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Pengaruh Kualitas Layanan Terhadap Kepuasan Nasabah Dalam Bertransaksi Dibank Syariah (Btn Syariah) Diuniversitas Muhammadiyah Makassar Cecet Eriani; Buyung Romadhoni; Firman Syah
Jurnal Ilmiah Manajemen, Ekonomi dan Akuntansi Vol. 5 No. 2 (2025): Jurnal Ilmiah Manajemen, Ekonomi dan Akuntansi
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jurimea.v5i2.939

Abstract

This research is a type of quantitative research with the aim of determining the Effect of Service Quality on Customer Satisfaction in Transactions at the Sharia Bank (BTN Syariah) of the Muhammadiyah University of Makassar. This sample was taken from the BTN Syariah Bank branch in Makassar City with a population of 5400 customers from September to the end of November 2024 and a sample of 98 customers. Based on the results of data research using statistical calculations regarding the effect of service quality on customer satisfaction in transactions at the Sharia Bank (BTN Syariah) of the Muhammadiyah University of Makassar, the author concludes that Service Quality has a positive and significant effect on customer satisfaction. Good service quality will increase customer satisfaction in transactions at the BTN Syariah Sharia Bank because it can be seen from the calculation results, namely a coefficient value of 0.638 and a significant value of less than 0.05, which is 0.001
Keeping Up the Pace of Digitalization in Small Business-Women Entreprenurs Knowledge and Use of Social Media Naninsih, Nur; Alam, Syamsu; Romadhoni, Buyung
Economics and Digital Business Review Vol. 7 No. 1 (2025)
Publisher : STIE Amkop Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Ketertinggalan perempuan pelaku UMKM dalam adopsi teknologi digital menghambat daya saing bisnis mereka. Penelitian ini bertujuan menganalisis strategi informal (learning by doing) yang digunakan untuk mengatasi keterbatasan literasi digital, dengan metode Systematic Literature Review (SLR) terhadap 40 jurnal bereputasi (2019–2024). Hasil menunjukkan bahwa 89% perempuan wirausaha mengandalkan eksperimen mandiri dan peer learning untuk menguasai media sosial, yang ternyata lebih efektif daripada pelatihan formal dalam konteks sumber daya terbatas. Temuan ini memperkaya teori Resource-Based View dengan menegaskan keterampilan informal sebagai aset kompetitif, sekaligus merekomendasikan program pelatihan berbasis komunitas sebagai solusi berkelanjutan.
PENGARUH INOVASI DAN KUALITAS PRODUK TERHADAP KEPUASAN KONSUMEN MELALUI PRODUK BARU PADA PT. PRAPTA MAKASSAR Erniati, Erniati; Romadhoni, Buyung; Mappatompo, Andi
COMPETITIVENESS Vol. 10 No. 2 (2021): COMPETITIVENESS
Publisher : UNIVERSITAS MUHAMMADIYAH MAKASSAR

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26618/competitiveness.v10i2.6597

Abstract

This study aims to determine the extent of the influence of innovation and product quality on customer satisfaction through new products. This type of research uses a quantitative approach. Data collection techniques through online questionnaires to 180 respondents. Hypothesis testing uses path analysis with the help of AMOS 21 software.The results showed that the innovation variable had a significant positive effect on new products; Product quality has a significant positive effect on new products; Innovation has a significant positive effect on customer satisfaction; Product quality has no significant positive effect on customer satisfaction; New products have a significant effect on customer satisfaction; Innovation has a significant positive effect on customer satisfaction through new products and product quality has a significant positive effect on customer satisfaction through new products. Keywords: Innovation, Product Quality, Customer satisfaction, New produduct.
PENGARUH E-SERVICE QUALITY TERHADAP CUSTOMER SATISFACTION MELALUI PERCEIVED VALUE PELANGGAN APLIKASI GRAB FOOD DI KOTA MAKASSAR Bahtiar, Bahtiar; Romadhoni, Buyung; Muchran, Muchriady
COMPETITIVENESS Vol. 10 No. 2 (2021): COMPETITIVENESS
Publisher : UNIVERSITAS MUHAMMADIYAH MAKASSAR

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26618/competitiveness.v10i2.6600

