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All Journal Jurnal Ilmu Pertanian Indonesia Jurnal Manajemen dan Agribisnis Agrikultura Sosiohumaniora Jurnal Sosial Ekonomi Pertanian Jurnal Agribisnis Indonesia (Journal of Indonesian Agribusiness) Jurnal Agroindustri Jurnal Tataloka Jurnal Penelitian Pertanian Terapan Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Jurnal Belantara JEPA (Jurnal Ekonomi Pertanian dan Agribisnis) Prosiding Seminar Nasional Darmajaya Indonesian Journal of Socio Economics Jurnal Teknik Pertanian Lampung (Journal of Agricultural Engineering) JURNAL ILMIAH PETERNAKAN TERPADU Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science JURNAL ILMIAH MAHASISWA AGROINFO GALUH EKO-REGIONAL JURNAL PENGEMBANGAN EKONOMI WILAYAH Jurnal Perencanaan Pembangunan Journal of Integrated Agribusiness Journal of Food System and Agribusiness (JoFSA) Wahana Peternakan Jurnal Pengabdian Kepada Masyarakat (JPKM) Tabikpun Journal of Social Research Jurnal Agricultural Biosystem Engineering JURNAL HUTAN TROPIS Jurnal Riset Rumpun Ilmu Hewani (JURRIH) Jurnal Ilmiah Membangun Desa dan Pertanian Jurnal Pengabdian Sosial Indonesia Jurnal AGRISEP: Kajian Masalah Sosial Ekonomi Pertanian dan Agribisnis Jurnal Pengabdian Fakultas Pertanian Universitas Lampung AGRARIS: Journal of Agribusiness and Rural Development Research Jurnal Perikanan
Teguh Endaryanto
Jurusan Agribisnis Fakultas Pertanian Universitas Lampung
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KEMITRAAN DAN KEUNTUNGAN USAHA PENANGKARAN BENIH PADI: STUDI KASUS PADA CV MAJU SEJAHTERA INTI Hanun, Salma Arifah; Endaryanto, Teguh; Marlina, Lina
Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science Vol. 12 No. 4 (2024)
Publisher : Lampung University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23960/jiia.v12i4.9235

Abstract

This study aimed to examine business partnerships and analyze the profitability of rice seed breeding at CV Maju Sejahtera Inti (CV MSI). The research employed a case study approach, conducted at CV MSI in Central Lampung Regency. This company is notable for its extensive farmer network, spanning several districts in Lampung Province, and its involvement in the rice seed breeding business. Respondents included the owners and employees of CV MSI. Data collection was conducted from November to December 2023. Business partnerships were analyzed using an interactive descriptive qualitative model. Profitability was assessed using the R/C ratio for the Goal, Mentes, and Marqy seed brands over two planting seasons in 2022–2023. The results showed that the business partnership between farmers and the company followed a sub-contract model. The R/C ratios based on cash costs for the three seed brands were 1.21 for Mentes, 1.13 for Goal, and 1.13 for Marqy, respectively. Key words:  Partnership, Profits, R/C ratio, Rice Seed
ANALISIS KELAYAKAN FINANSIAL DAN STRATEGI PEMASARAN BUAH MELON DI GREEN HOUSE PONDOK PESANTREN NURUL FATTAH KABUPATEN TULANG BAWANG Sholeha, Umi Lutfiyatus; Endaryanto, Teguh; Rufaidah, Erlina
Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science Vol. 12 No. 4 (2024)
Publisher : Lampung University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23960/jiia.v12i4.9310

