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All Journal MIX : Jurnal Ilmiah Manajemen Jurnal Riset Manajemen dan Bisnis (JRMB) Fakultas Ekonomi UNIAT Syntax Literate: Jurnal Ilmiah Indonesia BERDIKARI : Jurnal Inovasi dan Penerapan Ipteks Journal of Economic, Bussines and Accounting (COSTING) Alignment: Journal of Administration and Educational Management Fair Value: Jurnal Ilmiah Akuntansi dan Keuangan JURNAL PENDIDIKAN TAMBUSAI IKRA-ITH EKONOMIKA EQIEN - JURNAL EKONOMI DAN BISNIS Jurnal Manajemen Strategi dan Aplikasi Bisnis Journal of Humanities and Social Studies Abdimas Umtas : Jurnal Pengabdian kepada Masyarakat Journal of Leadership in Organizations Journal Of Management Science (JMAS) Maker: Jurnal Manajemen JURNAL LENTERA BISNIS Jurnal Pendidikan dan Konseling Syntax Idea SERAMBI: Jurnal Ekonomi Manajemen dan Bisnis Islam Dinasti International Journal of Education Management and Social Science Dialektika: Jurnal Ekonomi dan Ilmu Sosial Ilomata International Journal of Management Management Studies and Entrepreneurship Journal (MSEJ) Jurnal Industri Kreatif dan Kewirausahaan Jurnal Ilmiah Manajemen Kesatuan Bulletin of Counseling and Psychotherapy BERDAYA: Jurnal Pendidikan dan Pengabdian Kepada Masyarakat Jurnal Darma Agung jurnal syntax admiration Jurnal Pengabdian kepada Masyarakat Nusantara Jendela Pendidikan Ilomata International Journal of Management Journal La Bisecoman Management and Accounting Expose Prima Abdika: Jurnal Pengabdian Masyarakat Indonesian Journal of Economy, Business, Entrepreneuship and Finance (IJEBEF) Jurnal Pengabdian Kepada Masyarakat Sibatik Journal : Jurnal Ilmiah Bidang Sosial, Ekonomi, Budaya, Teknologi, Dan Pendidikan International Journal of Science and Society (IJSOC) ProBisnis : Jurnal Manajemen Journal of Social Research COMSERVA: Jurnal Penelitian dan Pengabdian Masyarakat Kalbisocio: Jurnal Bisnis dan Komunikasi Indonesian Journal of Business Analytics (IJBA) Jurnal Sains dan Teknologi Sinomika Journal: Publikasi Ilmiah Bidang Ekonomi dan Akuntansi Jurnal Manajemen dan Perbankan (JUMPA) Profit: Jurnal Manajemen, Bisnis dan Akuntansi Media Bina Ilmiah Optimal: Jurnal Ekonomi dan Manajemen Jurnal Indonesia Sosial Teknologi Jurnal Riset Manajemen dan Bisnis Journal Research of Social Science, Economics, and Management Eduvest - Journal of Universal Studies JURNAL ABDIMAS PLJ Influence: International Journal of Science Review IIJSE RESLAJ: Religion Education Social Laa Roiba Journal KALBISIANA Jurnal Sains, Bisnis dan Teknologi Smart Dedication: Jurnal Pengabdian Masyarakat Jurnal Valtech
Abadi, Ferryal
Esa Unggul University, Jakarta, Indonesia
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Implementation of Risk Management: Case Study at Franchiseglobal.com Ayu Anggia, Bunga; Hamdi, Edi; Indradewa, Rhian; Abadi, Ferryal
Syntax Literate Jurnal Ilmiah Indonesia
Publisher : Syntax Corporation

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36418/syntax-literate.v9i10.50112