Abstract

This study aims to determine the effect of E-service quality on customer satisfaction through the customer's perceived value of the Grab Food application in Makassar City. This research is experimental, the research design used is associative research. associative or relationship is research that aims to determine the relationship between two or more variables. The research data obtained that E-service quality has a significant positive effect on Perceived value with P = 0.000 <0.05 with a coefficient value of 0.500, this coefficient indicates that the better the E-service quality perceived by consumers, the better the perceived value will also be, and Perceived value has a significant positive effect on customer satisfaction with P = 0.000 <0.05 with a coefficient value of 0.233, this coefficient indicates that the better the perceived value, the better customer satisfaction, while E-service quality has a significant positive effect on customer satisfaction with P = 0.000 < 0.05 with a coefficient value of 0.547, this coefficient indicates that the better the E-service quality perceived by consumers, the more customer satisfaction will increase. And finally, E-service quality has a significant influence on customer satisfaction through Perceived value with a coefficient value of 0.274, this coefficient indicates that good service quality perceived by consumers will encourage consumers to increase perceived value for products and ultimately have an impact on better consumer satisfaction.Keywords: E-service quality, Customer satisfaction, and Perceived Value.
ANALISIS HARGA TANDAN BUAH SEGAR KELAPA SAWIT DI KABUPATEN PASANGKAYU Hasriani, Hasriani; Romadhoni, Buyung; Mappatompo, Andi
COMPETITIVENESS Vol. 10 No. 2 (2021): COMPETITIVENESS
Publisher : UNIVERSITAS MUHAMMADIYAH MAKASSAR

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26618/competitiveness.v10i2.6602

Abstract

This study aimed to determine the difference in the price of palm tree fresh fruit bunch in Pasangkayu Regency and to find out why the various traders’ behavior in giving prices to farmers. This study used qualitative research. The type of this research approach was descriptive. To determine the informants in this study was throung the snowball sampling technique. Snowball technique was a sampling method in which informants are obtained through a rolling process from one informant to another. The number of informants in this study were 8. The results showed that differences in ownership of ISPO and RSPO certificates for each palm oil company affects the price policy offered by each company. The difference in prices received by farmers was also influenced by the behavior of collectors in determining prices, each of them incurs a different amount, the costs are transportation, wage of workers, distance, quality of fruit, and operational costs as well as the amount of profit that collectors want to get. Keywords: Price, Fresh Fruit Bunches.
PENGEMBANGAN KAWASAN WISATA BERBASIS PARTISIPASI MASYARAKAT LOKAL DI DESA KAHAYYA KABUPATEN BULUKUMBA Sannu, Rahman; Romadhoni, Buyung; Rezky, Amelia
COMPETITIVENESS Vol. 10 No. 2 (2021): COMPETITIVENESS
Publisher : UNIVERSITAS MUHAMMADIYAH MAKASSAR

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26618/competitiveness.v10i2.6606

Abstract

This research aims to analyze governance policies and the role of the community in the development of tourist areas conducted by the Bulukumba District Cultural and Tourism Office and formulate a model for the development of participation-based tourist areas in Kahayya Village, Kindang District, Bulukumba Regency. The problem in this study is that the management of tourism governance in Bulukumba Regency has not experienced a significant increase in the number of visitors. The low number of visits can be due to a less professional, transparent, accountable, and un-integrated governance system and inadequate infrastructure transparency. This method uses quantitatitive research. The results showed that: 1) Policies carried out by the Bulukumba District Cultural and Paratourism Office in the governance of Kahayya Village Natural Tourism Area included cooperation with several communities, approaches to the community in the creative economy, and formed RIPPDA (Regional Tourism Planning Master Plan) in 2009. 2) Kawadan tourism needs to be managed properly by collaborating with cuttingholders for the development of the tourism sector including the Natural Tourism Area in Kahayya Village. 3) Several development models that need to be done for the development of tourist areas in Kahayaa Village of Kindang District of Bulukumba Regency, namely cultural elements need to be maintained in the development of natural tourism areas in Kahayya Village to attract tourists visiting Kahayya Village, creating new innovations such as tour guides involving the surrounding community in Kahayya Village, utilizing social media and also collaborating with millennial figures to promote tourist areas.  Nature in Kahayya Village and does not build luxury facilities such as hotels and other facilities that can change the nuances of nature in the natural tourist area in Kahayya Village. Keywords: Policy, Role of Society
The Influence of Service Quality and Promotion on Purchasing Decisions of Electronic Products at Maxi Store Sultan Alauddin Makassar Anugrah Annur; Buyung Romadhoni; Aulia, Aulia
Economos : Jurnal Ekonomi dan Bisnis Vol. 8 No. 2 (2025): ECONOMOS : Jurnal Ekonomi dan Bisnis
Publisher : Fakultas Ekonomi dan Bisnis Universitas Muhammadiyah Parepare

