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All Journal Jurnal TIMES JOURNAL OF ELECTRICAL AND SYSTEM CONTROL ENGINEERING Al-Ta'dib: Jurnal Kajian Ilmu Kependidikan Jurnal Elektro dan Telkomunikasi Jurnal Engine: Energi, Manufaktur, dan Material El-Iqtishady Abdimas: Papua Journal Of Community Service Journal Software, Hardware and Information Technology International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) International Journal of Social Science, Educational, Economics, Agriculture Research, and Technology (IJSET) AJAD : Jurnal Pengabdian kepada Masyarakat Mauriduna : Journal of Islamic studies Jurnal Nasional Teknologi Komputer International Review of Practical Innovation, Technology and Green Energy (IRPITAGE) Journal Agroecotech Indonesia (JAI) Jurnal Riset Hukum, Ekonomi Islam, ekonomi, Manajemen dan Akuntansi Jurnal Kreasi Rakyat SABAJAYA Jurnal Pengabdian Kepada Masyarakat International Journal of Economic, Technology and Social Sciences (Injects) GEMBIRA (Pengabdian Kepada Masyarakat) Jurnal Kesehatan Republik Indonesia Jurnal Teknik Elektro dan Komputer Indonesian Journal of Economic & Management Sciences (IJEMS) Jurnal Sains Materi Indonesia International Journal of Technology and Education Research
Rahmaniar
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Religion Agriculture, Biological Sciences & Forestry Arts Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Dentistry Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Materials Science & Nanotechnology Mechanical Engineering Medicine & Pharmacology Nursing Public Health Social Sciences Veterinary Other

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THE INFLUENCE OF TRUST LEVEL, CONSUMER SATISFACTION AND PRICE REGARDING CAT PURCHASING DECISIONS ON FACEBOOK MARKET PLACE Talita Ainun Nursalsabillah C; Rahmaniar; Ikramuddin; Syamsul Bahri
International Journal of Social Science, Educational, Economics, Agriculture Research and Technology (IJSET) Vol. 3 No. 8 (2024): JULY
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijset.v3i8.519

Abstract

This research aims to see the influence of the level of trust, consumer satisfaction and price on the decision to purchase cats on the Facebook Market Place. The sampling technique in this research is Purposive Sampling. The sample in this study was 160 consumers who purchased or adopted cats on the Facebook market place. Primary data in this research was taken by distributing questionnaires, the analytical tools used were multiple linear regression analysis methods, classical assumption tests, instrument tests (validity and reliability), hypothesis testing and coefficient of determination using the SPSS version 29 program. The results of this research show that the trust variable (X1) has a significant positive effect on purchasing decisions (Y), the consumer satisfaction variable (X2) has a significant positive effect on purchasing decisions (Y) and the price variable (X3) has a significant positive effect on purchasing decisions (Y). It can be concluded that the influence of each variable simultaneously can be seen that the significance value is 0.001 < 0.05 and the value of Fcount is 22,676 > Ftable 2.12. The data was processed statistically using SPSS version 29 program tools. The Adjusted R square value is 0.290 or 29.0%, which means that variations in the independent variables trust, consumer satisfaction and price, can explain the purchasing decision variable by 29.0%, while the remainder is 71.0% explained by other variables not examined in the research. The Managerial implementation in this research shows that increasing trust, consumer satisfaction and price influence the decision to purchase cats on the Facebook market place.
THE INFLUENCE OF CUSTOMER EXPERIENCE, CUSTOMER SATISFACTION AND CUSTOMER BONDING ON CUSTOMER LOYALTYON SKINTIFIC SKINCARE PRODUCTS IN LHOKSEUMAWE CITY Adnan; Putri Faradila; Syamsul Bahri; Rahmaniar
International Journal of Social Science, Educational, Economics, Agriculture Research and Technology (IJSET) Vol. 3 No. 11 (2024): OCTOBER
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijset.v3i11.591

