramadhan, Faiz Akbar Ratnawati Ratnawati Rifa'i, Ahmad Rike Setiawati Rike Setiawati Risyafani, Sonia Riyandi Nurhawari Ahmad Rizky Eka Putra, Rizky Eka Ronaldo Simarmata RTS Ratnawati Rts. Ratnawati Rum, Muhammad Sagita, Dora Shofia Amin Sigit Indrawijaya Sihol Situngkir, Sihol Sintha Dewi Agustina Sjarief, Rachman Sonny Melva Sry Rosita Sumarni Sumarni , Sumarni Sumarni Sumarni Sumarni Sumarni Syahmardi Yacob syahmardi yacob Sylvia Kartika Wulan B Tialonawarmi, Feny Tirtana, Arif Tona Aurora Lubis Venty Afriyani W, Chandra Wijaya. Wahyu Juari Wahyu Juari S Wahyu Juari Setiawan Widiastuti, Fitri Yanti, Ovie Yudi Yudi Zaid, Zaidi Salsabila Zulkifli Muraddin