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All Journal Jurnal Keuangan dan Perbankan Media Ekonomi dan Manajemen Jurnal Ekonomi Modernisasi Journal of Economics, Business, & Accountancy Ventura Jurnal Ilmiah Mahasiswa FEB JAM : Jurnal Aplikasi Manajemen Wacana, Jurnal Sosial dan Humaniora MIX : Jurnal Ilmiah Manajemen Ekonomi Bisnis Jurnal Manajemen dan Bisnis Indonesia Asia-Pacific Management and Business Application JURNAL MANAJEMEN INDUSTRI DAN LOGISTIK Management and Economics Journal (MEC-J) Buletin Ilmiah Nagari Membangun Eksis: Jurnal Riset Ekonomi dan Bisnis Jurnal Abdi Masyarakat (JAM) Khazanah Sosial Inobis: Jurnal Inovasi Bisnis dan Manajemen Indonesia Heart Science Journal International Journal of Business, Law, and Education International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) Journal of Social Research Aptekmas : Jurnal Pengabdian Kepada Masyarakat Journal of the Community Development in Asia Journal of International Conference Proceedings International Journal of Advanced Multidisciplinary Jurnal Manajemen Pemasaran dan Perilaku Konsumen Jurnal Management Risiko dan Keuangan Jurnal Kewirausahaan dan Inovasi Journal of Management, Economic, and Financial Kesmas: Jurnal Kesehatan Masyarakat Nasional (National Public Health Journal)
Noermijati, Noermijati
Fakultas Ekonomi Dan Bisnis Universitas Brawijaya Malang
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Journal : Jurnal Ilmiah Mahasiswa FEB

 1 
MODEL SALES TERRITORY MANAGEMENT “CLUSTER WAR” SEBAGAI BENTUK STRATEGI PEMASARAN PADA PT. TELKOMSEL SUB BRANCH MALANG Fajar, Rahmad; SE., MTM, DR. Noermijati
Jurnal Ilmiah Mahasiswa FEB Vol. 1 No. 1
Publisher : Fakultas Ekonomi dan Bisnis Universitas Brawijaya

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Abstract: This study aims to describe the application of models of Sales Territory Management (STM) "Cluster War" on PT. Telkomsel Sub Branch Malang which includes pre-implementation and implementation of STM. This study is expected to provide input for the purposes of education, especially in the field of marketing and can be used as a reference for other researchers who want to examine more deeply. Informants of this study is the SPV and Outlet Sales Operation PT. Telkomsel Sub Branch Malang as a key person, a staff Outlet Sales and Operations, as well as an Outlet Management Reseprentative (OMR). This type of research is descriptive qualitative approach and data collection techniques using in-depth interviews were guided by observation and documentation. The results illustrate that the sales territory management as a marketing strategy. Meanwhile, as a model of sales territory management (STM) "Cluster War" performed by five steps: mapping, classification outlet, perencnaan journey, kanvassing, periodic evaluation and monitoring which is required to perform in-depth analysis before implementation so that later formed the patterns and models desired. Keywords : Sales, Sales Territory Management
PERANAN SELEKSI ANGGOTA TIM BOLA BASKET OLEH UNIT AKTIVITAS BOLA BASKET UNIVERSITAS BRAWIJAYA (UABB-UB) TERHADAP PRESTASI TIM BOLA BASKET UNIVERSITAS BRAWIJAYA (UB) Mu’ammal, Immanuel; SE., MTM, Dr. Noermijati,
Jurnal Ilmiah Mahasiswa FEB Vol. 1 No. 1
Publisher : Fakultas Ekonomi dan Bisnis Universitas Brawijaya

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Penelitian ini bertujuan untuk mengetahui peranan seleksi anggota Tim Bola Basket oleh Unit Aktivitas Bola Basket Universitas Brawijaya (UABB-UB) terhadap prestasi Tim Bola Basket Universitas Brawijaya (UB) Malang. Dengan adanya proses seleksi yang baik dan efektif dapat diperoleh sumber daya yang berkualitas di Tim Bola Basket Universitas Brawijya Malang Jenis penelitian yang digunakan adalah penelitian dengan metode deskriptif, yaitu penelitian yang tidak dimaksudkan untuk mengaji hipotesis tertentu, tetapi hanya menggambarkan apa adanya mengenai suatu variabel, gejala, atau keadaan. Penelitian ini dilakukan di Universitas Brawijaya Malang dan objek penelitian ini adalah Tim Bola Basket Universitas Brawijaya Malang. Ada perbedaan sumberdaya manusia dalam seleksi yang diadakan perusahaan pada umumnya dengan yang diadakan UABB-UB untuk memilih anggota Tim Bola Basket, akan tetapi keduanya sama-sama melakukan seleksi untuk mendapatkan sumber daya manusia terbaik di suatu posisi tertentu dan Tim Bola Basket memerlukan kualifikasi yang dijadikan dasar dalam memilih pemain untuk mengisi posisi yang dibutuhkan tim. Prestasi dalam tim bola basket dapat diukur lewat juara atau pencapaian maksimal tim di suatu kompetisi yang diikuti. Prestasi dari tim bola basket adalah prestasi yang diawali dengan prestasi individu setiap anggota tim bola basket yang tergabung dalam tim tersebut. Kata Kunci : Sumber Daya Manusia, Seleksi, Prestasi, Tim Bola Basket UB, Unit Aktivitas Bola Basket UB
Pengaruh Motivasi Serta Stimulus Yang Menciptakan Persepsi Nasabah Terhadap Keputusan Memilih Layanan BRI Prioritas (Studi di Bank BRI Kantor Cabang Malang Martadinata) Tragedy A, Rachman; mijati, Noermijati
Jurnal Ilmiah Mahasiswa FEB Vol. 2 No. 2
Publisher : Fakultas Ekonomi dan Bisnis Universitas Brawijaya

