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Mau, Muliadi
Faculty Of Social And Political Sciences, Hasanuddin University, Indonesia
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Journal : metacommunication

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LGBT Representation In You Need To Calm Down-Taylor Swift Music Video Fadeliyah Ikhwan; Muh. Akbar; Muliadi Mau
Metacommunication: Journal of Communication Studies Vol 10, No 1 (2025): MARCH
Publisher : Universitas Lambung Mangkurat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20527/mc.v10i1.21201

Abstract

Music videos have become a popular medium for conveying social messages. This study analyzes the representation of Lesbian, Gay, Bisexual, and Transgender (LGBT) messages in Taylor Swift's music video "You Need To Calm Down" using a semiotic approach. An in-depth analysis of the visual symbols, music, and lyrics in the video aims to reveal hidden meanings related to LGBT issues. The results of this study indicate the presence of visual codes that represent the LGBT community, such as the use of bright colors, eye-catching costumes, and scenes showing same-sex relationships, using John Fiske's semiotic analysis. This study makes a significant contribution to understanding how music videos can be used as a tool to campaign for social issues. The findings of this study can be a reference for other researchers who are interested in studying the representation of gender, sexuality, and identity in popular media.
Co-Authors A. Zalzabila Agustiani, Nurling Ahmad Ismail Ahmad Muhyiddin Ahmad Musafir Akbar, Muh Akbar, Muh. Alimuddin Unde, Alimuddin Amahoru, Ibnu Kasir Amriani Amriani, Amriani Anastasia, Jesika Andi Alimuddin Unde Andi Alimuddin Unde Andi Alimuddin Unde Andi Alimuddin Unde, Andi Alimuddin Andi Asdar Andi Ayuni Dara Uleng Annur, Delaina Ansari Abdillah Arianto Arianto Arianto Arianto Arianto Arifatul Azzarah Hs Arya Nugraha Asaad, Iwan Asdar, H. A. Azmar, Rahma Nurshani Betirudin, Betirudin Caesary MP, Nurfadilha Cahyani, Arum Tri Canggi Araliya Aprianti Ode didatunisa, Muja Dien Zulfikar Hidayat Ezra Dwi Epriputra Fadeliyah Ikhwan FARIED, MUHAMMAD Fatimah, Jenny Maria Hafied Cangara Hamna, Dian Muhtadiah Hangivola Emyblonde Ratna Hasana, Wa Ode Ria Ika Hasfi, Wirda Tri Hasrullah Hasrullah Hasrullah Hasrullah Hs, Arifatul Azzarah Ibnu Kasir Amahoru Idham Ama, Muhammad Idrus Idu Ikhwan, Fadeliyah Ikram, Ikramullah Mahdi Ikramullah Mahdi Izki Fikriani Amir Jamaluddin, Putri Arsidah Jamil, Nadra Azzulany Ayis Putri Jaminah Jaminah Jaya Razak, Sanovra Jenny Maria Fatimah Judhariksawan Judhariksawan Kalatasik, Arniati J. Karnay, Sudirman Kartika Kartika Kurniawan Latif, Das'ad Lisda Ariani Simabur M Iqbal Sultan Magfirah Ramadanti Marsudi Maryam Maryam Maryam Maryam Moehammad Iqbal Sultan Moh Yamin Rumra Muh Akbar Muh. Akbar Muh. Akbar Muh. Akbar Muh. Aswad Muh. Rezky Z Muhammad Akbar Muhammad Farid Muhammad Ihlasul Amal Muhammad Syahdarul Awal Mukhlisa Setiabudi Mursalim Mursalim Musran Munizu najamuddin Ng, Khar Thoe Nurling Agustiani Nursyamsi Nursyamsi Putri Melinda Sunusi Raenita Dwimulya Tahir Rahmad, Wa Ode Dwi Cahyani Ralaivao Hanginiaina Emynorane Rusnali, Andi Nur Aisyah Saidah, Imro'atus Saidin Ernas Saldy Irawan Salman, Elsa Claudia Salmia, Salmia Sarro, Abd. Halim Sonni, Alem Febri Sri Riski Wulandari Sultan, Badrul Aeni Sultan, Iqbal Sultan, M Iqbal Sultan, M. Iqbal Sultan, Moehammad Iqbal Sunusi, Putri Melinda Syarif, Alwiyah Nur Tasrifin Tahara Tuti Bahfiarti Tuti Bahfiarti Tuti Bahfiarti Tuti Bahfiarti Wa Ode Dwi Cahyani Rahmad Wahyuddin Wahyuddin Yusniar