Abstract

This study aims to analyze the digital-based marketing strategy implemented by FranchiseGlobal.com in order to increase exposure, market penetration, and brand awareness in the franchise industry. Using qualitative descriptive methods and a case study approach, this study explores digital marketing strategies that utilize big data, digital platforms, and social media to reach potential franchisees. Data were obtained through interviews, documentation, and direct observation of FranchiseGlobal.com's marketing activities. The results of the study indicate that the digital marketing strategy implemented by FranchiseGlobal.com, both in the short, medium, and long term, has succeeded in increasing the number of website visitors and brand awareness, although there are still challenges in expanding penetration into international markets, especially ASEAN. This study concludes that digital-based marketing is a crucial component in developing a franchise business more widely and effectively, and provides recommendations for optimizing the use of big data and technological innovation in future marketing strategies..
ANALYSIS OF STRATEGIC PLANNING AND MARKETING STRATEGY TOWARDS THE DEVELOPMENT OF ECO GREEN CITY IN PT. ADVANCED INDONESIAN ENERGY Wisnu Dermawan, Sigit; Soleha, Yani; Egi Tiarawati, Arini; Hamdi, Edi; Yanuar Rahmat Shah, Tantri; Abadi, Ferryal
Jendela Pendidikan : Jurnal Ilmiah Keguruan dan Ilmu Pendidikan Vol 11 No 1 (2021): Jendela Pendidikan
Publisher : Fakultas Keguruan dan Ilmu Pendidikan - Universitas Gresik

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55129/jp.v11i1.1619

Abstract

Marketing plays an important role in the strategic planning process. Marketing management provides the greatest functional contribution in the strategic planning process to obtain the desired results based on the prevailing conditions and structures by using the best resources and company advantages to achieve its goals. This study aims to analyze the marketing strategy towards the development of an eco green city at PT. Advanced Indonesian Energy. This type of research uses descriptive research with a qualitative approach. Sources of data used are primary data and secondary data. Data collection techniques using interviews and documentation. The information obtained from the data collection was analyzed in three ways, namely reduction, data presentation, conclusion drawing and verification. The results of the study are based on the QSPM strategy from PT Energi Indonesia Maju which will focus on building closeness with the PLTU to conduct waste co-firing, so the main objective of marketing is to ensure coordination and operational approval of the PLTU Indramayu and the local government of Tasikmalaya in the short term. Prior to full operation, the main objective of marketing is to ensure long-term cooperation with PLTU Indramayu. With a long-term cooperation with PLTU, the company can also ensure its sustainability.
STRATEGY ANALYSIS IN PT. ENERGI INDONESIA MAJU AS A MANUFACTURER OF WASTE PELLETS FOR RENEWABLE ENERGY Bonar Bastari, Ega; E. Sofyan, Rufyan; Hamdi, Edi; Yanuar Rahmat Syah, Tantri; Abadi, Ferryal
Jendela Pendidikan : Jurnal Ilmiah Keguruan dan Ilmu Pendidikan Vol 11 No 2 (2022): Jendela Pendidikan
Publisher : Fakultas Keguruan dan Ilmu Pendidikan - Universitas Gresik

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55129/jp.v11i2.2133

Abstract

People's need for energy tends to get higher from time to time. The energy that is needed is related to electricity. The current condition of power plants uses a lot of steam sources with the support of coal combustion. However, the coal owned will not last long because this source is non-renewable. For this reason, renewable energy sources are needed to overcome the scarcity of coal that will occur in the next few years. Waste pellets can be used to replace the role of coal for PLTU. For this reason, these waste pellets are produced by PT. Energi Indonesia Maju as a provider of waste pellets as a substitute for coal fuel. This journal aims to provide business considerations whether the production of waste pellets is able to develop and be profitable in the short and long term.
THE EFFECT OF WORK FLEXIBILITY ON EMPLOYEE PERFORMANCE AND JOB SATISFACTION AS MEDIATION IN A LOGISTICS COMPANY Junaidi Amrin, Muhammad; Abadi, Ferryal
Media Bina Ilmiah Vol. 18 No. 6: Januari 2024
Publisher : LPSDI Bina Patria

