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All Journal e-Jurnal Perspektif Ekonomi dan Pembangunan Daerah JDM Jurnal Manajemen Terapan dan Keuangan Jurnal Paradigma Ekonomika Jurnal Keuangan dan Perbankan Journal of Educational, Health and Community Psychology El Dinar JAM : Jurnal Aplikasi Manajemen Wacana, Jurnal Sosial dan Humaniora Infestasi JAKU (Jurnal Akuntansi & Keuangan Unja) (e-journal) Jurnal Ilmiah Universitas Batanghari Jambi Inovasi : Jurnal Ekonomi, Keuangan, dan Manajemen EKONOMIS : Journal of Economics and Business IRJE (Indonesian Research Journal in Education) J-MAS (Jurnal Manajemen dan Sains) Jurnal Sains Sosio Humaniora Dinasti International Journal of Management Science Dinasti International Journal of Digital Business Management Jurnal Ilmu Manajemen Terapan (JIMT) Jurnal Pengabdian Masyarakat Madani JOURNAL OF HUMANITIES, SOCIAL SCIENCES AND BUSINESS (JHSSB) ADPEBI International Journal of Business and Social Science Utsaha: Journal of Entrepreneurship Jurnal Perspektif Pembiayaan dan Pembangunan Daerah Jurnal Manajemen dan Pemasaran Jasa Jurnal Ilmiah MEA (Manajemen, Ekonomi, dan Akuntansi) Journal of Business Studies and Management Review EJOIN : Jurnal Pengabdian Masyarakat Manajemen Kreatif Jurnal Journal of Social Science and Business Studies Jurnal Pengabdian Masyarakat dan Riset Pendidikan International Journal of Economics, Business and Innovation Research
Tona Aurora Lubis
Jambi University
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Public Health Social Sciences Other

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Journal : J-MAS (Jurnal Manajemen dan Sains)

 1 
Model Tata Kelola dan Perilaku Bisnis Stand/Booth Container di Provinsi Jambi Tona Aurora Lubis; Syahmardi Yacob; Firmansyah Firmansyah
J-MAS (Jurnal Manajemen dan Sains) Vol 6, No 2 (2021): Oktober
Publisher : Universitas Batanghari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/jmas.v6i2.293

Abstract

Street food business phenomenon gives a new touch in the culinary industry of Jambi Province because of the unique way of selling that does not use stalls or tents, but uses a knock down cart in the form of a box shaped like a container, so it is known as stand /Booth Container. The ultimate goal of this research is to formulate a model of governance and business behavior of stand/booth containers in Jambi Province. This study used mixed methods (qualitative and quantitative methods) using the type of Sequal Exploratory Design. The result conluded that the business behavior of food outlets/containers in Jambi Province which is reflected by efficiency, innovation, creativity, and creativity affects business performance which is reflected by capital growth, profit growth, and sales growth. In contrast, governance as reflected by modern, partnership and systematic does not affect business performance which is reflected by capital growth, profit growth and sales growth.
Bagaimana Loyalitas Pelanggan Pengguna Pertamini di Kota Jambi? Raja Penungkunen Surbakti; Tona Aurora Lubis; Sigit Indrawaijaya
J-MAS (Jurnal Manajemen dan Sains) Vol 8, No 1 (2023): April
Publisher : Universitas Batanghari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/jmas.v8i1.1119

Abstract

This study aims to determine and analyze Brand image as Moderating Purchase Decision and Customer Satisfaction on Customer Loyalty of Pertamini Users in Jambi City. This study has a population of all people in Jambi City who have purchased motor vehicle fuel at least once at Pertamini. The analysis tool used in this research is SMART PLS. This study provides the following conclusions: The projected increase in purchasing decisions by product, price and location will increase customer loyalty which is reflected through recommendations, repetition and purchases between lines. Customer satisfaction is projected by service quality, emotional factors can increase customer loyalty which is reflected by recommendations, repetition and purchases between lines. Brand image which is described through recognition, reputation, user image and product image is not able to strengthen or weaken the influence of purchasing decisions projected by product, price and location instead of customer loyalty which is reflected by recommendations, repetition and inter-line purchases. Brand image which is described through recognition, reputation, user image and product image is able to weaken the influence of customer satisfaction which is projected by service quality and emotional factors so as to increase customer loyalty which is reflected through recommendations, repeat purchases and between lines.
Pengaruh Literasi Keuangan dan Sikap Keuangan terhadap Perilaku Pengelolaan Keuangan UMKM Kuliner dan Locus of control Sebagai Variabel Mediasi di Kecamatan Pasar Kota Jambi Arief Prasetyo; Tona Aurora Lubis; Agus Solikhin
J-MAS (Jurnal Manajemen dan Sains) Vol 8, No 2 (2023): Oktober
Publisher : Universitas Batanghari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/jmas.v8i2.1354

