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All Journal Proceeding Fakultas Ekonomi Bulletin of Electrical Engineering and Informatics JDM (Jurnal Dinamika Manajemen) Dimas: Jurnal Pemikiran Agama untuk Pemberdayaan Students´ Journal of Accounting and Banking Students´ Journal of Economic and Management Jurnal Media Wahana Ekonomika Jurnal Ilmiah Administrasi Publik Proceeding SENDI_U Jurnal Studi Komunikasi AKSIOLOGIYA : Jurnal Pengabdian Kepada Masyarakat Isti`dal : Jurnal Studi Hukum Islam Fokus Ekonomi Jurnal Penelitian dan Pengabdian Kepada Masyarakat UNSIQ OIKOS: Jurnal Kajian Pendidikan Ekonomi dan Ilmu Ekonomi Jesya (Jurnal Ekonomi dan Ekonomi Syariah) International Journal of Economics, Business and Accounting Research (IJEBAR) Jurnal Ekonomi Manajemen Sistem Informasi Review of Management and Entrepreneurship Khazanah Hukum Community Engagement and Emergence Journal (CEEJ) Management Studies and Entrepreneurship Journal (MSEJ) JURNAL USM LAW REVIEW Walisongo Law Review (Walrev) Jurnal Tunas Journal of Management and Bussines (JOMB) Journal of Management - Small and Medium Enterprises (SME's) Jurasik (Jurnal Riset Sistem Informasi dan Teknik Informatika) Economics and Digital Business Review Jurnal Ekonomi Jurnal Hukum Sehasen Volksgeist: Jurnal Ilmu Hukum dan Konstitusi Journal of Accounting and Finance Management (JAFM) Journal of Law, Poliitic and Humanities Journal of Public Representative and Society Provision International Journal of Multidisciplinary Sciences and Arts Jurnal Penelitian Serambi Hukum Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam Kesatria : Jurnal Penerapan Sistem Informasi (Komputer dan Manajemen) Journal of Ekonomics, Finance, and Management Studies Journal of Research on Community Engagement
Ali Maskur
Universitas Stikubank
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences Other

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PENGARUH SALES PROMOTION, HEDONIC SHOPPING MOTIVATION, DAN SHOPPING LIFESTYLE TERHADAP IMPULSE BUYING PADA SITUS BELANJA ONLINE (STUDI TERHADAP PENGGUNA TOKOPEDIA DI KOTA SEMARANG) MIFTA MUTIARA S; Ali Maskur
OIKOS: Jurnal Kajian Pendidikan Ekonomi dan Ilmu Ekonomi Vol 7 No 2 (2023): OIKOS: Jurnal Kajian Pendidikan Ekonomi dan Ilmu Ekonomi
Publisher : Fakultas Keguruan Dan Ilmu Pendidikan Universitas Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23969/oikos.v7i2.7125

Abstract

In this digital era, humans are very dependent on hand-held devices that are easy to carry anywhere. It includes online shopping site applications, one of which is Tokopedia. Without any restrictions, humans can do anything, including impulse buying or spontaneous purchases. A research aim was to observe the impact of sales promotion, hedonic shopping motivation, and shopping lifestyle of impulse buying on online shopping sites in Semarang City. This research used approach of quantitative with a purposive sampling technique. An explanation of the influence and significance of the variables is obtained by means of multiple linear regression analysis. This research proves the proceeds that sales promotion has negative impact and not significant to impulse buying. Either hedonic shopping motivation or shopping lifestyle have positively impacted and significance to the impulse buying.
PENGARUH KUALITAS PRODUK, PERSEPSI HARGA, CITRA TOKO DAN LOKASI TERHADAP KEPUTUSAN PEMBELIAN (Studi Pada Konsumen Ikan Asin di Kabupaten Rembang) Aini Nur Azizah; Ali Maskur
Jesya (Jurnal Ekonomi dan Ekonomi Syariah) Vol 7 No 1 (2024): Article Research Volume 7 Number 1, January 2024
Publisher : LPPM Sekolah Tinggi Ilmu Ekonomi Al-Washliyah Sibolga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36778/jesya.v7i1.1336