Abstract

This research aims to determine the influence of Customer Experience, Customer Satisfaction, Customer Bonding on consumer loyalty to Skintific Skincare Products (Case study of residents of Lhokseumawe City). The method used in sampling is non-probability sampling, accidental fiber sampling. With a total of 105 respondents. Primary data in this research was taken by interviewing and distributing questionnaires. The data analysis technique used is the multiple linear regression analysis method, Classic assumption test, Instrument Test (Validity and Reliability), hypothesis testing using the SPSS 26.0 program. The results of this test show simultaneously that Customer Experience, Customer Satisfaction, and Customer Bonding have a positive and significant effect on customer loyalty to Skintific Skincare products. Partially, each variable, namely Customer Experience, Customer Satisfaction and Customer Bonding, has a positive and significant effect on customer loyalty to Skintific Skincare products. The managerial implications in this research show that increasing Customer Experience, Customer Satisfaction, Customer Bonding, and customer loyalty to Skintific Skincare products. Scientific must continue to utilize these variables so that consumer loyalty increases. The higher the good customer experience with a product, the higher the customer loyalty to that product will be.
THE INFLUENCE OF STORE ATMOSPHERE SERVICE QUALITY AND PRICES ON CONSUMER SATISFACTION AT KENZIE SUPERMARKET IN SELESAI SUBDISTRICT LANGKAT REGENCY Fayza Yovania Br Sembiring; Rahmaniar; Ikramuddin; Khairina AR
International Journal of Social Science, Educational, Economics, Agriculture Research and Technology (IJSET) Vol. 3 No. 12 (2024): NOVEMBER
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijset.v3i12.602

Abstract

This study aims to determine the effect to store atmosphere, service quality, and price on consumer satisfaction at the Kenzie Supermarket Store, Selesai Subdistrict, Langkat Regency. The method used in sample research in non-probability sampling with a propotional approach with 138 respondents. Primary data are obtained by survey and distributing questionsnaires, and secondary data from journals and internet media. The data analysis techniques used are the multiple liniear regression analysis methods, classical assumption testing. Instrument testing (validity and realiability), and hypothesis testing using the SPSS (Statiscal Package For The Social Science) program version 22.0. The simultaneous test results indicate that service quality, store atmosphere, and price affect consumer satisfaction at kenzie supermarkets. In particular,service quality, store atmosphere and price positively and significantly affect consumer satisfaction at kenzie supermarkets in selesai subdistrict, Langkat district.
THE EFFECT OF PRODUCT QUALITY, PRICE AND PROMOTION ON ACER LAPTOP PURCHASE DECISIONSTO STUDENTS OF THE FACULTY OF ECONOMICS AND BUSINESS, UNIVERSITAS MALIKUSSALEH Farhan Kandarifa; Samsul Bahri; Adnan; Rahmaniar
International Journal of Social Science, Educational, Economics, Agriculture Research and Technology (IJSET) Vol. 4 No. 4 (2025): MARCH
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijset.v4i4.730

Abstract

This study aims to analyze the influence of product quality, price, and promotion on the purchase decision of Acer laptops on students of the Faculty of Economics and Business, Universitas Malikussaleh. The sampling technique used is nonprobability sampling technique with purposive sampling method. This study used a sample of 96 respondents and analyzed then. Data collection using a Likert scale questionnaire. The data analysis method used is validity and reliability test, heteroscedasticity, multicollinearity, multiple linear regression, t-test, f-test, correlation coefficient, and determination coefficient with SPSS 20 application. The results of the study that have been conducted indicate that product quality and promotion have a significant effect partially and simultaneously on purchasing decisions. While price does not have a significant effect on purchasing decisions.
THE INFLUENCE OF PRODUCT QUALITY, PROMOTION, BRAND IMAGE AND BRAND TRUST ON PURCHASING DECISIONS PURCHASE OF AQUA MINERAL WATER FOR MALIKUSSALEH UNIVERSITY STUDENTS Mita Darmayanti; Rahmaniar; Maryudi; Heriyana
International Journal of Social Science, Educational, Economics, Agriculture Research and Technology (IJSET) Vol. 4 No. 7 (2025): JUNE
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijset.v4i7.784

