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All Journal DIKSI Jurnal Siasat Bisnis Jurnal Perikanan dan Kelautan Trikonomika: Jurnal Ekonomi Journal of Economics, Business, & Accountancy Ventura Jurnal Kesehatan Andalas Jurnal Manajemen dan Kewirausahaan (JMDK) JURNAL AKUNTANSI, EKONOMI dan MANAJEMEN BISNIS Media Ilmu Kesehatan Jurnal Sains dan Teknologi: Jurnal Keilmuan dan Aplikasi Teknologi Industri International Journal of Supply Chain Management B-Dent, Jurnal Kedokteran Gigi Universitas Baiturrahmah Jurnal Hilirisasi IPTEKS (JHI) Jurnal Samudra Ekonomi dan Bisnis Unnes Journal of Public Health JPPM (Jurnal Pengabdian dan Pemberdayaan Masyarakat) Procuratio : Jurnal Ilmiah Manajemen Kurs : Jurnal Akuntansi, Kewirausahaan dan Bisnis Bilancia : Jurnal Ilmiah Akuntansi Human Care Journal Jurnal Mantik Jurnal Teknologi Dan Sistem Informasi Bisnis Jurnal Informatika Ekonomi Bisnis Journal of Applied Engineering and Technological Science (JAETS) Community Engagement and Emergence Journal (CEEJ) Jurnal Komunitas: Jurnal Pengabidian Kepada Masyarakat Jurnal Manajemen Universitas Bung Hatta Enrichment : Journal of Management International Journal of Business, Humanities, Education and Social Sciences (IJBHES) AMAR (Andalas Management Review) Journal of Management and Entrepreneurship Research Warta Pengabdian Andalas: Jurnal Ilmiah Pengembangan Dan Penerapan Ipteks Multidiciplinary Output Research for Actual and International Issue (Morfai Journal) Journal of Social Research Jurnal Manajemen Stratejik dan Simulasi Bisnis Jurnal Manajemen dan Pemasaran Jasa Journal Publicuho Inovbiz: Jurnal Inovasi Bisnis Seri Manajemen, Investasi dan Kewirausahaan Jurnal Informatika Ekonomi Bisnis Management Analysis Journal Jurnal Perikanan dan Kelautan
Ratni Prima Lita
Universitas Andalas
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Pengaruh The Theory of Planned Behavior terhadap Minat Beralih Menggunakan Kemasan Ramah Lingkungan Reynaldi, Muhammad; Lita, Ratni Prima; Maruf
Jurnal Informatika Ekonomi Bisnis Vol. 5, No. 2 (June 2023)
Publisher : SAFE-Network

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (342.04 KB) | DOI: 10.37034/infeb.v5i2.577

Abstract

This study aims to determine the intention to adopt green packaging at coffee shops in Padang City. This study uses the theory of planned behavior (TPB) to predict the intention of coffee shop entrepreneurs to use environmentally friendly packaging. The sample in this study is a coffee shop business actor who is not a national franchise in the city of Padang. The results of this study are expected to be able to find out how much coffee shop businesses in Padang City want to use environmentally friendly packaging. This is also expected to be able to reduce plastic waste in the city of Padang.
PENGEMBANGAN INOVASI PRODUKSI TENUN UNGGAN MENGGUNAKAN DESAIN MOTIF TENUN UNTUK MENINGKATKAN KAPASITAS PRODUKSI USAHA LANSEK MANIH DI KABUPATEN SIJUNJUNG Lita, Ratni Prima; Rahmadya, Budi; Komalasari, Sanda Patrisia; Elsandra, Yesi; Harits, Muhammad Dzakwan El; Khotimah, Husnul
Jurnal Hilirisasi IPTEKS Vol 7 No 3 (2024)
Publisher : LPPM (Lembaga Penelitian dan Pengabdian kepada Masyarakat) Universitas Andalas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25077/jhi.v7i3.816

