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Julianto Hutasuhut

Universitas Muslim Nusantara Al-Washliyah

Author-ID : 4401637

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Pengaruh Kualitas Website dan Inlfuencer Marketing terhadap Keputusan Pembelian Produk di Marketplace Shopee (Studi Kasus pada Masyarakat Dusun IV Undian Tadukan Raga Deli Serdang) Ginting, Ayu Taniya; Fikri, Muhammad Hilman; Hutasuhut, Julianto; Hasibuan, Melisa Zuriani
Jurnal Ilmiah Universitas Batanghari Jambi Vol 25, No 1 (2025): Februari
Publisher : Universitas Batanghari Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/jiubj.v25i1.5716

The purpose of this research is to determine and analyze the influence of website quality and influencer marketing on product purchasing decisions at the Shopee marketplace in the Dusun IV Lottery Tadukan Raga Deli Serdang community. The type of research is quantitative. The population of this study was the entire community of Dusun IV Lottery Tadukan Raga Deli Serdang with 380 respondents. The sample in this study used the Slovin formula, the required sample was 80 samples from the 'Dusun IV Lottery Tadukan Raga' community. The research instrument uses a questionnaire with a Likert scale data measurement scale. Data analysis techniques use validity, reliability and classical assumption tests. The data analysis method uses multiple linear regression with the help of the SPSS program. The results of this research reveal that the quality of the website and influencer marketing simultaneously and partially have a positive and significant effect on product purchasing decisions at the Shopee Marketplace in the Dusun IV Lottery Tadukan Ratga Deli Serdang community.

Analisis Rasio Likuiditas Dan Rasio Profitabilitas Terhadap Kinerja Keuangan Pada Percetakan CV. Citra Jalan Sisingamangaraja Muharis Muharis; Emelia Rahmadany Putri Gami; Julianto Hutasuhut
J-CEKI : Jurnal Cendekia Ilmiah Vol. 3 No. 5: Agustus 2024
Publisher : CV. ULIL ALBAB CORP

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56799/jceki.v3i5.4403

Penelitian ini bertujuan untuk mengungkapkan analisis rasio likuiditas, dan rasio profitabilitas terhadap kinerja keuangan pada percetakan CV. Citra. Sebagai tujuan di antaranya untuk mengetahui pengaruh rasio likuiditas terhadap kinerja keuangan, dan untuk mengetahui pengaruh rasio profitabilitas terhadap kinerja keuangan. Penelitian ini menggunakan pendekatan campuran yaitu kualitatif dan kuantitatif dengan metode pengumpulan data studi dokumentasi, dan observasi. Populasi pada penelitian ini adalah laporan perbulan dari Percetakan CV. Citra selama 3 tahun dari periode tahun 2021-2023 dan sampel dari rekapitulasi laporan keuangan Percetakan CV. Citra pertahun periode 2021-2023. Data yang diperoleh dalam penelitian ini dianalisa menggunakan analisis regresi linier berganda dengan program SPSS 25. Hasil penelitian penelitian ini menunjukkan bahwa nilai F hitung sebesar 6,389 lebih besar dari F tabel 2,89, yang berarti secara simultan terdapat pengaruh pada pada rasio likuiditas (X1), dan rasio profitabilitas (X2) terhadap kinerja keuangan pada percetakan CV. Citra Secara parsial terlihat bahwa variabel rasio likuiditas (X1) dan rasio profitabilitas (X2) yang berpengaruh terhadap kinerja keuangan, yaitu rasio likuiditas (X1) sebesar 3,369, lebih besar dari t tabel sebesar 1,692 dan variable rasio profitabilitas (X2) sebesar 3,601 lebih besar dari t tabel sebesar 1,692. Berdasarkan hasil yang dilihat dari koefisien determinasi variabel rasio likuiditas (X1), dan rasio profitabilitas (X2) berpengaruh yaitu dengan nilai R2 sebesar 0,533 atau 53,3%.