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This study aims to determine, test, and analyze the influence of motivation and stimulus that creates the perception of consumers towards the decision of selecting Priority BRI services. This research was conducted at the Branch Office BRI Malang Martadinata. The population of this research is all the customers who have had service priority BRI amounted to 102 customers with samples taken at 50 clients because the samples are in the range of study while others are difficult to reach. Data are collected directly from respondents using a questionnaire research instruments. The method of data analysis used is multiple linear regression analysis. The results of this study indicate that the two variables, motivation and stimuli that create perceptions significantly influence customer decisions. This is shown by the results of the t test of the two variables that have a value of t, respectively 3,700 and 2,762. Motivation variable is the dominant variable influencing customer decisions in selecting Priority BRI service. It is shown from the largest standardized coefficient alpha than perception variables Keywords: Motivation, Stimuli, Perception, Customer Decision.
Co-Authors . Djumahir Abi Sopyan Febrianto Achmad Sudiro Agung Yuniarinto Agus Irwanto Agustina Nurhayati Akhmadi Prabowo, Akhmadi Alashkam, Sana Amer Ali, Faiq Tajib Alif Rafi Nurfakhriansyah Ananda Sabil Hussein Anis Nusron Anugerah, Desy Gistya Arief Alamsyah Arif, Moh. Erfan Armanu Thoyib Armanu, Armanu Aryo Dewanto As'ad, Achmad Shofiyyuddin Asmara, Bagas Fajar Mahendra Yan Bhaskoro, Haryo Christin Susilowati Cicilia Lihawa, Cicilia Desi Tri Kurniawati Djumilah Hadiwidjojo Dodi W. Irawanto Dodi W. Irawanto Dodi Wirawan Irawanto Eka Afnan Troena Ekromi Fraida Tsalasah F, Muhammad Faadillah, Maulana Rizky Farhiya, Daniyatul Farid Rokhman Djoemadi Fatchur Rochman Fatchur Rohman Fatchur Rohman Firdaus, Ema Zahra Halida Savira Hardjanti, Indra Wahju Harefan Arief Harun Al Rasyid Ika Purwanti Indra Wahju Hardjanti Injilia Wulan Gratia Wua, Injilia Wulan Gratia Intan Apriadi Intan Nurlaily Itlay, Wiwin Juwita, Himmiyatul Amanah Jiwa Kamel Saleh Khalifa Elgelal Khairuman, Miftah Korsakul, Nattharuja Kusuma Ratnawati Lana Emilia Gondowahjudi Liana, Esti Lily Hendrasti Novadjaja Lysandra, Cindy Letitia M. S. Idrus Made Widya Santhi Made Widya Santhi Mahardita, Elisya Jauhar Mahyarni mahyarni MAKIAH Margono Margono Margono Setiawan Margono Setiawan Masyhuri Masyhuri Mintarti Rahayu Mintarti Rahayu Mintarti Rahayu Mirza Dwinanda Ilmawan Misbahuddin Azzuhri Mochamad Soelton Mu’ammal, Immanuel Mugiono Mugiono Muhajiroh, Nailatul Muhamad Ridhayantho Muhamad Ridhayantho, Muhamad Muhammad Jasrif Teguh Nanang Suryadi Narasuci, Win Nawangsari Wardhani Nazzal, Ayman Nico Alexander Vizano Nugraha, Krisna Wahyu Nur Prima Waluyowati Nurul Badriyah Prabowo, Thoni Setyo Primasari, Diana Putra, Bayu Anugerah Perdana Wijaya Rachman Tragedy A Rachmat, Adiwiratna Briandana Ganefanto Rahmad Fajar Rahmasari, Siti Ratri, Indah Kurnia Renny Annisa Renny Annisa Risnawati Risnawati Rizka Fitriasari Rizqullah, Muhammad Zahran Rofiaty, Rofiaty Rony Arthana Rosita, Ferriyal Royhul Akbar Rusul, Ahmad Khitamur S, Catarina Dyan Siska Kristin Sugianto Sudjatno, Sudjatno Sugeng Budiono Sulastri Sulastri Sunaryo Sunaryo Sunaryo Sunaryo Suratchanee Wongviboonrath Susanti Dwi Ilhami Taufiqurrahman Taufiqurrahman Tifliyah, Siti Zainut Titis Setyawardani Virdani, Rachel Nitrogena Wahdiyat Moko Wibowo, Bagus Handaru Mukti Widya Nuryana Wiwin Itlay Wongviboonrath, Suratchanee Yahya Tri Romadhoni, Yahya Tri Yenny Kornitasari, Yenny Yulianto, Nur Ahmad Budi Zaroug, Yousef Ali Mohamed