Abstract

The purpose of this study was to determine the effect of Financial Literacy and Financial Attitudes on Financial Management Behavior mediated by Locus of control in Culinary MSMEs in Pasar District, Jambi City. The analysis tool used is PLS analysis. The results showed that Financial Literacy has a positive and significant effect on Financial Management Behavior, Financial Attitude has no significant effect on Financial Management Behavior, Locus of Control has a positive and significant effect on Financial Management Behavior, Financial Literacy has no significant effect on Locus of Control, Financial Attitude has a significant effect and positive on Locus of Control and Financial Literacy has no significant effect on Financial Management Behavior with Locus of Control as a mediating variable.
Co-Authors . Moeljadi . Zulkifli Addion Nizori Ade Erma Suryani Ade Octavia Ade Octavia Afkari, Nabilah Afrizal Agil Muharya Agus Sholikhin Agus Solikhin Agus Solikhin, Agus Agus Syarif Albetris, Albetris Aliyardi, Aliyardi Amri Amir Amri Amir Andang Fazri Aprecia, Mitha Talitha Arief Prasetyo Asep Machpuddin Asep Machpudin Asep Machpudin Asih Retno Pungki Ayu Anggraini Aziexho Vornandes Besse Wediawati Budi Susanto Cindy Larasati Dalizanolo Hulu Dewi , Erwita Dhimas Kurniawan Djumahir Djumahir Efi Herawati Elliyana, Dessy Enggar Diah P.A Enggar Diah Puspa Arum Enjanita, Sanci Erwita . Erwita Dewi Firmansyah . Firmansyah Firmansyah Firmansyah Firmansyah Firmansyah Firmansyah Fitri Chairunnisa Fitri Eka Wahyui Fitriaty Fitriaty, Fitriaty Garry Yuesa Rosyid Hardiani Hardiani Hendriyaldi Ida Masriani Ida Masriani, Ida Ingepuri, Pebriana Ira Febrianti Iskandar Iskandar Jhon Riahman Sinaga Jihan, Salsandra johannes johannes Johannes Simatupang Junaidi Junaidi Junaidi Junaidi Kristanto, Raja Bastian Levi Febri Damayanti Liu, Tri Supryjadi Luthfi Anan , Fatih M, Zulkifli M. Syurya Hidayat Made Sudarma Martasudira, Yosse Maryati Ningsih Maryati Ningsih Maryati Ningsih Meilina, Dira Milasari, Roza MISMIWATI, MISMIWATI MISMIWATI Moh Ihsan Muhammad Haris Saputra Muhammad Safri Mukhzarudfa Mukhzarudfa, Mukhzarudfa Mulia Inda Purwati Munawar - Ismail Musnaini musnaini musnaini Musnaini Musnaini NAJMI FUL HANIF Nilamsari, Nurul Ningsi Trilianah Ningsih, Maryati Nofrans Eka Saputra, Nofrans Eka NORIA SAPUTRI Novita Sari Novita Sari Octora, Shinta Oktaviani, Singki Raja Penungkunen Surbakti Raja Sarah Rasmi, Muhammad Putra Rendi Aditya Alfanza Rike Setiawati Riman Abimayu Rina Mardiana Rina Nurarifah Rohsalin Belle Romauly Manihuruk Rosadi, Ichsan Saiful . Savana, Zeta Ferli Selvia, Levi Shadiq, Annurusshadiq Sholihat, Iis Sigit Indrawaijaya Sigit Indrawijaya Siregar, Ade Perdana Sry Rosita Sry Rosita Steven Kurniawan Suhairi, Khairul Sumantri Sumantri Sumarni Sumarni Sutan Adil Hendra Syahmardi Yacob syahmardi yacob Syamsurijal Tan Tiarifani, Tasya TITIN HARTINI Ubud Salim Utama, Ahmad Nur Budi Wawan Anggara Widiastuti, Fitri Widyanti Fitri Wirmie Eka Putra Yayuk Sriayudha Yosi Fadhillah YULHASMIDA YULHASMIDA Yuliarnita Yuliusman Yunira, Sabrino Pratama Zarkani Zarkani Zuhratul Aulia Zulfina Adriani Zulkifli Zulkifli Zulkifli Zulkifli