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All Journal PROSIDING SEMINAR NASIONAL MATRIK: JURNAL MANAJEMEN, STRATEGI BISNIS, DAN KEWIRAUSAHAAN Dinamika Pendidikan Seminar Nasional Informatika (SEMNASIF) Jurnal Ekonomi Pembangunan: Kajian Masalah Ekonomi dan Pembangunan JURNAL ILMU MANAJEMEN DAN BISNIS Benefit: Jurnal Manajemen dan Bisnis Jurnal Manajemen Jurnal Ekonika : Jurnal Ekonomi Universitas Kadiri Jurnal Ekonomi dan Bisnis Journal of Economic, Bussines and Accounting (COSTING) Jurnal Riset Ekonomi dan Bisnis Almana : Jurnal Manajemen dan Bisnis Ecopreneur.12 MABIS: Manajemen dan Bisnis Jurnal Komunikasi Universitas Garut: Hasil Pemikiran dan Penelitian Jurnal Mantik Maker: Jurnal Manajemen LINIMASA: JURNAL ILMU KOMUNIKASI MANAJEMEN DEWANTARA JURNAL LENTERA BISNIS Jurnal Ekonomi Manajemen Sistem Informasi Jurnal Manajemen Dirgantara Jurnal Ilmiah Edunomika (JIE) Al-Kharaj: Journal of Islamic Economic and Business International Journal of Economics Development Research (IJEDR) Community Engagement and Emergence Journal (CEEJ) Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Jurnal Ilmiah Manajemen Kesatuan Jurnal Komunikasi Nusantara Jurnal Komunikasi Nusantara Jurnal Manajemen Bisnis Eka Prasetya Jurnal Kajian Komunikasi dan Pembangunan Daerah VALUE: Jurnal Ilmiah Akuntansi, Keuangan dan Bisnis Akuntansi dan Teknologi Informasi Jurnal Ilmu Manajemen Advantage International Journal of Management Science and Information Technology (IJMSIT) The International Journal of Politics and Sociology Research eMBeJi : Manajemen dan Bisnis Jurnal Journal of Trends Economics and Accounting Research Jurnal Ilmu Komunikasi Borobudur Management Review Urecol Journal. Part B: Economics and Business Urecol Journal. Part F: Community Development Prosiding University Research Colloquium Jurnal Keilmuan dan Keislaman Eduvest - Journal of Universal Studies Innovative: Journal Of Social Science Research Center of Economic Students Journal (CSEJ) Paradoks : Jurnal Ilmu Ekonomi Solo International Collaboration and Publication of Social Sciences and Humanities Riwayat: Educational Journal of History and Humanities IIJSE Jurnal Sistem Informasi dan Manajemen Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam Riset Akuntansi dan Keuangan Indonesia JER Journal of Ekonomics, Finance, and Management Studies Benefit: Jurnal Manajemen dan Bisnis JRTI (Jurnal Riset Tindakan Indonesia) EKONOMIKA: Manajemen, Akuntansi dan Perbankan Syari’ah
Edy Purwo Saputro
Universitas Muhammadiyah Surakarta
Religion Aerospace Engineering Agriculture, Biological Sciences & Forestry Arts Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Medicine & Pharmacology Neuroscience Public Health Social Sciences Transportation Other

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Adopsi Inovasi Program SIMADE (Sistem Informasi Manajemen Desa/Kelurahan) di Desa Papahan Kabupaten Karanganyar Adawiali, Robiatul; Setyawan, Sidiq; Triyono, Agus; Saputro, Edy Purwo; Siswanto, Hery; Triyanto, Joko
Jurnal Keilmuan dan Keislaman Vol. 1, No. 3, September 2022
Publisher : Universitas Muhammadiyah Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23917/jkk.v1i3.18

