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All Journal Jurnal Komunikasi Pembangunan Socia : Jurnal Ilmu-Ilmu Sosial Media Komunikasi FPIPS Sosiohumaniora KOMUNITAS: INTERNATIONAL JOURNAL OF INDONESIAN SOCIETY AND CULTURE Jurnal Tapis : Jurnal Teropong Aspirasi Politik Islam Lingua Cultura KOM & REALITAS SOSIAL MetaKom : Jurnal Kajian Komunikasi Jurnal Ilmu Komunikasi JURNAL SOSIOLOGI Professional : Jurnal Komunikasi dan Administrasi Publik Jurnal Kajian Komunikasi KOMUNIKA JSSH (Jurnal Sains Sosial dan Humaniora) Jurnal Studi Komunikasi J-IKA : Jurnal Ilmu Komunikasi Fakultas Ilmu Komunikasi Universitas BSI Bandung Komunikasi : Jurnal Komunikasi Jurnal Komunikasi Sawala : Jurnal Administrasi Negara Lontar : Jurnal Ilmu Komunikasi INJECT (Interdisciplinary Journal of Communication) Seminar Nasional FISIP Unila Prosiding Magister Ilmu Komunikasi Jurnal Pelayanan dan Pengabdian Masyarakat (Pamas) Communications Ath Thariq Jurnal Dakwah dan Komunikasi PERSPEKTIF Jurnal JTIK (Jurnal Teknologi Informasi dan Komunikasi) Inter Komunika: Jurnal Komunikasi Al-Mishbah: Jurnal Ilmu Dakwah dan Komunikasi Medium : Jurnal Ilmiah Fakultas Ilmu Komunikasi JOPPAS: Journal of Public Policy and Administration Silampari Nivedana : Jurnal Komunikasi dan Bahasa MEDIASI Jurnal Kajian dan Terapan Media, Bahasa, Komunikasi Jurnal Pengabdian Dharma Wacana SOSIOLOGI: Jurnal Ilmiah Kajian Ilmu Sosial dan Budaya Arus Jurnal Sosial dan Humaniora Journal Of World Science International Journal of Education and Social Science (IJESS) Seandanan: Jurnal Pengabdian pada Masyarakat Jurnal Penelitian Agama Journal of Social Science Limas Pendidikan Guru Madrasah Ibtidaiyah Al Huwiyah: Journal of Woman and Children Studies Jurnal Sosial dan Sains Innovative: Journal Of Social Science Research Enrichment: Journal of Multidisciplinary Research and Development Journal of Government and Social Issues (JGSI) Da'watuna: Journal of Communication and Islamic Broadcasting Jurnal Indonesia : Manajemen Informatika dan Komunikasi International Journal of Technology and Education Research J-IKA : Jurnal Ilmu Komunikasi Fakultas Ilmu Komunikasi Universitas BSI Bandung Komunikasi : Jurnal Komunikasi INTERNATIONAL JOURNAL OF SOCIETY REVIEWS (INJOSER) Proceedings of The International Indonesia Conference on Interdisciplinary Studies
Tina Kartika
Jurusan Ilmu Komunikasi Universitas Lampung
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Astronomy Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Medicine & Pharmacology Physics Public Health Social Sciences Other

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Peran Buzzer Politik Prabowo Dalam Pembentukan Opini Publik di Media Sosial Tiktok Diani Assadiyah; Tina Kartika; Abdul Firman Ashaf; Purwanto Putra; Nanang Trenggono
Jurnal Komunikasi Vol. 16 No. 1 (2025): Maret 2025
Publisher : LPPM Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/jkom.v16i1.12092

