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All Journal Jurnal Manajemen Terapan dan Keuangan E-Journal Home Economic and Tourism Jurnal Pendidikan Teknologi dan Kejuruan Jurnal Ilmiah Ekonomi dan Bisnis Jurnal Organisasi Dan Manajemen JURNAL PENDIDIKAN TAMBUSAI Ensiklopedia of Journal Jurnal Pengabdian Kepada Masyarakat MEMBANGUN NEGERI Jurnal Ekonomi dan Bisnis Dharma Andalas Jurnal Pendidikan dan Keluarga Community Development Journal: Jurnal Pengabdian Masyarakat Jurnal Kajian Pariwisata dan Bisnis Perhotelan Indonesian Journal of Tourism and Leisure ARZUSIN: Jurnal Manajemen dan Pendidikan Dasar Nawasena: Jurnal Ilmiah Pariwisata Journal of Business on Hospitality and Tourism Jurnal Manajemen Pariwisata dan Perhotelan Consilium Jurnal Kajian Pariwisata dan Perhotelan Bogor Hospitality Journal Journal of Multidimensional Management
Youmil Abrian
Universitas Negeri Padang
Religion Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Law, Crime, Criminology & Criminal Justice Library & Information Science Physics Public Health Social Sciences Other

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Pengaruh Electronic Word of Mouth (E-Wom) dan Fasilitas Terhadap Keputusan Berkunjung di Panorama Tabek Patah Wira Tri Annisa; Youmil Abrian
Nawasena: Jurnal Ilmiah Pariwisata Vol. 3 No. 3 (2024): Desember : Jurnal Ilmiah Pariwisata
Publisher : Pusat Penelitian Dan Pengabdian Masyarakat STIEPARI Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56910/nawasena.v3i3.1756

Abstract

Several issues with the title serve as the impetus for this study. The purpose of this study is to examine the impact of amenities and Electronic Word of Mouth (E-Wom) on the choice to visit Panorama Tabek Patah. In this study, a descriptive, quantitative research design was adopted. Primary data is the kind of data used in this study. Visitors to Panorama Tabek Patah are the study's participants. Using a non-probability sampling technique, 110 customers comprised the research sample. A Likert scale questionnaire that had undergone validity and reliability testing was used in the data collection process. SPSS 25.00 was used to process the data from this study. The facilities fall within the sufficient category, according to the research's findings. With a value of 3.21, the electronic word-of-mouth (E-WOM) variable displays the sufficient category. The facility variable, which equals 3.26, displays the sufficient category. With a value of 3.26, the visiting decision variable displays the sufficient category. Facilities and electronic word-of-mouth (E-WOM) have a 20% impact on travel decisions, while a number of other elements, including location, image/brand, price/tariff, and service, have an 80% influence.
Pengaruh E-Service Quality dan Online Customer Review Terhadap Keputusan Pembelian Jasa Kamar Menggunakan Online Travel Agent di Hotel Pangeran Beach:Peran Customer Trust Sebagai Mediasi Kheir, Zuhra Riadatul; Abrian, Youmil
Jurnal Kajian Pariwisata Dan Perhotelan Vol. 2 No. 2 (2024): September-Desember 2024
Publisher : CV. ITTC INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62379/jkph.v2i2.1691

Abstract

This study examines how e-service quality and online customer reviews influence the decision to purchase rooms at Pangeran Beach Hotel through online travel agents, with customer trust serving as a mediating variable. The objective of this study is to empirically assess the direct and indirect impacts of both independent factors on the dependent variable at Hotel Pangeran Beach. This study employs a quantitative method utilizing structural equation modeling (SEM) and a selective sampling strategy to examine data from 180 hotel guest respondents. The investigation results revealed that both e-service quality and online customer reviews have a significant impact on the decision to purchase rooms at Pangeran Beach Hotel, both directly and indirectly, or partially through Customer Trust. These findings have practical implications, including the need for better service quality and effectiveness.
Pengaruh Fasilitas Dan Harga Terhadap Repurchase Intention Dimediasi Oleh Kepuasan Pelanggan Di Whiz Prime Hotel Padang Sari, Putri Yulia; Abrian, Youmil
JURNAL KAJIAN PARIWISATA DAN BISNIS PERHOTELAN Vol 6 No 1 (2025): Jurnal Kajian Pariwisata dan Bisnis Perhotelan
Publisher : Departemen Pariwisata Universitas Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24036/jkpbp.v6i1.75172