Abstract

Abstract this research aims to test of product quality, promotion, brand image and brand trust on purchase decision. The data in this research was collected using questionnaires as the data collection instrument. The sample consisted of 130 respondents. This research used a quantitative approach with multiple linear regression analysis and was processed using SPSS (Statistical Package for the Social Sciences). The hypothesis was tested using SPSS version 25.0. The results of this study indicate that, partially, the product variable has a positive and significant effect on purchase decision of Aqua products,statistically 0.000 < 0.05, and has a t-value > t-table value of 4.713 > 1.657. The promotion variable does not affect and is not significant for purchase decision of Aqua products, statistically 0.947 > 0.05, and has a t-value < t-table value of 0.066 < 1.657. Meanwhile, the brand image variable has a positive and significant effect on purchase decision of Aqua products, statistically 0.002 < 0.05, and has a t-value > t-table value of 3.246 > 1.657. Additionally, the product brand trust has a positive and significant effect on purchase decision of Aqua products, statistically 0.004 < 0.05, and has a t-value > t-table value of 2.974> 1.657. The Adjusted R Square value of the independent variables, namely product quality, promotion, brand image and brand trust, shows that 41.2% of the variance is explained by these variables, while the remaining 58.8% is explained by other variables not included in this study.
THE INFLUENCE OF SOCIAL MEDIA ADVERTISING, CUSTOMER EXPERIENCE AND RELATIONSHIP MARKETING ON CUSTOMER SATISFACTION AT JK COFFEE & ROASTERY IN BIREUEN REGENCY Nurazizah; T. Edyansyah; Naufal Bachri; Rahmaniar
International Journal of Social Science, Educational, Economics, Agriculture Research and Technology (IJSET) Vol. 4 No. 12 (2025): NOVEMBER
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijset.v4i12.1111

Abstract

This study was conducted with the aim of evaluating the extent of the influence of three main factors, namely social media advertising, customer experience, and relationship marketing on the level of consumer satisfaction at JK Coffee & Roastery located in Bireuen Regency. The researcher used a quantitative approach by applying multiple linear regression analysis techniques, and to test the hypothesis, SPSS statistical software was used as an auxiliary tool. In the sampling process, the purposive sampling method is applied, which is the selection of respondents based on special considerations or criteria that have been predetermined. The research sample consisted of 100 consumers who had made at least one to two transactions at JK Coffee & Roastery. The data collected in this study is quantitative, namely in the form of numbers used to measure variables that have been determined in the population group and sample. The main data source came from respondents who were the direct objects of this research activity. Based on the results of the analysis, it was found that the social media advertising variable (X1) showed a positive and significant influence on customer satisfaction (Y), with a significance value of 0.000 which was below the threshold of 0.05, and a tcount value of 4.435 which exceeded the ttable of 1.985, so that the first hypothesis (H1) was acceptable. On the other hand, the customer experience variable (X2) has a significance level of 0.109 over 0.05 and a tcal value of 1.613 which is still below the table, so the second hypothesis (H2) is rejected because there is no real effect on customer satisfaction. Finally, the relationship marketing variable (X3) showed a significance of 0.000 and a calculation of 5.551, both showed values that met the criteria of statistical significance, so that the third hypothesis (H3) was accepted and proved that relationship marketing plays a large and significant role in influencing customer satisfaction.
THE EFFECT OF ELECTRONIC WORD OF MOUTH (E-WOM), PRICE AND PRODUCT QUALITY ON THE PURCHASE DECISION OF URBAN LIP CREAM MATTE IMPLORA PRODUCTS AMONG UNIVERSITAS MALIKUSSALEH STUDENTS Fidya Amira Nasution; Khairina AR; Jullimursyida; Rahmaniar
International Journal of Social Science, Educational, Economics, Agriculture Research and Technology (IJSET) Vol. 4 No. 12 (2025): NOVEMBER
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijset.v4i12.1162

Abstract

This study aims to determine the effect of electronic word of mouth (ewom), price and product quality on purchasing decisions for Implora matte urban lip cream products among students of the Faculty of Economics and Business at Universitas Malikussaleh. The research method used by this study is a quantitative method with multiple linear regression analysis techniques. The population in this study were all active students of the Faculty of Economics and Business at Universitas Malikussaleh totaling 3426 students. To obtain a sample that can represent the population, the Hair formula was used in determining the sample. The number of respondents obtained was 110 respondents. The results of this study indicate that electronic word of mouth has no significant effect, while price and product quality significantly influence purchasing decisions for Implora matte urban lip cream products.
Kegiatan Pembersihan Pantai dan Penanaman Pohon di Kawasan Teaching Factory Pasi Gusung Ecotourism serta Identifikasi Kearifan Lokal Masyarakat Pasi Gusung Kepulauan Selayar Edison; Rahmaniar; Firman Saleh
Abdimas: Papua Journal of Community Service Vol. 6 No. 2 (2024): Juli
Publisher : Lembaga Pengembangan dan Pengabdian Masyarakat Universitas Muhammadiyah Sorong

