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All Journal NUSANTARA : Jurnal Ilmu Pengetahuan Sosial LUGAS Jurnal Komunikasi Jurnal Review Pendidikan dan Pengajaran (JRPP) Jurnal Komunikasi Universitas Garut: Hasil Pemikiran dan Penelitian Jurnal Komunikasi Nusantara Jurnal Komunikasi Nusantara Akrab Juara : Jurnal Ilmu-ilmu Sosial Indonesian Journal of Engagement, Community Services, Empowerment and Development (IJECSED) Jurnal Pengabdian Masyarakat Madani Jurnal Public Relations (J-PR) Indonesian Collaboration Journal of Community Services (ICJCS) Jurnal Minfo Polgan (JMP) Al-MIKRAJ: Jurnal studi Islam dan Humaniora PENGABDIAN SOSIAL Journal of Innovation Research and Knowledge Jurnal Pengabdian Mandiri Journal of Artificial Intelligence and Digital Business Mestaka: Jurnal Pengabdian Kepada Masyarakat Indonesian Research Journal on Education Innovative: Journal Of Social Science Research West Science Interdisciplinary Studies Journal International Dakwah and Communication Global Komunika : Jurnal Ilmu Sosial dan Ilmu Politik West Science Interdisciplinary Studies International Journal of Management and Business Intelligence (IJMBI) Jurnal Ilmu Komunikasi dan Sosial Politik Jurnal Pengabdian Masyarakat dan Riset Pendidikan Journal of Dialogos Retorika: Jurnal Komunikasi, Sosial dan Ilmu Politik Brand Communication An Nafi’; Multidisciplinary Science Journal of Creative Power and Ambition (JCPA) Journal of Conflict and Social Class (JCSC) Tamilis Synex: Multidimensional Collaboration Journal of Dialogos International Journal of Educational Narratives
RR Roosita Cindrakasih
Universitas Bina Sarana Informatika
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PESAN VISUAL NASIONALIS PADA KOREO GARUDA TERHADAP SUPORTER INDONESIA (STUDI KASUS INDONESIA VS BAHRAIN 2025) Rafly Ramadhansyah; RR Roosita Cindrakasih; Sultan Himawan
An Nafi': Multidisciplinary Science Vol. 2 No. 4 (2025): An Nafi’
Publisher : CV Edujavare Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70610/annafi.v2i4.1004

Abstract

This study examines the construction of nationalist visual messages in the “Garuda” choreography (koreo) performed by the Ultras group “La Grande Indonesia” during the 2025 Indonesia vs. Bahrain national football match at Gelora Bung Karno Main Stadium. A qualitative approach with a phenomenological method was employed to explore the subjective experiences of supporters regarding the visual messages presented. Data were collected through in-depth interviews, participatory observation, and documentation. Data analysis used triangulation of sources, methods, and theories to ensure the validity of findings. The results show that nationalist visual messages in the Garuda choreography are constructed through a combination of visual elements such as the Garuda symbol, the red-and-white national colors, slogan typography, and background visuals representing pride and unity. Supporters interpret this choreography as an expression of patriotism, a boost for the team’s spirit, and a collective identity that distinguishes them from other nations’ supporters. The choreography also creates cognitive consonance, where national symbols align with the beliefs and emotions of supporters, thereby reinforcing unity and nationalism. This study concludes that supporter choreography is not merely an aesthetic performance but an effective visual communication medium for instilling national values in public spaces. The findings are expected to contribute to the development of visual communication studies and creative practices in building a nationalist atmosphere through sports.
PEMANFAATAN MEDIA SOSIAL TIKTOK SEBAGAI SUMBER INFORMASI GEN Z DI KALANGAN MAHASISWA ILMU KOMUNIKASI Putri Aprillia Syavira; RR Roosita Cindrakasih; Sultan Himawan
An Nafi': Multidisciplinary Science Vol. 2 No. 4 (2025): An Nafi’
Publisher : CV Edujavare Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70610/annafi.v2i4.1005

