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All Journal Jurnal Manajemen dan Agribisnis JURNAL SAINS PEMASARAN INDONESIA Jurnal Ilmu Lingkungan Jurnal Sosial Ekonomi Pertanian JURNAL SAINS PERTANIAN EQUATOR ELKHA : Jurnal Teknik Elektro Perkebunan dan Lahan Tropika Jurnal Sosial Ekonomi Pertanian Jurnal Social Economic of Agriculture AGRISE Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Jurnal Agro Industri Perkebunan JEPA (Jurnal Ekonomi Pertanian dan Agribisnis) Jurnal Pertanian Agros Jurnal Agribest JURISMA: Jurnal Riset Bisnis & Manajemen Abditani : Jurnal Pengabdian Masyarakat J-SEA (Journal Socio Economic Agricultural) Journal of Integrated Agribusiness Agriecobis : Journal of Agricultural Socioeconomics and Business Interdisciplinary Social Studies JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi) Indonesian Community Journal Jurnal Riset Rumpun Ilmu Tanaman JIA (Jurnal Ilmiah Agribisnis) : Jurnal Agribisnis dan Ilmu Sosial Ekonomi Pertanian Innovative: Journal Of Social Science Research Jurnal AGRISEP: Kajian Masalah Sosial Ekonomi Pertanian dan Agribisnis Journal Of Agribusiness, Social and Economic Holistic: Journal of Tropical Agriculture Sciences Journal of Innovative and Creativity AGRARIS: Journal of Agribusiness and Rural Development Research Botani: Publikasi Ilmu Tanaman dan Agribisnis Jurnal Riset Multidisiplin Edukasi Jurnal Abdimas Ilmiah Citra Bakti
Wanti Fitrianti
Universitas Tanjungpura
Agriculture, Biological Sciences & Forestry Arts Humanities Biochemistry, Genetics & Molecular Biology Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Public Health Social Sciences Veterinary Other

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Assessing Farmer Knowledge and the Effectiveness of ISPO Certification Support in Sintang Regency Fernando, Fachrozi Arif; Maswadi, Dhimaz; Fitrianti, Wanti
Jurnal AGRISEP JURNAL AGRISEP VOL. 25 NO. 01 2026 (MARCH)
Publisher : Badan Penerbitan Fakultas Pertanian, Universitas Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31186/jagrisep.25.01.29-44

Abstract

The palm oil industry in Indonesia faces problems and criticism for causing deforestation, destroying biodiversity, employing minors, and violating human rights. This problem limits access for Indonesian palm oil to the European Union. To overcome this, the ISPO (Indonesian Sustainable Palm Oil) Certification Program was established by the Indonesian government with the aim of increasing the competitiveness of Indonesian palm oil in the world market. However, there are still a limited number of independent farmers who have obtained ISPO certification. This is due to a lack of information and knowledge regarding the application of ISPO principles and criteria, as well as a lack of socialization regarding the importance of ISPO certification among independent farmers. This research aims to determine the level of knowledge and effectiveness of implementing the ISPO certification program, as well as analyze the extent to which elements of knowledge influence the effectiveness of this program. The research used a quantitative descriptive method with 87 ISPO-certified independent farmers in Sintang Regency as respondents. Data analysis was carried out using descriptive statistics and Structural Equation Modeling (SEM) using SMARTPLS 4.0 software. The research results show that the level of farmer knowledge is in the "good" category. The effectiveness of implementing the ISPO certification program is also classified as "effective," with elements of knowledge that have a significant effect on effectiveness, including understanding, synthesis, and evaluation. In contrast, knowledge, application, and analysis do not affect the effectiveness of implementing the ISPO program.
Pengaruh Bauran Pemasaran terhadap Keputusan Pembelian Skincare Aloe Vera XYZ di Kota Pontianak Eva Mulia Saputri; Eva Dolorosa; Wanti Fitrianti
JIA (Jurnal Ilmiah Agribisnis) : Jurnal Agribisnis dan Ilmu Sosial Ekonomi Pertanian Vol. 9 No. 5 (2024)
Publisher : Department of Agribusiness, Halu Oleo University Jointly with Perhimpunan Ekonomi Pertanian Indonesia - Indonesian Society of Agricultural Economics (PERHEPI/ISAE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37149/jia.v9i5.1531

