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All Journal ASAS : Jurnal Hukum Ekonomi Syariah HUMAN FALAH: Jurnal Ekonomi dan Bisnis Islam Jurnal Masharif al-Syariah: Jurnal Ekonomi dan Perbankan Syariah al-Afkar, Journal For Islamic Studies Syi'ar Iqtishadi Jurnal Profetik Al Maal: Journal of Islamic Economics and Banking Jurnal khabar: Komunikasi dan Penyiaran Islam Tadbir: Jurnal Manajemen Dakwah TADBIR: Jurnal Manajemen Dakwah FDIK IAIN Padangsidimpuan Dakwah: Jurnal Kajian Dakwah dan Kemasyarakatan Jurnal Manajemen Dakwah Jurnal Riset Komunikasi Penyiaran Islam Journal of Islamic Management Busyro : Jurnal Dakwah dan Komunikasi Islam ITQAN: Journal of Islamic Economics, Management, and Finance FADZAT Jurnal Ekonomi Syariah Inisiatif: Jurnal Ekonomi, Akuntansi Dan Manajemen Al-Manaj Jurnal Hukum Ekonomi Syariah : AICONOMIA Innovative: Journal Of Social Science Research Jurnal Kajian Manajemen Dakwah Setyaki : Jurnal Studi Keagamaan Islam Gudang Jurnal Multidisiplin Ilmu HIKMAH: Jurnal Ilmu Dakwah dan Komunikasi Islam HUMANITIS : Jurnal Humaniora, Sosial dan Bisnis El-Uqud: Jurnal Kajian Hukum Ekonomi Syariah Journal of Entrepreneurial and Business Diversity Jurnal Manajemen Dakwah (J-MD) Tasyri' Muqaddimah: Jurnal Ekonomi, Manajemen, Akuntansi dan Bisnis Jurnal Penelitian Ilmu Ekonomi dan Keuangan Syariah JEBD Al-Zayn: Jurnal Ilmu Sosial & Hukum AL-KARIM: Journal of Islamic and Educational Research Jurnal Kajian Islam dan Sosial Keagamaan Moneter : Jurnal Ekonomi dan Keuangan Santri : Jurnal Ekonomi dan Keuangan Islam Jurnal Syariah dan Ekonomi Islam (JSEI) Jurnal Inovasi Ekonomi Syariah dan Akuntansi Mudabbir Jurnal Bisnis Inovatif dan Digital Al-Idaroh I'thisom: Jurnal Ekonomi Syariah Journal of Business Economics and Management Abdurrauf Law and Sharia Jurnal Manajemen Dakwah JIMAD : Jurnal Ilmiah Multidisiplin IPSSJ Ittishol: Jurnal Komunikasi dan Dakwah Ulil Albab Abdurrauf Journal of Education and Islamic Studies Mushawwir: Jurnal Manajemen Dakwah dan Filantropi Islam Munazzama Journal of Islamic Management and Pilgrimage ISTA Online Technologi Journal
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Strategi Dakwah Habib Jindan Dan Kyai Faiz Syukron: Retorika Dan Materi Dakwah Di Media Sosial Harahap, Maratua Hasonangan; Zen, Muhamad; Fatmawati, Fatmawati
JIMAD : Jurnal Ilmiah Multidisiplin Vol. 1 No. 4 (2024): JIMAD : Jurnal Ilmiah Multidisiplin (July)
Publisher : Asosiasi Guru dan Dosen Seluruh Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59585/jimad.v1i4.412

Abstract

This abstract discusses the da'wah strategies used by two prominenD da'wah figures, namely Habib Jindan and Kyai Faiz Syukron, in the context of social media. This research explores aspects of the rhetoric and preaching material they convey via online platforms. The rhetorical approach used by both of them will be analyzed, including the choice of words, delivery style, and persuasion strategies they employ. Apart from that, the preaching material they convey will also be evaluated to understand the main themes they raise, their approach to contemporary issues, and the way they convey religious messages in a modern context. By using content analysis methods and a qualitative approach, this research aims to provide a deeper understanding of how these two preaching figures use social media as a tool to spread religious teachings, influence public opinion, and build a large community of followers. It is hoped that the results of this research will provide new insight into da'wah strategies in the digital era and how online da'wah can be a significant force in shaping people's views on religion and spiritual values.
PELUANG BISNIS SYARIAH DALAM DAKWAH DIGITAL: STUDI KASUS STRATEGI PROMOSI HOTEL SOFYAN SYARIAH DAN PENGARUHNYA TERHADAP EKONOMI UMAT Darmawati, Nia; Zen, Muhamad; Fatmawati, Fatmawati
Mushawwir Jurnal Manajemen Dakwah dan Filantropi Islam Vol 3 No 1 (2025): Mushawwir Jurnal Manajemen Dakwah dan Filantropi Islam
Publisher : Fakultas Ushuluddin, Adab, dan Dakwah UIN Sultan Aji Muhammad Idris Samarinda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21093/mushawwir.v3i1.10458

