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All Journal Jurnal Pendidikan Teknologi dan Kejuruan Jurnal Media Infotama JURNAL PETIK JURNAL PENDIDIKAN TAMBUSAI Jurnal Pendidikan Teknologi Informasi dan Vokasional JATI (Jurnal Mahasiswa Teknik Informatika) Joined Journal (Journal of Informatics Education IJIIS: International Journal of Informatics and Information Systems Education Achievement: Journal of Science and Research Jurnal Sistem Informasi Bisnis (JUNSIBI) Jurnal Educative: Journal of Educational Studies Knowbase : International Journal of Knowledge in Database Jurnal Mahasiswa Ilmu Komputer Jurnal Inovasi Pendidikan dan Teknologi Informasi (JIPTI) Intellect : Indonesian Journal of Learning and Technological Innovation Journal of Educational Management and Strategy Journal of Visionary Sharia Economy (JOVISHE)
Annas, Firdaus
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Computer Science & IT Control & Systems Engineering Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Languange, Linguistic, Communication & Media Social Sciences Other

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Perancangan Platform E-Commerce untuk Peningkatan Penjualan Produk Kerajinan Tangan Menggunakan OpenCart pada UMKM Kec. Lubuk Tarok Amanda Putri, Diva; Annas, Firdaus; Yunita, Ermai
JOVISHE : Journal of Visionary Sharia Economy Vol. 3 No. 1 (2024): Edition June 2024
Publisher : Yayasan Lembaga Studi Makwa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57255/jovishe.v3i1.506

Abstract

In today's digital era, the development of technology and communication has brought significant changes in various aspects of life, and also includes the business world. One form of innovation that has emerged is e-commerce, which allows businesses to promote their products online. In Lubuk Tarok sub-district, there are still many Micro, small and medium enterprises (MSMEs) that have produced a handicraft made of mahogany wood, but still face challenges in increasing the sales of their products. Therefore, this research aims to design an e-commerce platform that can help MSMEs in Lubuk Tarok sub-district in increasing the sales of the handicraft products they produce. In this study we used the R&D (Research and Development) approach, this R&D research is a basic research activity to obtain information on user needs (needs assessment), then continued development activities (development) to produce products and test the effectiveness of these products. This research uses the 4D development model, namely Define, Design, Develop, and Disseminate. At the Define stage, we conducted a needs analysis and identified the problems faced by WoodZone MSMEs in the Lubuk Tarok sub-district. At the Design stage, here we design an e-commerce platform architecture that suits the needs of MSMEs. At the Develop stage, we develop an e-commerce platform using OpenCart as a content management system that makes it easy to manage products, categories, and transactions. At the Desseminate stage, we conduct product testing and implementation of the e-commerce platform that has been developed and created. This research results in showing that with this e-commerce platform that has been designed using OpenCart, WoodZone MSMEs in Lubuk Tarok sub-district can more easily market the handicraft products they produce to a wider range of consumers. The features provided in this platform, such as the online payment system, inventory management, and sales analysis, which make it easy for WoodZone MSME players to run their businesses. In addition, this platform is also equipped with promotion and marketing features that can increase product visibility in the online market. The impact of this research aims to provide solutions to marketing problems carried out by MSMEs that are just starting to enter the world of digital media in the process of marketing products to consumers in a wider range.
Perancangan Media Visualisasi Data Untuk Strategi Kegiatan Pemasaran Produk UMKM Pada E-Commerce Menggunakan Opencart Di Kecamatan Palupuah Diva Suryani, Amelia; Annas, Firdaus; Hendra, Hendra
JOVISHE : Journal of Visionary Sharia Economy Vol. 3 No. 1 (2024): Edition June 2024
Publisher : Yayasan Lembaga Studi Makwa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57255/jovishe.v3i1.507