Abstract

The skincare sector has many prospects due to the growing public awareness of skin health. Indonesia's cosmetics industry grew by 20.6% between 2021 and 2022, according to data from the Food and Drug Supervisory Agency (BPOM). The XYZ skincare products, which originated in Pontianak City, West Kalimantan, and are derived from aloe vera, are among the most well-liked items from this trend. This study examined how the marketing mix impacted Pontianak City's purchases of O-degree products. Pontianak City was chosen for this study because it is a hub for aloe vera farming and is renowned for generating high-quality goods. The study's sample size was 100 customers aged 17 and older who had bought skincare products containing aloe vera at least twice in the previous six months. The factors influencing purchase decisions are assessed using the data analysis technique known as structural equation modeling (SEM). Product, pricing, location, and advertising were the characteristics that were being examined. The survey's results showed that most participants were female, between the ages of 21 and 25, working for a private company, college-educated, and making between Rp1,500,001 and Rp3,000,000. The product variable influenced consumers' buying decisions the most of the four factors analyzed. This is due to the distinctive worth and uniqueness of XYZ items, which are native Pontianak commodities. To improve buying decisions, entrepreneurs must focus more on improving product quality and maintaining the features that are the product's main draws. By enhancing product quality and giving local Pontianak products more prominence, XYZ is expected to be able to compete more successfully in the fiercely competitive skincare market.
Analisis Risiko Produksi Pertanian Mentimun pada Lahan Gambut di Kubu Raya Zusnita Anggraini; Eva Dolorosa; Wanti Fitrianti
JIA (Jurnal Ilmiah Agribisnis) : Jurnal Agribisnis dan Ilmu Sosial Ekonomi Pertanian Vol. 9 No. 6 (2024)
Publisher : Department of Agribusiness, Halu Oleo University Jointly with Perhimpunan Ekonomi Pertanian Indonesia - Indonesian Society of Agricultural Economics (PERHEPI/ISAE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37149/jia.v9i6.1636

Abstract

Kubu Raya Regency, particularly Rasau Jaya District, is a region in West Kalimantan dominated by peatlands. One of the leading agricultural products in this area is cucumber. However, cucumber production in Rasau Jaya District experiences significant annual fluctuations. These fluctuations are caused by various risks, such as vulnerability to climate change, which triggers pest and plant disease outbreaks, and physical and chemical damage to peatlands. This study, conducted in 2023, aims to describe cucumber production outcomes, analyze factors affecting production risks, and measure the magnitude of those risks. Data were collected from 30 respondents who are cucumber farmers in Rasau Jaya District. The research highlights that peatlands, while fertile, are highly sensitive to environmental changes, making risk management crucial for sustainable agriculture. Farmers face challenges such as limited access to agricultural inputs and unpredictable weather conditions, further amplifying the risks in cucumber farming. The socio-economic characteristics of respondents, including education levels and farming experience, also play a role in managing production risks. Data analysis was performed using the coefficient of variation (CV) method and multiple linear regression. The results show that the production risk of cucumber farming in peatlands has a CV value of 0.009, indicating a low risk (CV < 0.5). The analyzed factors include land area, seeds, labor, lime usage, and poles and strings. These factors significantly influence the production risks of cucumbers in the area. This study provides insights into the conditions and risks of cucumber cultivation in the peatlands of Rasau Jaya. The information obtained can serve as a basis for better risk management in peatland agricultural practices.
Analisis Pemasaran Cengkeh di Desa Pangkalan kecamatan Serasan Kabupaten Natuna Ori Winata; Wanti Fitrianti; Aditya Nugraha
Journal of Agribusiness, Social and Economic Vol. 6 No. 1 (2026): Journal of Agribusiness, Social and Economic (JASE)
Publisher : Universitas Veteran Bangun Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32585/jase.v6i1.8136