Abstract

Penelitian ini bertujuan untuk menganalisis peluang bisnis syariah dalam konteks dakwah digital melalui studi kasus strategi promosi Hotel Sofyan Syariah serta dampaknya terhadap perekonomian umat. Di era digital saat ini, integrasi antara bisnis dan dakwah menjadi strategi potensial dalam memperluas jangkauan pasar sekaligus menyebarkan nilai-nilai Islam. Hotel Sofyan Syariah dipilih sebagai objek penelitian karena dianggap berhasil menggabungkan prinsip-prinsip syariah dalam operasional bisnisnya serta aktif memanfaatkan media digital sebagai sarana promosi dan dakwah. Penelitian ini menggunakan pendekatan kualitatif dengan metode studi kasus, pengumpulan data dilakukan melalui wawancara mendalam, observasi, dan dokumentasi digital. Hasil penelitian menunjukkan bahwa strategi promosi digital yang diterapkan tidak hanya meningkatkan citra dan keuntungan bisnis, tetapi juga memberikan kontribusi terhadap peningkatan literasi ekonomi syariah di masyarakat dan membuka lapangan kerja yang sesuai dengan nilai-nilai Islam. Kesimpulan dari penelitian ini adalah bahwa dakwah digital dapat menjadi medium efektif dalam memperkuat ekosistem bisnis syariah serta mendorong pertumbuhan ekonomi umat secara berkelanjutan.
Employee Performance Management in Actualizing Company Effectiveness at the AMPHURI Cooperative Ramadhan, Fitrah; Zen, Muhamad
Munazzama: Journal of Islamic Management and Pilgrimage Vol. 1 No. 1 (2021): July 2021
Publisher : Fakultas Dakwah dan Komunikasi Universitas Islam Negeri Walisongo Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21580/mz.v1i1.8784

Abstract

Each company certainly has its own target, as well as the AMPHURI Cooperative. The effectiveness of the cooperative is very dependent on the performance of employees, both leaders and subordinates and all scopes of work, for that, need a concept of rules that regulate all scopes of work, and also a harmonious relationship between all parties is needed. company.This research is a qualitative research, by collecting data from several ways, namely interviews, observations, and from books that can support the completeness of this data. Based on the results of the author's research, the concept of employee performance management of the AMPHURI Cooperative has been carried out well and the achievement of the company's targets has also been running effectively, as can be seen from the percentage increase in the number of umrah pilgrims in the consortium and also the increase in the number of new members of the AMPHURI cooperative each period.
Human Resource Management (HRM) in BAZNAS’s Rice ATM Program in Depok Municipality Laeli, Azah Nur; Zen, Muhamad
Munazzama: Journal of Islamic Management and Pilgrimage Vol. 4 No. 1 (2024): June
Publisher : Fakultas Dakwah dan Komunikasi Universitas Islam Negeri Walisongo Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21580/mz.v4i1.20765

Abstract

Human resource management plays an important role in how successful an organization or company can be. Human resource management is of utmost importance since it determines whether or not organizational goals can be achieved. One of such organizations with goals to achieve is BAZNAS of Depok Municipality with its Rice ATM program. It is a program to distribute rice that requires human resources to play some role in its implementation. Therefore, the existing human resources must be managed well to achieve its objectives. This research is qualitative with a descriptive approach. Such research attempts to interpret and describe the existing data. This research aims to find out the implementation, procedures and human resource management (HRDM) in BAZNAS’s Rice ATM program in Depok Municipality. The data were collected using observation, interviews, and documentation. This research found that human resources were managed fairly well in the Rice ATM program in procurement and planning. This was shown by the fact that Depok Municipality BAZNAS could cooperate and collaborate with the Zakat Collection Units (UPZ). However, the program’s maintenance and evaluation were still weak. On how it was implemented, BAZNAS would provide the rice ATMs and the program would be run by UPZs. Thanks to this mechanism, the rice assistance could be distributed more quickly to the community, making it easier to achieve the goal.
The Impact of Using The SIMBA Application on The Management of ZIS BAZNAS Funds in South Tangerang City Yusrin, Erlin Annisa; Zen, Muhamad
Munazzama: Journal of Islamic Management and Pilgrimage Vol. 4 No. 2 (2024): December
Publisher : Fakultas Dakwah dan Komunikasi Universitas Islam Negeri Walisongo Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21580/mz.v4i2.22783

