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PERAN SUMBER DAYA MANUSIA (SDM) UNTUK MENGHADAPI TANTANGAN DIGITALISASI DALAM STUDI KELAYAKAN BISNIS PADA ERA INDUSTRI 4.0: Peran starategi SDM di era digitalisasi Aulya triana; Nirwana; Nurfadilla; Hasni
Journal of Islamic Economics and Finance Vol. 2 No. 2 (2025): November
Publisher : Yayasan Nuraini Ibrahim Mandiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70248/joieaf.v2i2.2816

Abstract

Memasuki paruh pertama milenium kedua, tantangan yang dihadapi perusahaan atau organisasi semakin berat dan kompleks. Berbagai bentuk ketidakmampuan muncul seperti cepatnya globalisasi, percepatan inovasi, dan kompetisi yang terus tumbuh yang mengakibatkan mudah berubahnya situasi pasar (volatility), kompleksitas, danambiguitas. Era ini lebih dikenal dengan istilah era Industri 4.0 atau Revolusi Industri 4.0  yang ditandai dengan meningkatnya digitalisasi di segala bidang sehingga orang, objek, dan sistem dapat terhubung secara real time  Dalam konteks ini, sumber daya manusia (SDM) memegang peran strategis sebagai penggerak utama transformasi digital. SDM tidak hanya bertindak sebagai pelaksana teknis, tetapi juga harus memiliki kapabilitas analisis, literasi digital, dan kemampuan adaptasi terhadap perubahan yang cepat. Analisis pasar, evaluasi keuangan, hingga proyeksi kelayakan usaha kini banyak bergantung pada data real-time dan sistem digital yang hanya dapat berjalan efektif bila didukung oleh SDM yang kompeten.  Penelitian ini bertujuan untuk menganalisis peran sumber daya manusia (SDM) dalam mendukung proses digitalisasi studi kelayakan bisnis di dua UMKM lokal: Toko Kopi Suju dan Es Teh Dua Daun, yang berlokasi di Desa Uloe, Kecamatan Dua Boccoe. Penelitian ini menggunakan pendekatan kualitatif deskriptif dengan metode wawancara mendalam, observasi langsung, dan dokumentasi. Hasil penelitian menunjukkan bahwa Kopi Suju telah menerapkan teknologi digital secara aktif melalui aplikasi kasir, pembayaran QRIS, dan promosi media sosial. Sementara itu, Es Teh Dua Daun masih dalam tahap awal digitalisasi, dengan fokus pada penggunaan WhatsApp dan QRIS. Kedua usaha menunjukkan bahwa digitalisasi tidak harus kompleks untuk menghasilkan dampak positif terhadap efisiensi operasional dan pengalaman konsumen. Pengembangan kompetensi SDM menjadi kunci utama dalam proses transformasi digital ini.
THE INFLUENCE OF PRODUCT QUALITY AND PROMOTION ON THE PURCHASE DECISION OF ORNAMENTAL FISH AT MALIGE AQUARIUM STORE IN BAUBAU CITY Hasni; Pardana, Deki; Katjina, Husnah; Daholu, Ahmad; Rusdin; Salsabiyla, Fannisa
Journal Economics Technology And Entrepreneur Vol 4 No 04 (2025): ECOTECHNOPRENEUR : JOURNAL ECONOMICS, TECHNOLOGY AND ENTREPRENEUR
Publisher : Pusat Studi Ekonomi, Publikasi Ilmiah dan Pengembangan SDM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62668/ecotechnopreneur.v4i04.2034

Abstract

This study aims to analyze the effect of product quality and promotion on consumer purchase decisions at Malige Aquarium Store in Baubau City. The research uses a quantitative method with a survey approach involving 97 respondents selected from a population of 3,115 consumers. Data were collected through observation, questionnaires, and documentation, and analyzed using multiple linear regression. The results show that product quality has a significant effect on purchase decisions, indicating that the physical condition and appearance of ornamental fish play an important role in consumer preferences. Promotion also has a significant effect, which means that marketing communication and information delivery can increase consumer interest. The simultaneous test confirms that product quality and promotion together influence purchase decisions. The coefficient of determination shows that 25.3 percent of the variation in purchase decisions is explained by both variables, while the remaining 74.7 percent is influenced by other factors not included in this study. The findings highlight the need for improving fish quality and strengthening promotional strategies to support consumer buying behavior
PENGARUH HARGA DAN LOKASI TERHADAP KEPUTUSAN PEMBELIAN KONSUMEN DI SPBU 7593741 DI KOTA BAUBAU Hasni
AT TARIIZ : Jurnal Ekonomi dan Bisnis Islam Vol 4 No 02 (2025): AT TARIIZ : JURNAL EKONOMI DAN BISNIS ISLAM
Publisher : Pusat Studi Ekonomi, Publikasi Ilmiah dan Pengembangan SDM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62668/attariiz.v4i02.2129