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33506/pjcs.v6i2.3518

Abstract

Teaching Factory Pasi Gusung Ecotourism Kepulauan Selayar adalah kawasan pariwisata berbasis pemberdayaan masyarakat, kelestarian lingkungan, pendidikan/riset dan keberlanjutan. Teaching Factory Pasi Gusung sebagai wadah Tridarma Perguruan Tinggi dan merupakan tempat praktek bagi mahasiswa D4 prodi Destinasi Pariwisata. Sebagai wujud kepedulian terhadap lingkungan dalam mengurangi sampah, dan bertujuan menambah daya tarik wisatawan serta menciptakan kenyamanan bagi pengunjung, maka mahasiswa bersama tim pengabdian, dosen praktisi dan staff pengelola kawasan wisata melakukan pembersihan pantai di wilayah Pantai Pasi Gusung ecotourism. Selain itu, kegiatan penanaman pohon sukun dan kelapa juga dilakukan untuk menambah keindahan Pantai dan meningkatkan daya tahan abrasi serta gelombang pasang di pesisir pantai. Rentetan kegiatan tersebut diakhiri dengan mengidentifikasi kearifaan lokal pada 3 Dusun di Pulau Pasi Gusung. Mahasiswa terbagi atas 3 kelompok melalukan observasi pada 3 dusun tersebut dengan melihat langsung keseharian dan kebudayaan Masyarakatnya. Tujuan dari kegiatan tersebut adalah mendukung budaya bahari masyarakat secara berkelanjutan. Kegiatan dilaksanakan pada tanggal 27 April 2024. Penanaman pohon dan pembersihan Pantai dilakukan di wilayah Pantai Pasi Gusung Ecotourism, Desa Bontolebang. Selanjutnya identifikasi kearifan lokal dilakukan pada 3 Dusun di Pulau Pasi Gusung, yaitu Dusun Gusung Barat, Dusun Gusung Lengu dan Dusun Gusung Timur. Hasil kegiatan tersebut melibatkan 28 orang peserta yang terdiri dari 2 orang dosen dan 21 orang mahasiswa
Logistics Structure Analysis for Selayar Tangerine Supply Chain Mapping Ahmad, Ilham; Rahmaniar; Jassin, Ernawati
Indonesian Journal of Economic & Management Sciences Vol. 2 No. 5 (2024): October 2024
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/ijems.v2i5.12062

Abstract

Citrus fruits are in demand not only for their freshness, but also for their fiber content as nutrients and vitamins, especially vitamin C and vitamin A, which are beneficial for health. Selayar Islands Regency is a citrus development area in South Sulawesi Province. The citrus crop developed in Selayar Islands Regency is the tangerine variety. Along with the development of the citrus plant area, the population of citrus plants in Selayar Islands Regency increases every year. This study aims to describe the mapping of the Selayar tangerine supply chain structure through logistics cost analysis to map the distribution of income between supply chains. The number of respondents in this study was 45 people. This research uses descriptive analysis with convenience and snowball sampling methods to get an objective picture. This research uses logistics cost analysis using the Activity Based Costing method. The results showed that the levels involved in the supply chain are farmers, collectors, wholesalers, small traders, and consumers. The results of the logistics cost calculation show material handling costs as the highest cost of the entire Selayar tangerine supply chain cost.
UJI COBA MEDIA AUDIOVISUAL TENTANG PRAKTEK CUCI TANGAN PADA ANAK TK WULELE SANGGULA ABELI KOTA KENDARI ABELI TAHUN 2023 Rahmaniar; Bahar, Hartati; Kamrin
Jurnal Gembira: Pengabdian Kepada Masyarakat Vol 2 No 02 (2024): APRIL 2024
Publisher : Media Inovasi Pendidikan dan Publikasi