Economic Convergence Among Urban Areas In North Sumatera Hutasuhut, Khairul Ali; Siahaan, Lasma Melinda; Hutasuhut, Julianto
Journal of Sustainable Economics Vol. 3 No. 1 (2025): Journal of Sustainable Economics
Publisher : TALENTA PUBLISHER UNIVERSITAS SUMATERA UTARA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32734/jse.v3i1.20286

This research investigates the convergence of the urban regional economy in North Sumatra from 2018 to 2022, employing a quantitative and descriptive approach to analyze the factors influencing the Regional Gross Domestic Product (GRDP). Data, derived from the Central Statistics Agency (CSA), encompasses eight cities: Sibolga, Tanjungbalai, Pematangsiantar, Tebing Tinggi, Medan, Binjai, Padangsidimpuan, and Gunung Sitoli. The study focuses on three independent variables—population (X1), Human Development Index (HDI) (X2), and Open Unemployment Rate (OUR) (X3)—aiming to understand their simultaneous and partial effects on GRDP. Hypotheses are formulated, indicating the anticipated influence of each variable, with the null hypothesis positing no significant effect. Utilizing eViews version 12 for panel data regression analysis, the results reveal that collectively, Population, HDI, and OUR significantly influence GRDP in the urban regions of North Sumatra. However, when analyzed individually, only HDI and TPT exhibit significant impacts, while Population does not. This suggests that the quality of human development and the unemployment rate play pivotal roles in driving economic convergence. The findings contribute to a nuanced understanding of the convergence dynamics in the cities studied, emphasizing the importance of targeted policies to foster inclusive and sustainable economic growth in the region.

The Influence of Job Mutation, Professional Competence, and Extrinsic Motivation on Employee Performance of PTPN IV Regional II Kebun Limau Mungkur Siti Nurhaliza; Julianto Hutasuhut; Anggia Sari Lubis; Muhammad Rahmat
Harmony Management: International Journal of Management Science and Business Vol. 2 No. 3 (2025): International Journal of Management Science and Business
Publisher : International Forum of Researchers and Lecturers

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70062/harmonymanagement.v2i3.299

This research is motivated by the importance of human resource management through job transfers, increasing professional competence, and extrinsic motivation to improve employee performance, especially in the plantation sector. PTPN IV Regional II Kebun Limau Mungkur is a state-owned company that prioritizes AKHLAK values in its management practices. The main objective of this study is to analyze the effect of job transfers, professional competence, and extrinsic motivation on employee performance. The research approach used is quantitative associative with multiple linear regression analysis method. The population in this study were all employees of PTPN IV Regional II Kebun Limau Mungkur totaling 125 people, with a sample of 95 respondents determined by the Slovin formula. Data collection techniques were carried out through field studies, documentation, and questionnaire distribution. Data analysis was carried out by testing validity, reliability, classical assumption tests, and multiple linear regression using the SPSS program. The results of the study showed that partially, job transfers, professional competence, and extrinsic motivation each had a positive and significant effect on employee performance. Meanwhile, simultaneously the three variables also had a significant effect on employee performance. This finding emphasizes the importance of implementing appropriate HR management policies to support company productivity and sustainability.

Penguatan Pendidikan Berkelanjutan Melalui Sosialisasi Knowledge Management Di SMPS Kasih Ibu Patumbak Julianto Hutasuhut; Adrial Falahi; Ardhansyah Putra; Abd.Rasyid Syamsuri; Fathin Abdullah
CITAKARYA Jurnal Pengabdian Masyarakat Vol. 3 No. 01 (2025): February - April
Publisher : CITAKARYA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63922/citakarya.v3i01.1717

Sustainable education is a collective responsibility, as the ever-evolving nature of the world demands continuous advancement in knowledge, skills, and technological competence. Embracing lifelong learning and engaging in educational collaboration not only reinforces sustainable education but also affirms that every individual has the right to grow, aspire, and contribute to meaningful global change. A nation’s development and well-being are deeply influenced by the quality of its educational system. High-quality education cultivates human resources who are capable, innovative, and highly competitive essential traits for driving progress across sectors. At the core of educational quality lies teacher performance, making educators pivotal agents in the advancement of learning outcomes. Implementing Knowledge Management (KM) stands out as a strategic approach to enhance this process. This community service initiative (PkM) sought to disseminate and promote Knowledge Management practices at Kasih Ibu Private Junior High School Patumbak through socialization, educational sessions, and structured mentoring involving the school’s teaching staff. The outcomes revealed improved teacher understanding of KM concepts, along with increased motivation to engage in knowledge sharing, utilization, and management to support their professional responsibilities.Challenges such as limited technological infrastructure and resistance to new concepts highlighted the need for collaborative teams and institutional backing. Nonetheless, the initiative positively influenced teacher performance and fostered a sustainable culture of knowledge exchange. Moving forward, reinforcing these efforts through sustainable education, provision of appropriate technological tools, and systematic evaluation is essential to ensure the long-term effectiveness of Knowledge Management practices.