Abstract

This research is motivated by the phenomenon of the increasing use of TikTok as a source of information among Gen Z students, especially Communication Science students. In today's digital era, information consumption patterns have changed significantly; the younger generation tends to choose fast, concise, and interactive platforms such as TikTok. Through the Uses and Gratification theory, this study explains that students are not only passive recipients, but actively select, sort, and interpret content that suits their needs, both for entertainment and educational purposes. With a descriptive qualitative approach and in-depth interview and observation methods, researchers found that TikTok is used as an alternative media in finding light but meaningful information, especially related to social issues, academics, and public communication trends. Communication Science students show a selective attitude and are quite critical in assessing the accuracy and relevance of the content consumed. The results of this study indicate that TikTok is not only an entertainment media, but also a digital learning space that can encourage media literacy if utilized wisely. The contribution of this research is to provide a real picture of the dynamics of Gen Z information consumption, as well as a reference for educational institutions and policy makers to better understand the mindset of the younger generation in the era of fast-paced digital information.
Peran artificial intelligence dan media digital sebagai instrumen penguatan nasionalisme generasi muda melalui pendekatan edukatif dan komunikatif dalam konteks revolusi industri 4.0 RR Roosita Cindrakasih; Riastri Novianita; Jaka Atmaja; Abdul Aziz
Jurnal Komunikasi Universitas Garut: Hasil Pemikiran dan Penelitian Vol 12 No 1 (2026): April 2026 Jurnal Komunikasi Universitas Garut : Hasil Pemikiran dan Penelitian
Publisher : Universitas Garut

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52434/jk.v12i1.43522

Abstract

Abstract This study examines the role of Artificial Intelligence (AI) and digital media as strategic instruments in strengthening youth nationalism within the context of the Industrial Revolution 4.0. The rapid development of digital technology has significantly influenced patterns of communication, information consumption, and identity formation among young generations, creating both opportunities and challenges for fostering national values. This research aims to analyze how educational and communicative approaches based on AI and digital media can reinforce nationalism among youth. Employing a qualitative descriptive method with a literature review and thematic analysis approach, the study explores various digital practices, AI-driven platforms, and communication strategies relevant to civic education and national awareness. The findings indicate that AI and digital media can function as effective tools for disseminating national narratives, promoting critical digital literacy, and encouraging participatory engagement in civic life when integrated with contextual, inclusive, and value-based educational strategies. Furthermore, interactive digital content, algorithmic personalization, and social media campaigns contribute to shaping constructive national identity among young people. The study contributes theoretically by integrating communication and educational perspectives in understanding digital nationalism, and practically by offering strategic recommendations for policymakers, educators, and media practitioners in optimizing AI and digital media to strengthen youth nationalism in the digital era. Keywords: Artificial Intelligence; digital media; youth nationalism; educational approach; industrial revolution 4.0.   Abstrak Penelitian ini mengkaji peran Artificial Intelligence (AI) dan media digital sebagai instrumen strategis dalam memperkuat nasionalisme generasi muda pada era Revolusi Industri 4.0. Perkembangan teknologi digital yang pesat telah mengubah pola komunikasi, konsumsi informasi, serta pembentukan identitas generasi muda, sehingga menghadirkan peluang sekaligus tantangan dalam internalisasi nilai-nilai kebangsaan. Penelitian ini bertujuan untuk menganalisis bagaimana pendekatan edukatif dan komunikatif berbasis AI dan media digital dapat digunakan untuk memperkuat nasionalisme di kalangan generasi muda. Metode yang digunakan adalah penelitian kualitatif deskriptif dengan pendekatan studi literatur dan analisis tematik terhadap berbagai praktik digital, platform berbasis AI, serta strategi komunikasi yang relevan dengan pendidikan kewarganegaraan dan penguatan kesadaran nasional. Penelitian ini menggunakan pendekatan kualitatif dengan metode studi kepustakaan, di mana data dikumpulkan dari berbagai jurnal ilmiah dan buku akademik yang relevan.  Hasil penelitian menunjukkan bahwa AI dan media digital berpotensi menjadi sarana efektif dalam mendiseminasikan narasi kebangsaan, meningkatkan literasi digital kritis, serta mendorong partisipasi aktif generasi muda dalam kehidupan berbangsa dan bernegara apabila diintegrasikan melalui strategi edukatif yang kontekstual, inklusif, dan berbasis nilai. Selain itu, konten digital interaktif, personalisasi algoritmik, dan kampanye media sosial berkontribusi dalam membentuk identitas nasional yang konstruktif. Penelitian ini memberikan kontribusi teoretis melalui integrasi perspektif komunikasi dan pendidikan dalam memahami nasionalisme digital, serta kontribusi praktis berupa rekomendasi strategis bagi pembuat kebijakan, pendidik, dan praktisi media dalam mengoptimalkan AI dan media digital untuk penguatan nasionalisme generasi muda di era digital. Kata-kata kunci: Artificial artificial intelligence; media digital; nasionalisme generasi muda; pendekatan edukatif; revolusiiindustri 4.0.
The Effect of the Perception of Fast Fashion Issues on H&M's Brand Image on H&M Social Media Followers Eni Saeni; RR Roosita Cindrakasih; Priandono Kusumo
Journal of Creative Power and Ambition (JCPA) Vol. 4 No. 02 (2026): Journal of Creative Power and Ambition (JCPA)
Publisher : CV Edujavare Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70610/jcpa.1809

