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All Journal Jurnal Siasat Bisnis JAM : Jurnal Aplikasi Manajemen Jurnal Inovasi Bisnis (Inovbiz) E-Mabis: Jurnal Ekonomi Manajemen dan Bisnis Community Development Journal: Jurnal Pengabdian Masyarakat International Journal of Engineering, Science and Information Technology International Journal of Educational Review, Law And Social Sciences (IJERLAS) Multidiciplinary Output Research for Actual and International Issue (Morfai Journal) International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) J-MIND (Jurnal Manajemen Indonesia) Journal of Malikussaleh Public Economics Visioner & Strategis Journal Research of Social Science, Economics, and Management Jurnal Intelek Dan Cendikiawan Nusantara Jurnal Intelek Insan Cendikia Jurnal Solusi Masyarakat Dikara Journal of International Islamic Law, Human Right and Public Policy Buletin Pengabdian Journal of Accounting Research, Utility Finance and Digital Assets (JARUDA)
Mariyudi Mariyudi
Universitas Malikussaleh
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Journal : visioner

 1 
Pengaruh Physical Evidence Dan Produk Jasa Pendidikan Terhadap Keputusan Mahasiswa Memilih Program Studi Manajemen Unimal Lisa Noverita; Mariyudi Mariyudi
Jurnal Visioner & Strategis Vol 9, No 1 (2020)
Publisher : Department of Management Faculty of Economics and Business, UNIVERSITAS MALIKUSSALEH

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Abstract

 This study aims to analyze the effect of physical evidence and educational service products on student decisions to choose a management study program at the Faculty of Economics and Business, University of Malikussaleh. The number of samples obtained in this study was 270 respondents. The data were processed using the SPSS program and analyzed using multiple linear regressions. The results of the research and data analysis were partially obtained, physical evidence and service products significantly influenced the student's decision to choose the Management Study Program at the University of  Malikussaleh Lhokseumawe. Keywords: physical evidence and service products, purchase decisions
Co-Authors A Hadi Arifin Adnan Adnan Agustinawati Ahmad Syahril Zaimul Akhyar, Chairil Alfaridho Arifin, A. Hadi Arnawan Hasibuan Arsika Marsanda Askari, Muhammad Pavel Ayu Anora Baidhawi Baidhawi Chalirafi, Chalirafi Cindeni Puspasari Cindenia Puspasari Dea Auzira Putri Diffa Nadila Dinda Widia Azhari Dirra Vachira EM Yusuf Iis Evy Muliani Fadhla, Teuku Fadil Akbar Fahrian Roid Farah Aidilla Firli Ariski Fitri Yusriani Fitriatun Nadila Halimatus Sakdiah Hamdiah Hamdiah Harvina Sawitri Hendra A Heriyana Heriyana Heriyana Heriyana Herman Fithra Ibnu Sina Ibrahim Qamarius Ibrahim Qamarius, Ibrahim Ikramuddin, Ikramuddin Isra Mawarni Jaya, Wahyu Indra Jullimursyida Juni Ahyar Juni Ahyar Khairil Anwar Khairil Anwar Khairina AR Lisa Iryani Lisa Noverita M Sayuti M Subhan Maemonah, Maemonah Mardiana Mardiana Mardiana Mardiana Marthin Verdinan Matriadi, Faisal Matriadi, Faisal Matriadi Maya Rahayu Muchsin Muchsin Muchsin Muchsin Mucshin Mucshin Muhammad Daud Muhammad Fadli Hasballah Muhammad Farhan Muhammad Pavel Askari Muhammad Rafif Fadhlurrahman Hasibuan Muhammad Rafif Fadlurrahman Hasibuan Muhammad Sayuti Naufal Bachri, Naufal Nur Faliza Nurainun Nurul Azmi Nyak Intan Fadhilati Nyak Intan Fadhilati Nyak Qurratu Aini Putri Dinda Pertiwi Rahmaniar Rahmaniar Rahmaniar Rahmawati Rahmawati Rahmawati Rahmawati Rahmawati, Rahmawati Reza Al Farizi Reza Al Farizi Rico Nur Ilham Rika Andriani Br Sinaga Rika Wulandari Rizka Astuti Rizkan Pratama Rizky Almunadiyansyah Roni, Muhammad Rouza Fakriza Rusydi Rusydi Rusydi Rusydi Safitri Safitri Saifuddin Yunus Samsul Bahri Sapna Biby Sapna Biby Sarah Akila Sindy Claudia Siti Maimunah Siti Rahmawati Zahra Sutriani Syamsul Bahri Syamsul Bahri T. Edyansyah, T. Edyansyah Tarmizi Abbas Teuku Fadhla Teuku Zulkarnaen Widyana Verawaty Siregar Widyana Verawaty Siregar Wiratama, Rio Wiratama Yuli Asbar Yunus, Saifuddin Yunus