Abstract

This research used two methods, namely descriptive methods and analytical methods. Sample used in this research was the Inthanon melon farming business by Nurul Fattah Islamic Boarding School in, Tulang Bawang District, Lampung. Financial feasibility of the Inthanon melon farming business was analyzed using five criteria, included NPV, Net B/C, IRR, and PP, while the prospects and marketing strategy of the melon farming business were analyzed using SWOT analysis. Results of the research show that the Inthanon melon farming by Pondok Pesantren Nurul Fattah is financially feasible to continue with an NPV calculation of IDR 738,604,504/500 m2, net B/C of 2.86, IRR of 27%, and PP for 6 years. Marketing strategies for melon fruit at Nurul Fattah Islamic Boarding School are to improve the quality of melons, and arrange a regular planting schedule for melons to avoid over supply of fruit on the market. In addition, another strategies are taking part in various bazaar activities, doing collaboration with melon processed food producers, maximizing the use of digital promotional media, sticking an attractive label on the fruit to make it look luxurious and known to people, increasing market share and strengthening the partnership network in particular with Superindo.  Keywords: feasibility analysis, melon, and marketing strategy
PERILAKU KONSUMEN SUSU KAMBING PASTEURISASI PRODUK PETERNAKAN TELAGA RIZQY 21 DI KOTA METRO Anjelina, Dela; Indriani, Yaktiworo; Endaryanto, Teguh
Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science Vol. 12 No. 4 (2024)
Publisher : Lampung University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23960/jiia.v12i4.9330

Abstract

This study aims to analyze the behavior of consumers of pasteurized goat milk from Telaga Rizqy 21 livestock products.  The method used was survey method.  The number of respondents in this research was 60 consumers of pasteurized goat milk.  Data collection was conducted from November 2023 to January 2024, and analyzed by using quantitative descriptive method, employed Multiattributes Fishbein's, Customer Satisfaction Index (CSI), loyalty pyramid, and Spearman Rank.  The results show that consumers motivation in buying the milk product is due to the benefit of the product. The consumers get information from their friend related to the location where to get the product.  The main consideration of purchasing is the flavour variants. This research evaluates that an alternative when the product runs out is to buy another brand elsewhere. Purchase decisions are influenced by friends with planned purchases.  Based on study, all consumers are interested in making repeat order, with satisfied consumers reach 78.33 percent. The results of the analysis of consumer attitudes towards pasteurized goat milk are in a good category.  The level of consumer satisfaction in the satisfied category with the highest attribution score is the flavor variant.  The level of consumer loyalty based on the consumer loyalty pyramid analysis test tends to be unloyalty because the percentage of committed buyers is smaller than the value of switcher buyers. It is also found that there is a significant relationship between age income and consumer attitudes. Key words:attitude, decision making, goat milk, loyalty, satisfaction
PENDAPATAN, HARGA POKOK PRODUKSI (HPP) DAN HUBUNGANNYA DENGAN FAKTOR PRODUKSI UBIKAYU DI PROVINSI LAMPUNG Seta, Amanda Putra; Zakaria, Wan Abbas; Endaryanto, Teguh; Indah, Lidya Sari Mas; Hermawan, Dedy
Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science Vol. 12 No. 4 (2024)
Publisher : Lampung University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23960/jiia.v12i4.9568

Abstract

The selling price of cassava is still a major problem that always arises from year to year.  Low selling prices below cassava production costs cause losses for farmers.  This research aims to analyze the cost of production (HPP) of cassava and its relationship with cassava production factors in Lampung province.  This research was conducted in Lampung Province using a survey method with a total of 210 cassava farmers consisting of cassava farmers in East Lampung, Central Lampung and West Tulang Bawang Regencies.  These three areas were chosen because they are cassava production centers in Lampung Province.  The analysis used for the cost of production uses the full costing and variable costing methods, apart from that the analysis of the relationship to production factors is analyzed using multiple linear regression using the ordinary least squares (OLS) method.  The amount of profit or loss borne by farmers is analyzed using R/C or the comparison of total revenue obtained with total costs incurred.  Based on the results of the study, it was found that the variable costing HPP for cassava was IDR 453/kg and the full costing HPP was IDR 698/kg.  Income from cash costs of cassava farming per hectare is IDR 7,410,379.11/ha and income from total costs is IDR 1,711,995.55/ha with an R/C value for cash costs of 2.06 and R/C for total costs of 1.03, which means that cassava farming in Lampung Province is profitable to cultivate.  Apart from that, production factors that are significantly related to the cost of production are land area and seed prices.  Both have a positive influence on the Ubikayu HPP in Lampung Province. keywords: Full Costing,Production Factors, Profit
EFISIENSI PEMASARAN RAJUNGAN DI KECAMATAN LABUHAN MARINGGAI KABUPATEN LAMPUNG TIMUR Nugroho, Rahmadi; Endaryanto, Teguh; Indriani, Yaktiworo
Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science Vol. 13 No. 2 (2025)
Publisher : Lampung University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23960/jiia.v13i2.10642

