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Beyond the stage: A study of motivations and promotional strategies driving Gen Z's attendance at Isyana Sarasvati's concerts Putri Kusumaningrum, Anisa; Sugiono, Edi; Lestari, Rahayu
Indonesian Journal of Business, Accounting and Management Vol. 7 No. 2 (2024)
Publisher : Sekolah Tinggi Ilmu Ekonomi Indonesia Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36406/ijbam.v7i2.5

Abstract

This study aims to explore the impact of motivational factors associated with the Isyana Sarasvati Live in Concert event at Istora Senayan on Generation Z's interest in attending live music events. Specifically, it investigates (a) the influence of concert motivation on Gen Z's attendance, (b) the effects of promotion mix strategies on their attendance. Utilizing a quantitative research design, data were collected from a sample of 100 respondents who attended the concert. The findings indicate that both motivational factors and promotion mix strategies significantly and positively influence Gen Z's attendance interest. This research highlights the importance of understanding these dynamics to effectively engage and attract younger audiences to live music events. Note: This article serves as a restored version of the original content following a corruption incident. The Digital Object Identifier (DOI) has been successfully re-registered and reactivated to ensure continued accessibility and citation integrity.
From surviving to thriving: A catalyst for MSME creativity Sugiono, Edi; Pallawagau, Andi; Sutikman, Sutikman; Hardini, Resti; Kusumaningrum, Anisa Putri; Sari, Santi Retno
Indonesian Journal of Business, Accounting and Management Vol. 6 No. 2 (2023)
Publisher : Sekolah Tinggi Ilmu Ekonomi Indonesia Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36406/ijbam.v6i02.1332.155

Abstract

This study delves into the vital role of creativity in empowering Micro, Small, and Medium Enterprises (MSMEs) to survive and flourish in an increasingly competitive market landscape. The authors present a comprehensive framework designed to cultivate creativity and innovation within MSMEs, which includes key components such as fostering an entrepreneurial mindset, building robust networks, and ensuring access to essential resources. By implementing this framework, MSMEs can effectively navigate the challenges posed by limited resources and rapidly evolving market conditions. The research underscores the significance of creativity as a driving force behind MSMEs' growth and competitiveness, illustrating how innovative approaches can lead to enhanced performance and sustainability. Furthermore, the study offers valuable insights for a diverse audience, including entrepreneurs seeking to enhance their business strategies, policymakers aiming to create supportive environments for MSMEs, and academics interested in the dynamics of small business development. Ultimately, this research contributes to a deeper understanding of how fostering creativity can catalyze the advancement of MSMEs in Indonesia, promoting economic resilience and innovation in the region. Note: This article serves as a restored version of the original content following a corruption incident. The Digital Object Identifier (DOI) has been successfully re-registered and reactivated to ensure continued accessibility and citation integrity.
Pengaruh Pelatihan, Budaya Organisasi dan Motivasi Intrinsik Terhadap Kompetensi Serta Dampaknya Terhadap Produktivitas Kerja Tenaga Pelatihan BLK Komunitas di Direktorat Bina Intala Kemnaker RI Arpan Dadi; Edi Sugiono
Management Studies and Entrepreneurship Journal (MSEJ) Vol. 6 No. 4 (2025): Management Studies and Entrepreneurship Journal (MSEJ)
Publisher : Yayasan Pendidikan Riset dan Pengembangan Intelektual (YRPI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37385/msej.v6i4.7899

Abstract

Penelitian ini bertujuan untuk mengetahui pengaruh pengaruh pelatihan, budaya organisasi dan motivasi intrinsik terhadap kompetensi serta dampaknya terhadap produktivitas kerja tenaga pelatihan BLK komunitas di Direktorat Bina Intala KEMNAKER RI. Pengumpulan data dilakukan melalui pengisian kuisioner oleh 228 tenaga pelatihan BLK komunitas di Direktorat Bina Intala KEMNAKER RI. Adapun metode analisis yang digunakan adalah kuantitatif dengan Structural Equation Model (SEM). Hasil penelitian menunjukkan bahwa pelatihan, budaya organisasi dan motivasi intrinsik secara langsung berpengaruh positif dan signifikan terhadap kompetensi. Serta hasil menunjukkan pelatihan, budaya organisasi dan motivasi intrinsik secara tidak langsung berpengaruh positif dan signifikan terhadap produktivitas kerja tenaga pelatihan BLK komunitas di Direktorat Bina Intala KEMNAKER RI melalui kompetensi. Penelitian ini dapat bermanfaat bagi pengambil kebijakan di Direktorat Bina Intala KEMNAKER RI untuk penilaian kompetensi dan produktivitas kerja.
Impact of Work Spirituality, Leadership, Management Support, and Competence on Employee Performance: The Role of Organizational Climate at Baznas Agustina, Lutvi Sri; Efendi, Suryono; Sugiono, Edi
Majalah Ilmiah Bijak Vol. 22 No. 1: March 2025
Publisher : Institut Ilmu Sosial dan Manajemen STIAMI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31334/bijak.v22i1.4753