Abstract

This research focuses on the challenges in the manual management of Zakat, Infaq, and Sadaqah (ZIS) funds, which are slow, inefficient, and prone to errors. By implementing the SIMBA application, it is hoped that there will be increased efficiency, effectiveness, transparency and accountability in the management of ZIS funds at BAZNAS South Tangerang City. This research aims to identify the impacts and obstacles in implementing SIMBA and how these obstacles affect the management of ZIS funds. Using qualitative methods with a descriptive approach, data was collected through observation and interviews with BAZNAS managers. The research results show that SIMBA has positively impacted efficiency and accuracy, as evidenced by the increase in zakat collection from IDR 1,620,378,427 in 2020 to IDR 3,699,508,074 in 2023. However, technical obstacles were also found, such as system errors and inaccuracies in the distribution of funds. This research suggests increasing human resource training and improving systems to overcome these obstacles. Implementing SIMBA is important in improving ZIS fund management, but ongoing technical support is needed.
Strategy Promotion Through Instagram National Aid Foundation (BAZIS) DKI Jakarta in Increasing Zakat Fundraising Ahmad, Habibullah; Zen, Muhamad; Shabri, Nabilla Aulia
Munazzama: Journal of Islamic Management and Pilgrimage Vol. 5 No. 1 (2025): June
Publisher : Fakultas Dakwah dan Komunikasi Universitas Islam Negeri Walisongo Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21580/mz.v5i1.24984

Abstract

This study aims to explores the initiatives undertaken by BAZNAS (BAZIS) Jakarta to boost charity fundraising through Instagram, particularly in light of the prevalent lack of public awareness regarding zakat. Social media platforms, especially Instagram, have become crucial due to their extensive reach and high levels of audience engagement. The research employs a qualitative methodology, utilizing interviews, observations, and documentation conducted at BAZNAS (BAZIS) Jakarta. The findings reveal that BAZNAS (BAZIS) Jakarta effectively enhanced its charity fundraising efforts by leveraging a promotional mix that includes advertising, personal selling, sales promotion, public relations, and direct marketing. Additionally, the application of the AIDA technique attracting attention, generating interest, creating desire, and prompting action played a significant role in this success. This achievement was further reinforced by the strategic use of Instagram features to broaden outreach and elevate audience engagement.
Method Fundraising in Upgrade Funds Zakat Through The Partnership Program at Dompet Dhuafa Center Sembiring, Muhammad Rifaldi Syahputra; Zen, Muhamad; Amalia, Alvina
Munazzama: Journal of Islamic Management and Pilgrimage Vol. 5 No. 1 (2025): June
Publisher : Fakultas Dakwah dan Komunikasi Universitas Islam Negeri Walisongo Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21580/mz.v5i1.25253

Abstract

Effective and professional zakat management is one of the keys to the success of zakat institutions in improving the welfare of the community. Amidst competition between Islamic philanthropic institutions and the increasing needs of the community, the right fundraising strategy is very important to ensure the sustainability of empowerment programs. This study aims to determine the fundraising method applied by Dompet Dhuafa Pusat, and to determine the results of the application of this method in increasing zakat funds. This study uses a qualitative approach with a case study method. Data were collected through in-depth interviews, observations, and document analysis related to partnership programs run by Dompet Dhuafa Pusat. The results of this study indicate that the Dompet Dhuafa Pusat fundraising method has succeeded in increasing zakat funds significantly through several strategic approaches. In addition, the results of the application of this fundraising method have been proven to provide real benefits for mustahik and the wider community.
Optimalisasi Manajemen Dakwah Pada Era Digital Oleh Lembaga Dakwah Pengurus Besar Nahdatul Ulama Syuhudi, Irfan; Zen, Muhamad; -, Fatmawati
Tadbir: Jurnal Manajemen Dakwah FDIK IAIN Padangsidimpuan Vol 6, No 1 (2024): TADBIR: JURNAL MANAJEMEN DAKWAH FDIK IAIN PADANGSIDIMPUAN
Publisher : FDIK IAIN Padangsidimpuan