Abstract

Penelitian ini dilatarbelakangi oleh dugaan bahwa pemasaran cengkeh di Desa Pangkalan Kecamatan Serasan tidak efisien sebab tingginya margin pemasaran sehingga menyebabkan rendahnya bagian yg sebagai penerima petani. berdasarkan perseteruan tadi, maka tujuan penelitian ini ialah menganalisis saluran pemasaran cengkeh dan menganalisis efisiensi saluran pemasaran cengkeh di Desa Pangkalan Kecamatan Serasan. Lokasi penelitian dilakukan menggunakan pendekatan purposive pada Desa Pangkalan. Selanjutnya sampel petani, pedagang pengumpul serta pedagang akbar dipengaruhi menggunakan metode sampling jenuh (sensus). Data diperoleh menggunakan wawancara. yang akan terjadi penelitian menemukan terdapat 2 saluran pemasaran yg mana masing-masing saluran pemasaran tergolong efisien. Saluran I mempunyai total margin pemasaran sebanyak 13,04%, farmer’s share sebesar 86,95%, serta profitability index sebanyak 1,03. ad interim saluran pemasaran II mempunyai total margin pemasaran sebanyak 19,79%, farmer’s share sebesar 81,20%, dan profitability index sebanyak 1,02.
Strengthening Agricultural Regeneration: Determinants of Young Farmers’ Performance in Sub-Urban Villages Sudrajat, Jajat; Fitrianti, Wanti; Suyatno, Adi
AGRARIS: Journal of Agribusiness and Rural Development Research Vol. 11 No. 2: July-December 2025
Publisher : Universitas Muhammadiyah Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18196/agraris.v11i2.503

Abstract

Farmer regeneration in Indonesia is faced with severe challenges, and it is predicted that this may lead to a decrease in the national food production ability. Therefore, strategic effort is required to facilitate the regeneration process. In this study, we aimed to analyze the dynamics of farmer regeneration in sub-urban villages and the determinants of the farming performance of a young farmer. The research method employed a mixed approach between qualitative and quantitative perspectives. In the quantitative method, we purposively selected 51 young farmers as samples for interview. The qualitative approach was used to explain the dynamics of regeneration behavior, whereas the quantitative approach based on Spearman correlation was used to analyze a few critical variables, which exhibited a strong correlation with a young farmer farming performance. The research results revealed a dynamic behavior of a farmer child, determining their entry into or exit from agriculture, and that farming income was the main determinant of decision-making in entering the agriculture sector. The analysis further revealed that a young farmer farming performance correlated significantly with their agricultural entrepreneurship orientation, which covers the feeling of confidence, patience, and perseverance in farming. Further, their farming performance was also correlated significantly with access to external finance  and agricultural education in the family. These results provide valuable insights regarding the importance of the empowerment strategy, particularly at farmer household level, in encouraging effective farmer regeneration.
PERILAKU PETANI MUDA TERHADAP RISIKO USAHATANI KETIMUN: KASUS USAHATANI DI LAHAN GAMBUT Urrohmah, Syifa'; Jajat Sudrajat; Wanti Fitrianti
Jurnal Ekonomi Pertanian dan Agribisnis Vol. 10 No. 2 (2026)
Publisher : Department of Agricultural Social Economics, Faculty of Agriculture, Brawijaya University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/

Abstract

Perilaku terhadap risiko pada petani muda penting untuk eksplorasi lebih jauh, sebagai jalan untuk memantapkan cara pelatihan mereka. Penelitian ini bertujuan menganalisis tingkat risiko produksi usahatani ketimun pada petani muda, serta perilaku terhadap risiko, dan faktor – faktor yang mempengaruhinya. Metode penelitian menggunakan teknik observasi dan wawancara terhadap 68 petani sedangkan analisis data menggunakan Koefisien Variasi, fungsi utilitas kuadratik, dan regresi logistik . Hasil penelitian membuktikan bahwa tingkat risiko produksi usahatani ketimun berada dalam kategori tinggi, yaitu ditunjukkan dengan variasi koefisien sebesar 0,69. Selanjutnya ditemukan bahwa 68% petani muda berperilaku berani mengambil risiko (risk taker). Faktor – faktor yang menentukan perilaku pengambilan risiko adalah variabel pengalaman usahatani, jumlah komoditas yang diusahakan, dan keikutsertaan dalam kelompok tani. Sebaliknya, variabel afiliasi dengan pedagang pengumpul merupakan ciri petani berperilaku menghindari risiko.
ANALISIS KELAYAKAN FINANSIAL USAHATANI LADA (Piper nigrum, L) DI DESA SUNGAI PALAH KECAMATAN GALING KABUPATEN SAMBAS Huda, Nurul; Suyatno, Adi; Fitrianti, Wanti
Jurnal Sains Pertanian Equator Vol. 3 No. 3: Desember 2014
Publisher : Fakultas Pertanian Universitas Tanjungpura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26418/jspe.v3i3.7477