Abstract

This study was motivated by the findings of negative reviews related to facilities and prices that were not as expected, which affected customer satisfaction at Whiz Prime Hotel Padang. The purpose of this study was to determine the effect of facilities and prices on repurchase intention mediated by customer satisfaction. This type of research is quantitative research with a survey approach and using the Structural Equation Modeling (SEM) method. The population in this study was 2,983 visitors in the last three months, with a sample of 353 respondents who had stayed at the hotel, selected using purposive sampling. Data collection was carried out by distributing questionnaires via Google Form using a 5-point Likert scale. Data analysis was carried out with the help of SMART PLS version 4.0. The results of the hypothesis test showed that facilities (X1) have a positive and significant effect on customer satisfaction and repurchase intention, with a p-value <0.05. Likewise, price (X2) has a positive and significant effect on customer satisfaction and repurchase intention. In addition, customer satisfaction also has a positive and significant effect on repurchase intention. Based on these results, it can be concluded that facilities and prices have a significant influence on repurchase intention through customer satisfaction
The Influence of Motivation and Organizational Culture on Employee Commitment at Kyriad Bumiminang Hotel Vebbi Ilfian; Youmil Abrian
Journal of Multidimensional Management Vol. 1 No. 2 (2024): Journal of Multidimensional Management (JoMM)
Publisher : Pt. Threeple Herphi Educate

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63076/jomm.v1i2.15

Abstract

The purpose of this study is to analyze the Influence of Moivation and Organizational Culture on Employee Commitment at the Kyriad Bumiminang Hotel. This type of research is quantitative descriptive using the survey method. The sampling technique uses non-probability sampling. The sample used is a saturated sample, a saturated sample is a sampling technique when all populations are used as samples. The sample used was all operational employees at the Kyriad Hotel Bumiminang Padang, totaling 41 people. The data obtained were described, then a description of the research results was carried out using the TCR and SPSS techniques. Based on the results of the study, the Influence of Moivation and Organizational Culture on Employee Commitment at the Kyriad Bumiminang Hotel is seen from: the motivation variable is categorized as good at 3.4, the visiting variable of organizational culture is categorized as very good at 3.32, and the commitment variable is categorized as good at 3.33. the regression equation is Y = 24.111 + 0.110X1 + 0.176X2, and the F test value in this multiple linear regression analysis is 12.375 with a p-value of 0.000 which is smaller than 0.05 (significant) and an Adj.R square value of 0.322.
The Influence of Promotion Through Instagram Social Media on the Decision to Stay at Villa Air Manis Hill Residence Juli Andra; Youmil Abrian
Journal of Multidimensional Management Vol. 1 No. 2 (2024): Journal of Multidimensional Management (JoMM)
Publisher : Pt. Threeple Herphi Educate