Abstract

The growth of the fast fashion industry has accelerated clothing production and consumption, while also generating environmental concerns such as increasing textile waste, intensive resource use, pollution, and overconsumption. These issues are increasingly discussed on social media and may influence public perceptions of brands associated with fast fashion, including H&M. This study aims to examine the influence of perceptions of fast fashion issues on H&M brand image among H&M social media followers. The study employed a quantitative approach using a survey method. The respondents consisted of 110 individuals who met the research criteria: they knew H&M, had purchased and/or used H&M products, and had received information about fast fashion. Data were collected through a Likert-scale questionnaire and analyzed using descriptive analysis, validity testing, reliability testing, simple linear regression, and a t-test. The results indicate that the research instruments demonstrated very high reliability. The regression analysis produced a coefficient of determination (R²) of 0.518, indicating that perceptions of fast fashion issues explained 51.8% of the variance in H&M brand image. The hypothesis test yielded a significance value of < 0.001, indicating a significant influence between perceptions of fast fashion issues and H&M brand image. These findings suggest that environmental issues associated with fast fashion are among the factors that should be considered in shaping brand image in the digital public sphere.
Komunikasi Organisasi Karang Taruna dalam Meningkatkan dan Mengembangkan UMKM (Karang Taruna Kecamatan Setiabudi Jakarta Selatan) Muhammad Faisal; RR. Roosita Cindrakasih; Sultan Himawan
Jurnal Ilmu Komunikasi Dan Sosial Politik Vol. 3 No. 2 (2025): Oktober - Desember
Publisher : CV. ITTC INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62379/jiksp.v3i2.3503