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31850/economos.v8i2.3986

Abstract

Abstract This study is quantitative research aimed at examining the influence of service quality and promotion on purchasing decisions for electronic products at Maxi Store Sultan Alauddin Makassar. The research sample was taken from customers of Maxi Store Sultan Alauddin Makassar. The data used in this study are quantitative in nature, obtained through distributed questionnaires that are directly related to the research problem. Data collection techniques included observation and questionnaire distribution. The data sources consist of both primary and secondary data. The research instrument applied in this study was a literature-based method. Data analysis was conducted using statistical calculations with the Statistical Package for the Social Sciences (SPSS) version 26. The results show that service quality and promotion have a positive and significant effect on purchasing decisions. Furthermore, the variables of service quality and promotion, when considered simultaneously, also have a positive and significant influence on consumers’ decisions to purchase electronic products. The findings suggest that service quality should be continuously improved and promotional strategies should be expanded, as both factors play a crucial role in shaping consumer purchasing decisions.
Pengaruh Digital Marketing, Word of Mouth dan Kepercayaan terhadap Keputusan Pembelian Mobil Suzuki pada PT Megah Putra Sejahtera Kota Makassar Ramadani, Tenri Wahyu; Romadhoni, Buyung; Muchran, Muchriady
Ekonomis: Journal of Economics and Business Vol 9, No 2 (2025): September
Publisher : Universitas Batanghari Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/ekonomis.v9i2.2325

Abstract

This study aims to examine and analyze the influence of digital marketing, word of mouth, and trust on purchasing decisions for Suzuki cars at PT. Megah Putra Sejahtera in Makassar. The research adopts a quantitative approach with a survey design. Data was collected through a questionnaire distributed to 160 customers of PT. Megah Putra Sejahtera. The data analysis technique used is path analysis. The results show that digital marketing and word of mouth have a positive and significant impact on customer trust. Trust, in turn, significantly affects the purchasing decision for Suzuki cars. However, the direct impact of digital marketing and word of mouth on purchasing decisions, without the mediation of trust, was not found to be significant. These findings suggest that customer trust is an important mediating variable in the relationship between digital marketing, word of mouth, and purchasing decisions. The study recommends that future research consider additional variables such as service quality, product quality, and reference groups to further enrich the analysis of purchasing decision-making.
The effect of service quality and shariah compliance on customer loyalty by mediating customer satisfaction Romadhoni, Buyung; Amin, Asbi; Arnida, Arnida
Annals of Management and Organization Research Vol. 7 No. 2 (2025): November
Publisher : goodwood publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35912/amor.v7i2.2538

Abstract

Purpose: This research to examine the influence of Service Quality and Shariah Compliance on Customer Loyalty; Service Quality and Shariah Compliance influence customer satisfaction; Customer Loyalty influences Customer Satisfaction; Service Quality and Shariah Compliance towards Customer Loyalty by mediating customer satisfaction. Methodology/approach: This study uses a quantitative descriptive research. Taken from clients of PT Bank Syariah Indonesia KCP Makassar Panakukang with a test estimate of 150 respondents. Results: Service quality, Shariah Compliance and customer satisfaction has a positive effect on customer loyalty; service quality and Shariah Compliance has a positive effect on customer satisfaction; service quality has a positive effect but Shariah Compliance has not effect on customer loyalty through customer satisfaction. Conclusion: Of the seven hypotheses found, six were accepted but one hypothesis was rejected. Limitations: A survey of 150 clients at one branch, which restricts the generalizability of the findings to all customers of PT Bank Syariah Indonesia in Makassar. Contribution: It is hoped that the results of this research can provide information on marketing strategies in sharia practice, especially in improving service quality, sharia compliance, customer satisfaction in increasing customer loyalty.
KONTRIBUSI PENDAPATAN ASLI DAERAH TERHADAP PENERIMAAN PEMERINTAH DAERAH KABUPATEN TAKALAR Romadhoni, Buyung; Akhmad, Akhmad; Amir, Amir
Patria Artha Journal of Accounting dan Financial Reporting Vol 5, No 1 (2021): Patria Artha Journal of Accounting dan Financial Reporting
Publisher : Universitas Patria Artha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33857/jafr.v5i1.422