Abstract

This study aims to analyze the marketing efficiency of blue swimming crab in Labuhan Maringgai District, East Lampung Regency.  The analytical method used was quantitative descriptive analysis to analyze  marketing channels, marketing margins and marketing efficiency. This research was conducted in Muara Gading Mas Village and Margasari Village, Labuhan Maringgai District, East Lampung Regency. The number of respondents was 60  people including fishermen, breeders, miniplant owners in Labuhan Maringgai District, and UPI in Lampung Province.  Data collection was carried out from November to December 2023. The results of the research show that the marketing channel for blue swimming crab  in Labuhan Maringgai District has two marketing channels, namely marketing channel I (fishermen-miniplant-UPI), and marketing channel II (fisherman-middleman-miniplant-UPI).  Marketing margin for blue swimming crabs in Labuhan Maringgai District, supervisory marketers have a marketing margin of IDR 19.941/kg.  Miniplant marketing margin in marketing channel I is IDR 130.551/kg and Marketing Channel II is IDR 132.047/kg. UPI's marketing margin on marketing channels I and II is IDR 184,000/kg.  The marketing efficiency of blue swimming crab in Labuhan Maringgai District in each marketing channel categorizes as inefficient because the value is more than 5% (Eps > 5%), except for middleman. Keywords: blue swimming crab, efficiency, fisherman, marketing
Praktik Ekonomi Sirkular dan Manfaatnya bagi Kehidupan Sosial Ekonomi Petani: Studi Kasus pada Komditas Tebu, Jagung, dan Karet di Kabupaten Lampung Tengah Seta, Amanda Putra; Endaryanto, Teguh; Firdasari, Firdasari; Sari, I Rani Melya
Jurnal Sosial Ekonomi Pertanian Vol 21 No 3 (2025): Oktober, 2025
Publisher : Hasanuddin University

