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All Journal JUPIIS: Jurnal Pendidikan Ilmu-ilmu Sosial Jurnal Ilmiah Universitas Batanghari Jambi JURNAL EDUCATION AND DEVELOPMENT Journal of Educational Research and Evaluation Edumaspul: Jurnal Pendidikan JURISMA: Jurnal Riset Bisnis & Manajemen SULTANIST: Jurnal Manajemen dan Keuangan Valid Jurnal Ilmiah FIRM: Journal of Management Studies Jurnal Ilmiah Edunomika (JIE) Jurnal Informasi dan Teknologi EKONOMI, KEUANGAN, INVESTASI DAN SYARIAH (EKUITAS) Jurnal Ilmiah Satyagraha Jurnal Pengabdian Nasional (JPN) Indonesia International Journal of Business, Law, and Education JURNAL ILMIAH GLOBAL EDUCATION Indonesian Community Journal Journal of Innovation Research and Knowledge Jurnal Pengabdian Nasional (JPN) Indonesia E-Amal: Jurnal Pengabdian Kepada Masyarakat Jurnal Ekonomi, Manajemen, Akuntansi
Kevin Indajang
Sekolah Tinggi Ilmu Ekonomi Sultan Agung
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Neuroscience Public Health Social Sciences Other

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SISTEM PEMBAYARAN CASH ON DELIVERY TERHADAP KEPUTUSAN PEMBELIAN DI SHOPEE Simatupang, Sudung; Susanti, Desi; Butarbutar, Marisi; Indajang, Kevin; Girsang, Rosita Manawari
JURNAL ILMIAH EDUNOMIKA Vol. 8 No. 1 (2024): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v8i1.10711

Abstract

The development of digital technology has made the business world provide more innovative services in reaching a wider range of consumers, one of the systems that is expected to support these efforts is the Cash On Delivery (COD) service with the hope that it can support purchasing decisions. The results of the study found that there is a positive direction coefficient from Cash On Delivery on purchasing decisions, with the ability to explain Cash On delivery to purchasing decisions worth a strong correlation (R). The partial hypothesis test (Test) t shows a positive and significant effect of the Cash On Delivery variable on purchasing decisions. This means that Cash On Delivery is able to support the decision of consumers to make purchases when these consumers do not have a digital payment system, such as mobile banking, shoope pay, funds and so on.
Co-Authors Acai Sudirman AMELIA SETYAWATI, AMELIA Andronicus, Melkyory Andy Wijaya Azuar Juliandi Butarbutar, Marisi Candra, Vivi Christine Dewi Nainggolan Darwin Lie Dermawan Perangin Angin Dermawan Perangin-angin Desi Susanti Desi Susanti Dharma, Edy Dian Ariani Doloksaribu, Winda Sri Astuti Donny Dharmawan Edy Dharma Efendi Efendi Efendi, Efendi Eliza Arshandy Erbin Chandra Ernest Grace Fachrurazi Fitria Halim Fitria Halim Girsang, Rosita Manawari Hendrick Sasimtan Putra Juan Anastasia Putri Jufrizen Kisno - Lenny Dermawan Sembiring M.M, Besse Faradiba Malini Lubis, Fatimah Marthin Hutler Ambarita Martin Yehezkiel Sianipar Marto Silalahi Nainggolan, Anju Bherna D. Nelly Ervina Novita, Yulia Pawer Darasa Panjaitan Putra, Loist Abdi Robert Tua Siregar Romy, Elly Rosita Manawari Girsang Ruth Tridianty Sianipar Sasimtan Putra, Hendrick Saut Maruli Tua Pandiangan Senoaji, Fauzie sherly sherly Silitonga, Hery Pandapotan Simatupan, Sudung Simatupang, Sudung Simatupang, Sudung Siregar, Liper Sudung Simatupan Sudung Simatupang Sudung Simatupang Sudung Simatupang Syamsul Hadi Umaima Umaima Vivi Candra Vivi Candra Vivi Candra