Abstract

Unggan weaving is a superior product of Sijunjung Regency and is a priority in the Sijunjung Regency Industrial Development Plan. The aim of the activity is to develop the ability to design Unggan weaving motifs digitally and optimize Unggan weaving production. The method used is a training and mentoring method with quantitative measurement of the success of activities. The activity stages begin with the preparation stage and continue with the implementation stage, namely with motif design training and production assistance to increase product capacity. Every activity is monitored and evaluated to see the success of the activity. The result of the training activities was that 10 craftsmen were trained in designing. The activities carried out are able to increase the ability of entrepreneurs/craftsmen to design motifs digitally, so that the motifs created become more varied with attractive color combinations. The availability of new non-machine looms (ATBM) will increase production capacity. Activities are also able to increase production with the availability of yarn spinning equipment, which will streamline raw material acquisition costs and reduce dependence on raw material suppliers. This activity will continue until 2025 to 2026, so it could have an impact on partners' business performance. The obstacles faced by craftsmen are limited to getting used to designing digitally and needing further training and assistance. From the activities carried out, it can be concluded that craftsmen are able to design digitally and increase production capacity. Craftsmen are expected to use yarn spinning equipment and this could become a new business activity, namely providing yarn spun at CV. Lansek Manih at a cheaper price than yarn suppliers from Silungkang or Bukittinggi.
PELATIHAN INOVASI TENUN MELALUI DESAIN DIGITAL UNTUK PENINGKATAN KUALITAS TENUN PADA SONGKET BERKAH NAGARI SUNGAI JANIAH KABUPATEN SOLOK Lita, Ratni Prima; Komalasari, Sanda Patrisia; Rahmadya, Budi; Yanti, Yanti; Rahim, Rida; Suziana, Suziana; Besra, Eri; Triani, Laura Amelia; Rahayu, Rita; Verinita, Verinita; Fahmy, Rahmi; Pujani, Vera; Saldi, Wardah Awwalin; Meuthia, Meuthia; Khatimah, Husnul; Harits, Muhammad Dzakwan El; Syafira, Tama Aulia; Sari, Dellani Mutia; Hakimi, Nurul; Fanessa, Fanessa
Jurnal Hilirisasi IPTEKS Vol 7 No 3 (2024)
Publisher : LPPM (Lembaga Penelitian dan Pengabdian kepada Masyarakat) Universitas Andalas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25077/jhi.v7i3.817

Abstract

This community service activity aims to enhance the quality and innovation of Tenun Songket Berkah designs in Nagari Sungai Janiah, Solok Regency, through digital design training using Adobe Illustrator. The program was held on July 27, 2024, at the Tenun Songket Berkah micro-enterprise, employing various methods such as training, hands-on practice, and mentoring. The primary goal of this activity is to introduce digital design techniques that can develop traditional tenun motifs to be more innovative, modern, and appealing to both local and international markets. The implementation methods included intensive training on the use of Adobe Illustrator, practical sessions on creating digital-based tenun motifs, and ongoing mentoring to develop unique and creative designs. Participants were trained to optimize the use of this software to create complex and detailed motifs, which were then integrated into the production process. The results of the activity showed a significant improvement in the participants' ability to use Adobe Illustrator for designing tenun motifs, positively impacting the quality, variety, and added value of the products. A total of 10 new motifs were successfully created, marketed, and registered as Intellectual Property Rights (IPR), strengthening the position of the micro-enterprise in the market. In conclusion, this training proved effective in fostering innovation in the Tenun Songket Berkah industry, enhancing human resource skills, and expanding the market reach. It is recommended to continue with advanced training in product design and digital marketing to maintain and enhance the competitiveness of the products in the global market.
Marketing of Processed Fish Products and Influencing Factors Yefrina Akhyudelpa; Ratni Prima Lita; Yulia Hendri Yeni
Jurnal Perikanan dan Kelautan Vol. 28 No. 1 (2023): February
Publisher : Faculty of Fisheries and Marine, Universitas Riau

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31258/jpk.28.1.56-69

Abstract

The boundaries of the water’s Exclusive Economic Zone in West Sumatra Province are ± 186,500 km², and have the potential to produce as much as ± 340,930 tons/year in 2004. In 2007, there was a decrease in marine fish production to 187,092 tons. Three important elements of the market, namely (a) human will; (b) the desire to have; (c) the ability to shop. A group of people in pursuing the business of processing fresh fish, making semi-finished products, as well as finished products is the purpose of fish processors. The environment around the business that has a direct impact on business operations is the marketing environment. The big influence that also affects the marketing of fish to fishery business actors or micro, small and medium enterprises in the city of Padang is also caused by environmental factors used to In this study using a survey method that looks directly at each activity and conditions that exist in the research area related to problems that occur when marketing processed fish which is also an analysis of the factors that can affect fish consumption by consumers of Micro, Small and Medium Enterprises Micro, Small and Medium Enterprises
Awareness and Responsibility of Food Waste Behavior among College Students Chandra, Alhapen Ruslin; Lita, Ratni Prima; Ma ruf, Ma ruf; Sari, Dessy Kurnia
Jurnal Akuntansi, Ekonomi dan Manajemen Bisnis Vol. 12 No. 2 (2024): Jurnal Akuntansi, Ekonomi dan Manajemen Bisnis - Desember 2024
Publisher : Politeknik Negeri Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30871/jaemb.v12i2.8816