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63076/jomm.v1i2.16

Abstract

This research began with the discovery of the occupancy rate of Villa Air Manis Hill Residence rooms that did not reach the target. This study aims to determine the influence of Instagram social media on the decision to stay at Villa Air Manis Hill Residence. This type of research is quantitative research with a causal associative method. The population in this study were guests staying at Villa Air Manis Hills Residence with a sample of 130 people. The data collection technique used was to distribute questionnaires. The instrument test used validity and reliability tests. Data processing and analysis used were data tabulation and data description. The analysis requirements test used normality tests, homogeneity tests and linearity tests. The research hypothesis testing used simple regression analysis. The results of this study are 1) Villa Air Manis Hill Residence social media promotion shows a sufficient category with a percentage of 63.2%, 2) The decision to stay at Villa Air Manis Hill Residence shows a sufficient category with a percentage of 67.6%, 3) The influence of social media promotion variables on the decision to stay is 15.2% with a significance value of 0.00 <0.05 thus X has an effect on Y.
A Quantitative Study on the Influence of Authenticity and Employee Helpfulness on Customer Delight at The Balcone Hotel & Resort Safitri Firdaus; Youmil Abrian
Journal of Multidimensional Management Vol. 2 No. 1 (2025): Journal of Multidimensional Management (JoMM)
Publisher : Pt. Threeple Herphi Educate

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63076/jomm.v2i1.26

Abstract

This study investigates the influence of authenticity and employee helpfulness on customer delight in the context of a luxury hospitality environment. Using a quantitative, causal-associative approach, the research was conducted at The Balcone Hotel & Resort Bukittinggi, with data collected from 90 guests using a structured questionnaire. The variables measured include authenticity (uniqueness, concept consistency, and staff sincerity), employee helpfulness (responsiveness, problem-solving, and attentiveness), and customer delight (satisfaction, exceeded expectations, and willingness to recommend). Multiple linear regression analysis revealed that both authenticity (β = 0.270, p = 0.002) and employee helpfulness (β = 0.670, p = 0.000) have significant positive effects on customer delight. Furthermore, the F-test confirmed a significant simultaneous influence of the two variables. These findings highlight the importance of integrating authentic service design with emotionally responsive staff behavior to create memorable guest experiences. The study provides theoretical insights and practical implications for hotel managers aiming to achieve emotional differentiation and customer loyalty in competitive hospitality markets.
Peran Alternative Job Opportunity dalam Memoderasi Pengaruh Work Engagement dan Job Satisfaction terhadap Turnover Intention di Industri Perhotelan Abrian, Youmil; Lisna, Yuke Permata; Andres, Fran Serano; Afni, Fauza
JURNAL KAJIAN PARIWISATA DAN BISNIS PERHOTELAN Vol 6 No 1 (2025): Jurnal Kajian Pariwisata dan Bisnis Perhotelan
Publisher : Departemen Pariwisata Universitas Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24036/jkpbp.v6i1.77572

Abstract

This study is motivated by the discovery of several facts about the problem of high turnover rates, in the hotel industry in West Sumatra, and there are a lot of employee movement from one hotel to another. The purpose of this study was to determine the role of Alternative Job Opportunity moderating the effect of Work engagement and Job satisfaction on Turnover Intention in the hospitality industry in West Sumatra Indonesia. This research is a quantitative type of causal associative approach with a survey method. The population of this study is staff who have worked for more than 1 year in the hospitality industry in West Sumatra. The sample technique used is purposive sampling. Collecting data for this study by distributing questionnaires that have been tested for validity and reliability. Data analysis using moderation regression with smart PLS 3.0 software. research results (1) There is a negative and significant influence between work engagement variables and turnover intention. (2) A negative and significant effect of job satisfaction on turnover intention was found (3) Simultaneously, a significant effect was found between the variables of work engagement and job satisfaction on turnover intention (4) Alternative Job Opportunity is able to moderate the effect of work engagement and job satisfaction on turnover intention significantly.
Pengaruh Lokasi dan Physical Evidence Terhadap Keputusan Tamu Menginap di Imelda Hotel Padang: Peran Moderasi Online Review Alhamdi, Alif Akbar; Abrian, Youmil
JURNAL KAJIAN PARIWISATA DAN BISNIS PERHOTELAN Vol 6 No 2 (2025): Jurnal Kajian Pariwisata dan Bisnis Perhotelan
Publisher : Departemen Pariwisata Universitas Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24036/jkpbp.v6i2.81972