Improving Marketing Performance through Green Innovation Value Creation as a Pathway to Sustainability for Small and Medium Enterprises in the Modern Era Fikri, Muhammad Hilman; Mulyono, Hardi; Hutasuhut, Julianto; Indrawan, Muhammad Gita; Nainggolan, Solawati
Business Management Analysis Journal (BMAJ) Vol 8, No 1 (2025): Business Managament Analysis Journal (BMAJ)
Publisher : Universitas Muria Kudus

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24176/bmaj.v8i1.14885

Environmental challenges are increasingly pressing, prompting Small and Medium Enterprises (SMEs) to adopt sustainable practices. According to the Indonesian Central Statistics Agency, SMEs contribute 97% of the workforce, yet only a small fraction implement environmentally friendly practices. This research investigates how SMEs can leverage green innovation to enhance marketing performance and promote sustainability. It employs a quantitative approach to assess the relationship between green innovation, green marketing, and marketing performance among SMEs in Medan City. The findings reveal that green innovation and value creation significantly influence green competitive advantage, with an R² value of 0.807. While green marketing does not directly relate to marketing performance, green innovation substantially affects it. Additionally, green competitive advantage is a partial mediating variable, indicating SMEs' potential to develop innovative sustainable marketing strategies that create competitive value and encourage environmental responsibility. The study underscores the critical role of green innovation in transforming SME marketing approaches, positioning sustainable practices as key differentiators in competitive markets.

Development of Scientific Learning System Based on Character Education (Honest, Discipline, Self-Confidence) in MTs-Al Maidah Deli Serdang Regency Hutasuhut, Julianto
International Journal for Educational and Vocational Studies Vol. 1 No. 7 (2019): November 2019
Publisher : Universitas Malikussaleh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29103/ijevs.v1i7.1986

A development must start from the human factor, namely education, organization and discipline. Therefore, aspects and problems of education are the most important elements that must be addressed immediately so that national development goals can be better achieved. One area that needs attention in the field of education development is the village of Kotasan located in Galang District, Deli Serdang Regency, North Sumatra. The majority of the population is educated middle to lower causing most of the population is still living from the agricultural sector. Seeing the existing phenomena and if this condition is allowed to continue then it is feared that the welfare of the community will lead to worse conditions. So with this dedication the team will try to find solutions to educational problems that are more beneficial for the Kotasan village community. This service aims to: 1). Designing teacher working groups in applying scientific learning, 2). Designing the learning process using a scientific learning model based on Islamic character education, 3). Designing learning material that will be applied by teachers in scientific learning based on Islamic character education. The method used in this service is coaching techniques. Expected outputs from this dedication are ISSN journals, mass media and activity videos. In the process of character evaluation in every aspect, in general get a value, namely (1) Honesty as much as 90%, (2) Discipline as much as 80%, and (3) confidence as much as 85%. Then in the process of character evaluation in each aspect of points in particular there are 10 points get a value, namely: (1) honest in action 78%, (2) honest in words 80%, (3) admit mistakes 70%, (4) wake up on time morning 83%, (5) prayer 5 time 90%, (6) diligently praying 84%, (7) attending ceremonies and on time 63%, (8) gathering assignments on time 72%, (9) able to be a leader for example Imam prays 74%, and (10) 80% practice test.

Correlation Study of Enculturations Surah Ash Shaff: 10-11 with Spiritual Quotient A Case Study Hutasuhut, Julianto; Saragih, Al Kausar
International Journal for Educational and Vocational Studies Vol. 2 No. 5 (2020): May 2020
Publisher : Universitas Malikussaleh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29103/ijevs.v2i5.2498