Abstract

This study aims to analyze the effect of work spirituality, integrative leadership, management support, and competence on employee performance at BAZNAS (national amil zakat agency) with organizational climate as an intervening variable. This study uses a survey method by distributing questionnaires to BAZNAS employees. Quantitative research method with SEM analysis technique with AMOS version 22 application. The sample in this study were 145 respondents. The results showed that work spirituality, integrative leadership, management support, and competence directly had a positive and significant effect on employee performance at BAZNAS. Work spirituality directly has a positive and insignificant effect on employee performance. Integrative leadership directly has a positive and insignificant effect on employee performance.
Manajemen SDM dalam Meningkatkan Kinerja Organisasi Taryono; RA. Loretta Kartikasari; Anisa Putri Kusumaningrum; Edi Sugiono
Journal of Islamic Business Management Studies (JIBMS) Vol. 6 No. 1 (2025): Journal of Islamic Business Management Studies (JIBMS)
Publisher : Institut Daarul Qur'an Jakarta, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51875/jibms.v6i1.507

Abstract

Manajemen sumber daya manusia (SDM) memegang peranan penting dalam meningkatkan kinerja organisasi. Artikel ini membahas berbagai aspek manajemen sumber daya manusia yang berkontribusi terhadap peningkatan kinerja, termasuk rekrutmen dan seleksi, pelatihan dan pengembangan, manajemen kinerja, pengembangan karir, dan kesejahteraan karyawan. Artikel ini menggunakan studi kasus perusahaan yang telah berhasil menerapkan strategi manajemen sumber daya manusia yang efektif untuk menunjukkan bagaimana pendekatan yang tepat dapat meningkatkan produktivitas dan kepuasan kerja karyawan. Selain itu, artikel ini juga mengidentifikasi tantangan umum pengelolaan sumber daya manusia dan memberikan solusi praktis untuk mengatasinya. Singkatnya, manajemen sumber daya manusia yang efektif tidak hanya meningkatkan kinerja individu tetapi juga kinerja seluruh organisasi.
ACADEMIC EVALUATION VALUE MEDIATES THE INFLUENCE OF BLENDED LEARNING METHODS ON THE IMPLEMENTATION VALUE OF THE ACTUALIZATION OF CPNS BPS LATSAR PARTICIPANTS IN 2021 Afrianus, Erya; Edi Sugiono
Jurnal Ekonomi Vol. 11 No. 01 (2022): Jurnal Ekonomi
Publisher : SEAN Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1385.766 KB)

Abstract

This study aims to determine the effect of the Blended Learning learning method (Massive Open Online Course, Distance Learning and Classical) on the Evaluation of the Implementation of Actualization through the Academic Evaluation of of Latsar CPNS BPS Participants in 2021, and for information, input, and study materials for work units in human resource development. BPS through the evaluation of Latsar CPNS learning at the BPS Education and Training Center and the Training Institute more broadly. Independent variables: Massive Open Online Course (X1), Distance Learning (X2) and Classical (X3). The dependent variable is Academic Evaluation (Y1) as an intervening variable and Evaluation of Actualization Implementation (Y2). The research approach used is secondary data processing from the results of the Latsar CPNS BPS Participants in 2021. The model was analyzed using AMOS statistical software version 22. The data processed were 452 samples from 523 participant population data with purposive sampling. This study found that the Academic Evaluation Value had an effect and was significant on the Evaluation Value of the Implementation of Actualization. The implementation of actualization was influenced by the blended learning learning method, both positive and negative and significant, direct and indirect effects through the Academic Evaluation of Latsar CPNS participants in 2021
THE ROLE OF VIRTUAL LEADERSHIP AND COLLABORATION TOOLS IN ENHANCING REMOTE TEAM PRODUCTIVITY IN SOFTWARE HOUSE INDUSTRY Aghnia Wulandari; Yonghwa Han; Edi Sugiono
Multidisciplinary Indonesian Center Journal (MICJO) Vol. 2 No. 2 (2025): Vol. 2 No. 2 Edisi April 2025
Publisher : PT. Jurnal Center Indonesia Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62567/micjo.v2i2.517