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The sustainable development in Indonesia encourages the development of a green economy and a circular economy as an effort to integrate economic growth with environmental sustainability. This study aims to identify the pattern of circular economy practices along with their socio-economic benefits in Gunung Agung Village and Tanjung Anom Village, Central Lampung Regency, with a focus on sugarcane, corn, and rubber commodities. The data were collected through a purposive sampling method with 30 farmers as respondents. Furthermore, the data were analyzed descriptively using the 9R framework. The results show that agricultural wastes are beneficial as animal feed, organic fertilizers, fuels, and materials for making simple furniture. Socially, this practice has increased labour absorption and farmer knowledge, and economically has given additional income to farmers of about IDR 1.16 million (from sugarcane), IDR 1.52 million (corn), and IDR 1.59 million (rubber) per year. These findings indicate that the implementation of a circular economy has the potential to improve farmer welfare while supporting environmental sustainability.
Co-Authors Abdul Mutolib Abdullah Aman Damai Adia Nugraha Agatha, Grace Virginie Agung Abadi Kiswandono agustinus eko kurniawan Ahadis, M. Irfan Hammadi Aini, Fadhillah Nurul Amanda Putra Seta Ambarwati, Yuli Ambo Asek Ani Suryani Ani Suryani Ani Suryani Anjelina, Dela Anwar, M. Safrizal Apriliana, Bella Arief Darmawan Aris Chrisdianto Aspita Laila Astria Hijriani Aviati S., Yuniar Bambang Utoyo Sutiyoso Bernadus Bagus Prabowo Brilian Patar Novenda Manalu Bustanul Arifin Christine Wulandari Dame G. g Dear Mapala Simarmata Dedy Hermawan Dedy Hermawan Dedy Hermawan Dela Fitriana Deli, Rizky Okta Deni Yuda Pratama Devira Nurani Sejati Dewi Agustina Iryani Dewi Agustina Iryani, Dewi Agustina Dewi Mulia Sari Dirgantari, Indah Aprilia Dwi Haryono Dwi Haryono Dyah Indriana Kusumastuti Dzilhaj, Trie Choirunnisa Ebenezer Sinambela Eka Kasymir Eka Kasymir Eko Saputro, Eko Endro Prasetyo Wahono Erlina Rufaidah Erna Rochana Ertania Yusnani Saputri Erwanto Erwanto Evi Valentina Maryanti Fala, Sofi Elisa Nurul Fembriarti Erry Prasmatiwi Fiko Alif Putra Firdasari Firdasari Firdasari Grace Lia Ronauli Siahaan Grace Virginie Agatha Hanun, Salma Arifah Hari Kaskoyo Hasanuddin Alam Herisonti, Dina Afrida Hikmah Awaliyah I. Rani Mellya Sari I.Rani Mellya Sari I.Rani Mellya Sari Iis Rosdiana Indah Aprilia Dirgantari Indah Febrialita Putri Indah Nurmayasari Indra Gumay Yudha Irwan Sukri Banuwa Irwan Sukri Banuwa Ishmah Nurhidayati Ivo Revita Ktut Murniati Ktut Murniati Kuswanta Futas Hidayat Laely Savitry Lestari, Dyah Aring Hepiana Lidia Sari Mas Indah Lidya Sari Mas Indah, Lidya Sari Mas Lina Marlina Lina Marlina lina marlina, lina M Irfan Affandi Maria Erna Kustyawati Maria Erna Kustyawati Maryanti, Evi Valentina Maulana Muklis Meitry Indriastuti Mela Afifah Melatiningsih, Atri Mera Epriani Messyah Karlindah Muhamad Hary Panuju, Muhamad Irfan Affandi Muhammad Adhi Nugroho Muhammad Fahmi Rizaldy Muhammad Ibnu Muhammad Iqbram Aditya Nata Muhammad Irfan Affandi Muhammad Rafli Ramadhan Ni Made Anggiasari Nia Okta Sari Nike Margie Utami Nopendi, Gusti Putu Novi Rosanti Novi Rosanti Novitasari Novitasari Nugroho, Rahmadi Nur Shafika Nur'aini, Lestari Gita Nurhasanah Nurhasanah Nurhasanah Nurhasanah Prima Haris Retnati Qudus, Hardoko Insan R Hanung Ismono Rabiatul Adawiyah Rabiatul Adawiyah Rahmad Firdaus Rahmalia, Dian Rahman, Tufiq Arif Renni Dwi Rahmawati Ria Kurniasih Ricky Rachmatullah Riki Arya Dinata Rizky Augia Romidah Astuti Runiawan, Aken Andha Saleh, Yuliana Samsul Bakri Samsul Bakri Samsul Rizal Sandi Asmara Sanjaya, Purba Sari, I Rani Melya Sari, I. Rani Mellya Sari, I.Rani Mellya Selly Muchtar Djalil Septi Nurul Aini Septiyana Nur Fitriyani Putri Serly Silviyanti Sholeha, Umi Lutfiyatus Silva Anggun Larasati Slamet Budi Yuwono Sri Hidayati Sri Wahyuni Sri Wahyuni Sudarma Widjaya Sudarma Widjaya Sudarma Widjaya, Sudarma Sunarya, Onah Syaiful Bahri Syarifuddin Azis Tanto Pratondo Utomo Tommy Arisandy Tubagus Hasanuddin Utari, Erwanda Lili Vanna Fitriana Wan Abbas Zakaria Wan Abbas Zakaria Wan Abbas Zakaria Wan Abbas Zakaria Wan Abbas Zakaria Wan Abbas Zakaria Wan Abbas Zakaria Warji Warji Wayan Elpa Andela Wuryaningsih Dwi Sayekti Yaktiworo Indriani Yaktiworo Indriani Yaktiworo Indriani Yesi Agus Riani Yuliana Saleh Yuliana Saleh Yuliawan, Dedy Yuni Hidayah Sari Zainal Abidin Zainal Abidin Zainal Abidin