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Mencuci tangan merupakan langkah penting untuk membersihkan tangan dengan menggunakan sabun, air mengalir, atau cairan antiseptik berbasis alkohol, dengan tujuan untuk menghilangkan kuman, bakteri, dan virus. Tujuan dari pengabdian ini adalah untuk mengevaluasi efek penggunaan media audiovisual dalam meningkatkan pengetahuan, sikap, dan praktik mencuci tangan pada anak-anak TK Wulele Sanggula Abeli di Wilayah Abeli pada tahun 2023. Metode pengabdian yang digunakan adalah pendekatan kuantitatif dengan desain Pre-Eksperimental menggunakan rancangan one group pretest-posttest. Sampel pengabdian terdiri dari 40 anak yang dipilih secara total sampling. Instrumen pengumpulan data meliputi kuesioner dan media audiovisual. Hasil pengabdian menunjukkan peningkatan yang signifikan dalam nilai rata-rata pengetahuan anak-anak TK Wulele Sanggula Abeli dari 3,07 pada pretest menjadi 10,00 pada posttest. Selain itu, sikap dan tindakan anak-anak TK Wulele Sanggula Abeli juga mengalami peningkatan setelah intervensi media audiovisual. Oleh karena itu, dapat disimpulkan bahwa penggunaan media audiovisual memiliki dampak yang signifikan dalam meningkatkan pengetahuan, sikap, dan praktik mencuci tangan di TK Wulele Sanggula Abeli
Co-Authors Abu Hasan Adi Sastra Pengalaman Tarigan Adnan Ahmad Dani Ainol Mardhiah Aisah Akhyar, Chairil Amru Usman Aprida Hanum Arliansyah Arnela Nur Bahri, Halida Cut Dhea Fidela Dwiyanti Mustaka, Zulfitriany Edison Erna Isfayani Ernawati Jassin, Ernawati Erpandi Dalimunthe Eva Ayuzar Fakhri, Ade Falahuddin Farhan Kandarifa Fayza Yovania Br Sembiring Fidya Amira Nasution Fitrian Rizky Fuad, Raja Nasrul Fuadi Hamdiah Harianti, Indah Haris Gunawan Hartati Bahar Heriyana Heriyana Ikramuddin, Ikramuddin Ilham Ahmad Ilyasa Ramadhan INDAH PURNAMASARI Isfayani, Erna Jamil, Afwan Jullimursyida Kadir, Sitti Fatimah Kamrin Khadijah Vanny Khairawati Khairil Anwar Khairina AR Likdanawati Lince Bulutoding Lisnawati M. Subhan Mariani Mariyudi Martha Aznury Maryudi Matti, Agussalim Mhd Erpandi Dalimunthe Mhd Rizki Syahputra Mhd. Ilyasa Lubis Mita Darmayanti Mohd Heikal MUCHSIN Mufid, M. Nuzul Muhammad Ade Hendarso Muhammad Kadir Muhammad Zaman Munir, Nur Faidah Naufal Bachri, Naufal Nia Kurniawati Nofan Rullyanto Tinambunan Nurainun Nurazizah Obaid, Muh. Yahya Parlin Hambali Pristisal Wibowo Puja Ramadhani Putri Faradila Radha Chitta Vritti Raehang Rafifah Abu, Rahmah Rahmah Rafifah Abu Rahman Ambo Masse Rahmawati Ratna Wilis Razali, Ramadhan Rico Nur Ilham Ridwan, Wahyu Rinaldo Mirza H Sitorus Ristati Ristati Rizaldy, Adhy Robert Junaidi Rosa Zachrul Phonna Rudi Maulana Rusydi Saiful Bahgia Saiful Muchlis Saleh, Firman Samsul Bahri Sapna Biby Satria Darmawan Suriani Sutriani Syahbudin Syahbudin, Syahbudin Syamsul Bahri Syifa Thahira Yusral T. Edyansyah, T. Edyansyah Talita Ainun Nursalsabillah C Taufik Refyandra Wahyu Desmandra Wahyu Fuadi Wahyuddin Widia Kamisah M Br Tinambunan Widyana Verawati Siregar Widyana Verawaty Siregar Yahya, Nuruzzakiyyah Yulis Sayang Zulham Zulham Zuraidah Tharo