Abstract

Indonesia is facing a substantial issue of food waste. It contributes to environmental problems and loosens up the economy of the country. This study aimed to investigate the food waste behavior of college students as part of young consumers, because consumer behavior established during youth could influence their behavior in the later stages of life. Based on the Norm Activation Model, the research framework was evaluated using structural equation modelling. The result revealed that college students' awareness of consequences and their ascription of responsibility for food waste had a significant impact on their personal norm, which in turn influenced their intention to prevent food waste. The findings are useful to develop strategies to minimize food waste, particularly among student in higher education institution.
Marketing of Processed Fish Products and Influencing Factors Akhyudelpa, Yefrina; Lita, Ratni Prima; Yeni, Yulia Hendri
Jurnal Perikanan dan Kelautan Vol. 28 No. 1 (2023): February
Publisher : Faculty of Fisheries and Marine, Universitas Riau

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31258/

Abstract

The boundaries of the water’s Exclusive Economic Zone in West Sumatra Province are ± 186,500 km², and have the potential to produce as much as ± 340,930 tons/year in 2004. In 2007, there was a decrease in marine fish production to 187,092 tons. Three important elements of the market, namely (a) human will; (b) the desire to have; (c) the ability to shop. A group of people in pursuing the business of processing fresh fish, making semi-finished products, as well as finished products is the purpose of fish processors. The environment around the business that has a direct impact on business operations is the marketing environment. The big influence that also affects the marketing of fish to fishery business actors or micro, small and medium enterprises in the city of Padang is also caused by environmental factors used to In this study using a survey method that looks directly at each activity and conditions that exist in the research area related to problems that occur when marketing processed fish which is also an analysis of the factors that can affect fish consumption by consumers of Micro, Small and Medium Enterprises Micro, Small and Medium Enterprises.
Marketing of Processed Fish Products and Influencing Factors Akhyudelpa, Yefrina; Lita, Ratni Prima; Yeni, Yulia Hendri
Jurnal Perikanan dan Kelautan Vol. 28 No. 1 (2023): February
Publisher : Faculty of Fisheries and Marine, Universitas Riau

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31258/

Abstract

The boundaries of the water’s Exclusive Economic Zone in West Sumatra Province are ± 186,500 km², and have the potential to produce as much as ± 340,930 tons/year in 2004. In 2007, there was a decrease in marine fish production to 187,092 tons. Three important elements of the market, namely (a) human will; (b) the desire to have; (c) the ability to shop. A group of people in pursuing the business of processing fresh fish, making semi-finished products, as well as finished products is the purpose of fish processors. The environment around the business that has a direct impact on business operations is the marketing environment. The big influence that also affects the marketing of fish to fishery business actors or micro, small and medium enterprises in the city of Padang is also caused by environmental factors used to In this study using a survey method that looks directly at each activity and conditions that exist in the research area related to problems that occur when marketing processed fish which is also an analysis of the factors that can affect fish consumption by consumers of Micro, Small and Medium Enterprises Micro, Small and Medium Enterprises.
PENGEMBANGAN DESAIN, KUALITAS PRODUK DAN PEMASARAN BERBASIS DIGITALISASI DALAM MENINGKATKAN DAYA SAING PRODUK USAHA TENUN PADA MIYHA SONGKET KABUPATEN SIJUNJUNG Triani, Laura Amelia; Lita, Ratni Prima; Komalasari, Sanda i Patrisia; Yanti, Yanti; Rahim, Rida; Suziana, Suziana; Syafira, Tama Aulia; Sari, Dellani Mutia; Fanessa, Fanessa
Jurnal Hilirisasi IPTEKS Vol 7 No 4 (2024)
Publisher : LPPM (Lembaga Penelitian dan Pengabdian kepada Masyarakat) Universitas Andalas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25077/jhi.v7i4.838