Abstract

Semakin banyaknya persaingan bisnis yang ada pada saat ini, apalagi perusahaan sejenis, para pelaku usaha ikan asin dituntut untuk bergerak lebih cepat dalam menentukan stategi yang tepat untuk memasarkan produknya, sehingga dalam penerapan strategi pemasaran yang akan diterapkan perlu mengamati perilaku konsumen serta faktor-faktor apa saja yang mempengaruhi keputusan pembelian. Penelitian ini bertujuan untuk menganalisis pengaruh kualitas produk, persepsi harga, citra toko dan lokasi terhadap keputusan pembelian ikan asin di Kabupaten Rembang. Jumlah sampel yang digunakan dalam penelitian ini adalah 100 responden dengan teknik purposive sampling. Jenis data yang digunakan adalah data kuantitatif. Sumber data dalam penelitian ini adalah data primer dan sekunder. Metode pengumpulan data yang digunakan adalah kuesioner. Data dianalisis dengan menggunakan analisis regresi linier berganda. Hasil penelitian menunjukkan bahwa (1) Kualitas Produk berpengaruh positif dan signifikan terhadap keputusan pembelian, (2) persepsi harga berpengaruh positif dan signifikan terhadap keputusan pembelian, (3) citra toko berpengaruh positif dan signifikan terhadap keputusan pembelian, (4) lokasi berpengaruh positif dan signifikan terhadap keputusan pembelian.
Pengaruh Persepsi Harga, Iklan, Dan Electronic – Word of Mouth Terhadap Keputusan Pembelian (Studi Pada Konsumen Skincare Brand Npure Di Kota Semarang) Alfina Dwi Pratiwi; Ali Maskur
Management Studies and Entrepreneurship Journal (MSEJ) Vol. 4 No. 5 (2023): Management Studies and Entrepreneurship Journal (MSEJ)
Publisher : Yayasan Pendidikan Riset dan Pengembangan Intelektual (YRPI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37385/msej.v4i6.3412

Abstract

Penelitian ini bertujuan untuk menguji pengaruh persepsi harga, iklan, dan electronic word of mouth terhadap keputusan pembelian. Objek penelitian ini adalah konsumen Npure Brand Skincare di Kota Semarang. Penelitian ini bersifat kuantitatif, menggunakan data primer dengan menggunakan metode purposive sampling dengan sampel sebanyak 100 responden yang diperoleh melalui distribusi Google Forms. Uji data yang digunakan adalah uji instrumen yang meliputi uji validitas dan reliabilitas; uji model yang meliputi uji F, koefisien determinasi (R2), analisis regresi linier berganda, dan uji t diolah dengan SPSS Versi 25. Berdasarkan hasil penelitian ini dapat disimpulkan bahwa persepsi harga , advertising, dan electronic word of mouth berpengaruh positif dan signifikan terhadap keputusan pembelian.
PREDICTIVE VOLATILITY MODELS ON JKSE AND FIVE STOCK INDEX FROM DEVELOPED COUNTRIES Sri Nawatmi; Agus Budi Santosa; Ali Maskur; Bambang Sudiyatno
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 7, No 1 (2023): IJEBAR, VOL. 07 ISSUE 01, MARCH 2023
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v7i1.7347

Abstract

The global economy in 2021-2022 tends to slow down due to the Covid-19 pandemic, followed by the Russian invasion of Ukraine, which further weakens global economic conditions. This study aims to determine alternative predictive models for the JKSE and five developed country stock price indices (Singapore's FTSE, China's SSEC, Japan's Nikkei225, England's FTSE, and America's DowJones) during a time of slowing world economy (January 2021 – September 2022). The results of the study show that the JKSE shows lower volatility than the other five developed countries with a stock price index that tends to increase. The stock price indices for the five developed countries have high volatility and tend to decrease for China and Japan, while the stock price indices for Singapore, England and America tend to increase. An alternative predictive volatility model for JKSE stock returns is GARCH (1.1), Singapore's FTSE is ARCH (1), China's SSEC is ARCH (1), Japan's Nikkei 225 is GARCH (1.2) while the UK's FTSE100 and America's DowJones are EGARCH (1,1). These results indicate that FTSE and DowJones stock returns have a leverage effect where good news causes less volatility than bad news. When there is volatility in stock returns, especially FTSE100 and DowJones, business risk increases. This can cause stock investors to move their funds to countries with low investment risk
Pengaruh Kualitas Produk, Persepsi Harga, Citra Merek dan Life Style terhadap Keputusan Pembelian: Studi pada Konsumen Pengguna Produk Eiger di Kota Semarang Fariza Shegi Pratama; Ali Maskur
Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Vol. 6 No. 6 (2024): Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah (in Press)
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/alkharaj.v6i6.1566

