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All Journal Cakrawala Pendidikan JUPE AKSES: Jurnal Ekonomi dan Bisnis WARTA Jurnal Ilmiah Teknik Industri JLBG (Jurnal Lingkungan dan Bencana Geologi) (Journal of Environment and Geological Hazards) Equilibria Pendidikan : Jurnal Ilmiah Pendidikan Ekonomi Jurnal Biomedika Syntax Idea International Journal of Economics, Business and Accounting Research (IJEBAR) Jurnal Pembelajaran, Bimbingan, dan Pengelolaan Pendidikan J-ABDIPAMAS (Jurnal Pengabdian Kepada Masyarakat) Prosiding Seminar Nasional Unimus Prosiding Seminar Nasional Pengabdian kepada Masyarakat (SINAPMAS) Jurnal Geosaintek Jurnal Ilmu Keperawatan dan Kebidanan
Suranto Suranto
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Aerospace Engineering Agriculture, Biological Sciences & Forestry Humanities Automotive Engineering Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Computer Science & IT Earth & Planetary Sciences Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Immunology & microbiology Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Library & Information Science Medicine & Pharmacology Nursing Public Health Social Sciences Other

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Project-Based Digital Entrepreneurship Learning: Its Impact on Students’ Adaptability and Opportunity Recognition Suranto Suranto; Dhany Efita Sari; Surya Jatmika; Yani Sukriah Siregar; Cahyaning Dyah Asari; Suranto Suranto; Dhany Efita Sari; Surya Jatmika; Yani Sukriah Siregar; Cahyaning Dyah Asari; Azarin Carissa Putri Laksmi
Jurnal Pembelajaran, Bimbingan, dan Pengelolaan Pendidikan Vol. 6 No. 3 (2026)
Publisher : Universitas Negeri Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17977/um065.v6.i3.2026.12