Abstract

Miyha Songket's business is one of the business groups that produces Unggan weaving. However, this business is not yet optimal in design, product quality and social media marketing. The aim of this activity is to design motifs to be attractive in the eyes of consumers, design motifs digitally so that production is fast, improve product quality and optimize social media marketing to reach the target market. Activity methods are training, practice, discussion and business consultation methods. The training activities were carried out in 2 days consist of motif training and digital motif training. For consultation method carried in 6 months with 6 times consultations in order to make sure about social media development and evaluation of motif created by the craftsmen. There are three stages, namely the preparation, implementation and monitoring activity. The results of the training activities, there was an increase in ability to design motifs and the implementation of digital use in designing motifs. One of them is the presence of 2 craftsmen who are responsible for motif designs such as color combinations, contemporary designs and digital designs. Improving product quality is carried out by providing direction and business consultations to leaders and craftsmen. This is supported by the preparation of product SOPs to maintain products in accordance with specified quality standards. Other strengthening is also carried out through increased marketing through content creation on social media.
Keterkaitan Halal Knowledge, Halal Awareness, Halal Traceability dan Halal Purchase Intention pada Konsumen Tenun di Sumbar Putri, Dina Agustin; Lita, Ratni Prima; Suziana, Suziana; Meuthia, Meuthia; Rahmi, Devi Yulia; Triani, Laura Amelia
Jurnal Samudra Ekonomi dan Bisnis Vol 15 No 3 (2024): JSEB
Publisher : Fakultas Ekonomi dan Bisnis Universitas Samudra

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33059/jseb.v15i3.10854

Abstract

The study aims to analyze the influence of halal knowledge, halal awareness, and halal purchase intention, as well as halal traceability as moderating variables. This quantitative research used 150 respondents as samples selected purposively, namely weaving consumers in West Sumatra who understand information about halal weaving. Data was collected using a Google Form questionnaire using a 5-point Likert scale, and analyzed using SEM-PLS. The findings obtained are that halal knowledge has a significant positive effect on halal awareness; halal awareness has a significant positive effect on both halal traceability and halal purchase intention; and, halal traceability has a significant positive effect on halal purchase intention. Finally, halal traceability has been proven to fail to moderate the influence of halal awareness on halal purchase intention.
Penerapan dan Evaluasi Program Green Campus dalam Meningkatkan Pelayanan Akademik di Fakultas Ekonomi dan Bisnis Universitas Andalas Hidayani, Sari Dewi; Chandra, Dedy; Lita, Ratni Prima
Jurnal Manajemen Stratejik dan Simulasi Bisnis Vol. 5 No. 2 (2024): Jurnal Manajemen Stratejik dan Simulasi Bisnis
Publisher : Fakultas Ekonomi Universitas Andalas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25077/mssb.5.2.100-109.2024