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33758/mbi.v18i6.549

Abstract

This study was conducted to explore the effect of work flexibility on employee performance with job satisfaction as mediation. This research is expected to contribute positively to the science of organizational management and company management. This study used a survey method with questionnaires as a data collection tool, which was distributed online and offline to mechanical and driver employees of logistics service companies in the city and regency of Tangerang. The study will be conducted in January 2023. The data was processed using the Path Analysis method which used regression 2 times. Respondent selection using purposive sampling method. The results showed that there was a significant relationship between Job Flexibility and employee performance, both directly and through mediating variables of job satisfaction. This can be seen from the correlation coefficient of 0.732 which means that the Independent Variables of Work Flexibility and Job Satisfaction have a strong relationship with the dependent variable of Employee Performance .
Transformational Leadership, Knowledge Sharing, and Innovation Capability: Improving the Performance of MSME Organizations in East Nusa Tenggara Province Anwar, Johannes; Abadi, Ferryal
Indonesian Interdisciplinary Journal of Sharia Economics (IIJSE) Vol 6 No 3 (2023): Sharia Economics
Publisher : Sharia Economics Department Universitas KH. Abdul Chalim, Mojokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31538/iijse.v6i3.3423

Abstract

The competitive environment requires all organizations, including small, and medium enterprises (SMEs), to build competitive advantages to maintain and improve their performance. Transformational leadership and innovation capability are factors for organizations to improve competitiveness. This research aims to identify the influence of transformational leadership, knowledge sharing, and innovation capability on the performance of SMEs in the East Nusa Tenggara (NTT) Province. Research is using a quantitative method in the form of SEM-PLS. The data are collected using questionnaires distributed from April to July 2022 to 137 SME workers. The data are processed and analyzed using Structural Equation Model Partial Least Square (SEM-PLS) with SmartPLS 3.0 software. The results show that transformational leadership positively affects innovation capability, knowledge sharing, and organizational performance of SMEs in NTT. The second finding concludes that knowledge-sharing activities can improve SMEs’ performance indirectly through mediating innovation capabilities. Finally, innovation capability encourages the improvement of SMEs’ performance in NTT. It also serves as a partial mediator of the influence of transformational leadership on organizational performance.
Analisis Faktor Eksternal dan Pemasaran pada Bisnis Swipewash Marketplace untuk Layanan Laundry Indah Erlinda Ade Kisworo; Dimas Angga Negoro; Kustiawan, Unggul; Abadi, Ferryal
PaKMas: Jurnal Pengabdian Kepada Masyarakat Vol 5 No 2 (2025): November 2025
Publisher : Yayasan Pendidikan Penelitian Pengabdian Algero

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54259/pakmas.v5i2.4033

Abstract

The e-commerce industry in Indonesia is experiencing rapid growth, supported by a large population, a growing middle class, and increasing internet penetration. In a busy urban society, these services are becoming an essential need. Digital platforms can provide solutions with easy access, transparency, and efficiency for consumers. SwipeWash offers an e-commerce platform for laundry, bag spa, and shoe spa services equipped with superior features. The EFE (External Factor Evaluation) Matrix analysis produced a score of 3.15. This score indicates that SwipeWash has responded well to external factors. Some of the main opportunities identified include the growth in the adoption of mobile technology and e-commerce with a weight of 0.80, an increase in digital payment users with a weight of 0.60, and automation of the laundry process to increase efficiency with a weight of 0.45. Other factors that support SwipeWash's competitiveness are close relationships with laundry partners and a structured marketing strategy. To build a sustainable competitive advantage, SwipeWash applies VRIO analysis which helps companies identify internal aspects that have high strategic value.
Psychological Effects in the Relationship of Digital Human Resource Management to Employee Resilience: A Literature Review Naibaho, Santy Berliana; Tannady, Hendy; Meria, Lista; Abadi, Ferryal; Rojuaniah, Rojuaniah
Bulletin of Counseling and Psychotherapy Vol. 7 No. 3 (2025): Bulletin of Counseling and Psychotherapy
Publisher : Kuras Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51214/002025071620000