Abstract

Peran pemuda sebagai generasi penerus bangsa sangat penting dalam mendorong kemajuan berbagai sektor, termasuk ekonomi. Karang Taruna hadir sebagai wadah pembinaan dan pemberdayaan pemuda untuk mengembangkan potensi lokal melalui penguatan sektor UMKM. Penelitian ini bertujuan menggambarkan bagaimana komunikasi organisasi dijalankan oleh Karang Taruna Kecamatan Setiabudi, Jakarta Selatan, dalam meningkatkan dan mengembangkan UMKM binaan. Metode penelitian menggunakan pendekatan deskriptif kualitatif dengan teknik wawancara mendalam kepada pengurus Karang Taruna dan pelaku UMKM. Hasil penelitian menunjukkan bahwa komunikasi internal dilakukan melalui rapat rutin, pemetaan potensi anggota, serta pemanfaatan media digital. Komunikasi dua arah antara pengurus dan pelaku UMKM membentuk hubungan kerja partisipatif dan responsif. Sinergi antara kepentingan individu dan visi organisasi menjadi faktor utama keberhasilan program, menjadikan Karang Taruna mitra strategis dalam pemberdayaan ekonomi masyarakat.
DIGITAL COMMUNICATION STRATEGY OF THE @TEATERKELILINGIND INSTAGRAM ACCOUNT IN PROMOTING IMMORTAL THE MUSICAL: SI PITUNG Cahya Wulandari Purnomo; RR. Roosita Cindrakasih
Akrab Juara: Jurnal Ilmu-ilmu Sosial Vol. 11 No. 3 (2026): Agustus
Publisher : Yayasan Azam Kemajuan Rantau Anak Bengkalis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58487/akrabjuara.v11i3.2883

Abstract

This study aims to analyze the digital communication strategy implemented by the @teaterkelilingind Instagram account in promoting the production of Immortal The Musical: Si Pitung. The research focuses on how Teater Keliling packages traditional cultural content to make it relevant and appealing to the younger generation through social media. A descriptive qualitative approach underpinned by the Computer Mediated Communication (CMC) theory was utilized in this study. Data collection was conducted through content observation, documentation, and in depth interviews with the production manager, head of social media, and a key informant from the audience. The results indicate that @teaterkelilingind successfully builds audience engagement by implementing a "stick to the value" strategy, modifying narratives with modern romance, and optimizing Instagram features such as Reels, Feeds, and Stories using the inclusive greeting "warga". From a CMC perspective, this digital interaction overcomes the limitations of physical cues through interactive, hyperpersonal communication. Despite facing obstacles like algorithmic opacity, consistent content planning remains the primary supporting factor for the promotional success of this production.
THE INFLUENCE OF KOREAN DRAMA STORYLINE ON EMOTIONAL ESCAPE IN GENERATION Z AGED 18-23 YEARS (STUDY AT RW 06 GUNTUR, SETIABUDI, SOUTH JAKARTA) Anju Kimberley Silalahi; RR. Roosita Cindrakasih
Akrab Juara: Jurnal Ilmu-ilmu Sosial Vol. 11 No. 3 (2026): Agustus
Publisher : Yayasan Azam Kemajuan Rantau Anak Bengkalis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58487/akrabjuara.v11i3.2885

Abstract

This study aims to determine and measure the influence of Korean drama storylines on emotional escape among Generation Z aged 18-23 years in RW 06, Guntur, Setiabudi, South Jakarta. The Korean Wave phenomenon, which has become increasingly widespread in the era of digital streaming, has made Korean dramas one of the most popular forms of entertainment among Generation Z, often serving as a means of emotional escape from academic, social, and work-related pressures. This research employed a quantitative approach with an explanatory survey design and was grounded in the Stimulus-Organism-Response (S-O-R) theory, in which Korean drama storylines were positioned as the stimulus and emotional escape as the response. A sample of 143 respondents was determined using the Slovin formula and selected through purposive sampling. Data were collected through a Likert-scale questionnaire and analyzed using simple linear regression with the assistance of SPSS version 27. The results showed the regression equation Y = 4.006 + 0.673X, with a t-value of 10.954 and a significance level of < 0.001, indicating that was rejected and was accepted. The coefficient of determination () was 0.460, indicating that Korean drama storylines explained 46.0% of the variance in emotional escape, while the remaining 54.0% was influenced by other factors outside the scope of this research model.
SYMBOLIC MEANING IN REBA TRADITIONAL RITUALS IN THE NGADA ETHNIC COMMUNITY OF EAST NUSA TENGGARA (CULTURAL COMMUNICATION STUDY) Daniella Renatta Mogyi; RR Roosita Cindrakasih
Akrab Juara: Jurnal Ilmu-ilmu Sosial Vol. 11 No. 3 (2026): Agustus
Publisher : Yayasan Azam Kemajuan Rantau Anak Bengkalis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58487/akrabjuara.v11i3.2886