Abstract

The purpose of this research is to find out how factors such as brand image, price perception, product quality, and lifestyle influence purchasing decisions. The research subjects were customers of the Eiger Adventure series products located in Semarang. The quantitative nature of this research refers to primary data collected through Google Form sharing and a sample of 111 respondents selected through a purposive sampling technique. Validity and reliability tests are part of testing the instrument data used. Model testing methods covered in SPSS version 23 include the F test, coefficient of determination (R2), multiple regression analysis, and t test. Based on the research results, it can be said that lifestyle, brand image, price perception and product quality play a role.
Pengaruh Kualitas Layanan dan Kepercayaan terhadap Kepuasan Anggota: Studi Pada Kpri Pengadilan Tinggi Semarang Sinta Rosita Sari; Ali Maskur
El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam Vol. 5 No. 7 (2024): El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/elmal.v5i7.3763

Abstract

The study was conducted to determine the influence of service quality, trust and satisfaction (case study of KPRI Semarang High Court). The research focuses on service quality and trust, aiming to analyze their influence on satisfaction. The population used in this research were members of the KPRI Semarang High Court. The sample used was 58 respondents using the purposive sampling method. The method for collecting data uses quantitative methods or questionnaires. This research uses instrument test analysis models (validity and reliability tests), multiple linear regression analysis, and model tests (t-test and f-test) in SPSS software. The results of this research conclude that service quality has a positive and significant effect on member satisfaction. Trust has a positive and significant effect on member satisfaction. Satisfaction is proven to have a positive and significant impact on the satisfaction of KPRI members at the Semarang High Court. The variable that most influences the satisfaction of KPRI members at the Semarang High Court is service quality.
Optimizing Legal Protection: Addressing the Disparity of Sanctions Regarding Personal Names in Birth Certificates as Population Documents Maskur, Ali; Shabir, Muslich; Hapsin, Abu; Rismana, Daud; Purwanto, Joko
Volksgeist: Jurnal Ilmu Hukum dan Konstitusi Vol. 7 Issue 1 (2024) Volksgeist: Jurnal Ilmu Hukum Dan Konstitusi
Publisher : Faculty of Sharia, Universitas Islam Negeri (UIN) Profesor Kiai Haji Saifuddin Zuhri Purwokerto, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24090/volksgeist.v7i1.10521

Abstract

This article discusses the issue of disparity in sanctions arising from the issuance of the Regulation of the Minister of Home Affairs of the Republic of Indonesia on Name Registration in Population Documents. A case in Tuban highlights a child who was unable to obtain a birth certificate because the name was too long to be entered into the Population and Civil Registration Office system. The regulation imposes restrictions on naming children, requiring a minimum of two words and no more than sixty characters. Non-compliance with this regulation can result in the non-issuance of a birth certificate, potentially rendering the child stateless. This situation contradicts UDHR Article 15, ICCPR Article 24, CRC Articles 7-8, and the 1945 Constitution Article 26 (1) on citizenship. The purpose of this study is to highlight the imbalance between regulatory rules and sanctions, demonstrating how lower-level regulations can violate higher-level rules. This research employs a qualitative, literature-based, and normative-doctrinal approach. Secondary data sources include Permendagri No. 73/2022, the Population Administration Law, the 1945 Constitution, and international regulations related to population and citizenship. The findings indicate that birth certificates reflect the state's responsibility to provide citizens with rights, including the right to identity. However, the sanction of not issuing a birth certificate due to regulatory non-compliance creates a disproportionate disparity in naming rights. Therefore, policy revision is necessary to optimize legal protection, making the system more equitable and in line with legal norms.
Implementation of Law and Actualization of Human Rights for Persons with Disabilities from Sexual Violence in Indonesia Muhshonah, Muhshonah; Amrillah, Mohamad Yusfi; Maskur, Ali
JURNAL HUKUM SEHASEN Vol 9 No 2 (2023): Oktober
Publisher : Fakultas Hukum Dehasen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/jhs.v9i2.5079