Abstract

Sistem Informasi Manajemen Desai Kelurahan (SIMADE) merupakan sebuah sistem barn di bidang pelayanan publik bagian pelayanan administrasi kependudukan masyarakat desa yang diterapkan di Desa Papahan. Program ini bertujuan untuk mempermudah dan mempercepat proses pengurusan surat-surat administrasi kependudukan yakni meliputi; Surat Keterangan (pindah dalam kota/ luar kota, surat keterangan datang, kelahiran, kematian, domisili usaha), SKCK, permohonan Kartu Tanda Penduduk (KTP). Tujuan penelitian ini adalah untuk mengetahui bagaimana penerimaan program SIMADE oleh masyarakat Desa Papahan Karanganyar. Metode penelitian yang digunakan adalah metode kualitatif dengan tipe penelitian deskriptif Teknik pengumpulan data yang digunakan yaitu dengan wawancara mendalam dan dokumentasi. Teknik sampling yang digunakan dengan menggunakan purposive sampling. Hasil penelitian pada proses adopsi inovasi program SIMADE yang dilakukan di Desa Papahan Kabupaten Karanganyar menunjukkan bahwa terdapat penerimaan dan penolakan terhadap inovasi SIMADE ini. Masyarakat yang menerima aplikasi ini merasa puas dan terlayani dengan baik. Sebagian masyarakat sulit menerima inovasi program SIMADE ini karena sosialisasi yang belum merata dan faktor kebutuhan terhadap layanan publik.
Pengaruh Kualitas Produk, Harga, dan Citra Merek terhadap Niat Beli Handphone Samsung Nurmala, Elva; Saputro, Edy Purwo
Al-Kharaj : Jurnal Ekonomi, Keuangan & Bisnis Syariah Vol 6 No 3 (2024): Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah
Publisher : Research and Strategic Studies Center (Pusat Riset dan Kajian Strategis) Fakultas Syariah IAI Nasional Laa Roiba

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/alkharaj.v6i3.5474

Abstract

The purpose of this study was to determine the effect of product quality, price, and brand image on purchase intention of Samsung cellphones. The method used in this research is quantitative method. The population and samples in this study were consumers who had never made a purchase on a Samsung mobile phone that met the requirements and the number of respondent sampled in this study were 100 respondents. The data source in this study in this study is primary data with the measurement scale used is 5 likert scale. Data analysis using SmartPLS 3 software. The results of the analysis in this study indicate that product quality and price have a positive and significant effect on purchase intention, while brand image has a negative and insignificant effect on purchase intention.
The The Influence Of Service Quality, Brand Image, And E-Wom On Consumer Satisfaction Larasati, Septiana Dewi; Saputro, Edy Purwo
Jurnal Ilmu Manajemen Advantage Vol. 7 No. 2 (2023): Desember 2023
Publisher : Institut Teknologi dan Bisnis Widya Gama Lumajang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30741/adv.v7i2.1185

Abstract

The primary objective of the research is to determine the extent to which aspects such as the quality of service, the image of the business, and electronic word of mouth influence the overall enjoyment of consumers. For the purpose of this study, a non-probability-based purposive sampling approach was used. The researchers are engaging in deliberate sampling when they design study settings in accordance with the criteria that they have already specified. The majority of the sample will consist of customers who have used the service in the past as well as those who are now using it. This information for the research was gathered via the use of online questionnaires that were distributed. In the course of this research, online questionnaires were used to collect responses from one hundred clients of J&T Express Indonesia. For the purpose of determining whether or not the claims made by the questionnaire were accurate and trustworthy, the researchers examined both the internal and external models by using the Partial Least Square (PLS) methodology and the SmartPLS 3.0 software. Despite the fact that this research did not discover any connection between a good brand image and the level of pleasure experienced by customers, it did discover that electronic word of mouth had a beneficial influence on customer satisfaction. Last but not least, the quality of the service did have an effect on the level of satisfaction experienced by the consumer.
Brand Image, Customer Satisfaction, And Brand Trust On Honda Motorcycle Customer Loyalty Sari, Rias Fatika; Saputro, Edy Purwo
Jurnal Ilmu Manajemen Advantage Vol. 7 No. 2 (2023): Desember 2023
Publisher : Institut Teknologi dan Bisnis Widya Gama Lumajang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30741/adv.v7i2.1188