Abstract

Penelitian ini menganalisis pengaruh lokasi dan bukti fisik terhadap keputusan tamu untuk menginap di Hotel Imelda Padang, dengan memperhatikan peran ulasan daring sebagai variabel yang memoderasi. Latar belakang penelitian didasarkan pada penurunan tingkat hunian kamar hotel yang diduga disebabkan oleh lokasi yang kurang strategis serta fasilitas fisik yang belum memenuhi harapan tamu. Penelitian ini menggunakan pendekatan asosiatif dengan data kuantitatif dan metode survei. Hasil penelitian menunjukkan bahwa lokasi dan bukti fisik mempunyai pengaruh positif terhadap keputusan tamu menginap. Ulasan daring juga memberikan dampak yang signifikan, tetapi tidak berfungsi sebagai variabel pemoderasi yang kuat dalam hubungan antara lokasi dan bukti fisik dengan keputusan tamu untuk menginap. Temuan ini memberikan implikasi praktis bagi manajemen hotel untuk meningkatkan kualitas fasilitas fisik, membenahi lokasi, serta mengelola reputasi digital melalui respons terhadap ulasan tamu. Penelitian ini juga menambahkan wawasan dalam literatur pemasaran jasa dengan menekankan pentingnya faktor fisik dan digital dalam industri perhotelan. Kata Kunci: Lokasi, Bukti Fisik, Keputusan Tamu Menginap, Ulasan daring
The Influence of Instagram Social Media Promotion and Religiosity on the Decision to Stay Alghifary, M Rasyid; Youmil Abrian
Journal of Multidimensional Management Vol. 2 No. 2 (2025): Journal of Multidimensional Management (JoMM)
Publisher : Pt. Threeple Herphi Educate

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63076/jomm.v2i2.41

Abstract

The rapid expansion of the global halal tourism sector, projected to reach USD 300 billion by 2026, underscores the growing demand for sharia-compliant hospitality services. This study investigates the influence of Instagram-based promotion and religiosity on guests’ decision to stay at Hotel Syariah Rangkayo Basa Padang, Indonesia. A quantitative causal–associative approach was employed, involving 150 purposively selected respondents who had prior exposure to the hotel’s Instagram promotions and had stayed at least one night. Data were collected via a structured questionnaire, validated through expert judgment and pilot testing, and analyzed using SPSS 25. Classical assumption tests confirmed normality, homoscedasticity, and absence of multicollinearity. Multiple regression analysis revealed that both Instagram-based promotion (β = 0.254, p < 0.05) and religiosity (β = 0.220, p < 0.05) significantly and positively affect guests’ decision to stay, jointly explaining 38% of its variance. These findings highlight the strategic importance of integrating visually engaging digital marketing with strong adherence to Islamic service values to enhance brand trust and meet the experiential and spiritual needs of Muslim travelers. The study contributes to halal tourism literature by bridging digital engagement strategies and religiosity-based brand positioning, offering practical insights for sharia-compliant hotel managers.
The Influence of Soft Skills and Discipline on Employee Work Productivity at Bedrock Hotel Kuta Bali Febri Rahmad Agung; Youmil Abrian
Journal of Multidimensional Management Vol. 2 No. 2 (2025): Journal of Multidimensional Management (JoMM)
Publisher : Pt. Threeple Herphi Educate