Abstract

The COVID-19 pandemic has created rapid changes that led many companies to speed up digital transformation, particularly in the management of human resources. A key development in this process is the adoption of Digital Human Resource Management (DHRM), an approach that brings digital technologies into HR functions. This study aims to systematically review the literature linking DHRM to employee resilience, focusing on the psychological impact of the interaction between technology and individuals. Using a systematic literature review (SLR) method, 50 articles from Scopus and ProQuest were analyzed. The results show that DHRM contributes to employee psychological resilience by increasing self-efficacy, psychological safety, and agility and creating an emotionally supportive digital workspace. The study found that psychological aspects like coping strategies, emotions, and perceived support are essential in linking digital systems with employee resilience. The study suggests using an interdisciplinary perspective that brings together technology and psychology to develop effective DHRM systems while also addressing employees’ psychological well-being.
Implementation of Human Resource Management in the Growth of Digital Personal Shopper Artana Diva Syabilla; Rhian Indradewa; Ferryal Abadi; Unggul Kustiawan
Jurnal Ilmiah Manajemen Kesatuan Vol. 12 No. 6 (2024): JIMKES Edisi November 2024
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v12i6.2995

Abstract

Human Resource Management (HRM) plays a crucial role in the success of organizations, especially in the era of globalization. This article discusses the initial 5 years HRM strategies implemented by TITIP application, a technology-based digital personal shopper service company. TITIP aligns its vision, mission, and company objectives with human resource management, including recruitment, training, and the development of an innovative work culture through systematic planning. This research demonstrates that HRM strategies create an inclusive work environment and encourage employee participation. By emphasizing the company's values of being ‘quick, innovative, and easily accessible’, TITIP is able to enhance productivity and create a competitive advantage. These findings highlight the importance of integrating HRM practices within business strategies to achieve growth and sustainability amidst global challenges.
Strategic Financial Planning Analysis to Deliver Sustainable Profits Yenny Rany; Rhian Indradewa; Ferryal Abadi; Unggul Kustiawan
Jurnal Ilmiah Manajemen Kesatuan Vol. 12 No. 6 (2024): JIMKES Edisi November 2024
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v12i6.2996

Abstract

The evolution of consumer behavior in Indonesia, along with technological advancements, has led to a growing demand for personal shopping services, particularly in major cities. The digital application TITIP provides a digital platform solution that makes it easy for users to obtain necessary items without having to travel to get the needed goods. With a comprehensive investment analysis of market conditions and competitors, TITIP can determine financial planning strategies that can enhance market development growth, increase brand awareness, and implement digital marketing to strengthen TITIP's position in the digital consignment service industry. This research uses qualitative descriptive methods and data analysis on financial planning, which includes a framework of short-term, medium-term, and long-term financial goals; revenue and cost management strategies; and five-year financial projections. The results of the business feasibility analysis show strong growth potential and significant opportunities for the TITIP application to become the leading consignment service platform in Indonesia. Financial planning using investment feasibility analysis calculations such as Net Present Value (NPV), Payback Period (PP), and Internal Rate of Return (IRR), this study assesses TITIP's ability to optimize investments and achieve maximum profit growth. The results show that TITIP has a strong financial base, enabling operational efficiency and creating sustainable growth.
Driving Management Change: Green Transformational Leadership as a Catalyst for Sustainable Management A Systematic Literature Review Siti Rafika Arman; Andriyanti Asianto; Abdul Haeba Ramli; Lia Amalia; Ferryal Abadi
Jurnal Ilmiah Manajemen Kesatuan Vol. 13 No. 3 (2025): JIMKES Edisi Mei 2025
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v13i3.3684