Abstract

Research is being conducted with the participation of students from the Faculty of Economics and Business at Muhammadiyah University Surakarta. The purpose of this research is to explore the link between the consumer loyalty behavior of Honda motorcycle customers and factors such as the perception of the brand, the level of customer satisfaction, and the level of trust in the brand. A study that was conducted not too long ago focused on students from the Faculty of Economics and Business at the University of Muhammadiyah Surakarta who owned two or more Honda motorbikes. It is possible to claim that the methodology used in this investigation is the quantitative approach. The research sample and demographic sample for this study are comprised of undergraduate students from the Faculty of Economics and Business at Muhammadiyah University of Surakarta who are in possession of several Honda motorcycles. The poll comprised a total of one hundred participants as a result of a well-planned screening procedure. The results of the research are based on the truthful evaluations that the respondents gave of the items that were included in the questionnaire. An application of multiple linear regression analysis was carried out on the data that was obtained by using SPSS version 23. The outcomes of the research indicate that the reputation of Honda motorbikes has a significant and detrimental effect on the company's ability to retain customers. On the other hand, positive and substantial effects are associated with customer satisfaction, and positive but moderate effects are associated with confidence in the brand.
Analysis of ums students' reception towards the meaning of self-confidence in somethinc x lifni sanders advertisement Nugroho, Widya Mutiara; Saputro, Edy Purwo
Jurnal Mantik Vol. 8 No. 2 (2024): August: Manajemen, Teknologi Informatika dan Komunikasi (Mantik)
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/mantik.v8i2.5415

Abstract

This research aims to explore how students at Universitas Muhammadiyah Surakarta interpret and understand the message of self-confidence in the Somethinc X Lifni Sanders advertisement. Using a qualitative descriptive approach and Stuart Hall's encoding-decoding reception analysis model, this study focuses on how the advertisement's content, featuring models with diverse skin tones and hair types, conveys a message about inner beauty. Through in-depth interviews with students, this research seeks to comprehend how this message is received, understood, and translated by the young audience, and how it influences their perceptions of the concept of self-confidence. The findings of this study are expected to provide deeper insights into how advertisements can play a role in shaping and responding to views on beauty and self-confidence among today's youth
The Effect of Product Quality, Price Promotion and Brand Image on Purchasing Decisions at Somethinc Skincare Nurvita, Ridha Afni; Saputro, Edy Purwo
Jurnal Ilmiah Manajemen Kesatuan Vol. 12 No. 2 (2024): JIMKES Edisi Maret 2024
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v12i2.2517

Abstract

Purchasing decisions are consumers' understanding of the wants and needs of a product by assessing existing sources by setting purchasing goals and identifying alternatives. The purpose of this research is to analyze the influence of product quality, price promotions and brand image on purchasing decisions at Skincare Somethingnc. This research method is quantitative. The data used in this research uses primary data. The data collection method used in this research is by using a questionnaire or questionnaire via online media in the form of a goggle form. The population of this research is all consumers in Surakarta who have purchased and used various skincare products. The sampling technique used in this research is nonprobability sampling with the purposive sampling method. The sample for this research consisted of 100 respondents. The analysis carried out was assisted by using the SPSS version 25 application. The results of this research are that product quality has a positive and significant effect on purchasing decisions. Price promotions have a positive and significant effect on purchasing decisions. Brand image has a positive and significant effect on purchasing decisions.
The Success Factors Women Entrepreneurship in The Digital Era Edy Purwo Saputro, Edy; Irmawati, Irmawati
Jurnal Manajemen Bisnis Eka Prasetya Vol 10 No 2 (2024): Edisi September
Publisher : LPPM STIE EKA PRASETYA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47663/jmbep.v10i2.343

Abstract

The success of entrepreneurial factors in the digital era is related to a number of factors, both internal and external. This is a challenge for the development of entrepreneurship and the purpose of this research is to find out the success factors that influence entrepreneurship by setting observations in Solo involving 100 respondents. Tests with regression analysis and the results illustrate that the entrepreneurship and economics variables have a positive effect on entrepreneurship while the innovation and technology variables have no effect. This finding promises further research despite its limitations
The RESEARCH MAPPING: THE MILLENNIAL GENERATION AND CONSUMPTION OF FAKE PRODUCTS Edy Purwo Saputro, Edy; Irawati, Zulfa; Setyaningrum, Dewi Probowati
Jurnal Manajemen Bisnis Eka Prasetya Vol 10 No 2 (2024): Edisi September
Publisher : LPPM STIE EKA PRASETYA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47663/jmbep.v10i2.411