Abstract

This study aims to examine the effect of price and location on consumer purchasing decisions at SPBU 7593741 in Baubau City. The research employed a quantitative approach with a sample of 80 consumers selected using the Slovin formula. Data were collected through structured questionnaires and analyzed using multiple linear regression analysis. The findings reveal that price does not have a significant effect on purchasing decisions, as fuel prices are standardized and regulated by the government. Conversely, location demonstrates a positive and significant influence on consumer behavior, indicating that strategic positioning and accessibility are critical factors in attracting customers. Simultaneously, both variables significantly affect purchasing decisions, with a coefficient of determination of 40.2%, suggesting that other factors also contribute to consumer choices. These results emphasize the importance of location optimization in enhancing competitive advantage within the fuel retail industry.
IMPLEMENTASI KEPEMIMPINAN TRANSFORMASIONAL KEPALA SEKOLAH DALAM PENGUATAN BUDAYA MUTU DI SD NEGERI 232 TELLESANG Besse Herlina; Raoda Usman; Hasni; Devi Lupitasari; Andi Rafiah; H. Arman S; Evi Sarfianti
Pendas : Jurnal Ilmiah Pendidikan Dasar Vol. 11 No. 01 (2026): Volume 11 No. 01 Maret 2026 Published
Publisher : Program Studi Pendidikan Guru Sekolah Dasar FKIP Universitas Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23969/jp.v11i01.41739

Abstract

This study aims to examine the implementation of transformational leadership by the principal in strengthening a culture of quality at SD Negeri 232 Tellesang. The study uses a qualitative approach with a case study type, with research subjects including the principal, teachers, and educational staff. Data were collected through in-depth interviews, observations, and documentation studies, then analyzed through data reduction, data presentation, and conclusion drawing stages, and tested for validity through source and technique triangulation. The results showed that transformational leadership, principals, quality culture, and elementary schools. The dimensions of inspirational motivation and intellectual stimulation were the most dominant aspects in encouraging learning innovation and increasing teacher participation. The implementation of transformational leadership had a positive impact on strengthening the school's culture of quality, which was demonstrated by increased teacher participation in learning communities, improved teacher performance, and the emergence of innovative literacy and digital-based programs. However, the aspect of individual consideration still needs to be improved through more structured mentoring and professional development programs for teachers. This study confirms that the transformational leadership of school principals has a strategic role in building a collaborative, innovative, and continuous improvement-oriented school quality culture.
Gaya Mengajar Pendidik Perspektif Hadis dan Aktualisasinya pada Pendidikan Islam Modern Hasni; Ayu Ramadhani; Tasbih; Subehan Khalik
Jurnal Pendidikan Kreatif Vol 6 No 2 (2025): DECEMBER
Publisher : Universitas Islam Negeri Alauddin Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Gaya mengajar adalah cara atau metode yang dipakai oleh guru ketika sedang melakukan pengajaran. Metode pembelajaran lebih bersifat prosedural, yaitu berisi tahapan tertentu, sedangkan gaya mengajar adalah cara yang digunakan, yang bersifat implementatif. Dengan kata lain, metode yang dipilih oleh masing-masing itu adalah sama, tetapi mereka bisa saja menggunakan teknik yang berbeda. Macam-macam gaya mengajar yang relevan dengan pendidikan agama Islam, yaitu sebagai berikut: 1. Gaya mengajar klasikal, 2. Gaya mengajar teknologis, 3. Gaya mengajar personalisasi, 4. Gaya mengajar interaksional. Hadis-hadis Nabi Muhammad SAW memberikan pedoman penting terkait metode pengajaran yang berfokus pada kasih sayang, kesabaran, dan keteladanan. Gaya mengajar beliau yang menggunakan pendekatan ceramah, diskusi, tanya jawab, demontrasi dan eksperimen, pemberian tugas (resitasi), dan kerja kelompok dapat diadaptasi dalam konteks pendidikan masa kini. Artikel ini bertujuan untuk mengeksplorasi prinsip-prinsip yang terkandung dalam hadis mengenai gaya mengajar dan aktualisasinya dalam pendidikan Islam modern, dengan menekankan pada relevansi nilai-nilai Islami dalam proses belajar mengajar saat ini. Selain itu, artikel ini juga membahas tantangan yang dihadapi dalam mengimplementasikan gaya mengajar berdasarkan hadis, serta bagaimana mengharmoniskan antara tradisi dan tuntutan zaman modern. Temuan artikel ini menunjukkan bahwa meskipun tantangan perubahan sosial dan budaya dalam pendidikan Islam modern cukup signifikan, prinsip-prinsip yang diajarkan oleh Nabi Muhammad SAW tetap sangat relevan untuk diaplikasikan dalam konteks pendidikan kontemporer guna membentuk karakter, keterampilan, dan akhlak peserta didik yang sesuai dengan nilai-nilai Islam.
PENGARUH KEPEMIMPINAN TRANSFORMASIONAL KEPALA SEKOLAH TERHADAP KINERJA GURU DI SDN 548 RANTE ALANG Darnalia; Besse Herlina; Darmawan; Hartadinata Akib; Hasni; Erni Hasmuddin; Dewi Yulianti; Nurcaya
Pendas : Jurnal Ilmiah Pendidikan Dasar Vol. 11 No. 01 (2026): Volume 11 No. 01, Maret 2026 Release
Publisher : Program Studi Pendidikan Guru Sekolah Dasar FKIP Universitas Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23969/jp.v11i01.43298