Abstract

Research on green transformational leadership has attracted academic attention in recent years. However, a comprehensive analysis of the development of green transformational leadership and its role in changes that occur within organizations has not been conducted. To address this gap, this literature aims to review the development of green transformational leadership and analyze the role of green transformational leadership in changes that occur at both the individual and organizational levels. A systematic literature review approach was used in writing this article. Selected journal articles are analyzed to determine their relationship and relevance to the topic of Green Transformational Leadership. Research on Green Transformational Leadership has increased over the past 12 years. In total, 25 articles were examined in this literature review, a large portion of literature used quantitative approaches and were mostly studied in the Asian continent. Based on the findings analyzed, Transformational leadership styles have shifted towards a sustainable approach because of the emphasized responsibility for environmentally friendly behavioral practices for organizations. In addition, Green Transformational Leadership plays an important role in management change at both the individual and organizational levels. This study describes the structural overview of 25 journal articles published from 2013 to early 2025. This review presents an in-depth discussion of the current state of research, trends and future research directions on green transformational leadership.   Keywords: Green Transformational Leadership; Change Management; Sustainable Management
Co-Authors Abdul Haeba Ramli Agus Multino Rohmansyah Amatullah, Nida Andriyanti Asianto Anwar, Johannes Arietra, Intan Pertiwi Noor Arini Egi Tiarawati Artana Diva Syabilla Artib, Shadiqy Athira Shafa Berliana Ayu Anggia, Bunga Ayu Putri Aprileani Badriyah Bakar, Lintang Abu Bakir Bakir Bonar Bastari, Ega Cahyanti, Ichtiar Melia Cahyono Cahyono Christa, Ade Christin Victoria Sanger Dewani, Anggi Cahyaningrum Dewi Metyasari Dewi, Truli Susatyo Didin Hikmah Perkasa Dimas Angga Negoro Dimas Negoro Donant Alananto Iskandar, Donant Alananto E. Sofyan, Rufyan Edi Hamdi Edi Hamdi Edi Hamdi Edi Hamdi Edi Hidayat Efa Hindarti Ega Bonar Bastari Egi Tiarawati, Arini Ekania, Mega el barqa, Malviyola Endang Ruswanti Eri Astuti, Ni Made Eriene Iranie Nizarlie Eriene Iranie Nizarlie Ernawati, Nurjeny Fandy Perdana Putra Fauzi Dermawan Tutupoho Gabriel Saulina Batubara Gidion Bernad Lubis Gidion Bernad Lubis Giovany, Kenny Gita Nurpratiwi Hanny Yuliani Hendy Tannady Hermawan, Lisa Bella Herwin Herwin Herwin Herwin, Herwin Hindarti, Efa Ika Yuli Fatmawati Indah Erlinda Ade Kisworo Indradewa , Rhian Indradewa, Rhian Iqbal Septyansyah Irvan Rizki Septian Isworo, Joko Ivan Masdur Johannes Anwar Joni Hartono Junaidi Amrin, Muhammad Kurnia Pangestu, Yudha Kurniawan, Djoko Kustiawan, Unggul Lia Amalia Louis, Hendrik Lubis, Rima Octaviani Manu, Bheryl Mega Ekania mega sukmawati Meilisa Alvita Meilisa Alvita Meria, Lista Muhamad Wajahid Muhammad Dhafi Iskandar Nabila Nabila Naibaho, Santy Berliana Ndruru, Hermawan Susanto Negoro, Dimas Negoro, Dimas Angga Ningsih, Susilowati Niroh, Muniroh Noviayanti Fitri Haryani Nurdin Panjaitan, Ria Saulina Paulus Sugiarto Pratana, Amelinda Rahmat Syah, Tantry Yanuar Rahmat, Didi Rasum, Alya Presilia Rhian Indradewa Rhian Indradewa Rhian Indradewa Rina Anindita Rogaya, St Rojuaniah Rojuaniah Rufyan E. Sofyan Santos Winarso Dwiyogo Sarah Sinta Septian, Yudha Alvin Sigit Wisnu Dermawan Silvia Ardian Siti Nurjanah Siti Nurjanah Siti Nurjanah Siti Rafika Arman Soleha, Yani Sugiharto, Amo Sukmayadi Institut Teknologi dan Bisnis Kalbil Sunaryanto, Ketut Susbiyantoro, Susbiyantoro Syah, Tantry Yanuar Rahmat Tantri Yanuar Rahmat Syah Tantry Yanuar Rahmat Syah Tasya Yultavera Truli Susatyo Dewi Truli Susatyo Dewi Tyas Purbasari Unggul Kustiawan Unggul Kustiawan Unggul Kustiawan Unggul Kustiawan Utami, Rahayu Tri Wahno Sahid Wahyudi, Triyono Arief Wandik, Kandius Widuri Tyas Utami Wini Nursolihat Wisnu Dermawan, Sigit Yani Soleha Yanuar Rahmat Shah, Tantri Yanuar Rahmat Syah, Tantri Yanuar Ramadhan Yarsono, Hendi Yenny Rany Yoeliastuti Yoeliastuti Yunico Tampubolon, Ronaldo