Abstract

Currently, sexual violence against women with disabilities often occurs. The lack of legal protection for women with disabilities means that they always experience discrimination from various parties. In the eyes of society, people with disabilities are looked down upon as people who need to be pitied, and in Indonesia itself, they live in a vulnerable environment due to restrictions, obstacles, and difficulties, and their rights are not properly fulfilled. The law itself regulates the protection rights of persons with disabilities, namely Law No. 18 of 2016.Often, people with disabilities become victims of violent acts, which makes it difficult for the perpetrators to be prosecuted by the police or prosecutors. The government itself has not fully provided special facilities to people with disabilities who are in conflict with the law. The government should make clear and firm regulations for people with disabilities who are victims of sexual harassment in order to guarantee protection for people with disabilities with clear laws
Pengaruh Brand Image, Persepsi Harga, Dan Lifestyle Terhadap Keputusan Pembelian Pakaian Preloved Di Thriftshop Online Instagram (Studi Pada Konsumen @kenangan.mantann Di Kota Kendal) Latifah, Vika Ulfiana; Maskur, Ali
Jurnal Media Wahana Ekonomika Vol. 20 No. 2 (2023): Jurnal Media Wahana Ekonomika, Juli 2023
Publisher : Universitas PGRI Palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31851/jmwe.v20i2.12733

Abstract

ABSTRAK Riset ini mempunyai tujuan guna menganalisi dampak Brand Image, Persepsi Harga, serta Lifestyle pada keputusan pembelian pada Thriftshop @Kenangan.mantann. Populasi pada kajian ini ialah konsumen thriftshop @kenagan.mantann yang tinggal dikota Kendal dengan total sampel sebanyak 100 responden yang memakai pakaian preloved di thriftshop @kenangan.mantann. Penggumpulan informasi pada risrt ini memakai kuesioner dengan media Google Form. Kajian ini menerapkan metode analisa Regresi linier berganda. Riset ini bisa disimpulkan: Brand Image, Persepsi Harga dan Lifestyle mempunyai dampak positif serta signifikan pada keputusan Pembelian. Dampak paling besar pada keputusan pembelian ada pada variabel brand image dibandingkan dengan persepsi harga dan Lifestyle. Kata kunci : Brand Image, Persepsi Harga, Lifestyle, Keputusan Pembelian ABSTRACT This research aims to analyze the impact of Brand Image, Perceived Price, and Lifestyle on purchasing decisions at Thriftshop @Kenangan.mantann. The population in this study are thriftshop @kenagan.mantann consumers who live in the city of Kendal with a total sample of 100 respondents who wear preloved clothes at thriftshop @kenangan.mantann. The collection of information in this research uses a questionnaire with the media Google Form. This research utilizes the technique of multiple linear regression analysis. This research can be concluded: Brand Image, Perceived Price and Lifestyle have a positive and significant impact on Purchase Decision. The biggest impact on purchasing decisions is on brand image variables compared to price perceptions and Lifestyle. Keywords: Brand Image, Perceived Price, Lifestyle, Purchase Decision
Rekayasa Sistem Informasi Penjualan (Sijua) Berbasis Web Pada Toko Bjstuff Untuk Memperluas Promosi Dan Penjualan Maskur, Ali; Pradapa, Sri Yulianto Fajar; Ferdiansyah, Alif; Listiyono, Hersatoto
Jurasik (Jurnal Riset Sistem Informasi dan Teknik Informatika) Vol 9, No 2 (2024): Edisi Agustus
Publisher : STIKOM Tunas Bangsa Pematangsiantar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30645/jurasik.v9i2.843