Abstract

The rapid growth of the digital economy and e-commerce platforms has opened up significant opportunities for students to engage in digital entrepreneurship. However, many students still lack the adaptability and opportunity recognition needed to respond to the ever-changing dynamics of the digital market. This study aims to analyze the effectiveness of online entrepreneurship learning experiential learning through the use of e-commerce platforms to increase adaptability and opportunity recognition students. This research uses a descriptive approach mixed methods with design project-based action research involving 50 students from the Accounting Education Study Program who were taking the Entrepreneurship Practice course. Quantitative data were collected through measurement pre-test and post-test using the Career Adapt-Abilities Scale (CAAS) and Entrepreneurial Alertness Scale (EAS) instruments, while qualitative data were obtained through interviews and observations. The results of the study showed a significant increase in scores adaptability students from 3.59 to 4.10 and the score opportunity recognition from 3.43 to 4.21. Statistical analysis using paired sample t-test the results showed that the increase was statistically significant (p < 0.001). Qualitative findings also indicated that students became more responsive to market trends, more confident in managing digital businesses, and better able to identify and evaluate business opportunities. The results of this study indicate that the integration of e-commerce-based business practices into entrepreneurship learning is effective in strengthening students' entrepreneurial competencies and professional readiness in the digital economy era.
Co-Authors Achmad Azid Adcharina Pratiwi Adcharina Pratiwi Ade Jubaedi Ade Septiana Adhie Dwi Nofyanto SP Adi Kurniawan aditya permana putra Afrika Andriyani Agung Widodo Agus Wanto Agus Yudiansyah Agus Yulianto Ahmad Fuadi Asy&#039;ari Akor Sitepu Ali Fais Ali Usman Andika Windi Nur Sodikin Andre Setiawan Andrian Ibrahim Andy Nurkholiq Angga Firmansyah Anggraini Puspa Wardha Anggun Wahyuni Sari Dewi Anis Suciaty Ramio Aprizal Sobriyanto Ardi Setia Nugraha Ardian Sanjaya Ari Nidhi Astuti ARI PITOYO Ariestika, Elsa Arif Atmunandar Arif Maulana Syamsu Asyifa Ullina Nur Azarin Carissa Putri Laksmi Bagus Suryo Batara Yoki Putra Bima Adi Bagaskara Cahyaning Dyah Asari Cahyaning Dyah Asari Cahyo Prasetyo Candra Kurniawan Chandra Sasongko Damayanti, Elok Dedi Alfatoni Desna Dwi Cahyani Dewi Anita Sari Dhany Efita Sari Dian Fitria Saputri Dewi Dian Syuriadi Putra Doni Swadesi Duhita Kurnia Dwi Aprilianto Dwi Waluyo Beni Eko Bagus Fahrizqi Eko Supriyanto Elva Setiawati Engga Frastya Eno Irdianto Erik Widiyanto Etika Muslimah Farid Adi Prasetya Faturahman Fadilah Ferdi Zulkarnain Ferdiansyah Ferdiansyah Ferdyans Ichsan Pratama Ferra Ayu Reysta Fibria Hadi Sucihno Fiko Hasvivi Fitri Oktaviani Frans Nurseto Frans Nuseto Gatot Widya Anggara Hany Puspa Nirmala Hendra Lesmana Herianto Herianto Herman Tarigan HERU SETIAWAN Heru Sulistianta Ifandari Ifandari Ima Rahayu Imam Mahfud Indah Pratiwi Indah Pratiwi Indianto Indianto Indriyanto Indriyanto Irfandri Vaniko Negara Ivan Kurnia Reza Janter Ignatius Simatupang Jhody Nala Fraya Jodieka Permadi Julianda Triiman Saputra Juni Prasetyo Kharina Oktaviana Knut F. Kramer Koko Hadi Mardanto Kuswaji Dwi Priyono Lungit Wicaksono M Irfan Syahreza M Joko Setiawan Marta Dinata Miftahul Mahmudah Mita Laksmi Edwina Moh. Chairil Asmawan Monalisa Monalisa Much Djunaidi Muhamad Nur R Muhammad Aldino Muhammad Gandi Maulana Muhammad Indra Kurniawan Muhammad Ishaq Gery Muhammad Minan Chusni Muhammad Musrofi Muhammad Najibul Afan Muhammad Ranggani Muhammad Robbi Armaica Muhammad Yogi Rivaldi Muhtadi Muhtadi Mustika Sari Nia Rahmawati Nils B. Kerpen Nita Etikawati Norma Puspitasari Novika Candra Kasih Nuha Nur Azizah Nur Fathurahman R Nurgiyatna Oki Rinoki Okvian Eri Anggradinta Oliver Kunst P. Eko Prasetyo Pandu Darma Wardani Rachmi Marsheilla Agus Rahmat Hermawan Ramadhani Ardi Pratiwi Ratih Pratiwi Reki Saputra Restiana Annisa Restu Afrianto Rahman Reza Pahlefi Reza Stiawansyah Ricky Putra Alit Ridwan Dwi Saputra Riki Darma Rino Anugrah Risky Aditya Riza Fahmi AlFaqih Rizki Adhi Wijaya Rizki Anggara Roikhan Falah Roni Sacta Mirza Rony, Zahara Tussoleha Ryan Hidayat Sajidan Sajidan Sapto Nugroho Sari, Felinda Sena Dwi Laksono Sentot Budi Rahardjo Sholihah Sholihah Singgih Pradipto Siti Nandiroh Solichatun Solichatun Sri Karyati Sudirman Husin Sulistyo Saputro Surani Dwi Astuti Suranto Suranto Suratman Suratman Surisman Surisman Surya Jatmika Sutrisno Agus Setiadhi Syahrofi Adi Putra Syamsul Arifin Tanjung Ardo Teddy Afri Suhendri Tedi Kurniawan Tommy Hardiyanto Totok Budi Santosa Tri Asri Sholly Hajmi Tuis Susanto Umi Fatmawati Velly Asvaliantina Wayan Adnyana Widjo Kongko Widodo S. Pranowo WIDYA MUDYANTINI Windy Anugrah Kurniawan Wiyono Wiyono Y. Nining Sri Wuryaningsih Yandi Mulyawan Yandri Nauli Yani Sukriah Siregar Yoga Harlis Sidiawan Yoga Septia Yudhicara Yudhicara Yulia Novarita Yuswan Hadi Ziko Fajar Ramadhan