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Pada era digital saat ini, menjadi faktor eksternal terbesar sebagai ‘angin segar’ dalam penyebaran dakwah Islam yang benar dan juga menjadi pembanding ilmiah dalam menepis segala pemikiran dakwah yang sesat. Kesempatan emas dimanfaatkan oleh lembaga dakwah Pengurus Besar Nahdhatul Ulama (PBNU) dalam mengoptimalisasi dakwah dengan memaksimalkan semua fungsi manajemen khususnya pada fungsi pelaksanaan. Terdapat 4 strategi dalam berdakwah di era digital hingga tercapainya tujuan, antara lain yang pertama dengan memproduksi konten-konten dakwah yang bermanfaat, kedua dengan konten yang menarik, ketiga dengan penyesuaian dakwah di situasi dan kondisi terkini, dan yang terakhir adalah sinergi antar komunitas atau ormas untuk membentuk para juru dakwah yang berstandar. Maka semua itu dibuktikan dengan memanfaatkan kanal online ataupun media sosial secara aktif. Pembahasan ini dibuat hasil dari penelitian kualitatif dari bahan bacaan ilmiah dan sumber informasi dari media online yang terpercaya. Jika upaya ini dilakukan lebih profesionalitas maka akan mudah diakses oleh masyarakat muslim seluruh dunia kapanpun dan dimanapun berada.
STRATEGI PROGRAM PEMBERDAYAAN EKONOMI MUSTAHIK DI BAZNAS DALAM MENDUKUNG PERTUMBUHAN EKONOMI UMAT Ibnu Apriani; Muhamad Zen; Fatmawati
I'THISOM : Jurnal Ekonomi Syariah Vol. 4 No. 2 (2025): I`thisom Edisi Oktober
Publisher : LPPM Sekolah Tinggi Agama Islam Al-Utsmani Bondowoso

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70412/its.v4i2.211

Abstract

This study aims to analyze the strategic programs for empowering mustahik (zakat recipients) implemented by the National Zakat Board (BAZNAS) in supporting the economic growth of the Muslim community. Economic empowerment through productive zakat is considered one of the alternative solutions in efforts to alleviate poverty and enhance the economic independence of mustahik. This research adopts a descriptive qualitative approach using the library research method, which involves collecting data from various sources such as books, scientific journals, and relevant documents. The findings indicate that the strategies implemented by BAZNAS include problem identification and mapping of mustahik, the creation of business opportunities through capital assistance to Micro, Small, and Medium Enterprises (MSMEs), the development of productive enterprises, and the establishment of networks among small entrepreneurs. These strategies have proven effective in gradually improving the standard of living of mustahik, enabling them to achieve economic self-sufficiency. With a structured and sustainable implementation, the program significantly contributes to the economic growth of the Muslim community and facilitates the transformation of mustahik into muzakki (zakat givers).
Strategi Marketing Sertifikasi DAI MUI dan PP Addai dalam Meningkatkan Kompetensi DAI di Era Digital Apdil Abdilah; Muhamad Zen; Fatmawati, Fatmawati
ULIL ALBAB : Jurnal Ilmiah Multidisiplin Vol. 3 No. 8: Juli 2024
Publisher : CV. Ulil Albab Corp

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56799/jim.v3i8.4326

Abstract

Dakwah sebagai proses untuk mengembalikan manusia kepada fitrahnya yaitu untuk berbuat kebaikan. Peningkatan kualitas dan kompetensi pendakwah harus perlu dilakukan dengan program sertifikasi dai sebagai wadah pembinaan bagi pendakwah sebelum terjun ke masyarakat menjadi seorang insan yang layak diteladani. Strategi marketing yaitu upaya menyebarkan informasi program ini kepada seluruh pendakwah di Indonesia. Atas capaian penelitian yang dilakukan dengan metode kualitatif, dengan ini akan dibahas bagaimana strategi marketing program sertifikasi dai MUI Pusat dan ADDAI. Strategi marketing ini tidak melulu soal keuntungan atau profit melainkan juga digunakan dalam mempromosikan program sertfikasi dai oleh MUI dan ADDAI yang merupakan organisasi atau wadah sosial keagamaan yang tidak mengharapkan keuntungan. Harapan MUI dan ADDAI adalah dapat melahirkan para pendakwah yang berkompeten, berkualitas, berwawasan luas dan berpendidikan yang baik. Strategi marketing yang cocok dan efisien pada era sekarang adalah pemanfaatan teknologi komunikasi internet dengan berbagai jenis dan macamnya. Dengan menggunakan media sosial maka akan membuahkan hasil yang lebih banyak, mudah dan tentunya cepat. Media sosial yang ada turut mempercantik diri dengan berbagai fitur nya yang menambah kemudahan bagi siapapun yang mengaksesnya.