Abstract

Advances in information technology are currently developing very rapidly. The affordable combination of software and hardware is designed to meet a wide range of user needs. With the support of modern technology, it is now easier for users to obtain information and carry out transactions, equivalent to traditional methods. An example of the application of this technology is through the E-Commerce platform. E-commerce is an attractive option due to its significant advantages. In addition to making it easier for customers to see products directly, e-commerce also makes it possible to record all business activities efficiently, so as to become a solution that supports business sustainability in service activities for Micro, Small and Medium Enterprises (UMKM) in Palupuah Sub-district, Agam District. The goal is to increase the promotional power of household products and support global marketing communication so that customers can easily get the products they want. This research uses a Research and Development (R&D) model with a 4D development model, namely Define, Design, Develop and Decemination. The results of this research are in the form of a web-based promotional media with the help of Opencart application features, where the findings of this research show that Opencart is a supporting media that is able to increase the competitiveness of UMKM products in Palupuah sub-district, Agam district.
Perancangan Sistem Promosi Berbasis OpenCart untuk Meningkatkan Penjualan Produk UMKM Oleh-Oleh Khas Minangkabau di Kecamatan VII Koto Sungai Sariak Hadai Yani Fitri, Gina; Annas, Firdaus; Aulia, Selvina
JOVISHE : Journal of Visionary Sharia Economy Vol. 3 No. 2 (2024): Edition December 2024
Publisher : Yayasan Lembaga Studi Makwa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57255/jovishe.v3i2.512

Abstract

Micro, small, and medium enterprises (MSMEs) play an important role in the local economy, especially in the production of Minangkabau souvenirs, such as traditional foods that attract tourists. However, MSMEs in Kecamatan VII Koto Sungai Sariak still market their Minangkabau souvenir products traditionally through physical stores, which can limit market reach and the potential for increased sales. This condition can actually be overcome by utilizing technological advances, namely by developing a digital-based promotion system to expand access to the global market. This research aims to design a web-based promotion system using the OpenCart platform designed to support the marketing of typical Minangkabau souvenir products by MSMEs in District VII Koto Sungai Sariak. This research uses a Research and Development (R&D) methodology with a 4D approach consisting of four stages: Define, Design, Develop, and Disseminate. The Define stage involved needs analysis through interviews and observations to identify traditional marketing problems. At the Design stage, the system was designed by incorporating the features needed to digitize the marketing process of typical Minangkabau souvenir products. At the Develop stage, OpenCart was used to create a prototype of the system, which was then validated for validity and usability. Then the Disseminate stage involves the implementation and evaluation of the system among MSME players to measure its effectiveness in increasing sales. The results showed that the designed OpenCart-based promotion system is valid, practical, and effective in increasing the marketability of MSME products. The research findings indicate that MSMEs in Kecamatan VII Koto Sungai Sariak can use digital platforms such as OpenCart to strategically overcome conventional marketing barriers and improve the competitiveness of Minangkabau souvenir products in the international market. Overall, by maximizing technology in product promotion, this approach helps MSMEs deal with difficulties in the face of globalization and drives local economic progress.
Perancangan Produk Kerajinan untuk Home Industry Berbasis E- Commerce dengan Integrasi OpenChart sebagai Media Promosi Digital An Naufal, Hafizh; Annas, Firdaus; Yupada Putri Sitorus, Nazwa; Janahtan, Khalif
JOVISHE : Journal of Visionary Sharia Economy Vol. 3 No. 1 (2024): Edition June 2024
Publisher : Yayasan Lembaga Studi Makwa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57255/jovishe.v3i1.513

Abstract

This article discusses the importance of designing craft products in the context of home industry and e-commerce, as well as practical steps for developing products that can be sold online. Although many micro, small and medium enterprise (MSME) owners have not utilized online media for promotion, this research shows that implementing the OpenCart platform can increase product visibility. Current conditions show that MSME owners often lack confidence in marketing products online, which results in limited market reach. Using the Research and Development (R&D) methodology through the Define, Design, Develop and Dissemination model, this research produces web-based promotional media using the OpenCart application. The findings show that OpenCart functions as an effective supporting tool to increase the competitiveness of home industry products in the region. The implications of this research are the ability of MSMEs to be known outside the region, increase competitiveness in product promotion, and strengthen human resources to be able to compete globally. Thus, it is hoped that this article can inspire entrepreneurs to take advantage of opportunities in the e-commerce market. Technological developments have brought changes to product marketing and sales, especially for Micro, Small and Medium Enterprises (MSMEs). This research aims to develop an E-Commerce based sales strategy for MSMEs in the craft sectors in Padang City, as an effort to increase competitiveness and expand market access.
Perancangan Sistem Promosi Produk Makanan Berbasis OpenChart Sebagai Media Pemasaran Digital Inovatif Armando, M Yusuf; Annas, Firdaus; Arya Winaldi, Deni
JOVISHE : Journal of Visionary Sharia Economy Vol. 3 No. 2 (2024): Edition December 2024
Publisher : Yayasan Lembaga Studi Makwa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57255/jovishe.v3i2.514