Abstract

Dalam era otonomi daerah dewasa ini,  pendapatan asli daerah diharapkan  menjadi sumber penerimaan utama dari penerimaan daerah, namun pada kenyataanya kontribusi Pendapatan Asli Daerah terhadap total penerimaan daerah relatif masih kecil, sekaligus menunjukkan bahwa kemandirian keuangan pemerintah daerah relatif kecil. Oleh karena itu penelitian ini bertujuan untuk; mengetahui kontribusi masing-masing variabel pajak daerah, retribusi daerah, hasil pengelolaan kekayaan daerah yang dipisahkan; dan lain-lain pendapatan asli daerah yang sah terhadap pendapatan asli daerah di Kabupaten Takalar dan mengetahui kontribusi pendapatan asli daerah terhadap total penerimaan pemerintah daerah Kabupaten Takalar. Penelitian ini menggunakan data sekunder yang bersumber dari  Direktorat Jenderal Perimbangan Keuangan Kementerian Keuangan Republik Indonesia dan Pemerintah Kabupaten Takalar tahun 2010 sampai tahun 2020. Hasil penelitian menunjukkan bahwa pajak daerah dan dan lain-lain pendapatan asli daerah  yang sah memiliki kontribusi yang cukup besar terhadap pendapatan asli daerah kabupaten Takalar. Hasil penelitian juga menunjukkan bahwa kontribusi pendapatan asli daerah terhadap total pendapatan daerah relatif masih kecil, tetapi tren peningkatan kontribusi cenderung meningkat dari tahun ke tahun.
Co-Authors Abdul Razak Munir Ahmad, Bashiruddin Akhmad Akhmad Akhmad, Akhmad Alam, Syamsul Alam Ali, Muhammad Yunus Alriani, Rita Amelia Rezky Amin, Asbi Amir Amir Amir Amir Amir Amir Anastasya Cahyana Waode Andi Mappatompo Andi Risfan Rizaldi Ansar HK Anugrah Annur Arief Muhsin Arnida Arnida Arsal, Muryani Asbahar Asbahar Asbi Amin Asrawan , Asrawan Asriani Hasan Aulia Aulia Bahtiar Bahtiar Bahtiar Bahtiar Bangsawan, Gema Cecet Eriani Dara Ayu Nianty Deasy Mauliana Dwita Ansir, Ratna Erniati Erniati Erniati Erniati Faidhul Adzim Fausiah Fausiah Fina Diana Firman syah Hala, Yusriadi Hariyati Hariyati Hasriani Hasriani Hasriani Hasriani, Hasriani Ibrahim Ibrahim Ibrahim Ibrahim Indrayani, Syarthini Irwan Abdullah J, Jusriadi Jaya, Athira Dwi Jumriani Ansar M. Hidayat M. Hidayat Marchetia, Alva Ade Mardaniar, Andi Markiones, Sartika Aprilia MAULIANA, DEASY Moh. Aris Pasigai Mohammad Rahmat N Muchran, Muchriady Muchtar muchtar Muhammad Adil Muhammad Adil, Muhammad Muhammad Agus Muljanto Muhammad Rusydi Muhammad Rusydi Muhsin, Muh Arief Muliani Muliani, Muliani Multasamsi Mulyadi, Muh Yasin Muryani Arsal Mustaking, Mustaking Naidah, Naidah Naidah, Naidah Naldah Naldah Naomi Patiung Nasrullah Nasrullah Nasrullah Nasrullah Niluh Putu Evvy Rossanty Nur Mushlimah Nur Naninsih Orfyanny S. Themba Pamungkas, Mahesa Angel Rahman Sannu Rahmat Herman Ramadani, Tenri Wahyu Rasulong, Ismail Rezky, Amelia S.Themba, Orfyanny Sahrullah, Sahrullah Samsul Rizal Samsul Rizal Sannu, Rahman Saputera, Muliadi takdir Sembiring, Rinawati Sherry Adelia Natsir Kalla Sherry Edelia Natrir Kalla Siti Aisyah Sri Andayaningsih St. Syahriati Sulaiman, Syarifuddin Sulfa Sulfa Sumiati Sumiati Syahrtini Indrayani SYAMSU ALAM Syarthini Indrayani wahyuni wahyuni Yusril, Muh.