Abstract

Penelitian ini membahas peran strategis buzzer politik dalam membentuk opini publik melalui media sosial TikTok selama masa kampanye Pemilu 2024, dengan fokus pada pasangan calon Prabowo Subianto dan Gibran Rakabuming Raka. Menggunakan pendekatan kualitatif dengan metode studi kasus dan analisis isi, penelitian ini mengeksplorasi strategi komunikasi yang digunakan buzzer, bentuk konten yang diproduksi, serta tanggapan audiens. Hasil menunjukkan bahwa buzzer mampu membentuk citra baru Prabowo yang lebih dekat dengan generasi muda, tercermin melalui narasi populer seperti “Prabowo Gemoy”. Strategi ini berdampak pada peningkatan elektabilitas, terutama di kalangan pemilih milenial. Namun, aktivitas buzzer juga berimplikasi negatif, seperti penyebaran informasi yang tidak akurat, kampanye negatif, dan polarisasi opini publik. Oleh karena itu, pentingnya penguatan literasi digital dan regulasi terhadap aktivitas buzzer menjadi salah satu rekomendasi utama penelitian ini. Temuan ini memperkaya kajian komunikasi politik digital dan memberikan wawasan untuk merumuskan strategi kampanye yang lebih etis dan bertanggung jawab di era media sosial
Empirical Study of the Dinamics Contribution of Public Communication Based on Local Wisdom to Development Windah, Andi; Hasan, Haryanto; Kartika, Tina; Nurhaida, Ida
LONTAR: Jurnal Ilmu Komunikasi Vol. 10 No. 2 (2022): Lontar : Jurnal Ilmu Komunikasi
Publisher : Program Studi Ilmu Komunikasi Universitas Serang Raya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30656/lontar.v10i2.5604

Abstract

Communication is one of the crucial indicators in development, especially to build consensus and facilitate knowledge sharing to achieve positive change in development initiatives. One form of development communication that emphasizes the ability of communicators is public communication. In short, public communication can be interpreted as a strategic interaction to channel information, ideas, programs, presentations, data, propaganda, and many other contexts of development messages to the masses, the public, or a specific audience. This research uses a qualitative approach with a literature study to collect data. This study found that the experience of developing a geopark tourist area in Pangandaran, West Java, can be used as the first best practice as its articulation of local wisdom in public communication during the development process showed a significant effect. In this study also shows various phenomena of successful communication integration based on local wisdom and the development process in the economic field using social media, such as the Government of Kutai Kartanegara Regency, Purwakarta Regency, Sumenep Regency. It can be concluded that the use of local wisdom-based public communication is considered capable of supporting development in terms of economic, social, or cultural
The Role of Bappeda in Regional Development Planning and Policies Andri Jasman; Yulianto Yulianto; Tina Kartika
Journal Of Social Science (JoSS) Vol 4 No 7 (2025): JOSS: Journal of Social Science
Publisher : Al-Makki Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57185/joss.v4i7.474