Abstract

Digital transformation has provided significant opportunities for MSME (Micro, Small, and Medium Enterprises) entrepreneurs to utilize and leverage technology in expanding their visibility and product competitiveness. However, in Pariaman City, Padang Pariaman Regency still faces significant challenges in providing and maintaining adequate promotional media for MSME business owners, particularly for snack-related products. It is evident that the limited use of various digital platforms as effective promotional media hinders the development potential for broader marketing growth. This research was conducted to design an Opencart-based promotion system that can serve as a digital marketing medium to assist MSME entrepreneurs. The research methodology employed the R&D (Research and Development) approach with a development model consisting of Analysis, Design, Development, Implementation, and Evaluation. The research resulted in a web-based digital platform specifically designed to address the gaps and needs of MSME players in Pariaman City. This research has undergone validation stages and has proven effective in improving product accessibility and availability in digital marketing. The findings confirm that Opencart is an excellent solution capable of meeting the digital promotion needs and addressing the shortcomings of MSMEs. Through this platform, MSME entrepreneurs can utilize technology for broader marketing reach, increased efficiency, and strengthened product competitiveness. The results of this research are expected to help encourage digital market innovation by MSME players and provide positive impacts on economic development in this digital era.
Strategi Promosi Digital pada Home Industry Kue Kering di Kabupaten Solok Selatan Tiwi , Tiwi; Annas, Firdaus; Raini, Putri
JOVISHE : Journal of Visionary Sharia Economy Vol. 2 No. 1 (2023): Edition June 2023
Publisher : Yayasan Lembaga Studi Makwa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57255/jovishe.v2i1.516

Abstract

The rapid advancement of digital technology has significantly influenced business strategies, including in the field of Islamic economics. However, the integration of sharia principles with digital business practices poses unique challenges, such as maintaining compliance with Islamic values while embracing innovation and entrepreneurship. This study aims to address the issue of how Islamic economic institutions in Indonesia can effectively implement business strategy control, innovation, and entrepreneurship to thrive in the digital era. Using a qualitative-descriptive method, the research involved an in-depth analysis of data collected from Islamic financial institutions, entrepreneurs, and policymakers. The study identifies key strategies for aligning digital innovation with sharia principles, focusing on the roles of strategic control, technological innovation, and entrepreneurship as essential components. The findings reveal that Islamic economic institutions can enhance their competitiveness by adopting comprehensive strategy control mechanisms, fostering technological innovation in products and services, and encouraging entrepreneurship that upholds Islamic ethical values. The integration of these three elements not only ensures operational efficiency and compliance but also creates a sustainable and competitive sharia-based economic ecosystem. This research contributes to the literature by offering practical recommendations for strengthening collaboration between stakeholders, such as governments, academia, and industry players, to develop inclusive digital innovations within the framework of Islamic economics. By doing so, this study highlights the potential of Islamic economic principles to serve as a foundation for sustainable economic development in Indonesia in the digital era.
Pengembangan Platform E-Commerce Home Industry pada Oleh-oleh Khas Minang dengan Fokus pada OpenCart sebagai Solusi Pemasaran di Kabupaten Lima Puluh Kota Wulan Dari, Putri; Annas, Firdaus
JOVISHE : Journal of Visionary Sharia Economy Vol. 3 No. 1 (2024): Edition June 2024
Publisher : Yayasan Lembaga Studi Makwa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57255/jovishe.v3i1.517

Abstract

Designing an E-Commerce Platform for Home Industry on Typical Minang Souvenirs with a Focus on Opencart as a Marketing Solution in Lima Puluh Kotse Regency aims to Design an E-commerce platform that can help Home Industry players in Lima Puluh city in marketing typical Minang souvenir products more effectively and efficiently. This article also aims to provide easier access for consumers to purchase typical Minang souvenir products through a platform built using opencart. Product marketing so far still uses a manual system and its reach is still not wide to be known to the wider community, only known by the surrounding community. Whereas in today's digital era Home Industry marketing can be recognised by the wider community using online sales media social media through sales sites on the internet. The research method applied is the Research and Develop (R&D) model, using needs analysis, system design, and prototype testing. The results of this study indicate that the development of an e-commerce platform using OpenCart for the Kahs Minang sanjai food home industry in Lima Puluh Kota Regency has succeeded in increasing marketing and sales effectiveness. The designed system facilitates transactions, allows users to access product information quickly, and provides transactions, allows to access product information quickly, and provides accurate sales reports. With this platform, businesses can reach a wider market and increase customer satisfaction through the convenience of online shopping. Overall, the implementation of e-commerce contributes to business growth and sustainability of local industries.
Kolaborasi Digital dalam Pengembangan Sanjai Minang di Era E-Commerce pada Kabupaten limapuluh Kota Raini, Putri; Annas, Firdaus; Tiwi, Tiwi; Okra, Riri
JOVISHE : Journal of Visionary Sharia Economy Vol. 2 No. 2 (2023): Edition December 2023
Publisher : Yayasan Lembaga Studi Makwa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57255/jovishe.v2i2.519