Abstract

In today's competitive business environment, an effective and efficient sales process can increase revenue and customer satisfaction. This study presents a web-based SiJua engineering designed to assist sales management. SiJua was developed to simplify the sales process, expand sales areas and promotions. The web-based SiJua on BjStuff is equipped with a Home Menu, Shop Menu, About Us Menu, Contact Us Menu, Order Tracking Menu, Wishlist Menu, User Dashboard Menu and Shopping Cart Menu to support sales operational functions, real-time reporting, simplify sales workflows, reduce manual errors, and provide the tools needed by the sales team to make data-driven decisions. The web-based architecture ensures accessibility from any location, allowing sales staff to manage prospects, track orders, and complete transactions. In making SiJua, the Waterfall Methodology was used with the stages of analysis, design, implementation and testing. The test results stated that the pages implemented from previously created designs can be run well through the menus on SiJua.
Co-Authors 06.3502.0746 Ribut Hadi Handoko 0625020025 Asa Bangkit Probo Pratista 08.05.51.0061 Jefri Handiarko 08.05.51.0094 ARDI ANUGRAH UTAMA 08.05.52.0115 Candra Arta Kusuma 08.3502.0508 Nico Martiyanto Bayuaji 08.3502.0548 Ali Muhtar 10.05.52.0150 Temmy Muhas Pribadi 11.05.52.0141 Faris Febrianto, 11.05.52.0141 12.05.51.0173 Nila Ardhianie Abu Hapsin Adib Saeroji, Adib Adilla, Arina Hukmu Afif Noor Agung Nusantara Agus Budi Santosa Agus Budi Santosa Aini Nur Azizah Al-Ulamai, Ulil Amri Alfina Dwi Pratiwi Almira Veda Islamey Amrillah, Mohamad Yusfi Anita Dyah Wulandari, Anita Dyah Anton Purnomo, 12.05.51.0108 Anton Purnomo, 12.05.51.0108 Askar Yunianto Asti Rahmawati Azzahra Ardewita Rissema, 15.05.51.0305 Bambang Sudiyatno Bambang Sudiyatno Budi, Mulyo Cahya Abim Maulana Chamami, M Rikza Choirul Saleh Dagma Syafira Destia Wardani Daniswara, Alfreda Khansa Daud Rismana Dzaini Wardi, Ali Edi Supriyanto, Edi Eko Nur Wahyudi Endang Tjahjaningsih Euis Soliha Fariza Shegi Pratama Fauzul Munna, 15.05.51.0262 Febri Andrean, 12.05.51.0073 Febri Andrean, 12.05.51.0073 Ferdiansyah, Alif HARIYANTO HARIYANTO Hariz, Hajar Salamah Salsabila Hersatoto Listiyono Ivana Khoiru Amalia Joko Purwanto Karin Ryanda Saputri, 15.05.51.0197 Khofifah, Siti Khoirul Muttaqin, 14.05.51.0153 Latifah, Vika Ulfiana Lely Indah Mindarti, Lely Indah Maksun Maksun Mamila Hidayatullah, 14.05.51.0020 Mamila Hidayatullah, 14.05.51.0020 Marlien Marlien Marsha Nela Anggraeni, 13.05.51.0164 Marsha Nela Anggraeni, 13.05.51.0164 Meliana Nur Azizah, Siti Merlin Nur Pratiwi, 15.05.51.0221 MIFTA MUTIARA S Mualimah, 14.05.51.0024 Muhammad Ajib Syaifuddin Muhammad Rizal Firdaus Muhshonah, Muhshonah Mulyo Budi Setiawan Muslich Shabir Mya Maulida Hurriyah, 15.05.51.0261 Nastiti, Putri Meila Faiza Nawatmi, Sri Nawatmi Nira Widi Pamula, 15.05.51.0090 Nisa', Khoirotin Nurul Lailatul Janah, 14.05.51.0039 Permonoputri, Rifi Maria Laila Fitri Priyo Utomo Purwanto Waluyo Purwatiningtyas Purwatiningtyas Purwatiningtyas, P Putri Agustin, Fatma Rafika Amalia, 14.05.51.0225 Ramadhani, Megananda Dwi Retnowati Retnowati Retnowati Retnowati Ridfan Trisnanda, 12.05.51.0122 Ridfan Trisnanda, 12.05.51.0122 Rustam Dahar Karnadi Apollo Harahap S Sunardi Saccidananda Octyangelin Santosa Saifudin Saifudin Sandi Putra Pratama, 14.05.51.0202 Sandi Putra Pratama, 14.05.51.0202 Santoso, Ignatius Hari Sinta Rosita Sari Sofiana Adhi Putri, 14.05.51.0198 Sopiyani, Sopiyani Sri Mulyani Sri Mulyani Sri Nawatmi Sri Yulianto Fajar Pradapa Sumiarsih, 15.05.51.0224 Suzy Widyasari Sya Faza Maulana, 12.05.51.0079 Sya Faza Maulana, 12.05.51.0079 Syafira Nur Hidayaturohmah