Abstract

The Reba Traditional Ritual is a tradition of the Ngada people in East Nusa Tenggara. This ritual is performed as a way to honor ancestors, express gratitude, and pray for safety and a better life. This study aims to identify the symbols present in the Reba Traditional Ritual, understand the meanings of these symbols, and examine how cultural communication occurs within the ritual. In this study, the researcher employed a descriptive qualitative method. Data were collected through observation, in-depth interviews, and documentation with informants consisting of traditional leaders, religious leaders, and the younger generation of the Ngada community. The results of the study indicate that the symbols in the Reba Traditional Ritual consist of object symbols, action symbols, and verbal symbols. These symbols convey meanings of gratitude, respect for ancestors, togetherness, well-being, hard work, self-purification, and hope for a better life. Furthermore, the Reba Traditional Ritual also serves as a medium of cultural communication that conveys social, spiritual, and cultural values to future generations. These findings align with the Theory of Cultural Communication developed by Samovar and Richard, which explains that culture is transmitted through the process of communication.
SYMBOLIC INTERACTION IN THE COMMENTS OF RAINBOW FILMING FOOTAGE ON MARS INSTAGRAM @CUPLIKANFILM82 Dhiya Prameswari; RR Roosita Cindrakasih
Akrab Juara: Jurnal Ilmu-ilmu Sosial Vol. 11 No. 3 (2026): Agustus
Publisher : Yayasan Azam Kemajuan Rantau Anak Bengkalis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58487/akrabjuara.v11i3.2887

Abstract

Social media has become a digital communication space that enables users to interact and construct meanings through various symbols, including emojis. This study aims to describe the forms of symbolic interaction and identify the meanings constructed by users in the comment section of the Instagram account @cuplikanfilm on a post featuring the behind-the-scenes process of the film Pelangi di mars. This research employed a qualitative approach using a descriptive qualitative method. Data were collected through observation, interviews, and documentation involving three informants and one expert triangulator. The findings indicate that symbolic interaction in the comment section is reflected through the use of emojis, informal language, and various forms of user engagement. Emojis are utilized as a means of expressing emotions, opinions, and appreciation toward the content presented. Furthermore, users interpret the film production content as a representation of visual quality, a source of expectations regarding the storyline, and a reflection of teamwork during the production process. User participation is not only demonstrated through commenting activities but also through reading comments and giving likes. The study concludes that meaning in digital interactions is formed through the interpretation of symbols influenced by users’ experiences, understanding, and social contexts.
THE DYNAMICS OF DISHONESTY IN INTERPERSONAL COMMUNICATION AGAINST THE TRUST OF STUDENT COUPLES IN THE AREA OF RT 02 RW 14 RAWAMANGUN Fani Anisa Putri; RR Roosita Cindrakasih
Akrab Juara: Jurnal Ilmu-ilmu Sosial Vol. 11 No. 3 (2026): Agustus
Publisher : Yayasan Azam Kemajuan Rantau Anak Bengkalis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58487/akrabjuara.v11i3.2888

