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Journal : Journal of Information Systems Management and Digital Business

ANALISIS IMPLEMENTASI DIGITAL BANKING DALAM PENINGKATAN KUALITAS LAYANAN PADA NASABAH BANK SYARIAH INDONESIA (BSI) KCP SAMARINDA Nugraha, Muhammad Agung Nugraha; Norvadewi, Norvadewi; Noni, Yovanda
Journal of Information Systems Management and Digital Business Vol. 1 No. 3 (2024): April
Publisher : Yayasan Nuraini Ibrahim Mandiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59407/jismdb.v1i3.628

Abstract

The background to this research is that rapid technological developments have brought changes to product and service innovation at Bank Syariah Indonesia. Digital banking services are currently being developed to improve the quality of Bank Syariah Indonesia's services. The various conveniences and benefits provided through this digital banking service include ease of transactions, time efficiency and flexibility. However, there are still many people who have not switched to digital banking services due to a lack of understanding of the operation or not knowing about digital banking services. The objectives of this research are: 1) To determine and describe the implementation of digital banking in improving the quality of service to the community at Bank Syariah Indonesia KCP Samarinda Bung Tomo. 2) To find out and describe the obstacles and solutions to the Implementation of digital banking in improving the Quality of Service to the Community at Bank Syariah Indonesia KCP Samarinda Bung Tomo. The research method used in this research is field research using a descriptive approach. Determining informants using purposive techniques. Data collection was carried out using observation, interviews and documentation techniques. The research subjects were employees and customers of BSI KCP Samarinda Bung Tomo. Data analysis uses data reduction methods, data presentation, and drawing conclusions. Validity is carried out by source triangulation. The results of the research are: 1) The implementation of digital banking at Bank Syariah Indonesia KCP Samarinda Bung Tomo has been going well and is able to improve service quality by implementing five dimensions of service quality, namely reliability, the ability to provide fast and accurate service, responsiveness, the ability to respond quickly to customer requests. and responsiveness, assurance provides a sense of trust and security, empathy provides friendly service and tangible evidence provides the BSI Mobile application and ATM machines. 2) Obstacles to implementing digital banking include failed transactions due to the internet network. The solution is to ensure the internet network is good so that the transaction process can run smoothly. Activation failed because you didn't have credit, make sure you have credit available to avoid failure. Make sure the BSI Mobile application is updated so you can log in. Can't log in because the server has an error, the solution is to wait for information from the bank and the server will be repaired so that the application can be used normally again.
FAKTOR YANG MEMPENGARUHI KEPUTUSAN PEMBELIAN KONSUMEN PADA TOKO MUSLIMAH ITA SAMARINDA Aulia Rahman, Gusti; Norvadewi, Norvadewi; Yusran, Yusran
Journal of Information Systems Management and Digital Business Vol. 2 No. 1 (2024): Oktober
Publisher : Yayasan Nuraini Ibrahim Mandiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70248/jismdb.v2i1.1296

Abstract

Kegiatan pemasaran memainkan peranan krusial dalam dunia bisnis, terutama dalam memenuhi kebutuhan konsumen yang menginginkan kemudahan berbelanja, harga terjangkau, dan kelengkapan produk. Penelitian ini bertujuan untuk menganalisis pengaruh kelengkapan produk dan harga terhadap keputusan pembelian konsumen di Toko Muslimah ITA Samarinda. Metode penelitian yang digunakan adalah deskriptif kuantitatif, dengan populasi terdiri dari konsumen Toko Muslimah ITA dan jumlah sampel sebanyak 100 responden. Teknik analisis data mencakup metode Successive Interval, uji asumsi klasik, analisis regresi linier berganda, uji hipotesis, dan koefisien determinasi (R²). Hasil penelitian menunjukkan bahwa kelengkapan produk dan harga secara parsial maupun simultan berpengaruh terhadap keputusan pembelian konsumen, dengan kontribusi sebesar 53,8%. Temuan ini mengindikasikan pentingnya strategi pemasaran yang efektif dalam meningkatkan kepuasan dan keputusan pembelian konsumen. Kata Kunci: Kelengkapan Produk, Harga, Keputusan Pembelian
Co-Authors Adrian Febriana Dima Akhmad Baidun Akhmad Nur Zaroni Akmal Abdullah Andri Haryono Andy Ismail Angga Kurniawan Anggara Setya Saputra Angrum Pratiwi Anizir Anizir Anton Priyo Nugroho Anwaril Hamidy Ardianto, Rian Arief Yanto Rukman Arief Yanto Rukmana Arifin Bagea Armadi Raga Arrifia Nurriqli Arum Kumala Dewi Aulia Rahman, Gusti Betty Rahayu Billy B.R. Manueke Cakranegara, Pandu Adi D Yadi Heryadi Daniel L. Pakiding Desi Ratna Sari Dina Zhifari Mahdiyyah Disma Marvianthi Edi Sofian Elleny Novia Rini Faadhilah, Rifdah Farida Akbarina Febry Ani Saputri Ferdinandus Sampe Filus Raraga Fitria Rahmah Fitriah, Desi Frans Sudirjo Hariandy Hasby I Nyoman Tri Sutaguna Ilham Saleh Indah Hermayulia Irma Yuliani Irma Yuliani Ivonne Ayesha Kadeni Kadeni, Kadeni Luckhy Natalia Anastasye Lotte Maria Lusiana Yulianti Marisa Ayu Ningsih Mohd. Cahyo Situmorang Muhammad Asir Muhammad Yusuf Muhammad Yusuf Murwani Wulansari Nada Watuzzahra Najma Maulidia Muniroh Nugraha, Muhammad Agung Nugraha Nur Rahmatullah Nuratfal Romadhan Asmi Nurul Fadhilah Okta Karneli, Okta Oti Kusumaningsih Panetir Bungkes Rahmah, Fitria Raihanah Raihanah Ratna Agustina Ratulia, Yaya Rebecha Prananta Rian Ardianto Risa Mayasari Risa Mayasari Sandra Sriwendiah Siti Mursyidah Sufyani HS Sumarni Sumarni Sunyoto Sutiyan, Ory Syafari Jamel Sy. Nurul Syobah Syamsu Rijal Tika Parlina Tika Parlina Tikawati , Tikawati Tikawati Tikawati Wahdatun Nisa Wandi Kurniadi Yanti, Dharma Yeti Yeti Yovanda Noni Yovanda Noni Yusran Yusran Zarkasi, Zarkasi