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Journal : Innovative: Journal Of Social Science Research

Exploring the Impact of Social Media on Political Participation: A Review of Empirical Studies Sjoraida, Diah Fatma; Guna, Bucky Wibawa Karya; Nungraha, Aat Ruchiat; Amri, Miftachul; Santosa, Tomi Apra; Suar, Abi
Innovative: Journal Of Social Science Research Vol. 4 No. 3 (2024): Innovative: Journal Of Social Science Research
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/innovative.v4i3.10497

Abstract

Politicians around the world are increasingly using social media platforms as a means to engage with the public and conduct election campaigns. However, the true impact of social media campaigns on political outcomes remains untested and empirical evidence is scant. This research aims to review the existing literature on this issue to explore the impact of social media on political participation. The widespread use of social media by the public has attracted the attention of politicians as a platform for election campaigns. This type of research is a literature review by analyzing previous research qualitatively. The results show that social media has a significant impact on political participation. Social media platforms provide powerful new tools for individuals to engage in the political process and make their voices heard. However, it is important to be aware of the potential challenges of using social media for political participation and to use it responsibly and ethically. Social media has a significant role in expanding access to political information, mobilizing public participation, and reaching marginalized voters. Social media provides an inclusive platform for individuals to participate in political discussions, organize political movements, and strengthen democracy by ensuring the voices of all citizens are heard. However, challenges such as the digital divide and imbalances in social media use also need to be addressed so that the full potential of social media in democracy can be realized. Therefore, joint efforts from governments, NGOs, social media platform providers and the general public are needed to ensure that social media is used responsibly and inclusively in supporting democratic political processes.
Co-Authors Abda, Muhammad Ichsan Adi Purnomo Adrie Oktavio Ahmad Zain Sarnoto Ali, Makhrus Aloisius Harso Anas Ahmadi ANDRI KURNIAWAN Asfahani, Asfahani Asmaraningtyas, Lusi Asrul Sani Asrul Sani Bahari, Dita Aulia Birri, Iffa Mar’atus Shohibul Buruno, Yosep Heristyo Endro Chandra Halim Christianti, Emanuella Damayanti, Erika Selphie Dasion, Hans Yosef Tandra Deng, Boer Diah Fatma Sjoraida Didik Nurhadi Djodjok Soepardjo Fanani, Urip Zaenal Fitriah S. Jamin Guna, Bucky Wibawa Karya Halim, Fahmi Abdul Hamsiah, Andi Hantoro, Arthur Hajar Henny Sanulita Heriani, Dian Hu, Yifan Irawati, Fitriana Dewi Irwansyah, Defi Iswanto Iswanto JATMIKO, HENRY TRIAS PUGUH Joko Prasetyo Judijanto, Loso Kadeni Kadeni, Kadeni Kadir, Dalimawaty Khairunnisa Khairunnisa Khayati, Cahyani Ilhamul Laily, Ulul Laksono, Kisyani Laode, Astianti Marzuki, Kartini Mas'ud Muhammadiah Mawarsih, Putri Beny Metasari, Rean Mitasari, Rian Muh. Arif Muhammad Lutfi Nadzifah, Hidayatun Nungraha, Aat Ruchiat Nurhayati, R Oktavio, Andrie Parastuti, Parastuti Pratita, Ina Ika Qorie, Tiffany Rabbani, Dzun Nun Septin Renda Raharjo, Resdianto Permata Rembe, Elismayanti Ren, Huiling Rudiansyah Rudiansyah, Rudiansyah Rusmiyati Rusmiyati, Rusmiyati Santosa, Tomi a Santosa, Tomi Apra Saudale, Jeheskial Sopacua, Venty Sri Tuti Rahmawati Suar, Abi Susiloningtyas, Riyanti Sutarto Sutarto Suyahman Suyahman Suyatno Suyatno Swandarta, Safira Firta Syafiyah, Nabillah Hanan Syamsul Sodiq Tjaturrini, Dyah Wantu, Hasyim Mahmud Widiarti, Melia Widodo, Hadi Widuri, Ananda Wahyu Puspa Yogi Bagus Adhimas Zhang Wei Zulmi, F A. Z.