Abstract

ABSTRAK Penelitian ini bertujuan untuk menganalisis kelayakan finansial usahatani lada di desa Sungai Palah Kecamatan Galing Kabupaten Sambas. Metode yang digunakan dalam penelitian ini adalah metode survey. Lokasi penelitian dipilih secara sengaja yaitu di desa Sungai Palah dengan pertimbangan bahwa desa Sungai Palah merupakan salah satu desa sentral produksi lada di Kecamatan Galing. Jumlah sampel yang digunakan dalam penelitian ini adalah sebanyak 40 responden petani lada. Analisis yang digunakan adalah analisis deskriptif dan kriteria investasi. Hasil penelitian menunjukkan bahwa biaya investasi usahatani lada adalah Rp.19.895.643 dengan biaya operasional Rp.41.602.139. Jika tingkat suku bunga Bank Rakyat Indonesia (Kabupaten Sambas) yang berlaku sekarang 12%, maka NPV yang dicapai adalah Rp.89.645.079 Net B/C Ratio sebesar 4,0 dan IRR sebesar 56,72% serta masa pengembalian modalnya selama 3 tahun 6 bulan. Analisis sensitivitas menunjukkan apabila terjadi kenaikan biaya operasional (harga pupuk) sebesar 6,97% dan apabila terjadi penurunan benefit (harga jual lada) sebesar 10%, maka usahatani lada di desa Sungai Palah Kecamatan Galing Kabupaten Sambas layak dijalankan. Kata kunci : Analisis Kelayakan Finansial, Usahatani Lada, Desa Sungai Palah, Analisis Sensitivita
IMPACTS OF FOREST CONVERSION TO CROPLAND ON VILLAGES DEVELOPMENT CASE OF HUTAN PROTECTED FOREST PINANG LUAR "“ KUBU RAYA DISTRICT handayani, handayani; A.Yusra, Abdul Hamid; Fitrianti, Wanti
Jurnal Sains Pertanian Equator Vol. 3 No. 3: Desember 2014
Publisher : Fakultas Pertanian Universitas Tanjungpura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26418/jspe.v3i3.7503

Abstract

Forest conversion activities into non forestry purposes impacts on decreasing of forest function as a main role sustainable development, especially as water regulators and as carbon storage. Therefore, deforestation not only causes a direct loss of forest habitat but also leads to indirect impacts as ecosystem services deteriorate or fail. Forests provide ecosystem services that include the regulation of weather and climate at local, regional and even global levels. Existence of protected forest Pinang Luar ± 3.228 acres take an important part and people living in the area has a high dependency on the forest. Farming activities become a treat to the forest and their indications show that cropland and palm estate already in the forest area. Land cover changes in protected forest Pinang luar at 2003 "“ 2012 impacts on villages at ring 1 area hierarchy decrease cause by population growth are not followed by the additional of infrastructures in economy, health and education. It is also caused by land conversion that occurred in the protected forest Pinang Luar. In the period 2003 - 2012, the villages directly affected (ring 1) have a level area hierarchy is much worse compared to villages that are not directly affected (Ring 2). And it affected to the development of the villages in the ring 2 which is better than the village at ring 1. These conditions happen because at the village in ring 1 change only on land not on the impact on the level of development that could affect the region hierarchy. This is in contrast with the ring 2 villages where the changes occur not only on land but also on its impact on the development so as to enhance the region hierarchy in ring 2 villages. Key words : Forest conversion, Hierarchy Level, Ring 1 Village, Ring 2 Village.
Identifikasi Komoditas Unggulan dan Keberlanjutannya di Lahan Gambut Desa Rasau Jaya II Rini, Ratih Puspa; Kusrini, Novira; Fitrianti, Wanti
Jurnal Sains Pertanian Equator Vol. 3 No. 3: Desember 2014
Publisher : Fakultas Pertanian Universitas Tanjungpura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26418/jspe.v3i3.7536