Abstract

Higher education institutions bear a moral responsibility to foster an environmentally conscious culture through sustainable campus management. This study aims to evaluate the implementation of the Green Campus Program at the Faculty of Economics and Business, Universitas Andalas (FEB UNAND), to enhance the quality of sustainable academic services. The research employs a quantitative approach using purposive sampling, involving 75 respondents from various campus elements, including lecturers, administrative staff, and students. Data were collected through surveys and questionnaires addressing awareness, participation, and program challenges.The findings reveal that while the majority of respondents recognize the benefits of the Green Campus initiative, its implementation remains limited to tree-planting competitions. Approximately 96% of respondents agree that the program's scope should be expanded to include reducing plastic waste, enhancing energy efficiency, and waste management. Key challenges include insufficient supporting facilities, resistance to change, and suboptimal socialization.The study recommends a holistic strategy encompassing education, provision of eco-friendly facilities, institutional policy strengthening, and integration of social norms to ensure program sustainability. These findings are expected to serve as a reference for other institutions in implementing Green Campus practices to support environmental sustainability and improve academic service quality. Abstrak Perguruan tinggi memiliki tanggung jawab moral dalam membentuk budaya berwawasan lingkungan melalui pengelolaan kampus yang ramah lingkungan. Penelitian ini bertujuan mengevaluasi penerapan Program Green Campus di Fakultas Ekonomi dan Bisnis Universitas Andalas (FEB UNAND) untuk meningkatkan kualitas pelayanan akademik yang berkelanjutan. Metodologi penelitian menggunakan pendekatan kuantitatif dengan purposive sampling, melibatkan 75 responden dari berbagai elemen kampus, seperti dosen, tenaga kependidikan, dan mahasiswa. Data dikumpulkan melalui survei dan kuesioner terkait kesadaran, partisipasi, dan hambatan program.Hasil penelitian menunjukkan bahwa mayoritas responden menyadari manfaat Green Campus, tetapi implementasinya terbatas pada lomba penghijauan. Sebanyak 96% responden setuju bahwa fokus program perlu diperluas, mencakup pengurangan limbah plastik, efisiensi energi, dan pengelolaan limbah. Hambatan utama adalah kurangnya fasilitas pendukung, resistensi terhadap perubahan, dan sosialisasi yang belum optimal.Penelitian ini merekomendasikan strategi holistik, termasuk edukasi, penyediaan fasilitas ramah lingkungan, penguatan kebijakan institusi, dan integrasi norma sosial untuk keberlanjutan program. Hasil ini diharapkan dapat menjadi panduan bagi institusi lain dalam mengimplementasikan praktik Green Campus untuk mendukung keberlanjutan lingkungan dan peningkatan mutu layanan akademik.
Co-Authors AA Sudharmawan, AA Abdi Setia Putra Abdul Aziz Agriqisty Agriqisty Ahmad Syafruddin Akhyudelpa, Yefrina Alfian, Henmaidi Alfit man Alfitman Alfitman Alfitman Alfitman Alhapen Ruslin Chandra Alizar Hasan Alvi Syukri Faisal Alwi, Fikri Amiyati, Lisa Anak Agung Gede Sugianthara Anira, Qisthina Asnimar Asnimar Astiena, Adila Kasni Astri Ayu Purwati Bintang Rizky Abdullah Majo Saibah Budi Rahmadya Chan, Dessi Nelty Chandra, Dedy Danny Hidayat Debi Shintya Dewi Debi Shintya Dewi Dessi Nelty Chan Devi Yulia Rahmi Dewi, Debi Shintya Donard Games ERI BESRA, ERI Fahmy, Rahmi Faisal, Ranny Fitriana Fanessa, Fanessa Fatma Poni Mardiah Feta Maharni Gayatri, Satya Hakimi, Nurul Harits, Muhammad Dzakwan El Harmen, Elsa Luvia Hendra Lukito Henmaidi Henmaidi Herri Herri Hidayani, Sari Dewi Husnul Khatimah Ida Rahmah Burhan Ilham Surya Vendri Indri Juliyarsi Intan Kamala Aisyiah Isramirawati, Isramirawati John Edwar Laela Susdiani Laiza Faaghna Laura Syahrul M Ma'ruf M. Fajar Syafrida M. Ma'ruf M. Ma'ruf Ma ruf, Ma ruf Ma'ruf Ma'ruf Ma'ruf Ma'ruf, Ma'ruf Ma’ruf Ma’ruf Marlan Daud Sihombing Marlina, Winny Alna Maruf Maruf Ma’ruf, Ma’ruf Melia, Sri Meuthia Meuthia Meuthia Meuthia Meuthia Meuthia Meuthia Meuthia, Meuthia Muhammad Reynaldi Mulia Gusmai Muthiah Dwi Utami Nazaruddin, Erizal Nilda Tri Putri Nur Ari Sufiawan Prima Fithri Prima Yulianti Pujangga, Della Sugesti Putra, Ade Oktarizal Putri, Dina Agustin Qisthina Anira Rahayu, Rita Rahmaddian, Tosi Rahmat Eka Putra Ranny Fitriana Faisal Rendi Deva Andra Reynaldi, Muhammad Ria Ariany Rida Rahim Rihan Hafizni Rima Rofifah Putri Rima Semiarty RINI RINI Rizki Ardiansyah Harahap Rozalia, Yolanda Saldi, Wardah Awwalin Sanda Patrisia Komalasari Saragih, Intan Christina Agtri Sari Lenggogeni Sari Surya Sari Surya Sari, Dellani Mutia Sari, Dessy Kurnia Shabrina Tamimi Siregar Sri Melia Sry Rachmawaty Suziana, Suziana Syafira, Tama Aulia Syafrida, M. Fajar syafrizal Tedi Hidayat Tessa Safitri Thomas Darwin Triani, Laura Amelia Valeny Suryaningsih Vera Pujani Veri nita Verinita, Verinita Weriantoni, Weriantoni Yanti Yanti Yefrina Akhyudelpa Yefrina Akhyudelpa Yesi Elsandra Yolanda Rozalia Yulia Hendri Yeni Yulia Henri Yeni Yunfajri Rahma Nofiasari Zia, Hanim Khalida