Abstract

The Regional Development Planning Agency is an institution that assists regional heads in determining regional development policies. The John M. Bryson concept emphasizes a systematic approach to formulating, implementing, and evaluating development policies with formal authority, information centers, and strategic decision-making. This research aims to analyze Bappeda’s role through its formal authority, function as an information center, and strategic decision-making, while identifying supporting and inhibiting factors in the policy formulation process. This study uses a descriptive qualitative research approach, employing data collection techniques through interviews and related documents. The results show that the role of the institution in formulating policies—through formal authority, information centers, and strategic decisions—runs well based on bottom-up principles. The supporting aspects include the commitment of regional leaders and the active involvement of the community, while the inhibiting aspects are the lack of human resources and supporting facilities. The research contributes to the theoretical understanding of regional development planning and offers practical recommendations for local governments to strengthen Bappeda’s role in achieving sustainable development goals.
VIDEO ANALYSIS, SURPRISE AFTER RETURNING HOME, AS A PUBLIC SPHERE TO FULFILL FAMILY FOOD NEEDS ON THE INSTAGRAM ACCOUNT @BU_UTIQ Tina Kartika; Dr. Nanang Trenggono; Dr. Nina Yudha Aryanti; Dr. Abdul Firman Ashaf; Prof.Andy Corry Wardhani
Proceedings International Indonesia Conference on Interdisciplinary Studies Vol. 1 (2025): Proceedings of The International Indonesia Conference on Interdisciplinary Studies (I
Publisher : Faculty of Social and Political Sciences, Universitas Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Video Analysis, Surprise after returning home, as a public sphere to fulfill family food needs on the Instagram account @bu_utiq. This study's use of video as social media material on the Instagram account @bu_utiq illustrates how social media may serve as a forum for public discourse and information gathering. Instagram is one of the social media that can influence the audience to change their behavior. The narrative of Mrs.Utiq and her family returning from their hometown and discovering a surprise—36 chicken eggs in their chicken coop—is told in the video material titled Surprise after returning home. @Ibu_Utiq's chicken farming activities for efforts to meet daily food needs. This study was conducted using the netnography method on video content uploads entitled Surprise after retuning home. The videos analyzed were the top 30 comments, with content analysis, captions and comments. The stages of netnography analysis in this study with the Kozinets analysis guide are through initiation, identification, interaction, and immersion. After four days of being left at home, 36 eggs were found with 16 active laying hens and 4 hens incubating them, according to the video material on the Instagram account @bu_utiq on April 3, 2025. This indicates that the chickens have a 75% probability of successfully producing eggs. As a result, it demonstrates a high degree of success in laying hen production. This produces gardening and livestock-related content that goes viral on social media, garnering enormous attention with each upload receiving hundreds of thousands to millions of likes and thousands of comments. Findings Instagram account @bu_utiq also presents educational, innovative, and inspiring content for its viewers. This includes tips and tricks for caring for chickens and their cages to keep them healthy and clean, educational advice and informative messages that are very educational. This video becomes a public discussion, with reciprocal comments so that this content becomes an interesting discussion space.
INTERPERSONAL COMMUNICATION WITHIN THE ‘SATU SENYUM’ WHATSAPP COMMUNITY AMONG PARENTS OF CHILDREN WITH CLEFT LIP AND PALATE Elysa Wahyuni; Tina Kartika
INTERNATIONAL JOURNAL OF SOCIETY REVIEWS Vol. 3 No. 8 (2026): INTERNATIONAL JOURNAL OF SOCIETY REVIEWS (INJOSER)
Publisher : Adisam Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.20119131

Abstract

Cleft lip and palate (CLP) is a congenital condition that not only affects children physically but also creates emotional challenges for parents. In dealing with this situation, parents require both informational and emotional support from their social environment. One form of support emerges through digital communities such as the WhatsApp group “Satu Senyum,” which serves as a platform for parents of children with CLP to share experiences. This study aims to analyze interpersonal communication within the WhatsApp community “Satu Senyum.” The research employs a qualitative approach using content analysis of conversations among community members. The findings indicate that interpersonal communication in the community is characterized by openness in sharing experiences, empathy toward other members, supportive interactions through information exchange, positive attitudes in providing encouragement, and equality in communication among members. These findings suggest that the WhatsApp community functions as a communication space that fosters social support and strengthens relationships among parents of children with CLP.
INTEGRATED MARKETING COMMUNICATION (IMC)-BASED REBRANDING STRATEGY FOR BUILDING BRAND AWARENESS: A CASE STUDY OF SMARTONE SOLO Dani Setiawan; Tina Kartika
INTERNATIONAL JOURNAL OF SOCIETY REVIEWS Vol. 3 No. 8 (2026): INTERNATIONAL JOURNAL OF SOCIETY REVIEWS (INJOSER)
Publisher : Adisam Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.20135229