Abstract

This study aims to determine the dynamics of dishonesty in interpersonal communication toward the trust of college student couples in RT 02 RW 14 Rawamangun. Dishonesty in relationships is not only related to the delivery of inaccurate information but also includes openness, communication patterns, and how couples deal with conflicts. This study uses a qualitative approach with a descriptive method. Data collection was conducted through in-depth interviews with three college student couples who had experiences related to dishonesty in romantic relationships and one triangulator as supporting research data. The results show that dishonesty appears in various forms, such as hiding information, reducing openness, and communicating with other parties without the partner’s knowledge. Such behavior affects the dynamics of interpersonal communication and causes changes in the level of trust within the relationship. Decreased trust can lead to conflicts, suspicion, and changes in communication patterns between partners. This study shows that openness and effective communication play an important role in maintaining the quality of romantic relationships.
Co-Authors Abdul Azis Abdul Aziz Abdul Aziz Adelarasati, Zahra Adinda Riefwanti Adityo Fajar Adityo Fajar Adityo Fajar, Adityo Agung Rahardjo Agung Rahardjo Agung Rahardjo, Agung Agus Tapaningsih , Weni Indah Doktri Ahmad Jurnaidi Wahidin Aji Bagus Prasetyo Ali Imron H Alinda Rahmatunnisa Amalliah Amalliah Amalliah Amalliah, Amalliah Anisti Anisti Anju Kimberley Silalahi Arman Syah Putra Arvin Hardian Asmuri Asmuri Asmuri, Asmuri Aziiz Assariy Bobby Octavia Yuskar Bonardo Marulitua A Bryan Givan Budiawan, Budiawan Cahya Wulandari Purnomo Chepi Nurdiansyah Cindya Yunita Pratiwi Daniella Renatta Mogyi Debby Andra Fortuna Deby Puspitaningrum Dhiya Prameswari Diah Widyawati Diana Tambunan Diana Tambunan Diki Abdullah Dina Safira Dwi Nurahman Eni Saeni Eni Saeni Eric Krisna Sandi Ery Farida Eva Yuniarti Utami Fadly Raihan Nugroho Fahmi Wijayanto Fajar Kurniawan Fajar Kurniawan Fajar Kurniawan Fani Anisa Putri Firdausi Nur Aulia Flora Meliana Siahaan Flora Meliana Siahaan Gregorius Cristison Bertholomeus Hadiansyah Ma’sum Halek Mu'min Herman Herman Ilham Albar Pane Ilham Albar Pane, Ilham Albar Ita Soegiarto Jahara Jahara Jahara, Jahara Jaka Atmaja Jaka Atmaja Jaka Atmaja, Jaka Jeffry Latumahina Jumui Junianto, Pilifus Jurnaidi, Ahmad Karno Diantoro Keiyza Akeyla Aulia Zili Lela Elvira Marlina Rahmi Marlina Rahmi Shinta P. Maytha Anuru Malihah Ma’mur, Angghi Muliya Ma’sum, Hadiansyah Mega Angkasa Mikael Dito Bangun Napitupulu Mu'min, Halek Muhamad Jejen Jaelani Muhammad Faisal Muhammad Reza Nur Hakim Muherni Asri Utami Mutiara Azka Novianita, Riastri Nurdiansyah, Chepi Nurdin Fajar Nurpaiz, Reza fahlevi Pramelani Priandono Kusumo Priyo Lulut Anggito Puspitaningrum, Deby Putri Aprillia Syavira Rafly Ramadhansyah Reva Widyanti Riastri Novianita Riastri Novianita Rini Wulandari Rizki Hidayat Rizky Hidayat Rizky Hidayat, Rizky Rosdiana Roy Mubarak Sabil Sabil Sadid Rizqillah Turrahman Saeni, Eni Safrezi Fitra Sandi, Eric Krisna Santa Carolina Sagala Serlin Maharani Setyorini, Efi Endang Dwi Sholihin Shobroni Siahaan, Flora Meliana Siregar, Achiruddin Siti Hawa Slamet Heri Winarno Soegiarto, Ita Sultan Himawan Sultan Himawan Sunardi Ginting Suseno Syarif Fitri, Syarif Taqwa Sejati Tiara Defitri Khairunisa Utami , Eva Yuniarti Vika Yustia Weni Indah Doktri Agus Tapaningsih Wulan Muhariani Wulandari Wulandari