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63076/jomm.v2i2.42

Abstract

The hospitality sector is central to Bali’s tourism industry, where employee productivity directly impacts service quality and competitiveness. This study examines the influence of soft skills and work discipline on employee productivity at Bedrock Hotel Kuta Bali. Using a quantitative causal-associative approach, data were collected from all 55 employees through a validated Likert-scale questionnaire. Soft skills were assessed via communication, teamwork, and initiative indicators, while work discipline included punctuality, adherence to rules, and task consistency. Multiple linear regression analysis, preceded by classical assumption tests, revealed that both soft skills (β = 0.518, p < 0.05) and work discipline (β = 0.577, p < 0.05) significantly and positively affect productivity, jointly explaining 86.6% of its variance. These results highlight that non-technical competencies and behavioral discipline are equally critical for enhancing operational performance in hospitality. Practically, the findings recommend implementing structured training to improve problem-solving, conflict resolution, and teamwork, alongside clear policies that strengthen punctuality and procedural compliance. Theoretically, the study extends human capital perspectives by confirming the complementary role of soft skills and discipline in driving productivity in service-oriented contexts. Future research should incorporate leadership style, organizational culture, and technology adoption to enrich the productivity framework in hospitality operations.
Co-Authors Abror Abror Afni, Fauza Akvaro, Habibullah Aldiman, Aldiman Alfajar, Mhd Alfi Husni Fansurya Alghifary, M Rasyid Algi Joni Putra Alhamdi, Alif Akbar Ananda, Prima Rizki Andre Awal Anggi Takila Rahmania Annyssa Riva Ayunia Arafat, Lathif Arif Adrian Asri, Rahma Risa Azwar, Hendri Bamy Emely Bancin, Martalina Cindy Dameza Hendrix Dhaifina, Dhaifina Dini Putri Ayu Dwi Ningsih, Silpia Dwita, Vidyarini elida elida fadly fadly Fajar Sidik Fajarwati, Khafifah Febri Rahmad Agung Febrian Ananda Febryanda Arifin Ferdian, Feri Florensia, Wiva Audi Fran Serano Andres Hasan, Siti Fatimah Hidayat, Riski Hijriyantomi Suyuthie Ira Meirina Chair jihan nur fahira Juli Andra Junaidi, Novrial Kamal, Farid Kasmita Kasmita Kasmita Kasmita Kheir, Zuhra Riadatul koko pristiadi Mariana Sinurat Martalena Martalena Martin Karim Mefri, Happy Mirna Yolanda Missil Indrawati Mita Aprilia Kartini Muhammad Abdillah Muhammad Fajrio Adha Mulia, Putri Rahma Nadia Vega Nazlla Puteri Afifah Nidia Wulansari Nurhaliza, Afdilla Nurul Fajri Ocvi Puan Medina Adinda Oktavianti, Mega Oxta Afriyanti Pratama, Randy Pratamy, Rahayu Putra, Bayu Permana PUTRA, MARDA YOGI Putri Sari Dame N , Novita Putri, Junita Sartika Putri, Rahmi Hariyani Putri, Yuzia Eka Rahima, Witri Rahman, Hidayatur Raisya Rasheka Ramadhanti Raisya Rasheka Ramadhanti Ramadeni, Ramadeni Renato, Valdo Renu Fara Dea Restia Audina Rezvianny Dianty Rian Surendra Riva Ayunia, Annyssa Rizki Amelia Sinensis Rukmana, Vira Hardiyanti Ryegi Anandia Safitri Firdaus Safitri, Tania Permatalia Safli, Asrofil Anas Saputra, Jeri Sari, Putri Yulia Sari, Resti Yunita Serly, Vanica Silfeni Silfeni Sintia, Nelvi Sonia Oktavianis Surenda, Rian Surendra, Rian Susi Evanita Suyuthie, Hijriyantomi Syahputra, Robby Tanjung, Nora Cetisia Tito Setya Sugiarto Ulfa Ulfa ummah, kuntum khaira Vebbi Ilfian Vischa Mansyera Pratama Wanara, Anangga Dewang Waryono . Wasisto, Fapenta Winazora, Andira Nova Windi Marta Syafutra Wira Tri Annisa Wiranto, William Oscar Wirdawati, Ayu Witrin, Rosy Wulandari, Dwi Pratiwi Wulansari, Nidia Yolinda Ratna Fari Yolinda Ratna Fari Yosi Hana Fibri Yovi Dani Septian Yuke Permata Lisna Yuke Permata Lisna Yuliana Yuliana Yulita Sari Yunia Wardi Zelmiati, Zelmiati Zengga Zengga