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Journal : Journal of Educational Management Research

Designing Public Relations and Public Service Programs to Improve Public Image and Satisfaction Rochmat Widodo; Taufik Hidayat; Romlah; Ali Abdul Wakhid
Journal of Educational Management Research Vol. 4 No. 6 (2025)
Publisher : Al-Qalam Institue

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61987/jemr.v4i6.1168

Abstract

This study examines the design of a Public Relations and public service program aimed at improving institutional image and public satisfaction. Identified problems include a lack of communication integration, public services that are not fully responsive to public needs, and limited transparency and accountability, all of which contribute to low levels of public trust and participation. The purpose of this study is to analyze Public Relations program design strategies, identify community-oriented communication mechanisms and innovations in public services, and assess the role of transparency, accountability, and performance evaluation in strengthening institutional image. The method used is library research with a descriptive-qualitative approach, namely the collection and analysis of literature, journals, books, and documents related to Public Relations, public services, public communication, and institutional management. The results indicate that thorough strategic planning, appropriate communication implementation, responsive public service innovation, and systematic performance evaluation can increase public satisfaction and strengthen institutional image. This research's contribution lies in developing a Public Relations program model integrated with public service systems —both conventional and digital —to increase public trust and strengthen relationships between institutions and the community.
Integrating Communication and Stakeholder Engagement for Strengthening Public Islamic Education Services Saifullah; Siti Nur Janah; Nelma Elpayuni; Romlah; Ali Abdul Wakhid
Journal of Educational Management Research Vol. 4 No. 6 (2025)
Publisher : Al-Qalam Institue

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61987/jemr.v4i6.1424

Abstract

This study examines the role of communication and stakeholder engagement in enhancing public services in Islamic education institutions. The purpose of this research is to analyze how integrating communication strategies and stakeholder participation can strengthen the management and effectiveness of public Islamic education services. A qualitative, descriptive-analytical approach was employed, drawing on secondary sources and conceptual studies of organizational communication, stakeholder management, and Islamic education governance principles. The analysis involved inductively interpreting data to identify patterns of interaction between communication, stakeholder involvement, and service quality improvement. The results indicate that effective communication and active stakeholder involvement are crucial for enhancing public services in Islamic education. Open, honest, and two-way communication fosters a harmonious work environment, builds trust among institutional members, and accelerates problem-solving. Stakeholder participation, both internal and external, provides moral, social, and oversight support, increasing accountability and legitimacy in the eyes of the community. The integration of communication and stakeholder engagement creates a transparent, adaptive, and sustainable governance system that embodies Islamic values such as shura, amanah, tabligh, and ta'awun in educational management practice.