Abstract

ABSTRACT This study aims to determine the effect of the principal’s transformational leadership on teachers’ performance at SDN 548 Rante Alang. The research employed a quantitative approach with an ex post facto design, using a saturated sampling technique in which all teachers were selected as respondents. The research instrument consisted of a Likert-scale questionnaire developed based on the dimensions of transformational leadership proposed by Bernard M. Bass and teacher performance indicators aligned with the standards set by the Kementerian Pendidikan dan Kebudayaan Republik Indonesia. Data were analyzed using descriptive statistics and simple linear regression. The results indicate that both the principal’s transformational leadership and teachers’ performance are in the high category. Regression analysis shows a positive and significant effect of transformational leadership on teachers’ performance (sig < 0.05). The better the implementation of transformational leadership, the higher the teachers’ performance.
PEMANFAATAN MEDIA DIGITAL INSTAGRAM UNTUK MENGENALKAN BUDAYA TORAJA DALAM PEMBELAJARAN IPS Anisa Salsabila; Krisnoviani; Hasni; Ahmadsyawaluddin
Didaktik : Jurnal Ilmiah PGSD STKIP Subang Vol. 12 No. 01 (2026): Volume 12 No. 01 Maret 2026 Publish
Publisher : STKIP Subang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36989/didaktik.v12i01.12254

Abstract

This study analyzes the use of Instagram as a digital medium to introduce Torajan culture in social studies learning through a literature review method. This study used a qualitative approach with a literature review method that reviewed several relevant scientific articles. The results of the study indicate that Instagram, as a visual and interactive medium, is effective in presenting cultural content such as Tongkonan, Rambu Solo', Rambu Tuka', kinship systems, and mutual cooperation, thus helping students understand social studies concepts such as social interaction, values ​​and norms, and social stratification more concretely. In addition to improving cognitive understanding, Instagram use also fosters tolerance, appreciation for diversity, and pride in local culture. Thus, Instagram can be an innovative learning strategy that integrates digital technology, local culture, and character education to enhance students' understanding and appreciation of Torajan culture. This study aims to analyze the use of Instagram as a digital medium to introduce Torajan culture in social studies learning.
Co-Authors Abdul Rasyid R Ahmad Abdul Mutalib Ahmadin Ahmadsyawaluddin Akhmad Harum, Akhmad Akmal Al-Ghifari, Andi W. Fajriansyah Alzarliani, Waode Andi Rafiah Anisa Salsabila Anna Pertiwi Arni Arsad Bahri Aulya triana Ayu Ramadhani Baka, Charlie Bambang Supriatno Br. Ginting, Chris Dayanti Daholu, Ahmad Darista, Nanda Darmawan Darnalia Devi Lupitasari Dewi Yulianti Dwi Agustyawati Edi Susilo Elly Lilianty Sjattar Epin, Maria Natalia Wainip Erni Hasmuddin Ervianti Evi Sarfianti Firmansyah, Rezky Adi H. Arman S Hanna Putri Avrillia Tinambunan Hartadinata Akib Haslindah Hendriatik Herlina, Besse Katjina, Husnah Keri, Ismail Khairil Anwar Khalik, Subehan Khotimah, Rahadeva Khuznul Krisnoviani Kursia Latief, Andi Hasnandar Fadli Latif, Suciani Lisa Maharani Maharani, Maharani Makkalo, Lisda Mallombasi, Ali Miftahul Jannah Miftahul Khairah Mrs Yanti Hamdiyati Muh Putra Pratama Muh. Rasyid Ridha Muhammad Adriansyah Musa, Ratna Nadya Rahma Putri Nirwana Nur Fadillah, Nur Nur Zarliani Uli Nur Zazlin Nurafni Oktaviyah Nurcaya Nurfadilla Nurrahmawati Alitasi, Wa Ode Padli, Feri Paramitha, Dyan Pardana, Deki Patongai, Dian Dwi Putri Ulan Sari Rahayu, Rika Ramly, Zakia Asrifah Ramopoly, Irene Hendrika Raoda Usman Raudatul Janna, Ghina Reski Gaka Rifal Rifda Faida Rusdi Rusdin Saldy Yusuf Salsabiyla, Fannisa Samsinar Sri Wahyuni Suherman, La Ode Achmad Syahdatul Awalia Syam Muhaimin Syaputra, Muh. Fadly Syawalia Fitriani, Andi Syawaluddin, Ahmad Tasbih Tumba, Mey Umar, Muh. Haris Wahyu, I Kadek Wulandasari yogyo, Dwi Yohanis, Aprin aga