Abstract

This study explores the critical role of virtual leadership and collaboration tools in enhancing remote team productivity within the software house industry. As organizations increasingly adopt remote work models, effective virtual leadership and the use of digital collaboration platforms have become essential for maintaining team cohesion and productivity. Through a comprehensive analysis of current practices and emerging technologies, this research aims to identify key strategies for optimizing remote team performance. The study employs a mixed-methods approach, combining quantitative surveys with qualitative interviews of software industry professionals. Findings reveal that successful virtual leadership relies on a combination of clear communication, trust-building, and the strategic use of digital tools. Furthermore, the research highlights the importance of selecting appropriate collaboration platforms that align with team needs and workflow processes. This study contributes to the growing body of literature on remote work management and provides practical insights for software house leaders seeking to enhance their virtual team's productivity.
The Influence of Customer Perceived Value and Service Quality on Customer Loyalty through Complaint Handling : Case Study on PT Pimaimas Citra Andi Wijanarko; Edi Sugiono; Rahayu Lestari
Digital Innovation : International Journal of Management Vol. 2 No. 3 (2025): Digital Innovation : International Journal of Management
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/digitalinnovation.v2i3.441

Abstract

Motivated by the decline in consumer loyalty at PT Pimaimas Citra, this study aims to examine the partial influence of Customer Perceived Value, and Service Quality on Customer Loyalty, either directly or indirectly through the intervening Complaint Handling variable. The research approach is quantitative, with the research location at PT Pimaimas Citra, Jakarta. One-time research time, 2025. The primary data collection technique uses surveys, and the secondary data collection technique uses the desk study/desk research method. Inferential data analysis technique uses SEM-PLS. The results of the study show that Service Quality has a positive and significant effect on Complaint Handling, and has a negative and significant effect on Customer Loyalty. Complaint Handling has a positive and significant effect on Customer Loyalty. Complaint Handling plays a positive role in both the influence of Customer Perceived Value on Customer Loyalty; and the influence of Customer Loyalty on Customer Loyalty. Meanwhile, Customer Perceived Value has a positive but insignificant effect on Customer loyalty; and has a positive but not significant effect on Complaint Handle.
Digital Marketing Content, Value Co-Creation, and Product Branding on Perceived Product Exclusivity in Batik Industry Muchlison, Sonny; Sugiono, Edi; Lestari, Rahayu
Digital Innovation : International Journal of Management Vol. 2 No. 4 (2025): Digital Innovation : International Journal of Management
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/digitalinnovation.v2i4.491

Abstract

This study explores the relationships between digital marketing content, value co-creation, and product branding on perceived product exclusivity within the Indonesian batik industry. As traditional industries face increasing pressure to modernize while preserving cultural heritage, understanding these marketing dynamics is crucial for achieving a sustainable competitive advantage. The study employed a quantitative methodology with saturated sampling, analyzing data from 92 batik enterprises using Partial Least Squares Structural Equation Modeling (PLS-SEM) through SmartPLS 4.0. The measurement model demonstrated strong reliability and validity, with all constructs meeting the established criteria for internal consistency and discriminant validity. Structural model results revealed that all three marketing variables significantly influence perceived product exclusivity. Among these variables, product branding showed the strongest effect (β = 0.358, p < 0.001), followed by digital marketing content (β = 0.312, p < 0.001) and value co-creation (β = 0.276, p < 0.001). This indicates that the branding strategies implemented by batik enterprises play a pivotal role in shaping consumers' perceptions of exclusivity. The integrated model explained 61.5% of the variance in perceived product exclusivity (R² = 0.615), with strong predictive relevance (Q² = 0.438). These findings underscore the importance of developing a strategic brand that not only reflects the unique qualities of batik but also resonates with contemporary consumer expectations. Additionally, the study highlights the role of digital marketing content in strengthening these perceptions and the significance of facilitating customer co-creation to enhance engagement and exclusivity. In conclusion, batik enterprises are encouraged to prioritize brand development while implementing comprehensive digital marketing strategies and fostering customer involvement in co-creation activities. This approach will enhance the exclusivity of their products and improve their market positioning within the contemporary cultural products landscape.
From Boss to Buddy: How Servant Leadership and Talent Management Make Employees Go the Extra Mile Sari, Santi Retno; Sugiono, Edi; Nurwulandari, Andini
Indonesian Journal of Business, Accounting and Management Vol. 8 No. 1 (2025)
Publisher : Sekolah Tinggi Ilmu Ekonomi Indonesia Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36406/ijbam.v8i01.38