In an effort to create a national cultural agenda of "Towards a Superior Indonesia", the concept of human resources development should be reconstructed to lead to the new concept of focusing on the development of spiritual quotient (SQ). The main reason for this is that the concept of SQ is the highest human intelligence that enables IQ and EQ to function effectively. The purpose of this study was to find out the correlation of Surah Ash Shaff: 10-11 enculturation through memorizing and reading it at each commencement of the lecture with the spritual quotient of the student / student at Faculty of Economics, Universitas Muslim Nusantara Al-Washliyah. The type of research used is assosiaitive research with quantitative approach. The study population are students of the Faculty of Economics, Universitas Muslim Nusantara Al-Washliyah/sample and sample size was set 165 people with purposive sampling technique. The data collection tool used was a questionnaire using Likert scale measurement. The data analysis techniques used were validity test, reliability test, classical assumption test, correlation test and to test hypothesis using Pearson correlation test and Spearman's correlation test as well as the coefficient of deterioration test (R test). The results of the coefficient of determination (R test) concluded, the contribution of the Surah Ash Shaff: 10-11 enculturation was able to explain the spiritual quotient variable by 65.8% while the other contribution of 34.2% was influenced by the other variables.

PENGARUH KUALITAS PRODUK, HARGA DAN PEMASARAN ONLINE TERHADAP KEPUTUSAN KONSUMEN PADA PERCETAKAN CV. ANAK KAMPUNG NAMORAMBE DELI SERDANG SAFITRI, SEKAR GITA; HARAHAP, NUR’AIN; HUTASUHUT, JULIANTO; SEMBIRING, ZAMALUDDIN
JURNAL MUTIARA MANAJEMEN Vol 10 No 1 (2025): Jurnal Mutiara Manajemen
Publisher : UNIVERSITAS SARI MUTIARA INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51544/jmm.v10i1.6084

Untuk mengetahui pengaruh kualitas produk, harga, dan pemasaran online terhadap keputusan konsumen, baik secara parsial maupun simultan, merupakan tujuan utama dari riset ini yang dilakukan pada percetakan CV. Anak Kampung Namorambe Deli Serdang. Sebanyak 96 konsumen dijadikan sampel dalam penelitian ini, yang mengambil populasi dari konsumen CV. Anak Kampung Namorambe Deli Serdang. Instrumen pengumpulan data menggunakan kuesioner, sedangkan teknik analisis data meliputi regresi linear berganda, uji asumsi klasik, pengujian hipotesis, serta koefisien determinasi. Riset ini menghasilkan kualitas produk dengan parsial berdampak pada keputusan pembelian, karenanya bisa dilihat dari besaran thitung (2,120) > ttabel (1,985) secara besaran signifikansinya 0,037< 0,05. harga berdampak pada keputusan pembelian, karenanya terlihat dari besaran thitung (3,317) > ttabel (1,985) dengan besaran signifikansinya 0,001 < 0,05. Pemasaran online berdampak pada keputusan pembelian, karenanya terlihat dari besaran thitung (6,406) > ttabel (1,985) dengan besaran signifikansinya 0,000 < 0,05. Kualitas produk, harga dan pemasaran online berdampak dengan simultan pada keputusan pembelian terhadap percetakan CV. Anak Kampung Namorambe Deli Serdang, karenanya terlihat besaran Fhitung (145,722) > Ftabel (2,70) dengan skala signifikasi 0.000.

Green HRM Sebagai Fondasi Workplace Well-Being: Evaluasi Dimensi Organisasional, Teknologi Dan Regulasi Hutasuhut, Julianto; Mutholib, Mutholib; Rahmat, Muhammad; Waruwu, Khamo; Sihite, Frans Antoni; Dalimunthe, Ritha F.
JOURNAL ECONOMICS AND STRATEGY Vol 6 No 2 (2025): Edisi Juli 2025 - Desember 2025
Publisher : Fakultas Ekonomi Dan Bisnis Universitas Tjut Nyak Dhien

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36490/jes.v6i2.2027

The advancement of Industry 4.0 has introduced complex challenges in occupational safety and health, calling for strategic approaches to ensure sustainable work environments. This study aims to analyze the implementation of Green Human Resource Management (Green HRM) in enhancing workplace well-being in Indonesia. Using a Systematic Literature Review (SLR) approach, this study synthesizes relevant scholarly literature published between 2015 and 2025, focusing on Green HRM, workplace well-being, and occupational health and safety (OHS) across key national industries. The findings indicate a positive correlation between Green HRM practices and improved employee well-being, encompassing physical, mental, social, and environmental aspects of the workplace. This relationship is influenced by organizational factors such as OHS systems, workload, and conflict management, and is supported by digital technology and regulatory frameworks. The study formulates an integrative Green HRM model consisting of six core dimensions: green recruitment and selection, green training and development, green performance management, green compensation and benefits, integrated OHS management systems, and enabling technologies. This model offers a holistic framework for creating transformative and sustainable workplace well-being, aligned with the AKHLAK core values and the national development vision of Golden Indonesia 2045.