Abstract

ABSTRAK Penelitian ini bertujuan untuk mengidentifikasi komoditas unggulan dan keberlanjutannya di lahan gambut desa Rasau Jaya II. Metode yang digunakan dalam penelitian adalah metode survei. Lokasi penelitian dipilih secara sengaja yaitu di Desa Rasau Jaya II dengan pertimbangan bahwa di daerah ini seluruh lahannya terdiri atas lahan gambut. Jumlah sampel yang digunakan adalah sebanyak 11 orang responden kunci untuk mengidentifikasi komoditas unggulan dan 78 orang petani komoditas unggulan terpilih, yaitu petani padi. Penelitian ini menggunakan Metode AHP dengan menggunakan software Expert Choice dan skala Likert. Hasil analisis metode AHP menunjukkan tiga kriteria yang memiliki pengaruh tertinggi adalah kriteria dukungan dengan bobot sebesar 0,191, kriteria produksi dengan bobot 0,166 dan kriteria kelestarian dengan bobot 0,137, dengan Consistency Ratio sebesar 0,07. Sedangkan komoditas unggulan yang terpilih adalah padi dengan bobot sebesar 0,437. Hasil analisis keberlanjutan pertanian padi ditinjau dari dimensi ekologi menunjukkan hasil sangat berkelanjutan, sedangkan dari dimensi ekonomi dan dimensi sosial budaya menunjukkan hasil cukup berkelanjutan. Hasil akhir rata-rata menunjukkan pertanian padi di lahan gambut Desa Rasau Jaya II berada pada range cukup berkelanjutan. Kata kunci: Komoditas Unggulan, Metode AHP, Keberlanjutan Pertanian, Lahan gambut
Co-Authors A.YUSRA, ABDUL HAMID Abdul Hamid A. Yusra Adi Suyatno Adi Suyatno Aditya Nugraha Agung Setiawan Agustia, Dini Aldieyansah, Ilfan Aliung, Aliung Aminuyati Anita Suharyani Ardiano, Nikolas ari krisnohadi Ari Natul Hidayah Assiddiq, Hasbi Ayu Safitri Bayo, Oktovorus Bayu Try Wibowo Boby, Antonius Dewi Kurniati Didik Wiranda Dwi Prasetiyo Dwi Prasetyo Dwi Raharjo DWI RAHARJO Dwi Zulfita Eli Yansih Erkulanus Wawan Erlinda Yurisinthae Erlinda Yurisinthae Erval Alziansyah Eva Dolorosa Eva Mulia Saputri Fariyanti, Anna Febian, Rachmad Febriana, Dega Febriansyah Febriansyah Fernando, Fachrozi Arif Handayani Handayani Hapzi Ali Hartoyo Hartoyo Hendi, Hendrikus Hiromitsu, Kuno Irwanto, Ignasius Ivan Sujana Jajat Sudarajat Jajat sudrajat Jitro Rian Atria Kartika, Anna Silviyana Kurniari, Dewi Kurniati*, Dewi Kusairi, Yudi Lestari, Mar'ah Lestari, Yuti Lilis Handayani Marisi Aritonang Marisi Aritonang Maswadi Maswadi Maswadi - Maswadi Maswadi Maswadi Maswadi Maswadi Maswadi Maswadi, Dhimaz Maulidi Maulidi Melaelika, Anastasia Muhamad Kardiansyah Nabilla, Kansa Nalius Nalius Naomi Claudia Situmorang Nelyanti, Oktavia Novira Kusrini Nur Arifin, Nur Nurliza Nurliza Nurul Huda Ori Winata Parulian, Joshua Popilianus, Hendra Prasetyo, Hanang Qohhaarudin Barokah Trisbyono rini hazriani Rini Hazriani Rini, Ratih Puspa Robertus Imanuel Romiyanto, Romiyanto Sabina Sabina Sahat Irawan Manik Sandini, Sari Sekarya Sembiring Meliala Septia Wulandari Tia Shenny Oktoriana Siswahyudianto Tamaulina Br Sembiring Taufiq Rahman Tia, Septia Wulandari U Edi Suryadi Urai Suci Yulies Vitri Indrawati Urrohmah, Syifa' Yohana Yohana Yopa Eka Prawatya Yufita, Franciska Yusman Syaukat Zakaria, Bagus Zusnita Anggraini