Abstract

This research aims to design a digital collaboration hub in order to support the development of typical West Sumatran culinary products, especially sanjai minang, and introduce Aceh Coffee in the ICommerce era. Sanjai Minang, as one of the typical culinary products originating from Limapuluh kota district, has great potential to develop and introduce the distinctive taste of Minangkabau to a wider market, both domestically and internationally. On the other hand, Aceh coffee is also known for its high quality and rich flavours, which can compete in the global market. However, the biggest challenge faced by businesses of both products is the lack of access to wider markets and limitations in utilising digital technology. Therefore, this research proposes a digital collaboration hub platform that integrates various parties such as culinary entrepreneurs. By using the Research and Development (R&D) approach. The R&D method used consists of five main stages: (1) problem identification and product development potential, (2) digital hub design involving various features to support collaboration, marketing, and distribution, (3) hub prototype development, (4) implementation and field trials, and (5) evaluation and continuous improvement. It is expected that the results of this research can provide significant contributions to the development of typical Sumatran culinary products through the use of digital platforms integrated with the ICommerce ecosystem, while increasing the competitiveness of local products in the global market.
Perancangan OpenChart Sebagai Solusi Visualisasi Data untuk Optimalisasi Penjualan Online Kerajinan Tangan di Kota Payakumbuh Kusniati, Rani; Annas, Firdaus; Desriana, Desriana
JOVISHE : Journal of Visionary Sharia Economy Vol. 3 No. 1 (2024): Edition June 2024
Publisher : Yayasan Lembaga Studi Makwa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57255/jovishe.v3i1.520

Abstract

The development of information and communication technology, especially the internet, has opened up new opportunities for crafters in Payakumbuh City as well as other micro, small and medium enterprises (MSMEs) to market their merchandise online. However, many MSMEs still face difficulties in utilising internet-based sales data to improve their business strategies. Therefore, this research aims to develop OpenChart as a data visualisation tool that can help handicraft MSMEs in Payakumbuh increase online sales. This research uses the ADDIE (Analysis, Design, Development, Implementation, Evaluation) development model combined with a Research and Development (R&D) approach. The ADDIE stages include needs analysis, system design, application development, implementation, and evaluation. In the needs analysis stage, challenges faced by MSMEs in utilising sales data were identified. Then, the OpenChart system was designed and developed to provide an easy-to-understand sales data display. Based on the research results, OpenChart allows Payakumbuh Handicraft MSMEs to view sales data in real-time. With this feature, businesses can analyse sales trends, identify the most popular products, and optimise their marketing strategies more effectively, thus increasing business competitiveness in the digital era. Translated with DeepL.com (free version)
Pengembangan Web Promosi UMKM Kerajinan Rajut Berbasis CMS E-Shop sebagai Solusi di Kecamatan X Koto Wira Yudha, Gerli; Annas, Firdaus; Firdaus, Raihan
JOVISHE : Journal of Visionary Sharia Economy Vol. 2 No. 2 (2023): Edition December 2023
Publisher : Yayasan Lembaga Studi Makwa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57255/jovishe.v2i2.523