Abstract

Counterfeit products are not only a serious threat to the sustainability of the production process but also have a systemic impact on the economy and business economy. Therefore, the consumption of counterfeit products is a threat to marketing and on the other hand can damage the perception of the market leader. Therefore, research related to the consumption of counterfeit products in the current era is important. The long-term goal of this research is to build collective awareness to consume original products. The mapping results explain that there are various factors that influence behavior towards the consumption of counterfeit products, not only in Asia but also in Europe. Research findings show that there is a challenge to reduce the circulation of counterfeit products. Limitations and suggestions for further research are presented so that they can provide an overview of theoretical depth
The Influence of Live Streaming Features and Ease of Use on Purchase Intention for Muslim Fashion Products on Shopee Mediated by Consumer Trust Muhriza, Nurul; Purwo Saputro, Edy; Sholahuddin, Muhammad; Kussudyarsana, Kussudyarsana
International Journal of Management Science and Information Technology Vol. 4 No. 2 (2024): July - December 2024
Publisher : Lembaga Otonom Lembaga Informasi dan Riset Indonesia (KITA INFO dan RISET)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/ijmsit.v4i2.2931

Abstract

This study focuses on analyzing the impact of live streaming features and ease of use on purchase intention for Muslim fashion products on Shopee, with consumer trust as a mediator. The research uses a quantitative approach with a survey method, where data is collected through questionnaires distributed to 150 respondents who are active Shopee users in Sukoharjo Regency. Data analysis is performed using SmartPLS 3 to test the structural model and relationships between variables. The results show that live streaming and ease of use significantly affect consumer trust. Live streaming features also significantly affect purchase intention, while ease of use does not. Consumer trust is proven to mediate the relationship between live streaming features and purchase intention, as well as between ease of use and purchase intention. This research provides important implications for e-commerce industry practitioners, especially in marketing strategies for Muslim fashion products through the Shopee platform, highlighting the importance of live streaming features and building consumer trust to enhance purchase intention.
PENGARUH PROMOSI DAN INOVASI PRODUK TERHADAP KEPUTUSAN PEMBELIAN SABLON PLASTIK ABADI PRINTING POTRONAYAN DENGAN HARGA SEBAGAI VARIABEL INTERVENING Kurniawan, Fajar; Saputro, Edy Purwo
Journal of Economic, Bussines and Accounting (COSTING) Vol 7 No 6 (2024): COSTING : Journal of Economic, Bussines and Accounting
Publisher : Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/costing.v7i6.13804