Abstract

This study aims to analyze the rebranding communication strategy implemented by SmartOne Solo branch following the change of ownership from Printex Solo. The rebranding was driven by differences in vision and mission between the two owners after two years of operation, which ultimately led to a full acquisition by SmartOne and a change in brand identity. This research employs a qualitative approach with a case study method and a constructivist paradigm to understand the process of constructing new meaning through communication between the company and the public. Data collection techniques include observation, interviews, and documentation. The results of the study indicate that the rebranding communication strategy was carried out through systematic stages, including internal alignment, identity transformation, external communication, IMC implementation, and brand reinforcement. This communication integration reflects the application of Integrated Marketing Communication (IMC), which emphasizes message consistency and coordination across communication channels. The communication strategy has proven to effectively increase public brand awareness of SmartOne Solo, as indicated by the growing recognition and use of the brand name in daily interactions. This study confirms that the success of rebranding is not solely determined by changes in visual identity, but also by the effectiveness of an integrated, consistent, and sustainable communication strategy.
Co-Authors A'rifa'i, Hariz Abdul Firman Ashaf Abdul Firman Ashaf Abdul Firman Ashaf Abdul Firman Ashaf Ade Amellia Aprilysani Adi Gautama, Sidharta Aep Susanto Afriliyanti, Helen Agam Anantama Agung Wibawa Ahmad Riza Faizal Aiyanti, Nina Yudha alia soraya Anak Agung Istri Sri Wiadnyani Ananda, Darra Andi Windah Andi Windah Andri Jasman Andy Corry Wardhani Andy Corry Wardhani Andy Corry Wardhani Andyanita, Marizka Anna Gustina Zainal Aprilia, Alfaynie Axelfa Tri Aprilia, Alfaynie Axelfa Trie Ari Darmastuti Ari Gusnita Ari Gusnita, Ari Arif Sugiono Arifin, Nyimas Rina Desti Arnila Purnamayanti Assadiyah, Diani Aulia, Azizah Nur Bahniati Bangun Suharti Bangun Suharti Bangun Suharti Bartoven Vivit Nurdin Besar, Ibrahim Dani Setiawan Dani Setiawan Dewi Ayu Hidayati Diah Ayu Reza Permatasari Diani Assadiyah Dr. Abdul Firman Ashaf Dr. Nanang Trenggono Dr. Nina Yudha Aryanti Dwi Budiyani, Ni Komang Edi Sumarwan Eko, Ade Eko Setiawan Elysa Wahyuni Esyarito, Mohammad ‘Afief Fahmi Hasan, Fahmi Fera Septinda Firman Ashaf , Abdul Fitria, Nurma Fri Rejeki Noviera Gardana, Aldika Gautama, Mohammad Isa Haryanto Hasan Hasan, Haryanto Hertanto Hertanto, Hertanto Ibrahim Besar Ibrahim Besar Ibrahim Besar Ida Nurhaida Ida Nurhaida Iin Avitasari Ilham, Naufal Fallah Imelda Oktora, Imelda Indriani, Atika Nurwan Istighfarany, Annisa Ghina Jasman, Andri Karomani Karomani Karomani Karomani Lilis Ernawati Lilis Ernawati, Lilis M Mansyur Made Dewi Purnami Martini, Cita meirin rahma dira Mohamad Muhassin Mulyaningsih, Handi muthia muthiabalqis balqis Nanang Trenggono Nanang Trenggono Nanang Trenggono Nanda Utaridah Nanda Utaridah Nanda Utaridah Nanda Utaridah, Nanda Nina Yudha Aryanti Nina Yudha Aryanti Nina Yudha Aryanti Noviari, Ni Luh Ayu Nugroho, Muhammad Yoga Nur Fitriani, Selly Nurika, Sierta Putri Pebriani Dwi Susrini Penda Wardani Prof.Andy Corry Wardhani Purnama, Arie Purnami, Made Dewi Purwanto Putra Purwanto Putra Putra, Purwanto Putri, Anggraini Sakinah, Shalwa Salas, Hagi Julio Sari, Reka Purnama Sarwoko Sarwoko Sarwoko Sarwoko Sarwoko Septinda, Fera Sidartha Adi Gautama Simon Sumanjoyo Hutagalung Solly Aryza Sugiyanta Sugiyanta Sugiyanta Sugiyanta Sugiyanta Sugiyanta Sugiyanta Susrini, Pebriani Dwi Uthama Satyavira, Jaya Vike Aprilianin Marwintaria Saputri Wardhana, Yuditya Wardhany, Andy Corry Widodo, Muhammad Taufiq Wulan Suciska Yugo Dwi Prasetio Yulianto , Yulianto Yulianto Yulianto Yulianto Yulianto Zaimasuri Zaimasuri