Abstract

This study aims to analyze the influence of servant leadership and talent management on employee thriving, and to test the moderating role of talent management in strengthening the relationship between servant leadership and thriving. Utilizing a quantitative approach with data collected from 143 employees across banking, commerce, and education sectors in Jakarta, this research employed PLS-SEM for data analysis. The findings indicate that both servant leadership and talent management have a significant positive effect on employee thriving. However, contrary to the hypothesis, talent management does not moderate the relationship between servant leadership and thriving. This suggests that while both are critical resources that independently contribute to employee growth and vitality, they operate through distinct mechanisms without a synergistic interaction. The results are discussed through the lens of Conservation of Resources (COR) Theory, highlighting the practical implications for leaders and HR practitioners to simultaneously yet independently develop both leadership quality and talent systems to foster a thriving workforce. 
Co-Authors Abdul Hakim Acang Nurachman Achmadi Achmadi Afrianus, Erya Aghnia Wulandari Agustina, Lutvi Sri Aini, Aini Akhmad Alfaraby Al-Afgani, Jamaluddin Alamsah Alfaraby, Akhmad Alwan, Bahtiar Andi Wijanarko Andi Wijanarko Andini Nurwulandari Andini Nurwulandari ANDINI NURWULANDARI Andini Wulandari Anggit Purwanto Ardhiansyah, Rizki Perdana Arpan Dadi Aspita, Merlina Bahtiar Alwan Beniawan, Apris Christiani Junita Darmadi Darmadi Dermanti, Estorina Lambok Dina Oktofarita Hidayat Dining, Yuniarta Dita Nurul Aini Mustika Dewi Efendi, Sugito Efendi, Suryono Effendi, Suryono Eko Budianto EKO WAHYUDI Estorina Lambok Dermanti Farial Balqis Febriani, Dini Flavianus Ridwan Jojong Jojong Gloria Ida Lumban Tobing Gustiawan, Deni Hamid, Aditia Putra Handayani, Ani Juwita Haris Dharma Persada Hasanudin Hasanudin Hasanudin Hasanudin Hasanudin Hasanudin Hasanudin Hendryadi Hendryadi Hibatullah, Muhammad Rafif Hidayat, Dina Oktofarita Iskandarmanto, Moch Jamaluddin Al-Afgani Jojong, Flavianus Ridwan Jojong Joko Suhariyanto Joko Susilo Joko Susilo Karmilah, Siti Kustian, Hendri Kusumaningrum, Anisa Putri Lijan Poltak Sinambela Lita Ripiani Mandacan, Obelani Marcelia, Elizabeth Masdaryanto, Masdaryanto Meilad Fitriana Muchlison, Sonny Muhamad Febriyadi Muhammad Alwi Nandang Supriantna Nova Anggraini Nurhasan, Acang Pallawagau, Andi Paremono Priatsaleh, Disti Pradini, Gagih Pratista, Rangga Mangara Putri Kusumaningrum, Anisa R.A. Loretta Kartikasari Rachmawati, Widia Rahayu Lestari Rahayu Lestari Resti Hardini Rimi Gusliana Mais Rio Mattajang Saksono, Lalang Samsuhardo, Romi Santi Retno Sari Santi Retno Sari, Santi Sariono, Endro SATRIYAS ILYAS Sigit, Suprianto Siti Nurhasanah Sugito Efendi Sugito Efendi Sugito Efendi Sumardi, Rebin Suryono Effendi Sutikman, Sutikman Syahputra, Yoggie Ragis Taryono Tia Siti Aisyah Widodo, Suwarno Tri Yani Afrina Yonghwa Han