Abstract

Penelitian ini membahas pengaruh promosi, inovasi produk, dan harga terhadap keputusan pembelian sablon plastik di Abadi Printing Potronayan, dengan harga sebagai variabel intervening. Penelitian ini menggunakan pendekatan kuantitatif, di mana data diolah melalui uji statistik menggunakan SPSS Statistics versi 27. Sebagai sumber data utama, kuesioner disebarkan kepada 100 pelanggan Abadi Printing yang dipilih dengan teknik purposive sampling. Untuk menjamin kualitas data, dilakukan uji validitas dan reliabilitas, diikuti oleh uji asumsi klasik seperti normalitas, multikolinearitas, dan heteroskedastisitas. Analisis hubungan antarvariabel dilakukan dengan uji koefisien determinasi (R²), uji F, uji t, serta analisis regresi linier berganda. Hasil penelitian menunjukkan bahwa promosi, inovasi produk, dan harga memiliki pengaruh positif dan signifikan terhadap keputusan pembelian. Namun, penelitian ini memiliki keterbatasan pada jumlah responden yang terbatas serta cakupan variabel yang masih sempit. Rekomendasi untuk penelitian mendatang meliputi penambahan jumlah variabel dan responden serta fokus pada perusahaan yang lebih besar agar hasilnya lebih optimal.
Co-Authors Achmad, Nur Adawiali, Robiatul Adhitya Hanutama Adji, Iwan Setiawan Agus Muqorobin Agus Setiawan, Anton Agus Triyono Alam R, Yusuf Alkhansa, Muhammad Rafi Anggun, Nita Putri Anisya Cahyaningrum Anton Agus Setiawan Anton Agus Setyawan Aprisa Chindy Ariesca Arief Firdaus Nurdiansyah Ariesca, Aprisa Chindy Arifah Kurniawati Astuti Atmajayanti Atmajayanti, Astuti Azaria Maharani, Nova Azhara, Cindy Ayu Bima Satriawan Cahya Ningrum, Septiyana Eka Candra Kusuma Wardana Chandra Reta Mevia Cika Yanuari Dewi Probowati Setyaningrum Dewi Probowati Setyaningrum Dewi Probowati Setyaningrum Dewi Probowati Setyaningrum Dewi Probowati Seyaningrum Dhika Sekar Mawardani Dian Purworini Didit Purnomo Dina Damayanti Diva Aisyah Ardelia Diyah Ayu Puspita ewi Probowati Setyaningrum Fajar Kurniawan Febby Raya Febriyanto, Ahmad Felia Mutiara Ardana Fereshti N. D. Fereshti N. D., Fereshti N. Fereshti Nurdiana Fereshti Nurdiana Fereshti Nurdiana Fereshti Nurdiana Dihan Fereshti Nurdiana Dihan Fereshti Nurdiana Dihan Fereshti Nurdiana Dihan Fereshti Nurdiana, Fereshti Fina Rahma Naisaniya Garnisa Febriantika Chaterin Nastiti Handayani, Sih Hanif Muhtarom Ayoga Hasrini Hasrini Hisan, Rumaisa Ihwan Susila Indria Kurniawan Irliana, Jauzaa Salwa Irmawati Irmawati Irmawati Irmawati Irvan Setyo Hendriyanto Janothama, Fauzan Janothama, Fauzi Jati Waskito Khoirunisa, Alfi Khoirunnisa, Sya’bani Kusdiyanto Kusdiyanto Kusdiyanto Kusdiyanto, K Kussudyarsana Larasati Larasati Larasati, Septiana Dewi Lelita Azaria Rahmadiva Lukman Hakim Lukminto Aji Saputro Lulu Septiana M Mabruroh M. Faiz Ali Hidayat M. Nasir M. Nasir M. Nasir M. Nasir M. Nasir M. Nasir, M. Nasir M. Sholahuddin Mabruroh Mabruroh Mabruroh Mabruroh, M Mabruroh, Mabruroh Maharani, Visca Amelia Mahendra, Brampubu Elok Panji Maudina, Zahra Dwi Mawardani, Dhika Sekar Meisya, Nanda Melinda Alfiananda Moch. Adi Nur Ikhsan Mochammad Imron Awalludin Moechammad Nasir Muh Tasrif Muh. Tasrif Muhammad Faiz Fauzan Muhammad Govinda Ramdhani Muhammad Iqbal Fauzan Muhammad Nasir Muhammad Nurul Kholifah Muhammad Sholahuddin Muhriza, Nurul Muzakar Isa Nabila Zulfa Nur Latifa Nabilla, Seikha Nanda Meisya Nasla Bintang Pramudita Nisa, Lulu’ Khoirun Nugroho, Widya Mutiara Nur Achmad Nur Achmad Nur Achmad Nur Asida, Abi Yusuf Nuranindia, Vina Nur’Aini, Ochtaviana Ajeng Nurmala, Elva Nurul Muhriza Nurvita, Ridha Afni Oktavia, Josi Tana Nur Pradita Rahmalia, Yossy Prayogi, Anggit Estu Probowati Setyaningrum, Dewi Probowati Setyaningrum, ewi Purwaningrum, Revi Oktaviani Puspita Sari, Dela Putra, Rheznandya Aranda Putri Awalupi, Vanesya Auliya Putri, Maharani Anisa Putri, Maharani Avrilia Naila Rafidah Calistarahma, Inas Rafif Rabbani, Naufal Rahmad Setia Budi Raya, Febby Reyhan Darmawan Reza Muhammad Razan Rhana Nuansa Bening Rhana Nuansa Bening Rini Kuswati Riski Apriliani Rizky Rahma Aulia Putri Rizky Rahma Aulia Putri Rochmattunisa Rochmattunisa Sari, Berliana Endah Kartika Sari, Rias Fatika Setia Budi, Rahmad Setyaningrum, Dewi Probowati Seyaningrum, Dewi Probowati Sidiq Permono Nugroho Sidiq Setyawan Sih Handayani Sih Handayani Sih Handayani, Sih Siswanto, Hery Sri Murwanti Sri Padmantyo Sujadi Sujadi Suyatmin Waskito Adi Suyatmin Waskito Adi Suyatmin Waskito Adi Teja Kusuma Ramadhan Titania, Irena Aurora Triyanto, Joko Ulfatul Mukarromah Utami, Dina Febriyani Tri Uwase Shakilla Valerian, Alvin Wardana, Aldipa Anogara Wella Manovia Wiyadi Wiyadi Wuryaningsih Dwi Lestari Wuryaningsih Dwi Lestari, Wuryaningsih Dwi Yudha Adhitya Yuli Tri Cahyono Yuliawan, Muhammad Nur Fairuz Yusuf Alam R Zulfa Irawati Zulfa Irawati, Zulfa