Co-Authors Abd Rasyid Syamsuri Abd. Halim Abd. Rasyid Syamsuri Abd. Rasyid Syamsuri Abd. Rasyid Syamsuri Abd. Rasyid Syamsuri Abd.Rasyid Syamsuri Abdurrahman Arrasidi Adinda, Uci Adrial Falahi Ahmad Dairobi Ahmad Tarmizi Alamsyah Hasibuan Aldianto, Koko Alkausar Saragih Alya Azizah Alya Azizah Ananda, Putri Andhika Dharma Putra Andre Beno Syahputra Saragih Anggia Sari Lubis, Anggia Sari Anjani, Putri Dwi Anwar Efendi Harahap Aprilliana, Rany Ardhansyah Putra Ardhansyah Putra Hrp Ardhansyah Putra Hrp Ardhansyah Putra Hrp Armayana, Risdah Astuti Aziz Syahputra Baginda Sorik Siregar Beby Masitho Batubara ButarButar, Burhanuddin Dalimunthe, Ritha F. Danil, Frian Daulay, Amelia Mufti Dwi Indah Lestari Dwi Indah Lestari Dwi Nur Akbar Dwi Saraswati Dwi Saraswati Ega Siddik Ega Siddik Fathin Abdullah Fathin Abdullah Fathin Abdullah Febri Lestari Feni Damayanti Frans Antoni Sihite Gami, Emelia Rahmadany Putri Ginting, Ayu Taniya Gita Wardani Hadi Halomoan Hasibuan Hadian, Arief Harahap, Nurramadhani Harahap, Nur’ain Hardi Mulyono Hasibuan, Hadi Saifullah Hasibuan, Melisa Zuriani Heni Pujiastuti Henny Henny Hery Syahrial Hetti Elviani Hidayat, Toni Husaini, Marisa Hutasuhut, Khairul Ali Iga Wahyuni Indra Fauzi Indra Muda Indrawan, Muhammad Gita Inggit Aprilia Utami Intan Pratiwi Intan Ramadhani Irma Raudhatul Jannah Pasaribu Irmayanti Irmayanti Khairunnisa Fanjava Lasma Melinda Siahaan Latifa Ramadhani Lestari, Ainun Leyli Rahmadani Lismai Saroh Lubis, Ilham Lubis, Tukimin Lukman Nasution M.Dhani Habra Maulia Sri Dewi Maya Nur Aini Maysarah, Jihan Mega Faradilla Mega Faradilla Mhd. Dhani Habra Monica Dwi Suci Muhammad Dimas Alfahri Muhammad Dimas Alfahri Muhammad Dzaky Muhammad Gilang Anugrah Muhammad Gilang Anugrah Muhammad Hilman Fikri Muhammad Rahmat Muharis Muharis Mukti, Ridho Mulyono, Hardi Mutawaqil Bilah Tumanggor Mutholib, Mutholib Nainggolan, Solawati Nana Hadisti Nirmala, Ananda Nugraha Pratama Nurain Harahap Nurain Harahap Nurhasanah, Shafrina Nur’ain Harahap Nur’ain Harahap Ova Novi Irama Pitria Nurul Saputri Pratama, Nugraha Rahmat, Muhammad Riana, Wanda Riyani Zannatul Fitri Daulay Rizka Nadia Rambe Rizki, Vitri Dea Safina, Wan Dian SAFITRI, SEKAR GITA Saragih, Al Kausar Sekar Gita Safitri Sembiring, Zamalludin Sembiring, Zamaluddin Shita Tiara Siambaton, Rida Safira Siddik, Ega Siregar, Baginda Sorik Siti Lam'ah Nasution Siti Nurhaliza Solawati Nainggolan Solawati Nainggolan Sonia Mayuni Ritonga Sri Dewi, Maulia Suhaila Husna Samosir Surya Wardani Toni Hidayat Toni Hidayat Tukimin Tukimin Vina Septiani, Vina Wahyuningsih, Dini Dwi WARUWU, KHAMO Wirananda, Henny Andriyani Yana Puspita Ningrum Yudha Afridiansyah Yuliana, Yayuk Yuni Shara Yunita Putri Irwan Somba Zamaluddin Sembiring

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