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Journal : Syarikat : Jurnal Rumpun Ekonomi Syariah

The Influence of Halal Culinary in Increasing Economic Growth Febrian Maulana Putra; Syamsul Hilal; Hanif; Muhammad Iqbal Fasa; Abdul Qodir Zaelani
Syarikat: Jurnal Rumpun Ekonomi Syariah Vol. 6 No. 2 (2023): Syarikat : Jurnal Rumpun Ekonomi Syariah
Publisher : Program Studi Ekonomi Syariah, Fakultas Agama Islam Universitas Islam Riau

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25299/syarikat.2023.vol6(2).14885

Abstract

The research aims to determine a strategy for the development of halal cuisine with a focus on the culinarian center in the Lampung province to boost economic growth in the Province of Lampung. The investigation uses qualitative descriptive methods of research using data collection techniques consisting of field surveys, in-depth interviews, and 7P analysis of products, prices, places, promotions, people, processes, and physical evidence related to the development of halal cuisine in the region. The results of the research show that great potential lies in the development of halal cuisine in the Province of Lampung with strategies that include quality improvement, effective marketing, and collaboration with halal certification bodies that have the potential to enhance the potential of Muslim tourists. By maximizing the halal culinary potential, the Province of Lampung can strengthen its contribution to economic growth and enhance the competitiveness of the regional tourism and gastronomic industries. The problem with culinary halal is that there are still culinaries that do not have a halal certificate, This is due to the minimum of information, which is necessary to do more socialization by the Organizing Authority for the Guarantee of Halal Products (BPJH) so that culinarian perpetrators who have not known can know the importance of halal certificates.  
Co-Authors Abdul Hanif Abdul Hanif Abdul Hanif Adawiyah, Robiatin Agus Hermanto Agus Hermanto Amin Rais Andi Armi Ardi, Muh Zaitun Azizah, Asyifa Nur Azizah, Khana A’dawiyah , Robi’atin Burhan, Rusli Bustomi Chaidir Nasution Dewi Setia Wati Enizar Enizar Enizar Etika Pujianti Eva Fitriyanah Faisal Faisal Faisal, Agus Fajar, Mokhamad Samson Fajar, Mokhammad Samson Fathurrahman Fathurrahman Fauzan Febrian Maulana Putra Gegana, Tomi Adam Ghummiah, Shivi Mala Gusher, Agus Hermanto Hadi , Bagus Kusumo Hadi, Bagus Kusumo Hadi, Dino Gautman Raharjo Hanif Hanif Al-fauzi Nur Hanif, Abdul Imam Syafi'i Indra, Gandi Liyorba Irwantoni Irwantoni Irwantoni Irwantoni Irwantoni Irwantoni Is Susanto Iskandar Syukur Issusanto, Issusanto Ja’far, Ahmad Khumedi Khairudin Khairudin Kusuma, Kurniawan Putra Liky Faizal Linda Firdawati Linda Firdawaty Luqman Hafiz M. Yasin Al Arif Madnasir Madnasir Maimun Maimun Maimun Maimun Maliki, Ibnu Akbar Millah, Nadiya Ihda Mubasit Mubasit Mubasit Mubasit, Mubasit Muhammad Akmansyah Muhammad Alvin Saputra Muhammad Iqbal Fasa MUHAMMAD REZA FAHLEVY Muhammad Samson Fajar Mujahid, Amin Mukhlisin Muzakki, M Harir Mu’in, Fathul Na'im, Arroyan Nida Rafiqa Izzati Nur, Hanif Al-fauzi Nurnazli Nurnazli Pranika, Ranita Putri, Mutiara Eka Rais, Amin Relit Nur Edi Rinaldo, Edward Robi'atin A'dawiyah Ronaldo, Reza Rosidi Rosidi Rudi Santoso, Rudi Ruslan Abdul Ghofur SITI MAHMUDAH Sofyan Munawar Supriyadi Supriyadi Syamsul Hilal Syamsul Hilal Teresa, Teresa Tomi Adam Gegana Wati, Dewi Setio Yusuf Baihaqi Zuhraini