Abstract

The online promotion strategy for UKM Rumah Rajut Syafir aims to enhance competitiveness and expand market reach through the development of a CMS-based E-Shop using OpenCart, which is practical and beginner-friendly. Highlight the urgent need for innovation in digital marketing. Additionally, the low interest of the local community in knitted products—due to their ability to create similar items—and the lack of exposure in broader markets further emphasize the necessity of a digital solution. This research adopts the Research and Development (R&D) method with the Waterfall development model to design a web-based promotional platform through OpenCart, ensuring its validity, practicality, efficiency, and effectiveness in supporting product marketing. The contribution of this study extends beyond the local aspect by helping UKMs improve competitiveness and expand their markets; it also has global implications by providing a digitalization model for SMEs in the handicraft industry. The research findings indicate that web-based applications like OpenCart can serve as a valuable support tool to enhance product visibility, reach more customers, and strengthen the competitiveness of home industries in the digital era. Simultaneously, they play a role in preserving local culture through knitted products, which hold artistic value and unique identity in the global trade landscape.
Co-Authors 'Aini Koto, Nurul Abadi Simanjuntak, Rahmat Abda Abda Adis Susazil, Alfi afwana, afwana AHMAD FAUZI Akbar, M. Fahri Al Hafidz, Muhammad Husein Al Muzacy, Zio Farid Alfajri, Habib Alia, Rahma Amanda Putri, Diva An Naufal, Hafizh Angelie, Feby Anggi Candra, Dwi Anggraini, Siti Rahma Annaufal, Hafizh Annisa Fitri, Annisa Arfandi, Adnan Ariska, Vina Armando, M Yusuf Arya Winaldi, Deni Aulia, Selvina Ayu Maydani Hsb, Alisya Ayuri, Arthi Borotan, Nella Lestari Cahyani, Yola Indra Chan, Fajri Rinaldi Citra Purnama, Wawan Darmawati , Gusnita Darmawati, Gusnita Deqa Annisa G, Puti Desriana, Desriana Difa Andini, Mawar Dina Hanifah, Arini Diva Suryani, Amelia Dwi Alda, Restika Effendi, Chantika Efriyanti, Liza Fadhilah, Habibatul Fadil, Ilham Fahira Risna, Rahma Fathoni Ronaldi, Muhammad Fatma wati Fattahul Safti Hasibuan, Asyahri Ferza, Zilma Firdaus, Raihan Firmanda, Anggia Fitri, Ainil Fitriani, Nita Gustiana, Nadya Habibi, Muhammad Taufiq Hadai Yani Fitri, Gina Hari Antoni Musril Hasibuan, Ulfa Suryani Hasnah, Radiatul Henra, Raseb Holip, Zulahmad Ida Ayu Putu Sri Widnyani Ilham Kurniawan Imam Dwi Maulana, Muhammad Indra Cahyani, Yola Indrianti, Zulka Izzati Masyerli, Ghazia Atiqah Jama Hendra, Risil Jamil, Hafizin Janahtan, Khalif Janathan, Khalif Jasmienti, Jasmienti jumadila, ulfa Khairuddin - Khairunnisa Khairunnisa Koto, Nurul Aini Kusniati, Rani Mahendra, Andini Marsela, Mutiara Irce Marzura, Wiwi Maulida, Mia Miftahul Jannah, Syadina Miranda, Charin Mu'tada, Muhammad Muhammad Alwi Nabilah, Rizky Naila Kamila Naufal, M. Hafizh Nesa Yolanda, Dinda Novianti , Elvina Nur Atikah Nur Khaliq, Muhammad Nuraisyah Nuraisyah Nurhaliza Mtd, Siti Oktavia, Susi Pahlevi Pane, Reza Poyan, Hafri Saldi Pratiwi, Erwita Prima Aulia, Allans Priyanto, Dimas Putra Putri Putri, Putri PUTRI WULANDARI Putri, Aimala Putri, Fadhila Putri, Rahma Yulia Rahayu Kurniati rahma dhani, rahma Rahmadani Daulay, Fitri Rahmadiani, Salfa Rahmi, Miftahur Raihan Alfandi, M Raini, Putri Ramadani, Muhammad Ramadhani, Yessi Rasyid, Hanifa Corrina Riri Okra Risda Izzati, Hafzi Riska Erpina, Riska Riski, Roni ritonga, Lannihara Rival, Muhammad Rizki Dongoran, Roni Rizky, Alya Ruanda, Gita Rubiyanti Dewi, Rahma Salshavira, Najwabilla Samsinar, Siti Sanjaya, Intan Sari, Lia Kartika Sartiva, Yola Sarwo Derta Shafitri, Fadila Sipayung, Nurul Hidaya Sipayung, Nurul Hidayah Sitorus, Nazwa Yupada Putri Supriadi Supriadi Syahidah Tampubolon, Siti Syahrani, Selfira Tanjung, Muhammad Ridho Tanjung, Rahmatin Nikmah Termulo Mitrasyah, Aprian Tigana, Adra Tiwi , Tiwi Tiwi, Tiwi Uliyanti, Rinci Valentina, Felia Wandira, Raju Wira Yudha, Gerli Wulan Dari, Putri Wulandari, Mely Yanti, Rahma Yulifda Elin Yuspita Yunita, Ermai Yupada Putri Sitorus, Nazwa Yusuf Armando, M Zahra, Anisa